Airbnb Market Analytics, Statistics and Data in Friday Harbor, Washington, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Friday Harbor? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Friday Harbor:
How much do Airbnb hosts make on average per month in Friday Harbor?
The short-term rental market in Friday Harbor shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $4,019 per month
- Strong performing properties (top 25%) make $7,187 or more
- Best-in-class properties (top 10%) achieve $11,758+ monthly
- Entry-level properties (bottom 25%) typically earn around $2,152
Revenue Variations by Month
Occupancy Rates Throughout the Year in Friday Harbor
The market in Friday Harbor shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 40% occupancy rates
- Strong performing properties (top 25%) achieve 57% or higher
- Best-in-class properties (top 10%) reach 72%+occupancy
- Entry-level properties (bottom 25%) average around 25%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Friday Harbor
Daily rates in Friday Harbor vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $297 per night
- Strong performing properties (top 25%) secure $467 or more
- Best-in-class properties (top 10%) pull in $705+ per night
- Entry-level properties (bottom 25%) earn around $206
Daily Rate Variations by Month
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Seasonality patterns in Friday Harbor
Peak Season (July, August, June)
- Revenue peaks at $11111.17 per month
- Occupancy rates reach 70.45%
- Daily rates average $492.61
Shoulder Season
- Revenue averages $5723.83 per month
- Occupancy maintains 42.02%
- Daily rates hold at $382.15
Low Season (November, December, January)
- Revenue drops to $2473.43 per month
- Occupancy decreases to 22.74%
- Daily rates adjust to $324.12
Is it still profitable to do Airbnb in Friday Harbor in 2025?
Yes! Friday Harbor demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 42% and strong monthly revenue averaging $5724 and With 225 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Friday Harbor
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Friday Harbor Downtown | The heart of Friday Harbor, offering a vibrant atmosphere with shops, restaurants, and waterfront views. Ideal for tourists wanting to explore local culture and attractions. | San Juan Island Museum of Art, Friday Harbor Whale Museum, Waterfront Park, Shops and boutiques, Restaurants and cafes |
| Jackson Beach | A serene coastal area known for its natural beauty and beach access. Perfect for families and outdoor enthusiasts looking for a peaceful getaway. | Jackson Beach, Sunset views, Kayaking opportunities, Nearby hiking trails |
| San Juan Island National Historical Park | A significant historical site with stunning landscapes, attracting history buffs and nature lovers. Great for those looking for outdoor activities and exploration. | American Camp, English Camp, Nature trails, Wildlife viewing, Historic sites |
| Orcas Island (via ferry) | A nearby island accessible by ferry, known for its scenic beauty and outdoor activities. Popular among those looking for a getaway filled with nature and tranquility. | North Beach, Moran State Park, Cascade Lake, Obstruction Pass State Park |
| Roche Harbor | A picturesque harbor area known for its luxury resorts and beautiful waterfront. Attracts travelers looking for upscale accommodations and stunning views. | Roche Harbor Resort, Historic Roche Harbor, Marina and boat rentals, Gardens and art installations |
| Lambiel Slope | A quieter, residential area with stunning views and proximity to nature. Ideal for those seeking a tranquil stay away from the bustle of downtown. | Nature trails, Scenic viewpoints, Wildlife viewing |
| Cattle Point | An area rich in natural beauty and historical significance, popular for its beaches and dramatic landscapes. Great for outdoor living and nature photography. | Cattle Point Lighthouse, Beach access, Hiking trails, Wildflower viewing |
| Turn Point | A remote, scenic area perfect for privacy and solitude. Attracts visitors looking to escape into nature while still offering access to local attractions. | Turn Point Lighthouse, Kayaking, Beachcombing, Nature trails |
Do you need a license for Airbnb in Friday Harbor?
We recommend checking directly with Friday Harbor's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Friday Harbor
IDEAL Beachfront Retreat . Experience . Gorgeous!
Entire Place • 5 bedrooms
Yacht Haven Estate
Entire Place • 5 bedrooms
Private Beach! Westside! Spacious Home! (WWBeach)
Entire Place • 3 bedrooms
San Juan Island Family Getaway
Entire Place • 5 bedrooms
Waterfront! Views of San Juan Channel! (WatersEdge
Entire Place • 2 bedrooms
Charming 4br gated waterfront estate with beach.
