Whitwell Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Tennessee, United States
Is Airbnb profitable in Whitwell in 2025? Explore comprehensive Airbnb analytics for Whitwell, Tennessee, United States to uncover income potential. This 2025 STR market report for Whitwell, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 33 active listings.
Whether you're considering an Airbnb investment in Whitwell, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Whitwell Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Whitwell Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Whitwell (2025)
Understanding the monthly revenue variations for Airbnb listings in Whitwell is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Whitwell is typically October, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Whitwell across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,666+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,940 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,149 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $916, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Whitwell
Whitwell Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Whitwell STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Whitwell:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 66% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 42%.
- Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Whitwell
Average Daily Rate (ADR) Airbnb Trends in Whitwell (2025)
Effective short term rental pricing strategy in Whitwell involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Whitwell typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $513+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $312 or more.
- Typical properties (Median) charge around $147 per night.
- Entry-level properties (Bottom 25%) earn around $78 per night.
Average Daily Rate (ADR) Trend by Month in Whitwell
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Airbnb Seasonality Analysis & Trends in Whitwell (2025)
Peak Season (October, June, July)
- Revenue averages $3,850 per month
- Occupancy rates average 57.6%
- Daily rates average $255
Shoulder Season
- Revenue averages $2,966 per month
- Occupancy maintains around 45.8%
- Daily rates hold near $204
Low Season (January, February, September)
- Revenue drops to average $1,859 per month
- Occupancy decreases to average 32.5%
- Daily rates adjust to average $186
Seasonality Insights for Whitwell
- The Airbnb seasonality in Whitwell shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Whitwell's highest earning potential, with monthly revenues capable of climbing to $4,406, occupancy reaching a high of 69.2%, and ADRs peaking at $260.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,583, occupancy could drop to 29.1%, and ADRs may adjust down to $147.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Whitwell.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Whitwell seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Whitwell (2025)
Exploring the top neighborhoods for short-term rentals in Whitwell? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Cumberland Mountains | Breathtaking scenery and ample outdoor activities make this area a prime spot for nature lovers and adventure seekers. The Cumberland Mountains offer hiking, fishing, and beautiful vistas, appealing to both tourists and locals. | Cumberland Gap National Historical Park, South Cumberland State Park, Chattanooga Riverwalk, Nickajack Lake, Prentice Cooper State Forest |
| Whitwell Lake | A serene destination located near a beautiful lake, perfect for families looking for a peaceful retreat. Offers fishing, boating, and picnicking opportunities, attracting weekend visitors and vacationers. | Whitwell Lake, Fishing spots, Hiking trails, Picnic areas, Campgrounds |
| Fall Creek Falls State Park | As one of Tennessee's most popular state parks, it draws visitors who are eager to explore its stunning waterfalls and hiking trails. Great for outdoor enthusiasts and families seeking recreational activities. | Fall Creek Falls, Cane Creek Falls, hiking trails, camping amenities, picnic areas |
| Chattanooga | Close by and a vibrant city known for its historical significance and beautiful landscapes, attracting tourists and business travelers alike. Offers a mix of urban and natural attractions. | Tennessee Aquarium, Lookout Mountain, Walnut Street Bridge, Chattanooga Choo Choo, Creative Discovery Museum |
| Dunlap | A small town with charm, offering visitors a taste of local culture and history. Hosts festivals and events, and provides an authentic Tennessee experience. | Piney Creek Falls, Dunlap City Park, Local craft shops, Annual events, Scenic drives |
| Graysville | A quiet town with potential for rustic retreats, appealing to those looking for a tranquil getaway in a traditional setting. | Local history sites, Scenic nature views, Country roads, Fishing spots, Peaceful small-town life |
| Tennessee River | Rich in natural beauty and water-based activities, this area attracts outdoor enthusiasts for kayaking, fishing, and natural exploration. | Tennessee River access points, Fishing spots, Bird watching, Scenic views, Historical sites along the river |
| Rugby | A historical site with unique Victorian architecture attracting visitors interested in history and culture, making it a quaint destination for a getaway. | Historic Rugby, The Rugby Museum, Victorian architecture, Nature trails, Local events |
Understanding Airbnb License Requirements & STR Laws in Whitwell (2025)
While Whitwell, Tennessee, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Whitwell to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Whitwell (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Whitwellbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Tennessee Riverfront Cottage w/HOT TUB on 3 acres
Entire Place • 4 bedrooms
Luxury Cabin | Hot Tub | MTN & River Views
Entire Place • 2 bedrooms
Blue Heron Lake House
Entire Place • 4 bedrooms
Tanasi River Cabin
Entire Place • 4 bedrooms
Waterfront River Views | Glass Sunroom | Peaceful
Entire Place • 3 bedrooms
Canyon Cove - Lakefront, Private dock, Hot Tub
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Whitwell (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Whitwell based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Derek | 2 | $111,761 | 653 | 4.93/5.0 |
| Warren | 1 | $95,754 | 122 | 4.84/5.0 |
| Matthew | 1 | $89,944 | 138 | 4.89/5.0 |
| Clint | 4 | $79,288 | 268 | 4.75/5.0 |
| Sabrina | 1 | $76,759 | 112 | 4.94/5.0 |
| Michael | 1 | $76,758 | 89 | 4.96/5.0 |
| Brad | 1 | $59,656 | 17 | 4.88/5.0 |
| Ashley | 1 | $39,051 | 51 | 4.88/5.0 |
| Robert | 11 | $38,686 | 203 | 4.54/5.0 |
| Jeremy | 1 | $33,376 | 121 | 4.79/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Whitwell.
