Marysville Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Washington, United States
Is Airbnb profitable in Marysville in 2025? Explore comprehensive Airbnb analytics for Marysville, Washington, United States to uncover income potential. This 2025 STR market report for Marysville, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 66 active listings.
Whether you're considering an Airbnb investment in Marysville, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Marysville Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Marysville Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Marysville (2025)
Understanding the monthly revenue variations for Airbnb listings in Marysville is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Marysville is typically May, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Marysville across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,180+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,728 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,001 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $955, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Marysville
Marysville Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Marysville STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Marysville:
- Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 70% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 48%.
- Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Marysville
Average Daily Rate (ADR) Airbnb Trends in Marysville (2025)
Effective short term rental pricing strategy in Marysville involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Marysville typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $486+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $289 or more.
- Typical properties (Median) charge around $155 per night.
- Entry-level properties (Bottom 25%) earn around $69 per night.
Average Daily Rate (ADR) Trend by Month in Marysville
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Airbnb Seasonality Analysis & Trends in Marysville (2025)
Peak Season (May, July, June)
- Revenue averages $3,681 per month
- Occupancy rates average 54.4%
- Daily rates average $221
Shoulder Season
- Revenue averages $2,634 per month
- Occupancy maintains around 47.1%
- Daily rates hold near $216
Low Season (February, March, November)
- Revenue drops to average $1,968 per month
- Occupancy decreases to average 43.6%
- Daily rates adjust to average $209
Seasonality Insights for Marysville
- The Airbnb seasonality in Marysville shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Marysville's highest earning potential, with monthly revenues capable of climbing to $3,725, occupancy reaching a high of 61.3%, and ADRs peaking at $223.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,679, occupancy could drop to 37.8%, and ADRs may adjust down to $202.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Marysville.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Marysville seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Marysville (2025)
Exploring the top neighborhoods for short-term rentals in Marysville? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Marysville | The heart of Marysville with easy access to restaurants, shops, and parks. Ideal for travelers looking to enjoy local amenities and community events. | Marysville Opera House, State Avenue shops, Ebey Waterfront Park, Marysville Historical Society, local dining options |
| Cedarcrest | A residential neighborhood close to popular parks and schools. Perfect for families visiting friends or relatives in the area. | Cedarcrest Golf Course, Parks with playgrounds, Local schools, Nature trails, Community events |
| Lake Stevens | Located nearby, this area offers lakeside views and outdoor activities. Attracts nature lovers and families who enjoy boating and fishing. | Lake Stevens Park, Lakeside activities, Boating and fishing opportunities, Community events, Scenic views |
| Getchell | A quieter, suburban area with a community feel. Great for guests looking for a peaceful getaway without straying far from city conveniences. | Nature trails, Local parks, Community activities, Residential charm, Access to local shopping |
| Smokey Point | A commercial hub that offers a mix of retail and dining options. Great for short-term stays for shopping and business. | Shopping centers, Restaurants, Nearby entertainment options, Proximity to I-5, Local parks |
| Tulalip | Home to the Tulalip Resort Casino, this area draws visitors looking for entertainment and leisure activities, as well as cultural experiences. | Tulalip Resort Casino, Shopping at Seattle Premium Outlets, Cultural events, Dining at local restaurants, Access to events and entertainment |
| Snohomish | Charming historical town close to Marysville with antique shops and festivals. Offers a quaint getaway for travelers looking for a taste of local history. | Historic downtown Snohomish, Antique shops, Outdoor festivals, Snohomish River views, Brewery tours |
| Everett | A nearby city that offers a mix of cultural attractions, dining, and waterfront activities. Great for guests who want to explore a larger urban area. | Everett Marina, Future of Flight Aviation Center, Everett Community College, Local museums, Dining and entertainment options |
Understanding Airbnb License Requirements & STR Laws in Marysville (2025)
While Marysville, Washington, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Marysville to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Marysville (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Marysvillebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Q House in Marysville (4BR, 3.5Bath) Amazing Views
Entire Place • 4 bedrooms
New Ridge View Marysville 3 beds 2 baths
Entire Place • 3 bedrooms
Spacious and modern home
Entire Place • 5 bedrooms
3BR Lake House in Marysville
Entire Place • 3 bedrooms
Rooftop View-4
Entire Place • 4 bedrooms
Contemporary Poolside Paradise
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Marysville (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Marysville based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Host #213636683 | 4 | $101,714 | 1 | 0.00/5.0 |
| Isabella | 1 | $96,258 | 54 | 4.98/5.0 |
| Lux | 1 | $71,769 | 8 | 4.88/5.0 |
| Sara | 1 | $66,069 | 27 | 5.00/5.0 |
| Host #417563312 | 2 | $63,705 | 185 | 4.94/5.0 |
| Stay Flourish | 3 | $62,711 | 169 | 4.85/5.0 |
| Host #423091355 | 7 | $61,239 | 1 | 0.00/5.0 |
| Kaddijatou | 2 | $56,548 | 54 | 2.49/5.0 |
| Tessa | 1 | $54,608 | 14 | 4.71/5.0 |
| Courtney | 1 | $53,046 | 37 | 4.86/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Marysville.
