Shelton Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Washington, United States
Is Airbnb profitable in Shelton in 2025? Explore comprehensive Airbnb analytics for Shelton, Washington, United States to uncover income potential. This 2025 STR market report for Shelton, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 155 active listings.
Whether you're considering an Airbnb investment in Shelton, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Shelton Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Shelton Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Shelton (2025)
Understanding the monthly revenue variations for Airbnb listings in Shelton is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Shelton is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Shelton across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,964+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,824 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,823 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,416, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Shelton
Shelton Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Shelton STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Shelton:
- Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 41%.
- Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Shelton
Average Daily Rate (ADR) Airbnb Trends in Shelton (2025)
Effective short term rental pricing strategy in Shelton involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Shelton typically peaks in July and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $395+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $281 or more.
- Typical properties (Median) charge around $196 per night.
- Entry-level properties (Bottom 25%) earn around $137 per night.
Average Daily Rate (ADR) Trend by Month in Shelton
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Airbnb Seasonality Analysis & Trends in Shelton (2025)
Peak Season (July, August, June)
- Revenue averages $5,534 per month
- Occupancy rates average 61.2%
- Daily rates average $240
Shoulder Season
- Revenue averages $3,165 per month
- Occupancy maintains around 38.8%
- Daily rates hold near $222
Low Season (January, February, March)
- Revenue drops to average $2,013 per month
- Occupancy decreases to average 32.6%
- Daily rates adjust to average $220
Seasonality Insights for Shelton
- The Airbnb seasonality in Shelton shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Shelton's highest earning potential, with monthly revenues capable of climbing to $5,929, occupancy reaching a high of 68.7%, and ADRs peaking at $243.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,820, occupancy could drop to 31.8%, and ADRs may adjust down to $216.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Shelton.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Shelton seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Shelton (2025)
Exploring the top neighborhoods for short-term rentals in Shelton? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Shelton | The heart of Shelton with easy access to shopping, dining, and local events. Perfect for guests who want to experience the town's community vibe and convenience. | Shelton Civic Center, Local restaurants and cafes, Shopping areas, Annual events and festivals, Skookum Creek |
| Harstine Island | A peaceful and scenic location just outside Shelton with beautiful waterfront views. Great for visitors looking for a serene escape and nature activities. | Harstine Island State Park, Beaches, Kayaking and boating, Wildlife viewing, Local art galleries |
| Shelton Waterfront | Stunning views of the waterfront and close proximity to outdoor activities. Ideal for guests interested in fishing, boating, and enjoying nature. | Shelton Marina, Waterfront parks, Fishing spots, Picnic areas, Walking trails |
| Olympic National Park | Nearby iconic national park known for its diverse ecosystems, perfect for nature lovers and adventurers. Attracts visitors all year round for hiking and exploring. | Hurricane Ridge, Hoh Rain Forest, Lake Crescent, Sol Duc Hot Springs, Stunning scenery and wildlife |
| Pioneer Park | A family-friendly area with local attractions and activities. Great for families and visitors who want local experiences without straying far from the city. | Pioneer Park, Playgrounds, Community events, Walking trails, Picnic areas |
| Union | A charming small town near Shelton, known for its scenic views and waterfront access. Perfect for a quiet getaway with access to outdoor recreation. | Union Marina, The Alderbrook Resort, Scenic views, Water sports, Nature trails |
| Case Inlet | A beautiful inlet area that provides a blend of tranquility and outdoor activities. It's a hidden gem for nature enthusiasts. | Case Inlet beaches, Wildlife viewing, Kayaking opportunities, Peaceful nature trails, Local seafood spots |
| Tahuya State Forest | An outdoor enthusiast's paradise with hiking, biking, and camping. Attracts adventure seekers looking for a rugged experience in nature. | Hiking trails, Mountain biking, Camping spots, Wildlife viewing, Trails for all skill levels |
Understanding Airbnb License Requirements & STR Laws in Shelton (2025)
While Shelton, Washington, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Shelton to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Shelton (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Sheltonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Waterfront-Sauna-Pickleball-Kayaks-Firepit
Entire Place • 5 bedrooms
Private beach luxury home sleeps 10, Shelton, WA
Entire Place • 4 bedrooms
'The Hammersley' Luxury Waterfront Estate!
