Ocean Shores Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Washington, United States
Is Airbnb profitable in Ocean Shores in 2025? Explore comprehensive Airbnb analytics for Ocean Shores, Washington, United States to uncover income potential. This 2025 STR market report for Ocean Shores, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 292 active listings.
Whether you're considering an Airbnb investment in Ocean Shores, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ocean Shores Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Ocean Shores Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Ocean Shores (2025)
Understanding the monthly revenue variations for Airbnb listings in Ocean Shores is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ocean Shores is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ocean Shores across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,202+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,541 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,134 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,126, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ocean Shores
Ocean Shores Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Ocean Shores STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ocean Shores:
- Best-in-class properties (Top 10%) achieve 67%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 51% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 33%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ocean Shores
Average Daily Rate (ADR) Airbnb Trends in Ocean Shores (2025)
Effective short term rental pricing strategy in Ocean Shores involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ocean Shores typically peaks in July and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $323+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $245 or more.
- Typical properties (Median) charge around $189 per night.
- Entry-level properties (Bottom 25%) earn around $138 per night.
Average Daily Rate (ADR) Trend by Month in Ocean Shores
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Airbnb Seasonality Analysis & Trends in Ocean Shores (2025)
Peak Season (July, August, June)
- Revenue averages $4,330 per month
- Occupancy rates average 50.2%
- Daily rates average $240
Shoulder Season
- Revenue averages $2,371 per month
- Occupancy maintains around 33.9%
- Daily rates hold near $199
Low Season (January, February, October)
- Revenue drops to average $1,604 per month
- Occupancy decreases to average 27.2%
- Daily rates adjust to average $186
Seasonality Insights for Ocean Shores
- The Airbnb seasonality in Ocean Shores shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Ocean Shores's highest earning potential, with monthly revenues capable of climbing to $4,863, occupancy reaching a high of 58.3%, and ADRs peaking at $245.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,401, occupancy could drop to 23.9%, and ADRs may adjust down to $179.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ocean Shores.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Ocean Shores seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Ocean Shores (2025)
Exploring the top neighborhoods for short-term rentals in Ocean Shores? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Ocean Shores Beachfront | Prime beachfront location offering direct access to the sandy shores and stunning ocean views. Perfect for tourists looking for a relaxing beach getaway. | Ocean Shores Beach, Damon Point, North Jetty, Ocean Shores Interpretive Center |
| Ocean Shores Golf Course Area | Scenic area surrounding the golf course, ideal for golf enthusiasts and tourists looking for outdoor activities. | Ocean Shores Golf Course, North Bay Park, Weatherwax Trail |
| Griffiths-Priday State Park | Beautiful state park known for its natural beauty and outdoor recreation options. Attracts nature lovers and those looking to escape to the wilderness. | Trails through the park, Wildlife viewing, Beach access, Picnic areas |
| Duck Lake | A serene area with waterfront access, perfect for fishing and kayaking. Draws visitors seeking tranquility and nature-related activities. | Duck Lake Park, Kayaking, Fishing, Wildlife viewing |
| Seaside Place | Quiet residential area close to amenities and attractions, appealing to families and longer-term stays. | Shopping centers, Restaurants, Parks |
| Ocean Shores Marina | Popular for boating and water sports. Ideal for guests wanting to engage in various water activities. | Ocean Shores Marina, Boating, Water sports, Fishing |
| Point Brown | Scenic area with stunning coastal views and access to the beach. Attractive for visitors seeking picturesque landscapes. | Point Brown Jetty, Great for walking and photography, Beach access |
| Sundown Beach | A more secluded beach area providing privacy and relaxation. Perfect for couples or individuals looking for a quieter experience. | Secluded beaches, Wildlife watching, Great sunsets |
Understanding Airbnb License Requirements & STR Laws in Ocean Shores (2025)
While Ocean Shores, Washington, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ocean Shores to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Ocean Shores (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Ocean Shoresbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Shorebirds Villas Entire Property - 6 Villas
Entire Place • 8 bedrooms
Dual Waterfront Homes, 2 HotTubs 2 Kitchens 4 Bath
Entire Place • 4 bedrooms
Deja Blue - Pet-friendly, Waterfront Cottage at
Entire Place • 4 bedrooms
Cinema By The Sea - Oyhut Bay Seaside Village
Entire Place • 5 bedrooms
Canal House - family memories start on the coast!
Entire Place • 4 bedrooms
Calypso`s View - Beautiful views
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Ocean Shores (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Ocean Shores based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Oyhut Bay | 69 | $1,970,083 | 1467 | 4.59/5.0 |
| Rick | 47 | $1,446,200 | 3987 | 4.74/5.0 |
| Pike Hospitality | 26 | $854,953 | 4429 | 4.72/5.0 |
| Evolve | 21 | $640,809 | 629 | 4.49/5.0 |
| Michael | 9 | $328,640 | 1706 | 4.76/5.0 |
| Kelly | 3 | $253,344 | 251 | 4.90/5.0 |
| The Grey Gull | 15 | $252,944 | 94 | 4.33/5.0 |
| Istay | 16 | $195,954 | 781 | 4.08/5.0 |
| Snugglers Cove | 7 | $190,604 | 599 | 4.76/5.0 |
| Crystal | 3 | $188,463 | 111 | 4.94/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ocean Shores.
