Sequim Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Washington, United States
Is Airbnb profitable in Sequim in 2025? Explore comprehensive Airbnb analytics for Sequim, Washington, United States to uncover income potential. This 2025 STR market report for Sequim, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 311 active listings.
Whether you're considering an Airbnb investment in Sequim, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sequim Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Sequim Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Sequim (2025)
Understanding the monthly revenue variations for Airbnb listings in Sequim is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sequim is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sequim across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,901+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,605 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,909 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,774, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Sequim
Sequim Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Sequim STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sequim:
- Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 67% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 48%.
- Entry-level properties (Bottom 25%) average 31% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Sequim
Average Daily Rate (ADR) Airbnb Trends in Sequim (2025)
Effective short term rental pricing strategy in Sequim involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sequim typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $380+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $274 or more.
- Typical properties (Median) charge around $185 per night.
- Entry-level properties (Bottom 25%) earn around $127 per night.
Average Daily Rate (ADR) Trend by Month in Sequim
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Airbnb Seasonality Analysis & Trends in Sequim (2025)
Peak Season (July, August, June)
- Revenue averages $5,888 per month
- Occupancy rates average 69.7%
- Daily rates average $249
Shoulder Season
- Revenue averages $3,274 per month
- Occupancy maintains around 45.2%
- Daily rates hold near $218
Low Season (January, February, March)
- Revenue drops to average $1,834 per month
- Occupancy decreases to average 32.4%
- Daily rates adjust to average $195
Seasonality Insights for Sequim
- The Airbnb seasonality in Sequim shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Sequim's highest earning potential, with monthly revenues capable of climbing to $6,494, occupancy reaching a high of 77.3%, and ADRs peaking at $252.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,659, occupancy could drop to 29.9%, and ADRs may adjust down to $194.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sequim.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Sequim seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Sequim (2025)
Exploring the top neighborhoods for short-term rentals in Sequim? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Blyn | A scenic area known for its waterfront views and proximity to outdoor activities like hiking and fishing. A great location for travelers looking for peace and nature. | Dungeness Spit, Blyn's waterfront parks, Pickleball courts, Local wineries, Hiking trails |
| Sequim Bay | Offers stunning bay views and easy access to the Olympic National Park. Ideal for guests wanting a blend of luxury accommodation and nature. | Sequim Bay State Park, Cline Spit State Park, Olympic National Park trails, Sailing and kayaking opportunities |
| Downtown Sequim | The heart of Sequim with local shops, dining, and a vibrant community atmosphere. Convenient for guests looking to explore the local culture. | Sequim Farmers Market, Local boutiques, Art galleries, Restaurants and cafes, George Washington Inn |
| Dungeness | Known for the Dungeness River and its beautiful natural scenery. Attracts visitors for outdoor recreation and peaceful retreats. | Dungeness River Audubon Center, Dungeness Recreation Area, Scenic hiking trails, Wildlife viewing, Local farms |
| Port Angeles | Nearby city with more extensive amenities, dining, and attractions. This area is popular for tourists seeking more urban conveniences while exploring the Olympic Peninsula. | Olympic National Park Visitor Center, Port Angeles Waterfront, Shopping and dining options, Wildlife cruises, Museums |
| Pacific Northwest Vineyards | Sequim is located in wine country, and this area attracts wine lovers looking for winery tours and tastings. | Local wineries, Wine tasting events, Scenic vineyard tours, Farmers markets |
| John Wayne Marina | Beautiful marina area known for boating and water activities. This attracts both leisure travelers and those interested in water sports. | Marina facilities, Boat rentals, Waterfront dining, Fishing excursions, Scenic views |
| Olympic Discovery Trail | A long, scenic trail perfect for outdoor enthusiasts. Attracts active travelers looking for hiking and biking opportunities. | Biking and hiking trails, Scenic lookout points, Wildlife viewing, Parks along the route, Connection to Olympic National Park |
Understanding Airbnb License Requirements & STR Laws in Sequim (2025)
While Sequim, Washington, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sequim to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Sequim (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Sequimbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Modern luxe beachfront w/ Pool & Spa
Entire Place • 3 bedrooms
Cliff House on Sequim Bay- Dock, Kayaks, Olympics
Entire Place • 3 bedrooms
Secluded in the Heart of Sequim
Entire Place • 6 bedrooms
Olympic View Haven, 8-Person Salt Hot Tub, 98” TV
Entire Place • 6 bedrooms
Renovated Beachfront Cottage w/Hot Tub, Fireplace
Entire Place • 2 bedrooms
Sounds Reflections:Waterfront with Panoramic Views
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Sequim (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Sequim based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Brigadoon | 16 | $868,921 | 624 | 4.84/5.0 |
| Host #46400364 | 19 | $546,853 | 975 | 4.26/5.0 |
| Beverly | 8 | $369,857 | 2012 | 4.89/5.0 |
| Joshua | 9 | $305,952 | 128 | 4.41/5.0 |
| Lydia | 4 | $302,893 | 404 | 4.94/5.0 |
| Tracy | 10 | $301,286 | 505 | 4.77/5.0 |
| Pike Hospitality | 7 | $300,142 | 451 | 4.89/5.0 |
| Sunset Marine Resort | 9 | $255,833 | 1192 | 4.22/5.0 |
| Bryan | 3 | $244,606 | 236 | 4.98/5.0 |
| Evolve | 7 | $241,037 | 368 | 4.86/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sequim.