Entire Place • 5 bedrooms
Your own private resort 4600 sq ft waterfront
Entire Place • 6 bedrooms
Chill forest getaway
Entire Place • 3 bedrooms
PNW Island Waterfront Getaway with Chef's Kitchen
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Shelton (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Shelton based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Evolve | 7 | $282,251 | 230 | 4.80/5.0 |
| Valta | 2 | $143,783 | 142 | 4.72/5.0 |
| Laura | 1 | $133,205 | 30 | 4.97/5.0 |
| Crystal And Jason | 1 | $115,558 | 45 | 4.93/5.0 |
| Lisa | 2 | $106,199 | 38 | 5.00/5.0 |
| Tim | 2 | $96,908 | 60 | 4.90/5.0 |
| Elizabeth | 1 | $95,096 | 50 | 5.00/5.0 |
| Vacasa Western Washington | 4 | $91,290 | 65 | 3.36/5.0 |
| Paris | 1 | $88,943 | 45 | 5.00/5.0 |
| Michelle | 1 | $85,071 | 108 | 4.99/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Shelton.
Dive Deeper: Advanced Shelton STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Shelton. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsShelton Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Shelton
- The Shelton Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.1% of the 155 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Shelton, House properties are the most common (62.6%), reflecting the local real estate landscape.
- Houses represent a significant 62.6% portion, catering likely to families or larger groups.
- The presence of 5.2% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, apartment/condo, unique stays (combined 5.1%) offer potential for unique stay experiences.
Shelton Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Shelton
- The dominant room capacity in Shelton is 3 bedrooms listings, making up 35.5% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 58.1% of the active Airbnb listings in Shelton, indicating a high concentration in these sizes.
- A significant 54.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Shelton.
Shelton Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Shelton
- The most common guest capacity trend in Shelton vacation rentals is listings accommodating 8+ guests (39.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Shelton STR market, accounting for 58.1% of listings.
- 60.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Shelton.
- On average, properties in Shelton are equipped to host 5.9 guests.
Shelton Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Shelton
- The most common availability pattern in Shelton falls within the 181-270 days range, representing 38.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 71.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Shelton (38.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 31.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Shelton Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
32 listings
22.4% of total
2 Nights
81 listings
56.6% of total
3 Nights
11 listings
7.7% of total
4-6 Nights
6 listings
4.2% of total
30+ Nights
13 listings
9.1% of total
Key Insights
- The most prevalent minimum stay requirement in Shelton is 2 Nights, adopted by 56.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (79.0%) of the Shelton Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 56.6% of Shelton hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 22.4% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 9.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Shelton.
Shelton Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
5 listings
3.5% of total
Flexible
29 listings
20.1% of total
Moderate
44 listings
30.6% of total
Firm
43 listings
29.9% of total
Strict
23 listings
16% of total
Cancellation Policy Insights for Shelton
- The prevailing Airbnb cancellation policy trend in Shelton is Moderate, used by 30.6% of listings.
- There's a relatively balanced mix between guest-friendly (50.7%) and stricter (45.9%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 30.6% market standard in Shelton.
- Regularly review your cancellation policy against competitors and market demand shifts in Shelton.
Shelton STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Shelton
- The overall average booking lead time for vacation rentals in Shelton is 46 days.
- Guests book furthest in advance for stays during July (average 100 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 29 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (81 days avg.) sees the longest lead times, while Winter (35 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (46 days) as a baseline for your pricing and availability strategy in Shelton.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 100 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 81 days) to capture early planners.
- Monitor your own booking lead times against these Shelton averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Shelton (2025)
Amenity Prevalence
Amenity Insights for Shelton
- Essential amenities in Shelton that guests expect include: Free parking on premises, Smoke alarm, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Carbon monoxide alarm, Essentials are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Shelton: Free parking on premises, Smoke alarm, Heating.
- Prioritize adding missing essentials: Free parking on premises, Smoke alarm, Heating.
- Consider adding popular differentiators like Kitchen or Carbon monoxide alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Shelton to stay competitive.
Shelton Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Shelton
- The typical guest profile for Airbnb in Shelton consists of primarily domestic travelers (94%), often arriving from nearby Seattle, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 94.0% of guests.
- Key international markets include United States (94%) and Canada (3.2%).
- Top languages spoken are English (70.2%) followed by Spanish (10.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Seattle and Portland.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Shelton Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Canyon Creek | 10 | $6,420 | $303.37 | 59% |
| Erlands Point-Kitsap Lake | 11 | $6,325 | $353.76 | 56% |
| Lake Goodwin | 11 | $4,949 | $371.43 | 44% |
| Woods Creek | 10 | $4,871 | $352.24 | 40% |
| North Bend | 51 | $4,813 | $316.86 | 62% |
| Verlot | 11 | $4,787 | $255.29 | 61% |
| Amanda Park | 10 | $4,780 | $425.06 | 46% |
| Cape George Colony Club | 10 | $4,770 | $257.49 | 59% |
| Ronald | 150 | $4,706 | $409.10 | 39% |
| Allyn | 20 | $4,462 | $415.57 | 36% |