Dive Deeper: Advanced Ocean Shores STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ocean Shores. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsOcean Shores Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ocean Shores
- The Ocean Shores Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.4% of the 292 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Ocean Shores, House properties are the most common (65.8%), reflecting the local real estate landscape.
- Houses represent a significant 65.8% portion, catering likely to families or larger groups.
- The presence of 10.3% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique, others, unique stays (combined 2.7%) offer potential for unique stay experiences.
Ocean Shores Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ocean Shores
- The dominant room capacity in Ocean Shores is 2 bedrooms listings, making up 38% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 63.3% of the active Airbnb listings in Ocean Shores, indicating a high concentration in these sizes.
- A significant 30.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ocean Shores.
Ocean Shores Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ocean Shores
- The most common guest capacity trend in Ocean Shores vacation rentals is listings accommodating 6 guests (29.1%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 4 guests dominate the Ocean Shores STR market, accounting for 55.1% of listings.
- 56.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ocean Shores.
- On average, properties in Ocean Shores are equipped to host 5.5 guests.
Ocean Shores Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ocean Shores
- The most common availability pattern in Ocean Shores falls within the 271-366 days range, representing 38.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 76.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Ocean Shores (38.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 25.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Ocean Shores Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
139 listings
48.9% of total
2 Nights
108 listings
38% of total
3 Nights
4 listings
1.4% of total
7-29 Nights
4 listings
1.4% of total
30+ Nights
29 listings
10.2% of total
Key Insights
- The most prevalent minimum stay requirement in Ocean Shores is 1 Night, adopted by 48.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (86.9%) of the Ocean Shores Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (10.2%) caters to monthly stays (30+ nights) in Ocean Shores, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 48.9% of Ocean Shores hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 10.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ocean Shores.
Ocean Shores Airbnb Cancellation Policy Trends Analysis (2025)
Refundable
9 listings
3.3% of total
Super Strict 30 Days
76 listings
27.5% of total
Super Strict 60 Days
39 listings
14.1% of total
Non-refundable
5 listings
1.8% of total
Flexible
22 listings
8% of total
Moderate
46 listings
16.7% of total
Firm
10 listings
3.6% of total
Strict
69 listings
25% of total
Cancellation Policy Insights for Ocean Shores
- The prevailing Airbnb cancellation policy trend in Ocean Shores is Super Strict 30 Days, used by 27.5% of listings.
- There's a relatively balanced mix between guest-friendly (24.7%) and stricter (28.6%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Super Strict 30 Days policy to align with the 27.5% market standard in Ocean Shores.
- Regularly review your cancellation policy against competitors and market demand shifts in Ocean Shores.
Ocean Shores STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Ocean Shores
- The overall average booking lead time for vacation rentals in Ocean Shores is 47 days.
- Guests book furthest in advance for stays during July (average 93 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 32 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (75 days avg.) sees the longest lead times, while Winter (35 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (47 days) as a baseline for your pricing and availability strategy in Ocean Shores.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 93 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 75 days) to capture early planners.
- Monitor your own booking lead times against these Ocean Shores averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Ocean Shores (2025)
Amenity Prevalence
Amenity Insights for Ocean Shores
- Essential amenities in Ocean Shores that guests expect include: Smoke alarm, Carbon monoxide alarm, Wifi, TV, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Coffee maker, Free parking on premises, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Ocean Shores: Smoke alarm, Carbon monoxide alarm, Wifi, TV, Kitchen.
- Prioritize adding missing essentials: Smoke alarm, Carbon monoxide alarm, Wifi, TV, Kitchen.
- Consider adding popular differentiators like Coffee maker or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ocean Shores to stay competitive.
Ocean Shores Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Ocean Shores
- The typical guest profile for Airbnb in Ocean Shores consists of primarily domestic travelers (97%), often arriving from nearby Seattle, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 96.8% of guests.
- Key international markets include United States (96.8%) and Canada (1.7%).
- Top languages spoken are English (77.9%) followed by Spanish (7.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Seattle and Tacoma.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Ocean Shores Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Arch Cape | 71 | $7,731 | $465.95 | 55% |
| Manzanita | 232 | $5,351 | $341.02 | 46% |
| Dundee | 66 | $4,846 | $391.92 | 39% |
| Amanda Park | 10 | $4,780 | $425.06 | 46% |
| Cannon Beach | 209 | $4,570 | $385.97 | 44% |
| Warrenton | 49 | $4,395 | $309.93 | 51% |
| Moclips | 110 | $4,108 | $367.54 | 39% |
| Nehalem | 83 | $4,099 | $303.83 | 46% |
| Cloverdale | 63 | $3,926 | $309.80 | 43% |
| Seabrook | 285 | $3,821 | $366.20 | 38% |