Dive Deeper: Advanced Sequim STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sequim. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSequim Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Sequim
- The Sequim Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.9% of the 311 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Sequim, House properties are the most common (50.2%), reflecting the local real estate landscape.
- Houses represent a significant 50.2% portion, catering likely to families or larger groups.
- The presence of 13.8% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays (combined 0.6%) offer potential for unique stay experiences.
Sequim Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Sequim
- The dominant room capacity in Sequim is 1 bedroom listings, making up 36.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 60.5% of the active Airbnb listings in Sequim, indicating a high concentration in these sizes.
- A significant 27.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Sequim.
Sequim Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Sequim
- The most common guest capacity trend in Sequim vacation rentals is listings accommodating 4 guests (26.4%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Sequim STR market, accounting for 48.3% of listings.
- 33.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sequim.
- On average, properties in Sequim are equipped to host 4.4 guests.
Sequim Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Sequim
- The most common availability pattern in Sequim falls within the 181-270 days range, representing 44.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 62.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Sequim (43.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 39.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Sequim Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
93 listings
34.3% of total
2 Nights
129 listings
47.6% of total
3 Nights
16 listings
5.9% of total
4-6 Nights
1 listings
0.4% of total
7-29 Nights
2 listings
0.7% of total
30+ Nights
30 listings
11.1% of total
Key Insights
- The most prevalent minimum stay requirement in Sequim is 2 Nights, adopted by 47.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (81.9%) of the Sequim Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (11.1%) caters to monthly stays (30+ nights) in Sequim, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 47.6% of Sequim hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 11.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sequim.
Sequim Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
17 listings
6% of total
Flexible
52 listings
18.4% of total
Moderate
72 listings
25.5% of total
Firm
63 listings
22.3% of total
Strict
78 listings
27.7% of total
Cancellation Policy Insights for Sequim
- The prevailing Airbnb cancellation policy trend in Sequim is Strict, used by 27.7% of listings.
- There's a relatively balanced mix between guest-friendly (43.9%) and stricter (50.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 27.7% market standard in Sequim.
- Regularly review your cancellation policy against competitors and market demand shifts in Sequim.
Sequim STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Sequim
- The overall average booking lead time for vacation rentals in Sequim is 50 days.
- Guests book furthest in advance for stays during July (average 94 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 28 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (77 days avg.) sees the longest lead times, while Winter (34 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (50 days) as a baseline for your pricing and availability strategy in Sequim.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 94 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 77 days) to capture early planners.
- Monitor your own booking lead times against these Sequim averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Sequim (2025)
Amenity Prevalence
Amenity Insights for Sequim
- Essential amenities in Sequim that guests expect include: Free parking on premises, Smoke alarm, Hot water, Heating, Essentials, Coffee maker. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, Dishes and silverware, Fire extinguisher are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Sequim: Free parking on premises, Smoke alarm, Hot water, Heating, Essentials, Coffee maker.
- Prioritize adding missing essentials: Free parking on premises, Smoke alarm, Hot water, Heating, Essentials, Coffee maker.
- Consider adding popular differentiators like Wifi or Dishes and silverware to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Sequim to stay competitive.
Sequim Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Sequim
- The typical guest profile for Airbnb in Sequim consists of primarily domestic travelers (94%), often arriving from nearby Seattle, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 93.7% of guests.
- Key international markets include United States (93.7%) and Canada (2.7%).
- Top languages spoken are English (71.7%) followed by Spanish (8.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Seattle and Portland.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Sequim Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Erlands Point-Kitsap Lake | 11 | $6,325 | $353.76 | 56% |
| Lake Goodwin | 11 | $4,949 | $371.43 | 44% |
| Amanda Park | 10 | $4,780 | $425.06 | 46% |
| Cape George Colony Club | 10 | $4,770 | $257.49 | 59% |
| Allyn | 20 | $4,462 | $415.57 | 36% |
| Sudden Valley | 65 | $4,390 | $286.32 | 53% |
| Olalla | 14 | $4,279 | $288.96 | 53% |
| Orcas Island | 13 | $4,220 | $514.57 | 39% |
| Friday Harbor | 219 | $4,187 | $371.96 | 45% |
| Moclips | 110 | $4,108 | $367.54 | 39% |