Enumclaw Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Washington, United States
Is Airbnb profitable in Enumclaw in 2025? Explore comprehensive Airbnb analytics for Enumclaw, Washington, United States to uncover income potential. This 2025 STR market report for Enumclaw, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 112 active listings.
Whether you're considering an Airbnb investment in Enumclaw, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Enumclaw Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Enumclaw Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Enumclaw (2025)
Understanding the monthly revenue variations for Airbnb listings in Enumclaw is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Enumclaw is typically June, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Enumclaw across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,433+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,351 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,164 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,744, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Enumclaw
Enumclaw Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Enumclaw STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Enumclaw:
- Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 66% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 45%.
- Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Enumclaw
Average Daily Rate (ADR) Airbnb Trends in Enumclaw (2025)
Effective short term rental pricing strategy in Enumclaw involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Enumclaw typically peaks in December and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $445+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $335 or more.
- Typical properties (Median) charge around $258 per night.
- Entry-level properties (Bottom 25%) earn around $150 per night.
Average Daily Rate (ADR) Trend by Month in Enumclaw
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Airbnb Seasonality Analysis & Trends in Enumclaw (2025)
Peak Season (June, August, July)
- Revenue averages $5,136 per month
- Occupancy rates average 58.9%
- Daily rates average $259
Shoulder Season
- Revenue averages $3,941 per month
- Occupancy maintains around 43.6%
- Daily rates hold near $265
Low Season (March, October, November)
- Revenue drops to average $2,696 per month
- Occupancy decreases to average 36.5%
- Daily rates adjust to average $262
Seasonality Insights for Enumclaw
- The Airbnb seasonality in Enumclaw shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Enumclaw's highest earning potential, with monthly revenues capable of climbing to $5,266, occupancy reaching a high of 64.3%, and ADRs peaking at $280.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,455, occupancy could drop to 34.2%, and ADRs may adjust down to $248.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Enumclaw.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Enumclaw seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Enumclaw (2025)
Exploring the top neighborhoods for short-term rentals in Enumclaw? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Enumclaw | The heart of Enumclaw with access to local shops, restaurants, and community events. Ideal for visitors looking to experience the local culture and lifestyle. | Enumclaw Expo Center, Local restaurants and cafes, Enumclaw Historical Museum |
| Cedar River Trail | A beautiful area surrounded by nature, perfect for outdoor enthusiasts and families. Attracts tourists looking for hiking and outdoor activities. | Cedar River Trail, Hiking trails, Fishing spots, Picnic areas |
| Crystal Mountain | Famous for skiing and outdoor sports, this area attracts winter sports enthusiasts and summer visitors looking for breathtaking mountain views and activities. | Crystal Mountain Resort, Skiing and snowboarding, Summer gondola rides, Hiking trails |
| Lake Denny | A serene spot for those wanting a peaceful getaway surrounded by nature. Great for fishing and water activities, attracting families and nature lovers. | Fishing at Lake Denny, Picnic spots, Nature trails |
| Mount Rainier National Park | Close proximity to Mount Rainier National Park makes it a prime location for adventure seekers and nature lovers visiting the iconic mountain. | Mount Rainier, Hiking trails, Scenic views, Wildlife watching |
| Green River Park | A family-friendly area with parks and outdoor spaces, attracting visitors looking for relaxation and recreational activities. | Green River trails, Playgrounds, Picnic areas |
| Enumclaw Plateau | Offering scenic views and a local rural atmosphere, this area attracts guests looking for a country experience with city amenities nearby. | Scenic farmland, Local wineries, Farmer’s markets |
| Historical Downtown Enumclaw | Rich in history and charm, this area is perfect for those interested in local heritage, art, and culture. Great for tourists seeking a quaint atmosphere. | Historic buildings, Local art galleries, Shopping boutiques |
Understanding Airbnb License Requirements & STR Laws in Enumclaw (2025)
While Enumclaw, Washington, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Enumclaw to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Enumclaw (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Enumclawbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Alpine Chalet
Entire Place • 4 bedrooms
Lyons Lodge - A Serene Wooded Getaway
Entire Place • 6 bedrooms
Alpen Bliss Chalet
Entire Place • 3 bedrooms
Gorgeous Riverfront Cabin
Entire Place • 2 bedrooms
Waterfront Retreat With BBQ, Sauna, & EV Charger
Entire Place • 5 bedrooms
A-frame Cabin w/Hot Tub, Close to Crystal Mountain
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Enumclaw (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Enumclaw based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Pat | 3 | $182,630 | 284 | 4.98/5.0 |
| Jewel | 9 | $151,734 | 642 | 4.81/5.0 |
| Brian | 1 | $122,318 | 33 | 4.88/5.0 |
| Crystal | 19 | $120,019 | 165 | 4.38/5.0 |
| Annette | 1 | $111,147 | 16 | 5.00/5.0 |
| Reid | 1 | $98,771 | 257 | 4.98/5.0 |
| Vacasa Western Washington | 2 | $95,529 | 34 | 4.67/5.0 |
| Host #285180907 | 2 | $94,603 | 7 | 5.00/5.0 |
| Michelle | 2 | $88,814 | 242 | 4.97/5.0 |
| Evolve | 2 | $85,396 | 66 | 4.97/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Enumclaw.
