Airbnb Market Analytics, Statistics and Data in Port Townsend, Washington, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Port Townsend? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Port Townsend:
How much do Airbnb hosts make on average per month in Port Townsend?
The short-term rental market in Port Townsend shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,514 per month
- Strong performing properties (top 25%) make $3,917 or more
- Best-in-class properties (top 10%) achieve $5,722+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,395
Revenue Variations by Month
Occupancy Rates Throughout the Year in Port Townsend
The market in Port Townsend shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 52% occupancy rates
- Strong performing properties (top 25%) achieve 72% or higher
- Best-in-class properties (top 10%) reach 87%+occupancy
- Entry-level properties (bottom 25%) average around 24%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Port Townsend
Daily rates in Port Townsend vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $172 per night
- Strong performing properties (top 25%) secure $243 or more
- Best-in-class properties (top 10%) pull in $343+ per night
- Entry-level properties (bottom 25%) earn around $122
Daily Rate Variations by Month
Get Live Port Townsend Market Intelligence 👇
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Explore Real-time Analytics
Seasonality patterns in Port Townsend
Peak Season (August, July, June)
- Revenue peaks at $4088.68 per month
- Occupancy rates reach 69.01%
- Daily rates average $228.00
Shoulder Season
- Revenue averages $3064.91 per month
- Occupancy maintains 49.80%
- Daily rates hold at $215.72
Low Season (December, February, January)
- Revenue drops to $1792.70 per month
- Occupancy decreases to 30.08%
- Daily rates adjust to $206.76
Is it still profitable to do Airbnb in Port Townsend in 2025?
Yes! Port Townsend demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 50% and strong monthly revenue averaging $3065 and The market's 128 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Port Townsend
Area | Why Choose This Area | Key Attractions |
---|---|---|
Downtown Port Townsend | Historic district with Victorian architecture and a lively maritime atmosphere. Ideal for tourists looking to experience local history and culture, with easy access to shops and restaurants. | Port Townsend Marine Science Center, Jefferson Museum of Art & History, Historic downtown shops, Waterfront parks, Ferry terminal to Whidbey Island |
North Beach | Beautiful coastal area known for its sandy beaches and stunning views of the Puget Sound and the Olympic Mountains. Great for visitors looking for outdoor activities and relaxation on the beach. | North Beach Park, Canoe and kayak rentals, Beach access, Scenic hiking trails, Wildlife viewing |
Fort Worden State Park | A unique location that combines history with outdoor activities. Popular amongst nature lovers, military history buffs, and families looking for a place to camp/beach combo. | Historic military buildings, Beaches, Camping and hiking trails, Museum of the Coast Artillery, Birdwatching opportunities |
Mystic Bay | A serene bay area with a more secluded feel, perfect for travelers looking for peace and quiet. Close to nature while remaining accessible to the town’s amenities. | Mystic Bay views, Kayaking, Nature trails, Wildlife photography, Picnic areas |
Kah Tai Lagoon,”why”:”An eco-friendly area that attracts families and nature lovers. Known for its trails and proximity to the water, it offers a lovely, relaxed atmosphere away from the busy downtown.”, | Kah Tai Lagoon Nature Park, Walking and biking trails, Birdwatching, Picnic spots, Playground for kids | |
Port Townsend Golf Club | A great spot for golf enthusiasts and visitors looking for leisure activities. It's popular among sports lovers and provides stunning views of the surrounding landscapes. | Golf course, Clubhouse dining, Nature trails, Golf lessons, Scenic views |
Chemise Mountain | A hiking destination that attracts those interested in outdoor adventures and scenic views of the North Olympic Peninsula. Great for tourists who love hiking and nature exploration. | Hiking trails, Scenic viewpoints, Wildflower viewing, Wildlife encounters, Photography opportunities |
Old Stockade | Quaint historic neighborhood providing close access to the waterfront and downtown attractions, featuring charming homes and a restful environment for vacationers. | Historic sites, Quaint cafes and shops, Walking paths, Waterfront access, Local events |
Do you need a license for Airbnb in Port Townsend?
We recommend checking directly with Port Townsend's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Port Townsend
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Woodsy Ocean Front Cabin with Hot Tub & Sauna
Entire Place • 3 bedrooms
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Uptown Victorian 5 bedroom, 4 bath. Sleeps 12!
Entire Place • 5 bedrooms
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Amazing Views and Peaceful Privacy, Unique House
Entire Place • 2 bedrooms
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Port Townsend waterfront hot tub.
Entire Place • 3 bedrooms
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In the heart of Port Townsend! 3 bed/2 bath flat.
