South Hill Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Washington, United States
Is Airbnb profitable in South Hill in 2025? Explore comprehensive Airbnb analytics for South Hill, Washington, United States to uncover income potential. This 2025 STR market report for South Hill, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 32 active listings.
Whether you're considering an Airbnb investment in South Hill, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the South Hill Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key South Hill Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in South Hill (2025)
Understanding the monthly revenue variations for Airbnb listings in South Hill is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in South Hill is typically July, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in South Hill across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,561+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,969 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,408 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,283, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in South Hill
South Hill Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the South Hill STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in South Hill:
- Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 74% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 57%.
- Entry-level properties (Bottom 25%) average 34% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in South Hill
Average Daily Rate (ADR) Airbnb Trends in South Hill (2025)
Effective short term rental pricing strategy in South Hill involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in South Hill typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $310+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $200 or more.
- Typical properties (Median) charge around $127 per night.
- Entry-level properties (Bottom 25%) earn around $97 per night.
Average Daily Rate (ADR) Trend by Month in South Hill
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Airbnb Seasonality Analysis & Trends in South Hill (2025)
Peak Season (July, August, May)
- Revenue averages $3,687 per month
- Occupancy rates average 63.9%
- Daily rates average $164
Shoulder Season
- Revenue averages $2,759 per month
- Occupancy maintains around 52.1%
- Daily rates hold near $162
Low Season (January, February, October)
- Revenue drops to average $2,264 per month
- Occupancy decreases to average 50.2%
- Daily rates adjust to average $162
Seasonality Insights for South Hill
- The Airbnb seasonality in South Hill shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases South Hill's highest earning potential, with monthly revenues capable of climbing to $3,870, occupancy reaching a high of 66.8%, and ADRs peaking at $168.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,100, occupancy could drop to 46.3%, and ADRs may adjust down to $156.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in South Hill.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these South Hill seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in South Hill (2025)
Exploring the top neighborhoods for short-term rentals in South Hill? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Pioneer Park | A scenic park area that offers access to nature and recreational activities. Great for families and outdoor enthusiasts, making it appealing for Airbnb guests looking for a local experience. | Pioneer Park, Gene Coulon Memorial Beach Park, Lake Tapps, Hawthorne Park, Skyline Park |
| South Hill Mall | A popular shopping destination with a variety of retail options and restaurants. Ideal for visitors who want convenience and access to amenities while having accommodations nearby. | South Hill Mall, Cinemark Movie Theater, Target, Best Buy, Buffalo Wild Wings |
| Clark's Creek Park | A beautiful natural space with trails and picnic areas, perfect for visitors who enjoy outdoor activities. Attracts nature lovers and families seeking a peaceful retreat. | Clark's Creek Park, Walking Trails, Picnic Areas, Wildlife Viewing, Playgrounds |
| Meridian Habitat Park | This park is a hidden gem that offers scenic views and opportunities for hiking and relaxation. An attractive area for guests wanting to immerse themselves in nature. | Meridian Habitat Park, Wildlife Observation Areas, Scenic Hiking Trails, Community Playgrounds, Open Green Spaces |
| South Hill Community Center | A vibrant community center with events and activities that bring locals and visitors together. Great location for Airbnb guests wanting to engage with the community. | Community Events, Fitness Classes, Meeting Rooms, Local Artwork Displays, Children's Programs |
| Bradley Lake Park | A beautiful park with a lake and walking trails, ideal for a leisurely day out. Guests will appreciate the recreational opportunities available. | Bradley Lake, Walking Trails, Fishing, Picnic Areas, Playground |
| Sunny Meadows Park | A smaller park that provides a quaint setting for relaxation and play. Ideal for families visiting the area who want a peaceful atmosphere. | Play Areas, Walking Paths, Open Fields, Community Events, Scenic Views |
| Boulder Park | A vibrant park known for its rock climbing areas and sports fields. Attracts active visitors interested in sports and outdoor fun. | Rock Climbing, Sports Facilities, Walking Trails, Children's Play Areas, Picnic Areas |
Understanding Airbnb License Requirements & STR Laws in South Hill (2025)
While South Hill, Washington, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for South Hill to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in South Hill (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in South Hillbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Q House in South Hill, Puyallup - 5 BR/2.5 Bath
Entire Place • 5 bedrooms
⚡️NEW⚡️The Pine House 🌲 Quarter Acre Wood
Entire Place • 3 bedrooms
Entire home w/ office in South Hill, Puyallup, WA
Entire Place • 4 bedrooms
DNT’s cozy retreat
Entire Place • 3 bedrooms
26 Mi to Mount Rainier, Game Room: Puyallup Oasis
Entire Place • 3 bedrooms
Fully Renovated Home in Puyallup
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in South Hill (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in South Hill based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Isabella | 1 | $88,355 | 166 | 4.97/5.0 |
| Jerald | 1 | $63,637 | 81 | 4.88/5.0 |
| Leandra | 4 | $55,369 | 33 | 5.00/5.0 |
| Michael | 1 | $53,097 | 151 | 4.88/5.0 |
| Darlin | 1 | $44,213 | 62 | 5.00/5.0 |
| Evolve | 1 | $41,481 | 30 | 4.90/5.0 |
| Mariella | 1 | $37,098 | 20 | 4.95/5.0 |
| Host #336067312 | 1 | $36,433 | 1 | 0.00/5.0 |
| Ronald | 1 | $31,224 | 79 | 4.94/5.0 |
| Clinton | 1 | $29,976 | 195 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in South Hill.
