Airbnb Market Analytics, Statistics and Data in Oak Harbor, Washington, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Oak Harbor? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Oak Harbor:
How much do Airbnb hosts make on average per month in Oak Harbor?
The short-term rental market in Oak Harbor shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $3,780 per month
- Strong performing properties (top 25%) make $6,467 or more
- Best-in-class properties (top 10%) achieve $10,173+ monthly
- Entry-level properties (bottom 25%) typically earn around $2,263
Revenue Variations by Month
Occupancy Rates Throughout the Year in Oak Harbor
The market in Oak Harbor shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 50% occupancy rates
- Strong performing properties (top 25%) achieve 69% or higher
- Best-in-class properties (top 10%) reach 83%+occupancy
- Entry-level properties (bottom 25%) average around 32%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Oak Harbor
Daily rates in Oak Harbor vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $209 per night
- Strong performing properties (top 25%) secure $318 or more
- Best-in-class properties (top 10%) pull in $496+ per night
- Entry-level properties (bottom 25%) earn around $141
Daily Rate Variations by Month
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Seasonality patterns in Oak Harbor
Peak Season (July, August, June)
- Revenue peaks at $7092.66 per month
- Occupancy rates reach 67.77%
- Daily rates average $300.53
Shoulder Season
- Revenue averages $5075.86 per month
- Occupancy maintains 49.85%
- Daily rates hold at $259.13
Low Season (November, December, January)
- Revenue drops to $2735.05 per month
- Occupancy decreases to 36.88%
- Daily rates adjust to $237.01
Is it still profitable to do Airbnb in Oak Harbor in 2025?
Yes! Oak Harbor demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 50% and strong monthly revenue averaging $5076 and The market's 129 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Oak Harbor
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Downtown Oak Harbor | The heart of the city, known for its charming small-town vibe. Popular with visitors due to its proximity to shops, restaurants, and waterfront access. | Oak Harbor Marina, City Beach Park, Pioneer Park, Local restaurants and cafes, Whidbey Island Center for the Arts |
| Oak Harbor Waterfront | A picturesque area that offers stunning views of the water and numerous outdoor activities. Attractive to tourists seeking recreational opportunities like fishing and boating. | Oak Harbor Marina, City Beach Park, Whidbey Island, Deception Pass State Park, Crescent Harbor Park |
| Whidbey Island | A beautiful island known for its scenic views, outdoor activities, and quaint towns. Popular with travelers looking for a getaway that combines nature and relaxation. | Deception Pass State Park, Ebey's Landing National Historical Reserve, Fort Casey Historical State Park, Nearby beaches, Local wineries and farms |
| North Whidbey Island | A serene and less crowded part of the island, known for its natural beauty and outdoor adventures. Appeals to visitors wanting to explore nature in a tranquil setting. | Dugualla State Park, Navy Ridge Trail, Lake Campbell, Deception Pass, Whidbey Island Vineyards and Winery |
| South Oak Harbor | A residential area with peaceful surroundings and easy access to amenities. Attracts families and longer-term visitors looking for a home-like environment. | Nearby parks, Quiet neighborhoods, Local shops and markets, Restaurants and entertainment options |
| Central Oak Harbor | Central area thriving with community and activity, convenient for those looking for a mix of urban and suburban living. | Oak Harbor Community and Senior Center, Local libraries, City events and festivals, Shopping centers |
| Fort Nugent Park | A spacious park offering recreational activities, picnic areas, and trails. Popular among families and outdoor enthusiasts. | Playground facilities, Trails for hiking, Picnic areas, Open green spaces |
| Oak Harbor Historic District | Rich in history with picturesque buildings and a sense of heritage. Attracts culture lovers and those interested in learning about local history. | Historical buildings, Museums, Local art galleries, Cultural events |
Do you need a license for Airbnb in Oak Harbor?
