Pacific Beach Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Washington, United States

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Pacific Beach in 2025? Explore comprehensive Airbnb analytics for Pacific Beach, Washington, United States to uncover income potential. This 2025 STR market report for Pacific Beach, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 25 active listings.

Whether you're considering an Airbnb investment in Pacific Beach, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Pacific Beach Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Pacific Beach Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$235
The average rental revenue earned for an occupied room per day in Pacific Beach.
Occupancy Rate(?)
27.4%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$14,399
Typical annual income for an Airbnb listing in Pacific Beach. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-56.8%
Significant decrease (-56.8%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Pacific Beach.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Pacific Beach.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
25
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Pacific Beach (2025)

Understanding the monthly revenue variations for Airbnb listings in Pacific Beach is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Pacific Beach is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Pacific Beach across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,149+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,959 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,536 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $850, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Pacific Beach

Pacific Beach Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Pacific Beach STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Pacific Beach:

  • Best-in-class properties (Top 10%) achieve 46%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 40% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 25%.
  • Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Pacific Beach

Average Daily Rate (ADR) Airbnb Trends in Pacific Beach (2025)

Effective short term rental pricing strategy in Pacific Beach involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Pacific Beach typically peaks in May and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $456+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $308 or more.
  • Typical properties (Median) charge around $228 per night.
  • Entry-level properties (Bottom 25%) earn around $162 per night.

Average Daily Rate (ADR) Trend by Month in Pacific Beach

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Airbnb Seasonality Analysis & Trends in Pacific Beach (2025)

Peak Season (August, July, May)
  • Revenue averages $3,480 per month
  • Occupancy rates average 41.2%
  • Daily rates average $288
Shoulder Season
  • Revenue averages $1,660 per month
  • Occupancy maintains around 24.0%
  • Daily rates hold near $279
Low Season (January, June, December)
  • Revenue drops to average $1,268 per month
  • Occupancy decreases to average 22.1%
  • Daily rates adjust to average $230

Seasonality Insights for Pacific Beach

  • The Airbnb seasonality in Pacific Beach shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Pacific Beach's highest earning potential, with monthly revenues capable of climbing to $4,914, occupancy reaching a high of 57.0%, and ADRs peaking at $342.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,179, occupancy could drop to 16.1%, and ADRs may adjust down to $206.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Pacific Beach.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Pacific Beach seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Pacific Beach (2025)

Exploring the top neighborhoods for short-term rentals in Pacific Beach? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Pacific Beach
Popular beach area known for its vibrant boardwalk, beach bars, and surfing spots. Attracts a mix of tourists and locals seeking sun and fun, making it ideal for vacation rentals.
Pacific Beach Boardwalk, Crystal Pier, PB Bar & Grill, Calumet Park, Tavern at the Beach, Mission Beach
Mission Beach
Close to Pacific Beach, Mission Beach offers a classic beach town vibe with a boardwalk that connects to Pacific Beach. Great for families and beach lovers looking for leisure activities.
Mission Boulevard, Mission Beach Boardwalk, Garnet Avenue, Belmont Park, Wave House, Surfing spots
La Jolla
A bit further north, La Jolla is known for its upscale neighborhoods, beautiful beaches, and marine life. Attracts luxury travelers and those looking for a more relaxed beach experience.
La Jolla Cove, Ellen Browning Scripps Park, La Jolla Shores, Torrey Pines State Reserve, The Children's Pool, La Jolla Underwater Park
Downtown San Diego
A thriving urban area with a variety of attractions, dining, and nightlife. Appeals to business travelers and tourists wanting quick access to all the city has to offer.
Gaslamp Quarter, Seaport Village, San Diego Convention Center, USS Midway Museum, Petco Park, Little Italy
Coronado
Known for its stunning beaches and charming downtown area, Coronado is a great place for travelers looking for a picturesque beach retreat just a ferry ride away from downtown San Diego.
Coronado Beach, Hotel del Coronado, Coronado Ferry Landing, Silver Strand State Beach, Coronado Island, Tidelands Park
Point Loma
Features beautiful coastal views and access to Cabrillo National Monument. Attractive to nature lovers and those looking for outdoor activities.
Cabrillo National Monument, Point Loma Lighthouse, Sunset Cliffs Natural Park, Shelter Island, Liberty Station, Fishing spots
Encinitas
A charming beach town further up the coast that offers a more relaxed atmosphere, known for its surf culture and beautiful gardens. A great area for families and surfers.
Moonlight Beach, Encinitas Library, Leucadia State Beach, San Diego Botanic Garden, Cardiff State Beach, Batiquitos Lagoon
Solana Beach
Known for its beautiful beaches and a quaint downtown area. Attracts visitors looking for a quieter beach experience with nearby shopping and dining options.
Fletcher Cove Beach Park, Cedros Avenue Design District, Solana Beach Coastal Trail, Tennis Club, Seascape Surf Shop, Surf Spots

