Centralia Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Washington, United States
Is Airbnb profitable in Centralia in 2025? Explore comprehensive Airbnb analytics for Centralia, Washington, United States to uncover income potential. This 2025 STR market report for Centralia, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 25 active listings.
Whether you're considering an Airbnb investment in Centralia, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Centralia Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Centralia Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Centralia (2025)
Understanding the monthly revenue variations for Airbnb listings in Centralia is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Centralia is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Centralia across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,023+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,061 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,845 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $792, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Centralia
Centralia Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Centralia STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Centralia:
- Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 41%.
- Entry-level properties (Bottom 25%) average 29% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Centralia
Average Daily Rate (ADR) Airbnb Trends in Centralia (2025)
Effective short term rental pricing strategy in Centralia involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Centralia typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $220+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $161 or more.
- Typical properties (Median) charge around $127 per night.
- Entry-level properties (Bottom 25%) earn around $96 per night.
Average Daily Rate (ADR) Trend by Month in Centralia
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Airbnb Seasonality Analysis & Trends in Centralia (2025)
Peak Season (June, July, August)
- Revenue averages $2,970 per month
- Occupancy rates average 63.7%
- Daily rates average $152
Shoulder Season
- Revenue averages $2,024 per month
- Occupancy maintains around 40.7%
- Daily rates hold near $145
Low Season (January, February, November)
- Revenue drops to average $1,371 per month
- Occupancy decreases to average 35.3%
- Daily rates adjust to average $137
Seasonality Insights for Centralia
- The Airbnb seasonality in Centralia shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Centralia's highest earning potential, with monthly revenues capable of climbing to $3,057, occupancy reaching a high of 72.3%, and ADRs peaking at $152.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,261, occupancy could drop to 33.0%, and ADRs may adjust down to $134.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Centralia.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Centralia seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Centralia (2025)
Exploring the top neighborhoods for short-term rentals in Centralia? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Centralia | The heart of Centralia, featuring historic architecture and close proximity to amenities. Great for guests looking for access to local dining and shopping options, as well as cultural sites. | Centralia Historic District, The Centralia Fox Theatre, Veterans Memorial Museum, Local shops and cafes |
| Cowlitz River | Scenic area along the Cowlitz River that attracts outdoor enthusiasts for fishing, hiking, and nature activities. Ideal for guests seeking a nature getaway with recreational opportunities. | Cowlitz River, Lewis & Clark Trail, Local parks, Fishing spots |
| Chehalis | Located just south of Centralia, this area offers additional amenities and attractions. Visitors can enjoy the charming downtown and nearby events throughout the year. | Lewis County Historical Museum, Chehalis-Centralia Railroad, Local eateries and shops |
| Historic Downtown Centralia | This area boasts beautiful, preserved buildings and a unique small-town charm. It attracts visitors interested in history and culture. | Centralia Steam Train, Historic antique shops, Centralia Outlets |
| Centralia Community College Area | Home to the college, this area caters to students and visitors alike, offering events and a youthful vibe. Perfect for those looking for affordable accommodation options. | Centralia College, Community events, Parks and recreational facilities |
| Parks and Recreation Area | Ideal for families and tourists looking to spend time outdoors. Centralia has lovely parks for picnics, sports, and relaxation. | George Washington Park, Fort Borst Park, Veterans Memorial Park |
| Nearby Mount Rainier National Park | Just a short drive from Centralia, this area is popular for its breathtaking views and outdoor activities like hiking and camping, drawing nature lovers and adventurers. | Mount Rainier National Park, Scenic hikes, Wildflower meadows |
| Outlet Shopping Area | A popular spot for bargain hunters, featuring several outlet stores and shopping experiences, making it a good choice for guests who like retail therapy. | Centralia Outlets, Shopping and dining options, Local events and fairs |
Understanding Airbnb License Requirements & STR Laws in Centralia (2025)
While Centralia, Washington, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Centralia to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Centralia (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Centraliabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Historic 1905 craftsman
Entire Place • 4 bedrooms
T, s Creekside cabin. King Bed/ Hot tub/ treehouse
Entire Place • 1 bedroom
The Colorful Craftsman
Entire Place • 3 bedrooms
Our Happy Place 1 BR Condo
Entire Place • 1 bedroom
Cozy home under the hill
Entire Place • 2 bedrooms
The Boho Retreat
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Centralia (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Centralia based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Savannah | 6 | $181,652 | 542 | 4.73/5.0 |
| Tessa | 1 | $59,736 | 25 | 4.96/5.0 |
| Vera | 2 | $47,340 | 292 | 4.92/5.0 |
| Kathy | 1 | $38,234 | 28 | 5.00/5.0 |
| Centralia Square | 5 | $35,713 | 660 | 4.80/5.0 |
| Kim | 1 | $35,037 | 47 | 4.87/5.0 |
| Janet | 1 | $31,635 | 379 | 4.99/5.0 |
| Wyatt | 1 | $29,817 | 37 | 4.84/5.0 |
| Levi | 1 | $27,418 | 18 | 4.28/5.0 |
| Host #388702031 | 2 | $22,961 | 227 | 4.68/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Centralia.