Dive Deeper: Advanced Enumclaw STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Enumclaw. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsEnumclaw Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Enumclaw
- The Enumclaw Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.3% of the 112 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Enumclaw, House properties are the most common (42.9%), reflecting the local real estate landscape.
- Houses represent a significant 42.9% portion, catering likely to families or larger groups.
- Smaller segments like others, hotel/boutique (combined 7.2%) offer potential for unique stay experiences.
Enumclaw Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Enumclaw
- The dominant room capacity in Enumclaw is 1 bedroom listings, making up 38.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 60.7% of the active Airbnb listings in Enumclaw, indicating a high concentration in these sizes.
- A significant 35.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Enumclaw.
Enumclaw Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Enumclaw
- The most common guest capacity trend in Enumclaw vacation rentals is listings accommodating 4 guests (33.9%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Enumclaw STR market, accounting for 58.0% of listings.
- 43.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Enumclaw.
- On average, properties in Enumclaw are equipped to host 5.1 guests.
Enumclaw Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Enumclaw
- The most common availability pattern in Enumclaw falls within the 271-366 days range, representing 34.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 66.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Enumclaw (30.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 35.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Enumclaw Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
27 listings
26% of total
2 Nights
56 listings
53.8% of total
3 Nights
8 listings
7.7% of total
4-6 Nights
2 listings
1.9% of total
7-29 Nights
1 listings
1% of total
30+ Nights
10 listings
9.6% of total
Key Insights
- The most prevalent minimum stay requirement in Enumclaw is 2 Nights, adopted by 53.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (79.8%) of the Enumclaw Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 53.8% of Enumclaw hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 26% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 9.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Enumclaw.
Enumclaw Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
1% of total
Refundable
1 listings
1% of total
Flexible
9 listings
8.6% of total
Moderate
29 listings
27.6% of total
Firm
26 listings
24.8% of total
Strict
39 listings
37.1% of total
Cancellation Policy Insights for Enumclaw
- The prevailing Airbnb cancellation policy trend in Enumclaw is Strict, used by 37.1% of listings.
- A majority (61.9%) of hosts in Enumclaw utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 37.1% market standard in Enumclaw.
- With 37.1% using Strict terms, this is a viable option in Enumclaw, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Enumclaw.
Enumclaw STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Enumclaw
- The overall average booking lead time for vacation rentals in Enumclaw is 48 days.
- Guests book furthest in advance for stays during July (average 79 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 33 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (65 days avg.) sees the longest lead times, while Fall (35 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (48 days) as a baseline for your pricing and availability strategy in Enumclaw.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 79 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 65 days) to capture early planners.
- Monitor your own booking lead times against these Enumclaw averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Enumclaw (2025)
Amenity Prevalence
Amenity Insights for Enumclaw
- Essential amenities in Enumclaw that guests expect include: Free parking on premises. Lacking these (this) could significantly impact bookings.
- Popular amenities like Heating, Kitchen, Essentials are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Enumclaw: Free parking on premises.
- Prioritize adding missing essentials: Free parking on premises.
- Consider adding popular differentiators like Heating or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Enumclaw to stay competitive.
Enumclaw Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Enumclaw
- The typical guest profile for Airbnb in Enumclaw consists of primarily domestic travelers (94%), often arriving from nearby Seattle, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 94.4% of guests.
- Key international markets include United States (94.4%) and Canada (2.4%).
- Top languages spoken are English (71.5%) followed by Spanish (10.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Seattle and Portland.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Enumclaw Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Canyon Creek | 10 | $6,420 | $303.37 | 59% |
| Erlands Point-Kitsap Lake | 11 | $6,325 | $353.76 | 56% |
| Peshastin | 30 | $5,636 | $385.34 | 48% |
| Cle Elum | 411 | $5,632 | $540.36 | 36% |
| Plain | 47 | $5,614 | $359.35 | 50% |
| Orondo | 25 | $5,479 | $419.40 | 45% |
| Kittitas County | 12 | $5,182 | $914.40 | 30% |
| Lake Goodwin | 11 | $4,949 | $371.43 | 44% |
| Woods Creek | 10 | $4,871 | $352.24 | 40% |
| North Bend | 51 | $4,813 | $316.86 | 62% |