Entire Place • 3 bedrooms
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Havn Haus: Eco-Sanctuary, Sauna Spa, Hot/Cold Tubs
Entire Place • 1 bedroom
Top Performing Professional Hosts in Port Townsend
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Kelly | 4 | $314,133 | 1150 | 4.95/5.0 |
The Bishop Hotel - Front Desk | 9 | $182,411 | 55 | 4.25/5.0 |
Virginia | 1 | $168,872 | 116 | 5.00/5.0 |
Vacasa Western Washington | 3 | $137,599 | 206 | 4.43/5.0 |
Olia | 1 | $125,568 | 65 | 5.00/5.0 |
Alexis + Adrian | 3 | $125,207 | 436 | 4.96/5.0 |
Darrell And Carlene | 2 | $122,367 | 573 | 4.97/5.0 |
Ann | 3 | $106,720 | 1196 | 4.81/5.0 |
Keith | 2 | $105,512 | 94 | 2.50/5.0 |
Evolve | 4 | $102,230 | 268 | 4.79/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Port Townsend
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (63.3%), with house and boutique & hotels properties comprising 69.5% of inventory
- Strong specialty sector (39.8%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in others segments (4.7% combined)
Room Capacity Distribution
Analysis of 128 properties in Port Townsend shows that 1 bedroom properties are most prevalent, making up 44.5% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 68.8% of all listings.
Key Insights
- Most common: 1 bedroom (44.5%)
- Least common: 5+ bedrooms (0.8%)
- Market concentration: 68.8% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 128 properties in Port Townsend reveals that 2 guests properties dominate the market, representing 29.7% of all listings. The average property accommodates 3.3 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 4 guests make up 57.0% of the market.
Key Insights
- Most common capacity: 2 guests (29.7% of market)
- Least common capacity: 5 guests (1.6% of market)
- Average guest capacity: 3.3 guests per property
- Market concentration: 57.0% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 128 properties in Port Townsend, the most common availability pattern is 91-180 days (35.2% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (34.4% of properties).
Key Insights
- Most common availability window: 91-180 days (35.2%)
- Most common booking duration: 181-270 days (34.4%)
- Properties with high availability (180+ days): 51.6%
- Properties with long-term bookings (180+ days): 51.6%
Minimum Stay Distributions
1 Night
40 listings
34.8% of total
2 Nights
53 listings
46.1% of total
3 Nights
4 listings
3.5% of total
4-6 Nights
1 listings
0.9% of total
7-29 Nights
3 listings
2.6% of total
30+ Nights
14 listings
12.2% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 80.9%
- Mid-length stays (4-6 nights) represent 0.9% of listings
- Monthly+ stays (12.2%) suggest a stable extended-stay market
- High market flexibility with 84.4% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
6 listings
4.9% of total
Flexible
24 listings
19.5% of total
Moderate
50 listings
40.7% of total
Firm
22 listings
17.9% of total
Strict
21 listings
17.1% of total
Key Insights
- Moderate is the preferred policy at 40.7% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 60.2% of the market
- Strong market consensus around Moderate policies
- Super Strict 30 Days policies are least common at 4.9% of listings
Recommendations
- Consider starting with a Moderate policy to align with market preferences
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Aug, Jun, averaging 115 days
- Shortest booking windows are in Oct, Dec, Mar, averaging 53 days
- Summer shows the longest average booking window at 115 days, while Winter has the shortest at 61 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 115 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Oct-Mar when lead times are shortest
Popular Airbnb Amenities in Port Townsend
Below is the distribution of amenities across listings in Port Townsend:
Traveler Demographics
Key Insights
- Domestic travelers make up 93.2% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (3.5%) and Germany (0.6%)
- English is the top language at 74%, followed by Spanish (11%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 9.2%
Recommendations
- Target marketing campaigns for Seattle and Portland markets
- Develop localized content for Canada and Germany
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Port Townsend. These nearby markets offer diverse opportunities for property investors and hosts:
Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
---|---|---|---|---|
Canyon Creek | 10 | $7,161 | $312.93 | 62% |
Erlands Point-Kitsap Lake | 11 | $6,558 | $356.05 | 58% |
Lake Goodwin | 11 | $5,746 | $385.80 | 44% |
Woods Creek | 11 | $5,593 | $358.64 | 46% |
Ronald | 151 | $5,058 | $425.51 | 39% |
Verlot | 11 | $4,969 | $253.44 | 60% |
Cape George Colony Club | 10 | $4,893 | $260.17 | 60% |
North Bend | 51 | $4,824 | $316.31 | 62% |
Sudden Valley | 65 | $4,811 | $308.53 | 53% |
Amanda Park | 10 | $4,684 | $402.96 | 46% |
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