We recommend checking directly with Oak Harbor's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Oak Harbor
Whidbey Nice: Modern 5-Acre Family Retreat w/ View
Entire Place • 6 bedrooms
Sea-Renity Haven: Oceanfront family retreat
Entire Place • 4 bedrooms
HGTV 'Beach Hunters' The Bultman
Entire Place • 4 bedrooms
Mid-century Modern Waterfront on Private Beach
Entire Place • 4 bedrooms
Hot tub on Beach, Super Fast Wi-Fi @ Anchor Shores
Entire Place • 4 bedrooms
Beachfront Steps to the Sand, Hot Tub Birdwatching
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Oak Harbor
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Gregory | 2 | $416,963 | 100 | 4.99/5.0 |
| Dean | 3 | $389,542 | 338 | 4.96/5.0 |
| AvantStay Whidbey Island | 5 | $259,489 | 242 | 4.84/5.0 |
| Crystal | 2 | $247,914 | 161 | 4.97/5.0 |
| Enchanted Havens | 1 | $231,705 | 56 | 4.88/5.0 |
| Kait | 1 | $202,098 | 52 | 4.87/5.0 |
| Vacasa Western Washington | 3 | $197,889 | 154 | 4.64/5.0 |
| Vacasa Western Washington | 4 | $180,358 | 136 | 4.40/5.0 |
| Vacasa Western Washington | 3 | $177,693 | 94 | 4.56/5.0 |
| Ming | 2 | $177,217 | 35 | 4.74/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Oak Harbor
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (95.3%), with house and outdoor & mobile properties comprising 81.4% of inventory
- Strong specialty sector (21.7%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in apartment & condo, others, unique stays segments (9.4% combined)
Room Capacity Distribution
Analysis of 129 properties in Oak Harbor shows that 2 bedrooms properties are most prevalent, making up 25.6% of the market. The market tends to favor larger properties, with 2 bedrooms and 3 bedrooms together representing 48.8% of all listings.
Key Insights
- Most common: 2 bedrooms (25.6%)
- Least common: 5+ bedrooms (6.2%)
- Market concentration: 48.8% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 129 properties in Oak Harbor reveals that 8+ guests properties dominate the market, representing 34.1% of all listings. The average property accommodates 5.4 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 51.9% of the market.
Key Insights
- Most common capacity: 8+ guests (34.1% of market)
- Least common capacity: 7 guests (2.3% of market)
- Average guest capacity: 5.4 guests per property
- Market concentration: 51.9% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 129 properties in Oak Harbor, the most common availability pattern is 91-180 days (33.3% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (35.7% of properties).
Key Insights
- Most common availability window: 91-180 days (33.3%)
- Most common booking duration: 181-270 days (35.7%)
- Properties with high availability (180+ days): 51.2%
- Properties with long-term bookings (180+ days): 53.5%
Minimum Stay Distributions
1 Night
22 listings
18% of total
2 Nights
75 listings
61.5% of total
3 Nights
6 listings
4.9% of total
4-6 Nights
3 listings
2.5% of total
7-29 Nights
2 listings
1.6% of total
30+ Nights
14 listings
11.5% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 79.5%
- Mid-length stays (4-6 nights) represent 2.5% of listings
- Monthly+ stays (11.5%) suggest a stable extended-stay market
- High market flexibility with 84.4% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
7 listings
5.6% of total
Flexible
31 listings
24.6% of total
Moderate
26 listings
20.6% of total
Firm
36 listings
28.6% of total
Strict
26 listings
20.6% of total
Key Insights
- Firm is the preferred policy at 28.6% of listings
- The market shows a balanced distribution between guest-friendly (45.2%) and strict (49.2%) policies
- Strong market consensus around Firm policies
- Super Strict 30 Days policies are least common at 5.6% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Firm policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Jun, Aug, averaging 74 days
- Shortest booking windows are in Jan, Mar, Feb, averaging 39 days
- Summer shows the longest average booking window at 74 days, while Winter has the shortest at 44 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 74 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Jan-Feb when lead times are shortest
Popular Airbnb Amenities in Oak Harbor
Below is the distribution of amenities across listings in Oak Harbor:
Traveler Demographics
Key Insights
- Domestic travelers make up 93.1% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (5.1%) and United Kingdom (0.4%)
- English is the top language at 80.6%, followed by Spanish (10.6%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.0%
Recommendations
- Target marketing campaigns for Seattle and Portland markets
- Develop localized content for Canada and United Kingdom
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Oak Harbor. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Canyon Creek | 10 | $7,161 | $312.93 | 62% |
| Erlands Point-Kitsap Lake | 11 | $6,558 | $356.05 | 58% |
| Lake Goodwin | 11 | $5,746 | $385.80 | 44% |
| Woods Creek | 11 | $5,593 | $358.64 | 46% |
| Ronald | 151 | $5,058 | $425.51 | 39% |
| Verlot | 11 | $4,969 | $253.44 | 60% |
| Cape George Colony Club | 10 | $4,893 | $260.17 | 60% |
| North Bend | 51 | $4,824 | $316.31 | 62% |
| Sudden Valley | 65 | $4,811 | $308.53 | 53% |
| Amanda Park | 10 | $4,684 | $402.96 | 46% |
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