East Wenatchee Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Washington, United States
Is Airbnb profitable in East Wenatchee in 2025? Explore comprehensive Airbnb analytics for East Wenatchee, Washington, United States to uncover income potential. This 2025 STR market report for East Wenatchee, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 84 active listings.
Whether you're considering an Airbnb investment in East Wenatchee, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the East Wenatchee Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key East Wenatchee Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in East Wenatchee (2025)
Understanding the monthly revenue variations for Airbnb listings in East Wenatchee is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in East Wenatchee is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in East Wenatchee across different performance tiers:
- Best-in-class properties (Top 10%) achieve $10,825+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $6,179 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,567 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,688, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in East Wenatchee
East Wenatchee Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the East Wenatchee STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in East Wenatchee:
- Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 66% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 49%.
- Entry-level properties (Bottom 25%) average 30% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in East Wenatchee
Average Daily Rate (ADR) Airbnb Trends in East Wenatchee (2025)
Effective short term rental pricing strategy in East Wenatchee involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in East Wenatchee typically peaks in December and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $598+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $363 or more.
- Typical properties (Median) charge around $220 per night.
- Entry-level properties (Bottom 25%) earn around $121 per night.
Average Daily Rate (ADR) Trend by Month in East Wenatchee
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Airbnb Seasonality Analysis & Trends in East Wenatchee (2025)
Peak Season (August, July, December)
- Revenue averages $6,603 per month
- Occupancy rates average 62.1%
- Daily rates average $299
Shoulder Season
- Revenue averages $4,583 per month
- Occupancy maintains around 45.8%
- Daily rates hold near $278
Low Season (February, March, November)
- Revenue drops to average $3,361 per month
- Occupancy decreases to average 39.5%
- Daily rates adjust to average $289
Seasonality Insights for East Wenatchee
- The Airbnb seasonality in East Wenatchee shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases East Wenatchee's highest earning potential, with monthly revenues capable of climbing to $6,732, occupancy reaching a high of 65.3%, and ADRs peaking at $319.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $3,083, occupancy could drop to 37.4%, and ADRs may adjust down to $268.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in East Wenatchee.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these East Wenatchee seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in East Wenatchee (2025)
Exploring the top neighborhoods for short-term rentals in East Wenatchee? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| East Wenatchee City Center | The vibrant heart of East Wenatchee, ideal for those seeking convenience to local amenities, shops, and parks. Attracts families and tourists exploring the Wenatchee Valley. | Wenatchee River, Eastmont Plaza, local restaurants, riverfront park, shopping areas |
| Wenatchee Riverfront Park | A picturesque area along the Wenatchee River, perfect for nature lovers and outdoor enthusiasts. Offers beautiful trails and recreational activities. | Riverfront trails, playgrounds, picnic areas, Wenatchee Convention Center |
| Douglas County Park | A scenic area with outdoor activities, including hiking, fishing, and boating. Great for guests looking for a nature escape within easy reach of the city. | Lake Entiat, fishing spots, picnic areas, hiking trails |
| East Wenatchee Waterfront | A developing area along the river with potential for beautiful views and outdoor activities. Great for summer tourists and water sports enthusiasts. | Wenatchee River, water sports rentals, scenic views |
| Cascadia | Located near the Cascade Mountains, attractive for those seeking outdoor adventures such as hiking and skiing, appealing to adventure travelers. | Hiking trails, ski resorts, natural parks |
| Eastmont area | Residential neighborhoods with family-friendly amenities, appealing to visitors looking for comfortable and affordable accommodations. | Parks, schools, local shops, family activities |
| Badger Mountain | Offers beautiful natural scenery and outdoor activities. Popular for those wanting to escape into nature while still being close to the city. | Badger Mountain trails, viewpoints, nature walks |
| Chiwawa River | A remote area ideal for those looking for tranquility and a true nature experience. Attracts guests seeking relaxation and away-from-it-all vacations. | Chiwawa River, serene campsites, wildlife viewing |
Understanding Airbnb License Requirements & STR Laws in East Wenatchee (2025)
While East Wenatchee, Washington, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for East Wenatchee to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in East Wenatchee (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in East Wenatcheebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Private estate with gorgeous view, pool & hot tub!
Entire Place • 6 bedrooms
Wenatchee Mansion. 6500 sqft, pool, hot tub, 7BR!
Entire Place • 7 bedrooms
Putt course, beach, hottub, boat ramp, dock
Entire Place • 4 bedrooms
Waterfront Home at Turtle Rock & Lake Entiat
Entire Place • 5 bedrooms
Winter Oasis: Close to Mission Ridge & Wild Hockey
Entire Place • 4 bedrooms
Puerta del Sol, 5 BR 3 BA, indoor pool, sauna, EV
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in East Wenatchee (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in East Wenatchee based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Austin | 2 | $333,186 | 124 | 4.93/5.0 |
| Evolve | 6 | $318,730 | 204 | 4.83/5.0 |
| Sonja | 2 | $208,808 | 81 | 4.94/5.0 |
| Tim | 1 | $167,980 | 70 | 4.77/5.0 |
| Rayce | 3 | $160,763 | 486 | 4.90/5.0 |
| Salvador | 2 | $141,342 | 75 | 4.96/5.0 |
| Kristy | 1 | $136,017 | 37 | 4.92/5.0 |
| Carl | 1 | $133,371 | 48 | 4.92/5.0 |
| Pete | 1 | $119,809 | 61 | 4.74/5.0 |
| Val & Eric | 1 | $113,004 | 34 | 4.97/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in East Wenatchee.