Understanding Airbnb License Requirements & STR Laws in Pacific Beach (2025)

While Pacific Beach, Washington, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Pacific Beach to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 4% licensed listings)

Top Performing Airbnb Properties in Pacific Beach (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Pacific Beachbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Hot Tub! Moby’s Beachhouse Sleeps 11, Dog Friendly

Hot Tub! Moby’s Beachhouse Sleeps 11, Dog Friendly

Entire Place • 4 bedrooms

$51,893
Revenue
44.5%
Occupancy
$325.28
Daily Rate
Beach House Getaway

Beach House Getaway

Entire Place • 4 bedrooms

$46,089
Revenue
38.4%
Occupancy
$333.97
Daily Rate
Charming Private Retreat Near Beaches/Fully Fenced

Charming Private Retreat Near Beaches/Fully Fenced

Entire Place • 3 bedrooms

$34,130
Revenue
38.7%
Occupancy
$249.62
Daily Rate
SeaYa, relax at the beach!

SeaYa, relax at the beach!

Entire Place • 4 bedrooms

$28,097
Revenue
30.0%
Occupancy
$344.07
Daily Rate
Beach Cabin with a Hot Tub and ocean view.

Beach Cabin with a Hot Tub and ocean view.

Entire Place • 2 bedrooms

$24,497
Revenue
31.3%
Occupancy
$241.92
Daily Rate
Sandy toes - New Home - Pacific Beach WA

Sandy toes - New Home - Pacific Beach WA

Entire Place • 3 bedrooms

$19,594
Revenue
24.5%
Occupancy
$289.92
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Pacific Beach (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Pacific Beach based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Anne1$51,893154.87/5.0
Paul1$46,089245.00/5.0
Keri2$34,734724.85/5.0
Crystal1$34,130335.00/5.0
Merrilee1$28,097115.00/5.0
Andrew2$24,777154.67/5.0
Larissa3$24,495174.95/5.0
Lindsay1$19,594115.00/5.0
Fletcher And Janet2$18,110754.70/5.0
Evolve1$15,15045.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Pacific Beach.

Dive Deeper: Advanced Pacific Beach STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Pacific Beach. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Pacific Beach Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Pacific Beach

  • The Pacific Beach Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 25 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Pacific Beach, House properties are the most common (84%), reflecting the local real estate landscape.
  • Houses represent a significant 84% portion, catering likely to families or larger groups.

Pacific Beach Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Pacific Beach

  • The dominant room capacity in Pacific Beach is 3 bedrooms listings, making up 40% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 1 bedroom properties represent 56.0% of the active Airbnb listings in Pacific Beach, indicating a high concentration in these sizes.
  • A significant 64.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Pacific Beach.

