Airbnb Market Analytics, Statistics and Data in Shelton, Washington, United States

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Shelton? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Shelton:

Average Daily Rate
$239
Occupancy Rate
44.61%
Annual Revenue
$34,991
Revenue Growth YoY
-6.84%
Best Month
July
Worst Month
January
Regulation
Low
Active Listings
152

How much do Airbnb hosts make on average per month in Shelton?

The short-term rental market in Shelton shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

  • Typical properties (median) earn $2,924 per month
  • Strong performing properties (top 25%) make $5,192 or more
  • Best-in-class properties (top 10%) achieve $7,820+ monthly
  • Entry-level properties (bottom 25%) typically earn around $1,414

Revenue Variations by Month

Occupancy Rates Throughout the Year in Shelton

The market in Shelton shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

  • Typical properties (median) maintain 41% occupancy rates
  • Strong performing properties (top 25%) achieve 61% or higher
  • Best-in-class properties (top 10%) reach 78%+occupancy
  • Entry-level properties (bottom 25%) average around 22%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in Shelton

Daily rates in Shelton vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

  • Typical properties (median) generate $197 per night
  • Strong performing properties (top 25%) secure $287 or more
  • Best-in-class properties (top 10%) pull in $395+ per night
  • Entry-level properties (bottom 25%) earn around $135

Daily Rate Variations by Month

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Seasonality patterns in Shelton

Peak Season (July, August, June)
  • Revenue peaks at $5982.29 per month
  • Occupancy rates reach 68.84%
  • Daily rates average $247.53
Shoulder Season
  • Revenue averages $3702.38 per month
  • Occupancy maintains 42.94%
  • Daily rates hold at $228.39
Low Season (February, December, January)
  • Revenue drops to $1784.63 per month
  • Occupancy decreases to 29.64%
  • Daily rates adjust to $211.61

Is it still profitable to do Airbnb in Shelton in 2025?

Yes! Shelton demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 43% and strong monthly revenue averaging $3702 and The market's 152 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy
  • Implement premium seasonal pricing strategies
  • Set longer minimum stay requirements during high-demand periods
  • Enforce stricter cancellation policies
Shoulder Season Strategy
  • Maintain competitive market-based pricing
  • Offer moderate-length stay incentives
  • Target a mix of leisure and business travelers with flexible booking terms
  • Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
  • Adjust pricing to remain competitive in the market
  • Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
  • Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in Shelton

AreaWhy Choose This AreaKey Attractions
Downtown Shelton
The vibrant heart of Shelton, offering a mix of local shops, restaurants, and easy access to scenic outside activities. Great for travelers looking for a hometown experience with conveniences of city life.
Shelton Civic Center, Skookum Creek Event Center, Harbor History Museum, local cafes and restaurants
Lake Limerick
A tranquil lake community perfect for families and outdoor enthusiasts. It offers a serene retreat with plenty of water activities and nature explorations.
Lake Limerick, golf courses, kayaking and fishing, hiking trails
Potlatch State Park
A beautiful state park providing excellent opportunities for outdoor activities including hiking and bird watching. Ideal for nature lovers and those seeking relaxation.
Potlatch State Park trails, camping sites, water access, picnic areas
Shelton Marina
A scenic marina that attracts boating enthusiasts and visitors enjoying waterfront views. Ideal for those looking to explore marine activities and scenic walks.
Shelton Marina, waterfront dining, boat rentals, fishing opportunities
Mashel River
A picturesque area known for its stunning river views and outdoor recreation. Great for visitors looking for scenic hikes and nature experiences.
Mashel River trails, hiking spots, wildlife viewing, picnic areas
Mason Lake
A popular spot for summer activities including fishing, boating, and camping. It draws visitors looking for a classic Pacific Northwest experience.
Mason Lake access points, campgrounds, fishing spots, trails around the lake
Shelton History Museum
A cultural area rich in history and local heritage. Attracts history buffs and those interested in learning more about the region’s past.
Shelton History Museum, exhibits on local history, educational programs
Olympic National Forest (near Shelton)
A short drive from Shelton, this national forest offers stunning natural beauty and a chance for adventure seekers to explore hiking trails and diverse ecosystems.
hiking in the forest, scenic viewpoints, wildlife watching, camping opportunities

Do you need a license for Airbnb in Shelton?

We recommend checking directly with Shelton's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.

Top Performing Airbnb Properties in Shelton

Waterfront-Sauna-Pickleball-Kayaks-Firepit

Waterfront-Sauna-Pickleball-Kayaks-Firepit

Entire Place • 5 bedrooms

$140,016
Revenue
53.3%
Occupancy
$642.82
Daily Rate
Private beach luxury home sleeps 10, Shelton, WA

Private beach luxury home sleeps 10, Shelton, WA

Entire Place • 4 bedrooms

$128,165
Revenue
45.4%
Occupancy
$871.46
Daily Rate
NEW Waterfront Cabin | Hot Tub & Sauna - Hammersle

NEW Waterfront Cabin | Hot Tub & Sauna - Hammersle

Entire Place • 3 bedrooms

$107,931
Revenue
46.7%
Occupancy
$448.64
Daily Rate
'The Hammersley' Luxury Waterfront Estate!

'The Hammersley' Luxury Waterfront Estate!

