Shoreline Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Washington, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Shoreline in 2025? Explore comprehensive Airbnb analytics for Shoreline, Washington, United States to uncover income potential. This 2025 STR market report for Shoreline, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 143 active listings.

Whether you're considering an Airbnb investment in Shoreline, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Shoreline Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Shoreline Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$154
The average rental revenue earned for an occupied room per day in Shoreline.
Occupancy Rate(?)
52.2%
High demand. Good booking frequency.
Median Annual Revenue(?)
$26,699
Typical annual income for an Airbnb listing in Shoreline. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
27.2%
Strong growth (27.2%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Shoreline.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Shoreline.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
143
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Shoreline (2025)

Understanding the monthly revenue variations for Airbnb listings in Shoreline is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Shoreline is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Shoreline across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,912+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,679 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,198 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,127, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Shoreline

Shoreline Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Shoreline STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Shoreline:

  • Best-in-class properties (Top 10%) achieve 88%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 74% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 55%.
  • Entry-level properties (Bottom 25%) average 35% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Shoreline

Average Daily Rate (ADR) Airbnb Trends in Shoreline (2025)

Effective short term rental pricing strategy in Shoreline involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Shoreline typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $285+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $176 or more.
  • Typical properties (Median) charge around $115 per night.
  • Entry-level properties (Bottom 25%) earn around $72 per night.

Average Daily Rate (ADR) Trend by Month in Shoreline

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Airbnb Seasonality Analysis & Trends in Shoreline (2025)

Peak Season (June, May, July)
  • Revenue averages $4,043 per month
  • Occupancy rates average 62.6%
  • Daily rates average $156
Shoulder Season
  • Revenue averages $2,756 per month
  • Occupancy maintains around 54.2%
  • Daily rates hold near $150
Low Season (January, February, March)
  • Revenue drops to average $1,890 per month
  • Occupancy decreases to average 44.2%
  • Daily rates adjust to average $141

Seasonality Insights for Shoreline

  • The Airbnb seasonality in Shoreline shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Shoreline's highest earning potential, with monthly revenues capable of climbing to $4,143, occupancy reaching a high of 70.5%, and ADRs peaking at $159.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,682, occupancy could drop to 41.2%, and ADRs may adjust down to $138.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Shoreline.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Shoreline seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Shoreline (2025)

Exploring the top neighborhoods for short-term rentals in Shoreline? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Richmond Beach
A serene neighborhood with stunning views of the Puget Sound and easy access to beach parks. Ideal for those looking for a peaceful retreat while still being close to urban amenities.
Richmond Beach Saltwater Park, Einstein Bros. Bagels, Kauai Family Restaurant, Richmond Beach Community Park, Boeing Creek Park
Shoreline Center
The hub of activity in Shoreline, including shopping, recreation, and dining. Perfect for families and visitors looking for convenience and accessibility.
Shoreline Community College, Shoreline Center, Krause Center, Shoreline Park, The Shoreline Farmers Market
Echo Lake
A quieter residential area with a lovely park, perfect for families and those looking to escape the hustle of the city while remaining near Seattle.
Echo Lake Park, Shoreline Historical Museum, Burke-Gilman Trail, Haller Lake, Northwest Metro Park
North City
An up-and-coming area with unique dining options and local shops. Ideal for guests wanting to experience local culture and convenience to the city.
Alderwood Mall, North City Water District, Dunn Gardens, Mountlake Terrace Library, Cinebarre Mountlake Terrace
Ballinger
A suburban area known for its parks and access to Lake Ballinger. Great choice for outdoor enthusiasts and families.
Lake Ballinger Park, Ballinger Park, Shoreline Golf Course, Shoreline Lake Forest Park, Sammamish River Trail
Lake Forest Park
A beautiful area with access to parks and nature trails, offering a peaceful environment close to Seattle attractions.
Lake Forest Park Town Center, Third Place Books, Burke-Gilman Trail, Ballinger Park, Richmond Beach Saltwater Park
Briarcrest
A quiet community that offers a suburban feel and access to various amenities, making it suitable for families and longer stays.
Briarcrest Park, Echo Lake Park, Shoreline Golf Course, Remington Park, Kauai Family Restaurants
Shoreline Historic District
Rich in history and culture, this area features charming parks and historic buildings, attracting visitors interested in local history and architecture.
Shoreline Historical Museum, Boeing Creek Park, Krause Center, Historic Shoreline Park, Shorewood High School

Understanding Airbnb License Requirements & STR Laws in Shoreline (2025)

While Shoreline, Washington, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Shoreline to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 2% licensed listings)

Top Performing Airbnb Properties in Shoreline (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Shorelinebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

ADA/King Beds/BBQ/Fire Pit/4,400 sqft/Game Room

ADA/King Beds/BBQ/Fire Pit/4,400 sqft/Game Room

Entire Place • 9 bedrooms

$164,412
Revenue
62.0%
Occupancy
$637.84
Daily Rate
New Meridian Park Shoreline WA

New Meridian Park Shoreline WA

Entire Place • 3 bedrooms

$100,599
Revenue
83.6%
Occupancy
$296.91
Daily Rate
Gathering Spot: Roomy, Designer 6 BD / 2 BA Home

Gathering Spot: Roomy, Designer 6 BD / 2 BA Home

Entire Place • 6 bedrooms

$97,018
Revenue
48.6%
Occupancy
$642.98
Daily Rate
Family | King Bed | BBQ | Fire Pit | Mins to City