Pacific Beach Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Pacific Beach

  • The most common guest capacity trend in Pacific Beach vacation rentals is listings accommodating 8+ guests (44%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Pacific Beach STR market, accounting for 68.0% of listings.
  • 76.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Pacific Beach.
  • On average, properties in Pacific Beach are equipped to host 6.5 guests.

Pacific Beach Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Pacific Beach

  • The most common availability pattern in Pacific Beach falls within the 271-366 days range, representing 84% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Pacific Beach (56%), reflecting common guest stay durations or potential owner blocking patterns.

Pacific Beach Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (20%)

1 Night

5 listings

20% of total

2 Nights (64%)

2 Nights

16 listings

64% of total

3 Nights (4%)

3 Nights

1 listings

4% of total

30+ Nights (12%)

30+ Nights

3 listings

12% of total

Key Insights

  • The most prevalent minimum stay requirement in Pacific Beach is 2 Nights, adopted by 64% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (84.0%) of the Pacific Beach Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (12%) caters to monthly stays (30+ nights) in Pacific Beach, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 64% of Pacific Beach hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 20% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 12% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Pacific Beach.

Pacific Beach Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (16%)

Super Strict 30 Days

4 listings

16% of total

Flexible (8%)

Flexible

2 listings

8% of total

Moderate (20%)

Moderate

5 listings

20% of total

Firm (48%)

Firm

12 listings

48% of total

Strict (8%)

Strict

2 listings

8% of total

Cancellation Policy Insights for Pacific Beach

  • The prevailing Airbnb cancellation policy trend in Pacific Beach is Firm, used by 48% of listings.
  • A majority (56.0%) of hosts in Pacific Beach utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
  • Strict cancellation policies are quite rare (8%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 48% market standard in Pacific Beach.
  • Using a Strict policy might deter some guests, as only 8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Pacific Beach.

Pacific Beach STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Pacific Beach

  • The overall average booking lead time for vacation rentals in Pacific Beach is 26 days.
  • Guests book furthest in advance for stays during May (average 44 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in July (average 12 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (32 days avg.) sees the longest lead times, while Summer (27 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (26 days) as a baseline for your pricing and availability strategy in Pacific Beach.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 44 days out to capitalize on advance planning.
  • During July, focus on last-minute booking availability and promotions, as guests book with very short notice (12 days avg.).
  • Target marketing efforts for the Spring season well in advance (at least 32 days) to capture early planners.
  • Monitor your own booking lead times against these Pacific Beach averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Pacific Beach (2025)

Amenity Prevalence

Amenity Insights for Pacific Beach

  • Essential amenities in Pacific Beach that guests expect include: Kitchen, Heating, Wifi, Smoke alarm, Coffee maker, Fire extinguisher, Hot water, Dishes and silverware, Refrigerator, Free parking on premises. Lacking these (any) could significantly impact bookings.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Pacific Beach: Kitchen, Heating, Wifi, Smoke alarm, Coffee maker, Fire extinguisher, Hot water, Dishes and silverware, Refrigerator, Free parking on premises.
  • Prioritize adding missing essentials: Coffee maker, Fire extinguisher, Hot water, Dishes and silverware, Refrigerator, Free parking on premises.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Pacific Beach to stay competitive.

Pacific Beach Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Pacific Beach

  • The typical guest profile for Airbnb in Pacific Beach consists of primarily domestic travelers (98%), often arriving from nearby Seattle, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 98.0% of guests.
  • Key international markets include United States (98%) and Canada (1%).
  • Top languages spoken are English (79.1%) followed by Spanish (8.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Seattle and Olympia.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Pacific Beach Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Amanda Park10$4,285$443.7140%
Moclips110$4,002$374.0539%
Chinook10$3,677$266.1040%
Friday Harbor233$3,587$373.9942%
Warrenton58$3,566$311.7046%
Seabrook286$3,518$385.0235%
Long Beach196$2,953$268.2838%
Gearhart98$2,916$335.6333%
Ucluelet364$2,863$220.1249%
Beaver17$2,833$243.8453%

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