Entire Place • 5 bedrooms

$103,262
Revenue
38.2%
Occupancy
$711.02
Daily Rate
Harstine Beach House

Harstine Beach House

Entire Place • 3 bedrooms

$96,751
Revenue
42.7%
Occupancy
$401.71
Daily Rate
PNW Island Waterfront Getaway with Chef's Kitchen

PNW Island Waterfront Getaway with Chef's Kitchen

Entire Place • 3 bedrooms

$88,548
Revenue
61.6%
Occupancy
$366.65
Daily Rate

Top Performing Professional Hosts in Shelton

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Evolve7$283,2052304.80/5.0
Valta2$147,0091424.72/5.0
Laura1$140,016304.97/5.0
Crystal And Jason1$128,165454.93/5.0
Vacasa Western Washington3$114,009644.48/5.0
Codi1$107,931385.00/5.0
Emma3$107,009474.48/5.0
Lisa2$105,922385.00/5.0
Tim1$96,751534.94/5.0
Michelle1$88,5481084.99/5.0

Additional analytics on vacation rental, real estate, short term rental data in Shelton

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Room Type Distribution

Property Type Distribution

Key Insights

  • Market dominated by entire home listings (96.7%), with house and outdoor & mobile properties comprising 90.1% of inventory
  • Strong specialty sector (34.2%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
  • Untapped potential in others, apartment & condo, unique stays segments (4.6% combined)

Room Capacity Distribution

Analysis of 152 properties in Shelton shows that 3 bedrooms properties are most prevalent, making up 36.8% of the market. The market tends to favor larger properties, with 3 bedrooms and 2 bedrooms together representing 58.6% of all listings.

Key Insights

  • Most common: 3 bedrooms (36.8%)
  • Least common: 5+ bedrooms (5.3%)
  • Market concentration: 58.6% in top 2 sizes
  • Market skew: Favors larger properties

Guest Capacity Distribution

Analysis of 152 properties in Shelton reveals that 8+ guests properties dominate the market, representing 39.5% of all listings. The average property accommodates 5.9 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 57.9% of the market.

Key Insights

  • Most common capacity: 8+ guests (39.5% of market)
  • Least common capacity: 3 guests (0.7% of market)
  • Average guest capacity: 5.9 guests per property
  • Market concentration: 57.9% in top 2 capacity sizes
  • Market segmentation: Predominantly larger guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 152 properties in Shelton, the most common availability pattern is 181-270 days (34.9% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (36.8% of properties).

Key Insights

  • Most common availability window: 181-270 days (34.9%)
  • Most common booking duration: 91-180 days (36.8%)
  • Properties with high availability (180+ days): 67.1%
  • Properties with long-term bookings (180+ days): 33.6%

Minimum Stay Distributions

1 Night (22.9%)

1 Night

32 listings

22.9% of total

2 Nights (58.6%)

2 Nights

82 listings

58.6% of total

3 Nights (9.3%)

3 Nights

13 listings

9.3% of total

4-6 Nights (4.3%)

4-6 Nights

6 listings

4.3% of total

7-29 Nights (0.7%)

7-29 Nights

1 listings

0.7% of total

30+ Nights (4.3%)

30+ Nights

6 listings

4.3% of total

Key Insights

  • Short stays (1-2 nights) dominate the market at 81.5%
  • Mid-length stays (4-6 nights) represent 4.3% of listings
  • Monthly+ stays (4.3%) suggest a stable extended-stay market
  • High market flexibility with 90.8% accepting 3 nights or less

Recommendations

  • Set minimum stays between 2-3 nights to align with market standards
  • Adjust minimum stays seasonally based on demand patterns
  • Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Super Strict 30 Days (2.8%)

Super Strict 30 Days

4 listings

2.8% of total

Flexible (20.3%)

Flexible

29 listings

20.3% of total

Moderate (31.5%)

Moderate

45 listings

31.5% of total

Firm (29.4%)

Firm

42 listings

29.4% of total

Strict (16.1%)

Strict

23 listings

16.1% of total

Key Insights

  • Moderate is the preferred policy at 31.5% of listings
  • The market shows a balanced distribution between guest-friendly (51.8%) and strict (45.5%) policies
  • Strong market consensus around Moderate policies
  • Super Strict 30 Days policies are least common at 2.8% of listings

Recommendations

  • Market supports various policies - choose based on your property type and target guests
  • Strong market preference for Moderate policies suggests this should be your baseline
  • Consider generous cancellation terms as a competitive advantage

Booking Lead Time Trends

Key Insights

  • Peak booking lead times occur in Jul, Jun, Aug, averaging 81 days
  • Shortest booking windows are in Mar, Jan, Feb, averaging 34 days
  • Summer shows the longest average booking window at 81 days, while Winter has the shortest at 36 days

Recommendations

  • Implement dynamic pricing strategies for Summer bookings at least 81 days in advance
  • Consider early bird discounts during Winter to encourage longer lead times
  • Focus on last-minute booking promotions during Mar-Feb when lead times are shortest

Popular Airbnb Amenities in Shelton

Below is the distribution of amenities across listings in Shelton:

Traveler Demographics

Guest Origin Distribution
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Age Distribution

Key Insights

  • Domestic travelers make up 94% of total guests, indicating a dominant local market share.
  • Primary international markets: Canada (3.3%) and United Kingdom (0.4%)
  • English is the top language at 79.7%, followed by Spanish (12%)
  • Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.8%

Recommendations

  • Target marketing campaigns for Seattle and Portland markets
  • Develop localized content for Canada and United Kingdom
  • Prioritize English and Spanish language support
  • Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
  • Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding Shelton. These nearby markets offer diverse opportunities for property investors and hosts:

MarketPropertiesMonthly RevenueDaily RateOccupancy
Erlands Point-Kitsap Lake11$6,558$356.0558%
Lake Goodwin11$5,746$385.8044%
Cape George Colony Club10$4,893$260.1760%
Ocean City10$4,866$257.8747%
Sudden Valley65$4,811$308.5353%
Amanda Park10$4,684$402.9646%
Allyn21$4,548$410.4036%
Lopez Island41$4,519$368.6342%
Friday Harbor225$4,477$385.1145%
Port Madison Indian Reservation46$4,447$283.7455%

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