Lake Stevens Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Washington, United States
Is Airbnb profitable in Lake Stevens in 2025? Explore comprehensive Airbnb analytics for Lake Stevens, Washington, United States to uncover income potential. This 2025 STR market report for Lake Stevens, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 33 active listings.
Whether you're considering an Airbnb investment in Lake Stevens, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Lake Stevens Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Lake Stevens Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Lake Stevens (2025)
Understanding the monthly revenue variations for Airbnb listings in Lake Stevens is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Lake Stevens is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Lake Stevens across different performance tiers:
- Best-in-class properties (Top 10%) achieve $9,558+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,357 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,739 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,053, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Lake Stevens
Lake Stevens Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Lake Stevens STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Lake Stevens:
- Best-in-class properties (Top 10%) achieve 87%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 68% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 50%.
- Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Lake Stevens
Average Daily Rate (ADR) Airbnb Trends in Lake Stevens (2025)
Effective short term rental pricing strategy in Lake Stevens involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Lake Stevens typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $527+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $289 or more.
- Typical properties (Median) charge around $148 per night.
- Entry-level properties (Bottom 25%) earn around $68 per night.
Average Daily Rate (ADR) Trend by Month in Lake Stevens
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Airbnb Seasonality Analysis & Trends in Lake Stevens (2025)
Peak Season (August, June, July)
- Revenue averages $5,845 per month
- Occupancy rates average 60.9%
- Daily rates average $225
Shoulder Season
- Revenue averages $3,893 per month
- Occupancy maintains around 48.2%
- Daily rates hold near $227
Low Season (January, February, March)
- Revenue drops to average $2,374 per month
- Occupancy decreases to average 37.9%
- Daily rates adjust to average $234
Seasonality Insights for Lake Stevens
- The Airbnb seasonality in Lake Stevens shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Lake Stevens's highest earning potential, with monthly revenues capable of climbing to $5,929, occupancy reaching a high of 66.3%, and ADRs peaking at $246.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,207, occupancy could drop to 30.4%, and ADRs may adjust down to $216.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Lake Stevens.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Lake Stevens seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Lake Stevens (2025)
Exploring the top neighborhoods for short-term rentals in Lake Stevens? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Lake Stevens | The heart of the city with charming shops, restaurants, and proximity to Lake Stevens. Popular for guests looking for a local experience and access to outdoor activities. | Lake Stevens Park, Lake Stevens Community Center, Downtown shops and dining, Local coffeehouses, Picnic areas |
| North Lake Stevens | A quieter area offering direct views of Lake Stevens with numerous waterfront properties. Ideal for families and those looking for serene nature experiences. | Lake Stevens waterfront, North Cove Park, Sunset Beach, Hiking trails, Picnic areas around the lake |
| South Lake Stevens | Featuring beautiful parks and easy access to the lake, this area is great for families and outdoor enthusiasts. Guest can enjoy water sports and local events. | Cavelero Mid High School Park, The Lake Stevens Historical Museum, South Lake Stevens Park, Boat launches, Waterfront dining options |
| East Lake Stevens | A primarily residential area that features stunning views and ample opportunities for boating and fishing. Attracts guests looking for relaxation and nature. | References to hiking and biking trails, Scenic viewpoints, Local farms, Fishing spots, Water activities |
| St. Johns Neighborhood | A quaint community with a friendly atmosphere. Offers a mix of local eateries and parks, attracting visitors exploring the local culture. | Local shops and boutiques, Parks and recreational areas, Community events, Close proximity to Lake Stevens, Cultural events |
| Lake Stevens Marina Area | A bustling waterfront area with opportunities for boating and fishing. Great for those interested in an active outdoor lifestyle. | Lake Stevens Marina, Waterfront restaurants, Boating and fishing activities, Community events, Open-air markets |
| Hiking Trails | Surrounding nature trails that attract hiking enthusiasts. Perfect for guests looking to combine outdoor adventures with a peaceful stay. | Hiking trails on nearby hills, Scenic viewpoints, Nature parks, Birdwatching opportunities, Picnic sites |
| Nearby Cities | Proximity to nearby cities like Everett, Mukilteo, and Snohomish offers guests access to larger urban amenities while enjoying the lake's tranquility. | Everett's waterfront activities, Mukilteo Lighthouse Park, Historic downtown Snohomish, Shopping outlets, Local dining options |
Understanding Airbnb License Requirements & STR Laws in Lake Stevens (2025)
While Lake Stevens, Washington, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Lake Stevens to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Lake Stevens (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Lake Stevensbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
2.3 Acre Luxury Modern Estate | Sauna Spa Retreat
Entire Place • 4 bedrooms
Relaxing 4bed/4bath + studio home on Lake Stevens!