Dive Deeper: Advanced East Wenatchee STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for East Wenatchee. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsEast Wenatchee Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for East Wenatchee
- The East Wenatchee Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.7% of the 84 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in East Wenatchee, House properties are the most common (82.1%), reflecting the local real estate landscape.
- Houses represent a significant 82.1% portion, catering likely to families or larger groups.
- Smaller segments like outdoor/unique, hotel/boutique (combined 4.8%) offer potential for unique stay experiences.
East Wenatchee Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for East Wenatchee
- The dominant room capacity in East Wenatchee is 3 bedrooms listings, making up 27.4% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 4 bedrooms properties represent 52.4% of the active Airbnb listings in East Wenatchee, indicating a high concentration in these sizes.
- A significant 64.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in East Wenatchee.
East Wenatchee Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for East Wenatchee
- The most common guest capacity trend in East Wenatchee vacation rentals is listings accommodating 8+ guests (48.8%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the East Wenatchee STR market, accounting for 64.3% of listings.
- 65.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in East Wenatchee.
- On average, properties in East Wenatchee are equipped to host 5.7 guests.
East Wenatchee Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for East Wenatchee
- The most common availability pattern in East Wenatchee falls within the 181-270 days range, representing 42.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 58.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in East Wenatchee (42.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 41.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
East Wenatchee Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
26 listings
32.5% of total
2 Nights
28 listings
35% of total
3 Nights
6 listings
7.5% of total
4-6 Nights
3 listings
3.8% of total
7-29 Nights
1 listings
1.3% of total
30+ Nights
16 listings
20% of total
Key Insights
- The most prevalent minimum stay requirement in East Wenatchee is 2 Nights, adopted by 35% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (67.5%) of the East Wenatchee Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (20%) caters to monthly stays (30+ nights) in East Wenatchee, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 35% of East Wenatchee hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 20% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in East Wenatchee.
East Wenatchee Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
3 listings
3.8% of total
Flexible
13 listings
16.5% of total
Moderate
20 listings
25.3% of total
Firm
23 listings
29.1% of total
Strict
20 listings
25.3% of total
Cancellation Policy Insights for East Wenatchee
- The prevailing Airbnb cancellation policy trend in East Wenatchee is Firm, used by 29.1% of listings.
- A majority (54.4%) of hosts in East Wenatchee utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 29.1% market standard in East Wenatchee.
- Regularly review your cancellation policy against competitors and market demand shifts in East Wenatchee.
East Wenatchee STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for East Wenatchee
- The overall average booking lead time for vacation rentals in East Wenatchee is 48 days.
- Guests book furthest in advance for stays during July (average 91 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 33 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (83 days avg.) sees the longest lead times, while Fall (41 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (48 days) as a baseline for your pricing and availability strategy in East Wenatchee.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 91 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 83 days) to capture early planners.
- Monitor your own booking lead times against these East Wenatchee averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in East Wenatchee (2025)
Amenity Prevalence
Amenity Insights for East Wenatchee
- Essential amenities in East Wenatchee that guests expect include: Smoke alarm, Wifi, Air conditioning, Carbon monoxide alarm, Hot water, Heating, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Coffee maker, Microwave, Bed linens are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for East Wenatchee: Smoke alarm, Wifi, Air conditioning, Carbon monoxide alarm, Hot water, Heating, Free parking on premises.
- Prioritize adding missing essentials: Air conditioning, Carbon monoxide alarm, Hot water, Heating, Free parking on premises.
- Consider adding popular differentiators like Coffee maker or Microwave to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in East Wenatchee to stay competitive.
East Wenatchee Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for East Wenatchee
- The typical guest profile for Airbnb in East Wenatchee consists of primarily domestic travelers (93%), often arriving from nearby Seattle, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 93.1% of guests.
- Key international markets include United States (93.1%) and Canada (4.7%).
- Top languages spoken are English (70.9%) followed by Spanish (12.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Seattle and Spokane.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the East Wenatchee Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Canyon Creek | 10 | $6,420 | $303.37 | 59% |
| Peshastin | 30 | $5,636 | $385.34 | 48% |
| Cle Elum | 411 | $5,632 | $540.36 | 36% |
| Plain | 47 | $5,614 | $359.35 | 50% |
| Orondo | 25 | $5,479 | $419.40 | 45% |
| Kittitas County | 12 | $5,182 | $914.40 | 30% |
| Woods Creek | 10 | $4,871 | $352.24 | 40% |
| North Bend | 51 | $4,813 | $316.86 | 62% |
| Verlot | 11 | $4,787 | $255.29 | 61% |
| Ronald | 150 | $4,706 | $409.10 | 39% |