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Friday Harbor
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| San Juan Property Management | 68 | $4,113,211 | 1614 | 4.67/5.0 |
| Katie | 8 | $631,009 | 937 | 4.83/5.0 |
| Sarah Bartolac | 1 | $516,771 | 15 | 5.00/5.0 |
| Jeff And Cheyenne | 1 | $454,793 | 9 | 5.00/5.0 |
| Thomas | 7 | $293,088 | 80 | 3.39/5.0 |
| Andrew | 9 | $272,248 | 316 | 4.43/5.0 |
| Nigel | 2 | $226,881 | 635 | 4.96/5.0 |
| Robert | 2 | $208,120 | 140 | 4.95/5.0 |
| Juniper | 6 | $203,173 | 321 | 4.98/5.0 |
| Sarah | 1 | $188,752 | 37 | 4.73/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Friday Harbor
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (83.6%), with house and apartment & condo properties comprising 67.6% of inventory
- Strong specialty sector (29.3%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in others, unique stays segments (4.0% combined)
Room Capacity Distribution
Analysis of 225 properties in Friday Harbor shows that 1 bedroom properties are most prevalent, making up 43.6% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 68.0% of all listings.
Key Insights
- Most common: 1 bedroom (43.6%)
- Least common: 5+ bedrooms (3.1%)
- Market concentration: 68.0% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 225 properties in Friday Harbor reveals that 2 guests properties dominate the market, representing 29.3% of all listings. The average property accommodates 4.2 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 4 guests make up 50.7% of the market.
Key Insights
- Most common capacity: 2 guests (29.3% of market)
- Least common capacity: 7 guests (2.7% of market)
- Average guest capacity: 4.2 guests per property
- Market concentration: 50.7% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 225 properties in Friday Harbor, the most common availability pattern is 181-270 days (44.9% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (47.1% of properties).
Key Insights
- Most common availability window: 181-270 days (44.9%)
- Most common booking duration: 91-180 days (47.1%)
- Properties with high availability (180+ days): 80.9%
- Properties with long-term bookings (180+ days): 20.4%
Minimum Stay Distributions
1 Night
55 listings
25.9% of total
2 Nights
84 listings
39.6% of total
3 Nights
25 listings
11.8% of total
4-6 Nights
3 listings
1.4% of total
7-29 Nights
7 listings
3.3% of total
30+ Nights
38 listings
17.9% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 65.5%
- Mid-length stays (4-6 nights) represent 1.4% of listings
- Monthly+ stays (17.9%) suggest a stable extended-stay market
- High market flexibility with 77.3% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
67 listings
32.4% of total
Super Strict 30 Days
2 listings
1% of total
Flexible
11 listings
5.3% of total
Moderate
24 listings
11.6% of total
Firm
40 listings
19.3% of total
Strict
63 listings
30.4% of total
Key Insights
- Super Strict 60 Days is the preferred policy at 32.4% of listings
- The market shows a balanced distribution between guest-friendly (16.9%) and strict (49.7%) policies
- Strong market consensus around Super Strict 60 Days policies
- Super Strict 30 Days policies are least common at 1.0% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Super Strict 60 Days policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Jun, Aug, averaging 95 days
- Shortest booking windows are in Dec, Jan, Feb, averaging 42 days
- Summer shows the longest average booking window at 95 days, while Winter has the shortest at 42 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 95 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Dec-Feb when lead times are shortest
Popular Airbnb Amenities in Friday Harbor
Below is the distribution of amenities across listings in Friday Harbor:
Traveler Demographics
Key Insights
- Domestic travelers make up 96.2% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (1.2%) and United Kingdom (0.4%)
- English is the top language at 78.2%, followed by Spanish (13%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.0%
Recommendations
- Target marketing campaigns for Seattle and Portland markets
- Develop localized content for Canada and United Kingdom
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Friday Harbor. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Erlands Point-Kitsap Lake | 11 | $6,558 | $356.05 | 58% |
| Lake Goodwin | 11 | $5,746 | $385.80 | 44% |
| Cape George Colony Club | 10 | $4,893 | $260.17 | 60% |
| Ocean City | 10 | $4,866 | $257.87 | 47% |
| Sudden Valley | 65 | $4,811 | $308.53 | 53% |
| Amanda Park | 10 | $4,684 | $402.96 | 46% |
| Allyn | 21 | $4,548 | $410.40 | 36% |
| Lopez Island | 41 | $4,519 | $368.63 | 42% |
| Port Madison Indian Reservation | 46 | $4,447 | $283.74 | 55% |
| Eastsound | 247 | $4,357 | $350.44 | 44% |
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