Dive Deeper: Advanced South Hill STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for South Hill. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSouth Hill Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for South Hill
- The South Hill Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84.4% of the 32 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in South Hill, House properties are the most common (65.6%), reflecting the local real estate landscape.
- Houses represent a significant 65.6% portion, catering likely to families or larger groups.
- Smaller segments like outdoor/unique (combined 3.1%) offer potential for unique stay experiences.
South Hill Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for South Hill
- The dominant room capacity in South Hill is 1 bedroom listings, making up 34.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 56.3% of the active Airbnb listings in South Hill, indicating a high concentration in these sizes.
- A significant 40.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in South Hill.
South Hill Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for South Hill
- The most common guest capacity trend in South Hill vacation rentals is listings accommodating 8+ guests (25%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the South Hill STR market, accounting for 50.0% of listings.
- 43.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in South Hill.
- On average, properties in South Hill are equipped to host 4.4 guests.
South Hill Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for South Hill
- The most common availability pattern in South Hill falls within the 271-366 days range, representing 34.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 68.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in South Hill (31.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 34.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
South Hill Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
10 listings
35.7% of total
2 Nights
6 listings
21.4% of total
3 Nights
5 listings
17.9% of total
4-6 Nights
3 listings
10.7% of total
7-29 Nights
2 listings
7.1% of total
30+ Nights
2 listings
7.1% of total
Key Insights
- The most prevalent minimum stay requirement in South Hill is 1 Night, adopted by 35.7% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 35.7% of South Hill hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 7.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in South Hill.
South Hill Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
9 listings
36% of total
Moderate
9 listings
36% of total
Firm
5 listings
20% of total
Strict
2 listings
8% of total
Cancellation Policy Insights for South Hill
- The prevailing Airbnb cancellation policy trend in South Hill is Flexible, used by 36% of listings.
- The market strongly favors guest-friendly terms, with 72.0% of listings offering Flexible or Moderate policies. This suggests guests in South Hill may expect booking flexibility.
- Strict cancellation policies are quite rare (8%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 36% market standard in South Hill.
- Using a Strict policy might deter some guests, as only 8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in South Hill.
South Hill STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for South Hill
- The overall average booking lead time for vacation rentals in South Hill is 32 days.
- Guests book furthest in advance for stays during July (average 64 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 22 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (54 days avg.) sees the longest lead times, while Fall (29 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (32 days) as a baseline for your pricing and availability strategy in South Hill.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 64 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 54 days) to capture early planners.
- Monitor your own booking lead times against these South Hill averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in South Hill (2025)
Amenity Prevalence
Amenity Insights for South Hill
- Essential amenities in South Hill that guests expect include: Heating, Wifi, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Free parking on premises, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for South Hill: Heating, Wifi, Smoke alarm.
- Prioritize adding missing essentials: Smoke alarm.
- Consider adding popular differentiators like TV or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in South Hill to stay competitive.
South Hill Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for South Hill
- The typical guest profile for Airbnb in South Hill consists of primarily domestic travelers (93%), often arriving from nearby Seattle, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 92.9% of guests.
- Key international markets include United States (92.9%) and Canada (3.6%).
- Top languages spoken are English (69.5%) followed by Spanish (13.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Seattle and Puyallup.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the South Hill Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Canyon Creek | 10 | $6,420 | $303.37 | 59% |
| Erlands Point-Kitsap Lake | 11 | $6,325 | $353.76 | 56% |
| Lake Goodwin | 11 | $4,949 | $371.43 | 44% |
| Woods Creek | 10 | $4,871 | $352.24 | 40% |
| North Bend | 51 | $4,813 | $316.86 | 62% |
| Verlot | 11 | $4,787 | $255.29 | 61% |
| Amanda Park | 10 | $4,780 | $425.06 | 46% |
| Cape George Colony Club | 10 | $4,770 | $257.49 | 59% |
| Ronald | 150 | $4,706 | $409.10 | 39% |
| Allyn | 20 | $4,462 | $415.57 | 36% |