Family | King Bed | BBQ | Fire Pit | Mins to City

Entire Place • 5 bedrooms

$95,453
Revenue
56.6%
Occupancy
$376.64
Daily Rate
Stunning Ocean View Home walking to Richmond Beach

Stunning Ocean View Home walking to Richmond Beach

Entire Place • 3 bedrooms

$79,468
Revenue
58.1%
Occupancy
$303.13
Daily Rate
Family Friendly Retreat with Hot Tub & Fenced Yard

Family Friendly Retreat with Hot Tub & Fenced Yard

Entire Place • 4 bedrooms

$76,575
Revenue
49.1%
Occupancy
$325.04
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Shoreline (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Shoreline based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Nick4$321,381634.97/5.0
Allen8$210,11710454.65/5.0
Katherine3$112,079814.94/5.0
2Plus2$110,867544.71/5.0
Allen Lu2$103,7461884.88/5.0
Lux1$100,599205.00/5.0
Alan1$97,0181554.83/5.0
Emma1$79,468574.63/5.0
LeAnne1$76,575114.91/5.0
Vagner3$76,2873554.82/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Shoreline.

Dive Deeper: Advanced Shoreline STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Shoreline. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Shoreline Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Shoreline

  • The Shoreline Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 67.1% of the 143 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 32.9% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Shoreline, House properties are the most common (67.8%), reflecting the local real estate landscape.
  • Houses represent a significant 67.8% portion, catering likely to families or larger groups.
  • The presence of 9.8% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique (combined 0.7%) offer potential for unique stay experiences.

Shoreline Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Shoreline

  • The dominant room capacity in Shoreline is 1 bedroom listings, making up 25.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 42.0% of the active Airbnb listings in Shoreline, indicating a high concentration in these sizes.
  • A significant 25.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Shoreline.

Shoreline Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Shoreline

  • The most common guest capacity trend in Shoreline vacation rentals is listings accommodating 4 guests (16.8%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Shoreline STR market, accounting for 31.5% of listings.
  • 27.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Shoreline.
  • On average, properties in Shoreline are equipped to host 3.3 guests.

Shoreline Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Shoreline

  • The most common availability pattern in Shoreline falls within the 91-180 days range, representing 37.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 50.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Shoreline (37.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 50.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Shoreline Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (18.6%)

1 Night

26 listings

18.6% of total

2 Nights (27.9%)

2 Nights

39 listings

27.9% of total

3 Nights (15.7%)

3 Nights

22 listings

15.7% of total

4-6 Nights (5.7%)

4-6 Nights

8 listings

5.7% of total

7-29 Nights (10%)

7-29 Nights

14 listings

10% of total

30+ Nights (22.1%)

30+ Nights

31 listings

22.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Shoreline is 2 Nights, adopted by 27.9% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (22.1%) caters to monthly stays (30+ nights) in Shoreline, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 27.9% of Shoreline hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 18.6% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 22.1% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Shoreline.

Shoreline Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

4 listings

2.9% of total

Super Strict 60 Days

1 listings

0.7% of total

Flexible (21.3%)

Flexible

29 listings

21.3% of total

Moderate (26.5%)

Moderate

36 listings

26.5% of total

Firm (20.6%)

Firm

28 listings

20.6% of total

Strict (27.9%)

Strict

38 listings

27.9% of total

Cancellation Policy Insights for Shoreline

  • The prevailing Airbnb cancellation policy trend in Shoreline is Strict, used by 27.9% of listings.
  • There's a relatively balanced mix between guest-friendly (47.8%) and stricter (48.5%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 27.9% market standard in Shoreline.
  • Regularly review your cancellation policy against competitors and market demand shifts in Shoreline.

Shoreline STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Shoreline

  • The overall average booking lead time for vacation rentals in Shoreline is 38 days.
  • Guests book furthest in advance for stays during July (average 66 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 21 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (56 days avg.) sees the longest lead times, while Winter (32 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (38 days) as a baseline for your pricing and availability strategy in Shoreline.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 66 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 56 days) to capture early planners.
  • Monitor your own booking lead times against these Shoreline averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Shoreline (2025)

Amenity Prevalence

Amenity Insights for Shoreline

  • Essential amenities in Shoreline that guests expect include: Wifi, Heating, Hot water, Carbon monoxide alarm, Smoke alarm. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Essentials, Dishes and silverware, Kitchen are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Shoreline: Wifi, Heating, Hot water, Carbon monoxide alarm, Smoke alarm.
  • Prioritize adding missing essentials: Heating, Hot water, Carbon monoxide alarm, Smoke alarm.
  • Consider adding popular differentiators like Essentials or Dishes and silverware to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Shoreline to stay competitive.

Shoreline Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Shoreline

  • The typical guest profile for Airbnb in Shoreline consists of primarily domestic travelers (87%), often arriving from nearby Seattle, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 86.5% of guests.
  • Key international markets include United States (86.5%) and Canada (7%).
  • Top languages spoken are English (66.7%) followed by Spanish (11.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Seattle and Vancouver.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Shoreline Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Canyon Creek10$6,420$303.3759%
Erlands Point-Kitsap Lake11$6,325$353.7656%
Lake Goodwin11$4,949$371.4344%
Woods Creek10$4,871$352.2440%
North Bend51$4,813$316.8662%
Verlot11$4,787$255.2961%
Amanda Park10$4,780$425.0646%
Cape George Colony Club10$4,770$257.4959%
Ronald150$4,706$409.1039%
Allyn20$4,462$415.5736%

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