Dive Deeper: Advanced Centralia STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Centralia. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsCentralia Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Centralia
- The Centralia Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 80% of the 25 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Centralia, House properties are the most common (36%), reflecting the local real estate landscape.
- Houses represent a significant 36% portion, catering likely to families or larger groups.
- The presence of 32% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique, others (combined 8.0%) offer potential for unique stay experiences.
Centralia Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Centralia
- The dominant room capacity in Centralia is 1 bedroom listings, making up 40% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 60.0% of the active Airbnb listings in Centralia, indicating a high concentration in these sizes.
- A significant 24.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Centralia.
Centralia Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Centralia
- The most common guest capacity trend in Centralia vacation rentals is listings accommodating 2 guests (36%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Centralia STR market, accounting for 60.0% of listings.
- 32.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Centralia.
- On average, properties in Centralia are equipped to host 4.3 guests.
Centralia Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Centralia
- The most common availability pattern in Centralia falls within the 181-270 days range, representing 48% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 56.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Centralia (48%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 44.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Centralia Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
15 listings
65.2% of total
2 Nights
7 listings
30.4% of total
30+ Nights
1 listings
4.3% of total
Key Insights
- The most prevalent minimum stay requirement in Centralia is 1 Night, adopted by 65.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (95.6%) of the Centralia Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 65.2% of Centralia hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Centralia.
Centralia Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
7 listings
33.3% of total
Moderate
4 listings
19% of total
Firm
6 listings
28.6% of total
Strict
4 listings
19% of total
Cancellation Policy Insights for Centralia
- The prevailing Airbnb cancellation policy trend in Centralia is Flexible, used by 33.3% of listings.
- There's a relatively balanced mix between guest-friendly (52.3%) and stricter (47.6%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 33.3% market standard in Centralia.
- Regularly review your cancellation policy against competitors and market demand shifts in Centralia.
Centralia STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Centralia
- The overall average booking lead time for vacation rentals in Centralia is 33 days.
- Guests book furthest in advance for stays during August (average 53 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 21 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (43 days avg.) sees the longest lead times, while Spring (30 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (33 days) as a baseline for your pricing and availability strategy in Centralia.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 53 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 43 days) to capture early planners.
- Monitor your own booking lead times against these Centralia averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Centralia (2025)
Amenity Prevalence
Amenity Insights for Centralia
- Essential amenities in Centralia that guests expect include: Essentials, Hot water, Wifi, Heating, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Shampoo, Smoke alarm, Hangers are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Centralia: Essentials, Hot water, Wifi, Heating, Free parking on premises.
- Prioritize adding missing essentials: Essentials, Hot water, Wifi, Heating, Free parking on premises.
- Consider adding popular differentiators like Shampoo or Smoke alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Centralia to stay competitive.
Centralia Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Centralia
- The typical guest profile for Airbnb in Centralia consists of primarily domestic travelers (95%), often arriving from nearby Seattle, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 94.5% of guests.
- Key international markets include United States (94.5%) and Canada (3.1%).
- Top languages spoken are English (76.2%) followed by Spanish (10.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Seattle and Portland.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Centralia Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Arch Cape | 71 | $7,731 | $465.95 | 55% |
| Erlands Point-Kitsap Lake | 11 | $6,325 | $353.76 | 56% |
| Manzanita | 232 | $5,351 | $341.02 | 46% |
| Woods Creek | 10 | $4,871 | $352.24 | 40% |
| Dundee | 66 | $4,846 | $391.92 | 39% |
| North Bend | 51 | $4,813 | $316.86 | 62% |
| Amanda Park | 10 | $4,780 | $425.06 | 46% |
| Ronald | 150 | $4,706 | $409.10 | 39% |
| Cannon Beach | 209 | $4,570 | $385.97 | 44% |
| Mount Hood Village | 59 | $4,482 | $297.38 | 47% |