Dive Deeper: Advanced Whitwell STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Whitwell. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsWhitwell Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Whitwell
- The Whitwell Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 33 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Whitwell, Outdoor/Unique properties are the most common (54.5%), reflecting the local real estate landscape.
- Houses represent a significant 39.4% portion, catering likely to families or larger groups.
Whitwell Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Whitwell
- The dominant room capacity in Whitwell is 1 bedroom listings, making up 30.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 54.5% of the active Airbnb listings in Whitwell, indicating a high concentration in these sizes.
- A significant 27.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Whitwell.
Whitwell Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Whitwell
- The most common guest capacity trend in Whitwell vacation rentals is listings accommodating 4 guests (36.4%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Whitwell STR market, accounting for 54.6% of listings.
- 42.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Whitwell.
- On average, properties in Whitwell are equipped to host 5.3 guests.
Whitwell Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Whitwell
- The most common availability pattern in Whitwell falls within the 271-366 days range, representing 42.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 63.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Whitwell (30.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 36.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Whitwell Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
24.2% of total
2 Nights
18 listings
54.5% of total
3 Nights
4 listings
12.1% of total
30+ Nights
3 listings
9.1% of total
Key Insights
- The most prevalent minimum stay requirement in Whitwell is 2 Nights, adopted by 54.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (78.7%) of the Whitwell Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 54.5% of Whitwell hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 24.2% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 9.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Whitwell.
Whitwell Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
7 listings
22.6% of total
Moderate
16 listings
51.6% of total
Firm
3 listings
9.7% of total
Strict
5 listings
16.1% of total
Cancellation Policy Insights for Whitwell
- The prevailing Airbnb cancellation policy trend in Whitwell is Moderate, used by 51.6% of listings.
- The market strongly favors guest-friendly terms, with 74.2% of listings offering Flexible or Moderate policies. This suggests guests in Whitwell may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 51.6% market standard in Whitwell.
- Regularly review your cancellation policy against competitors and market demand shifts in Whitwell.
Whitwell STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Whitwell
- The overall average booking lead time for vacation rentals in Whitwell is 50 days.
- Guests book furthest in advance for stays during November (average 73 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 25 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (65 days avg.) sees the longest lead times, while Winter (41 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (50 days) as a baseline for your pricing and availability strategy in Whitwell.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 73 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 65 days) to capture early planners.
- Monitor your own booking lead times against these Whitwell averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Whitwell (2025)
Amenity Prevalence
Amenity Insights for Whitwell
- Essential amenities in Whitwell that guests expect include: Free parking on premises. Lacking these (this) could significantly impact bookings.
- Popular amenities like Heating, Smoke alarm, Fire pit are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Whitwell: Free parking on premises.
- Prioritize adding missing essentials: Free parking on premises.
- Consider adding popular differentiators like Heating or Smoke alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Whitwell to stay competitive.
Whitwell Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Whitwell
- The typical guest profile for Airbnb in Whitwell consists of primarily domestic travelers (98%), often arriving from nearby Nashville, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 97.8% of guests.
- Key international markets include United States (97.8%) and Canada (1.1%).
- Top languages spoken are English (81.3%) followed by Spanish (10.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Nashville and Atlanta.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Whitwell Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Gilmer County | 22 | $4,696 | $342.13 | 43% |
| Cedar Bluff | 33 | $4,317 | $458.84 | 39% |
| Fannin County | 37 | $4,285 | $339.52 | 41% |
| Waleska | 41 | $4,156 | $346.72 | 42% |
| Epworth | 68 | $3,983 | $341.99 | 40% |
| Berry Hill | 132 | $3,977 | $291.14 | 47% |
| Brentwood | 17 | $3,903 | $351.37 | 39% |
| Blue Ridge | 1,105 | $3,888 | $290.46 | 45% |
| Mt. Juliet | 51 | $3,672 | $302.68 | 46% |
| Nashville-Davidson | 7,508 | $3,597 | $287.82 | 45% |