Entire Place • 5 bedrooms
Lake Stevens Lakefront Retreat
Entire Place • 3 bedrooms
Spacious Lake Stevens Home w/ Fire Pit, Patio
Entire Place • 5 bedrooms
Large custom home within walking distance to lake
Entire Place • 4 bedrooms
Historic Farmhouse Near Lake
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Lake Stevens (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Lake Stevens based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Evolve | 2 | $115,364 | 81 | 4.85/5.0 |
| Host #458349707 | 1 | $106,985 | 31 | 4.97/5.0 |
| Jesse | 1 | $106,485 | 66 | 4.92/5.0 |
| Yaicha & Robert | 1 | $89,718 | 23 | 4.91/5.0 |
| John | 1 | $78,955 | 101 | 4.93/5.0 |
| Andrea | 1 | $76,792 | 12 | 5.00/5.0 |
| Courtney | 1 | $61,386 | 33 | 4.97/5.0 |
| Rick | 1 | $57,930 | 129 | 4.99/5.0 |
| Kimberly | 1 | $57,299 | 11 | 5.00/5.0 |
| Laura | 1 | $42,836 | 6 | 4.50/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Lake Stevens.
Dive Deeper: Advanced Lake Stevens STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Lake Stevens. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLake Stevens Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Lake Stevens
- The Lake Stevens Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 75.8% of the 33 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Lake Stevens, House properties are the most common (72.7%), reflecting the local real estate landscape.
- Houses represent a significant 72.7% portion, catering likely to families or larger groups.
- The presence of 9.1% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays (combined 3.0%) offer potential for unique stay experiences.
Lake Stevens Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Lake Stevens
- The dominant room capacity in Lake Stevens is 1 bedroom listings, making up 30.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 48.5% of the active Airbnb listings in Lake Stevens, indicating a high concentration in these sizes.
- A significant 39.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Lake Stevens.
Lake Stevens Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Lake Stevens
- The most common guest capacity trend in Lake Stevens vacation rentals is listings accommodating 8+ guests (18.2%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 7 guests dominate the Lake Stevens STR market, accounting for 33.4% of listings.
- 45.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Lake Stevens.
- On average, properties in Lake Stevens are equipped to host 4.2 guests.
Lake Stevens Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Lake Stevens
- The most common availability pattern in Lake Stevens falls within the 181-270 days range, representing 42.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 72.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Lake Stevens (42.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 27.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Lake Stevens Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
3 listings
10.7% of total
2 Nights
8 listings
28.6% of total
3 Nights
5 listings
17.9% of total
4-6 Nights
1 listings
3.6% of total
7-29 Nights
5 listings
17.9% of total
30+ Nights
6 listings
21.4% of total
Key Insights
- The most prevalent minimum stay requirement in Lake Stevens is 2 Nights, adopted by 28.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (21.4%) caters to monthly stays (30+ nights) in Lake Stevens, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 28.6% of Lake Stevens hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 10.7% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 21.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Lake Stevens.
Lake Stevens Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
7 listings
26.9% of total
Moderate
9 listings
34.6% of total
Firm
3 listings
11.5% of total
Strict
7 listings
26.9% of total
Cancellation Policy Insights for Lake Stevens
- The prevailing Airbnb cancellation policy trend in Lake Stevens is Moderate, used by 34.6% of listings.
- There's a relatively balanced mix between guest-friendly (61.5%) and stricter (38.4%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 34.6% market standard in Lake Stevens.
- Regularly review your cancellation policy against competitors and market demand shifts in Lake Stevens.
Lake Stevens STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Lake Stevens
- The overall average booking lead time for vacation rentals in Lake Stevens is 48 days.
- Guests book furthest in advance for stays during July (average 107 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 36 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (96 days avg.) sees the longest lead times, while Winter (44 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (48 days) as a baseline for your pricing and availability strategy in Lake Stevens.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 107 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 96 days) to capture early planners.
- Monitor your own booking lead times against these Lake Stevens averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Lake Stevens (2025)
Amenity Prevalence
Amenity Insights for Lake Stevens
- Essential amenities in Lake Stevens that guests expect include: Wifi, Heating, Smoke alarm, Carbon monoxide alarm, Free parking on premises, Microwave, TV, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Hair dryer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Lake Stevens: Wifi, Heating, Smoke alarm, Carbon monoxide alarm, Free parking on premises, Microwave, TV, Kitchen.
- Prioritize adding missing essentials: Microwave, TV, Kitchen.
- Consider adding popular differentiators like Essentials or Hair dryer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Lake Stevens to stay competitive.
Lake Stevens Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Lake Stevens
- The typical guest profile for Airbnb in Lake Stevens consists of primarily domestic travelers (91%), often arriving from nearby Seattle, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 90.5% of guests.
- Key international markets include United States (90.5%) and Canada (6.3%).
- Top languages spoken are English (79.5%) followed by Spanish (8.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Seattle and Vancouver.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Lake Stevens Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Canyon Creek | 10 | $6,420 | $303.37 | 59% |
| Erlands Point-Kitsap Lake | 11 | $6,325 | $353.76 | 56% |
| Lake Goodwin | 11 | $4,949 | $371.43 | 44% |
| Woods Creek | 10 | $4,871 | $352.24 | 40% |
| North Bend | 51 | $4,813 | $316.86 | 62% |
| Verlot | 11 | $4,787 | $255.29 | 61% |
| Amanda Park | 10 | $4,780 | $425.06 | 46% |
| Cape George Colony Club | 10 | $4,770 | $257.49 | 59% |
| Ronald | 150 | $4,706 | $409.10 | 39% |
| Allyn | 20 | $4,462 | $415.57 | 36% |