Dive Deeper: Advanced Marysville STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Marysville. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMarysville Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Marysville
- The Marysville Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 68.2% of the 66 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 31.8% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Marysville, House properties are the most common (84.8%), reflecting the local real estate landscape.
- Houses represent a significant 84.8% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, apartment/condo, outdoor/unique (combined 9.0%) offer potential for unique stay experiences.
Marysville Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Marysville
- The dominant room capacity in Marysville is 3 bedrooms listings, making up 22.7% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 1 bedroom properties represent 39.4% of the active Airbnb listings in Marysville, indicating a high concentration in these sizes.
- A significant 45.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Marysville.
Marysville Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Marysville
- The most common guest capacity trend in Marysville vacation rentals is listings accommodating 8+ guests (24.2%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Marysville STR market, accounting for 42.4% of listings.
- 45.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Marysville.
- On average, properties in Marysville are equipped to host 4.0 guests.
Marysville Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Marysville
- The most common availability pattern in Marysville falls within the 271-366 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 78.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Marysville (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 22.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Marysville Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
12 listings
20.3% of total
2 Nights
15 listings
25.4% of total
3 Nights
3 listings
5.1% of total
4-6 Nights
14 listings
23.7% of total
7-29 Nights
12 listings
20.3% of total
30+ Nights
3 listings
5.1% of total
Key Insights
- The most prevalent minimum stay requirement in Marysville is 2 Nights, adopted by 25.4% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 25.4% of Marysville hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 20.3% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 5.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Marysville.
Marysville Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
2.3% of total
Super Strict 60 Days
1 listings
2.3% of total
Flexible
13 listings
29.5% of total
Moderate
16 listings
36.4% of total
Firm
5 listings
11.4% of total
Strict
8 listings
18.2% of total
Cancellation Policy Insights for Marysville
- The prevailing Airbnb cancellation policy trend in Marysville is Moderate, used by 36.4% of listings.
- There's a relatively balanced mix between guest-friendly (65.9%) and stricter (29.6%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 36.4% market standard in Marysville.
- Regularly review your cancellation policy against competitors and market demand shifts in Marysville.
Marysville STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Marysville
- The overall average booking lead time for vacation rentals in Marysville is 30 days.
- Guests book furthest in advance for stays during June (average 44 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 20 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (36 days avg.) sees the longest lead times, while Fall (26 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (30 days) as a baseline for your pricing and availability strategy in Marysville.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 44 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 36 days) to capture early planners.
- Monitor your own booking lead times against these Marysville averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Marysville (2025)
Amenity Prevalence
Amenity Insights for Marysville
- Essential amenities in Marysville that guests expect include: Wifi, Smoke alarm, Heating, Carbon monoxide alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Washer, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Marysville: Wifi, Smoke alarm, Heating, Carbon monoxide alarm.
- Prioritize adding missing essentials: Heating, Carbon monoxide alarm.
- Consider adding popular differentiators like Kitchen or Washer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Marysville to stay competitive.
Marysville Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Marysville
- The typical guest profile for Airbnb in Marysville consists of primarily domestic travelers (88%), often arriving from nearby Seattle, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 87.6% of guests.
- Key international markets include United States (87.6%) and Canada (6.8%).
- Top languages spoken are English (69.3%) followed by Spanish (10.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Seattle and Portland.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Marysville Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Canyon Creek | 10 | $6,420 | $303.37 | 59% |
| Erlands Point-Kitsap Lake | 11 | $6,325 | $353.76 | 56% |
| Lake Goodwin | 11 | $4,949 | $371.43 | 44% |
| Woods Creek | 10 | $4,871 | $352.24 | 40% |
| North Bend | 51 | $4,813 | $316.86 | 62% |
| Verlot | 11 | $4,787 | $255.29 | 61% |
| Amanda Park | 10 | $4,780 | $425.06 | 46% |
| Cape George Colony Club | 10 | $4,770 | $257.49 | 59% |
| Ronald | 150 | $4,706 | $409.10 | 39% |
| Allyn | 20 | $4,462 | $415.57 | 36% |