Manchester Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Tennessee, United States
Is Airbnb profitable in Manchester in 2025? Explore comprehensive Airbnb analytics for Manchester, Tennessee, United States to uncover income potential. This 2025 STR market report for Manchester, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 29 active listings.
Whether you're considering an Airbnb investment in Manchester, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Manchester Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Manchester Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Manchester (2025)
Understanding the monthly revenue variations for Airbnb listings in Manchester is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Manchester is typically June, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Manchester across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,171+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,743 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,522 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $915, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Manchester
Manchester Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Manchester STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Manchester:
- Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 38%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Manchester
Average Daily Rate (ADR) Airbnb Trends in Manchester (2025)
Effective short term rental pricing strategy in Manchester involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Manchester typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $282+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $192 or more.
- Typical properties (Median) charge around $127 per night.
- Entry-level properties (Bottom 25%) earn around $101 per night.
Average Daily Rate (ADR) Trend by Month in Manchester
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Airbnb Seasonality Analysis & Trends in Manchester (2025)
Peak Season (June, May, April)
- Revenue averages $2,910 per month
- Occupancy rates average 48.2%
- Daily rates average $163
Shoulder Season
- Revenue averages $1,971 per month
- Occupancy maintains around 39.0%
- Daily rates hold near $155
Low Season (January, February, September)
- Revenue drops to average $1,317 per month
- Occupancy decreases to average 31.1%
- Daily rates adjust to average $151
Seasonality Insights for Manchester
- The Airbnb seasonality in Manchester shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Manchester's highest earning potential, with monthly revenues capable of climbing to $3,198, occupancy reaching a high of 52.8%, and ADRs peaking at $175.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,154, occupancy could drop to 26.1%, and ADRs may adjust down to $143.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Manchester.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Manchester seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Manchester (2025)
Exploring the top neighborhoods for short-term rentals in Manchester? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Manchester | The heart of Manchester, offering a mix of local culture, dining options, and event spaces. Ideal for guests wanting to experience the local vibe and convenience of walking to restaurants and activities. | Coffee County Courthouse, Manchester Recreation Center, Patterson Park, local restaurants and shops, annual events like the Bonnaroo Music Festival |
| Resolvers Lake | A serene lake area popular for outdoor recreation and family-friendly activities. This location attracts nature lovers and those looking for a peaceful retreat. | Resolvers Lake, fishing and boating, picnic areas, hiking trails, wildlife watching |
| Old Stone Fort State Archaeological Park | Rich in history and natural beauty, this park draws visitors interested in ancient Native American history and Stunning natural scenery. A great choice for eco-tourism. | Old Stone Fort site, hiking trails, historic structures, picnic areas, swimming spots |
| Cedar Ridge | A quiet neighborhood perfect for families and long-term stays. It's located close to local parks and schools, making it appealing for extended visitors and families. | local parks, family-friendly amenities, proximity to schools, shopping centers, community events |
| Hurricane Creek | This area offers beautiful landscapes and is perfect for those looking to escape the city hustle. Great for outdoor enthusiasts and those seeking tranquility. | Hiking trails, fishing spots, nature viewing, picnic areas |
| Tullahoma | Adjacent to Manchester, Tullahoma has a charming downtown and interesting local shops. Visitors can easily explore both cities from here, making it a strategic location. | Tullahoma Army Airfield, local theaters, dining options, community events |
| Manchester City Park | A popular recreational area in the heart of Manchester, known for hosting various community events and activities. Attracts families and outdoor lovers. | playgrounds, sports fields, walking trails, annual events |
| Bonnaroo Festival Grounds | Famous for hosting the annual Bonnaroo Music and Arts Festival. This area draws a large number of visitors around festival time, creating unique hosting opportunities. | Bonnaroo festivals, campgrounds, music events during festival season |
Understanding Airbnb License Requirements & STR Laws in Manchester (2025)
While Manchester, Tennessee, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Manchester to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Manchester (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Manchesterbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Fire Lake Manor *NEW* Hotub* Arcade! Wifi
Entire Place • 3 bedrooms
Fire Lake Estate *NEW* Hi Speed Internet!
Entire Place • 3 bedrooms
Fire Lake Lodge Volleyball, Hot Tub, Kayaks!
Entire Place • 2 bedrooms
Sycamore Guesthouse near The Caverns & hiking
Entire Place • 3 bedrooms
The Loft at 122
Entire Place • 2 bedrooms
Chalet 638 - state park, golf & The Caverns
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Manchester (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Manchester based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Austin | 3 | $170,838 | 612 | 4.92/5.0 |
| Jesse | 8 | $43,539 | 62 | 4.90/5.0 |
| Rosalynn | 2 | $39,173 | 27 | 4.93/5.0 |
| Nicholas | 1 | $26,726 | 62 | 4.97/5.0 |
| Kamilla | 2 | $25,586 | 509 | 4.91/5.0 |
| Steve | 1 | $23,662 | 124 | 4.92/5.0 |
| Paul | 1 | $23,047 | 72 | 4.82/5.0 |
| Kim | 1 | $22,840 | 386 | 4.98/5.0 |
| Stephen | 1 | $22,657 | 26 | 4.96/5.0 |
| Alexandria | 1 | $17,906 | 28 | 4.68/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Manchester.
Dive Deeper: Advanced Manchester STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Manchester. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsManchester Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Manchester
- The Manchester Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.1% of the 29 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Manchester, House properties are the most common (48.3%), reflecting the local real estate landscape.
- Houses represent a significant 48.3% portion, catering likely to families or larger groups.
Manchester Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Manchester
- The dominant room capacity in Manchester is 1 bedroom listings, making up 37.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 68.9% of the active Airbnb listings in Manchester, indicating a high concentration in these sizes.
- A significant 24.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Manchester.
Manchester Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Manchester
- The most common guest capacity trend in Manchester vacation rentals is listings accommodating 2 guests (37.9%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 6 guests dominate the Manchester STR market, accounting for 58.6% of listings.
- 37.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Manchester.
- On average, properties in Manchester are equipped to host 4.1 guests.
Manchester Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Manchester
- The most common availability pattern in Manchester falls within the 271-366 days range, representing 58.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 79.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Manchester (31%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 20.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Manchester Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
5 listings
17.9% of total
2 Nights
11 listings
39.3% of total
3 Nights
2 listings
7.1% of total
4-6 Nights
1 listings
3.6% of total
7-29 Nights
1 listings
3.6% of total
30+ Nights
8 listings
28.6% of total
Key Insights
- The most prevalent minimum stay requirement in Manchester is 2 Nights, adopted by 39.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (28.6%) caters to monthly stays (30+ nights) in Manchester, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 39.3% of Manchester hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 17.9% currently do.
- A 2-night minimum appears standard (39.3%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 28.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Manchester.
Manchester Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
8 listings
29.6% of total
Moderate
4 listings
14.8% of total
Firm
2 listings
7.4% of total
Strict
13 listings
48.1% of total
Cancellation Policy Insights for Manchester
- The prevailing Airbnb cancellation policy trend in Manchester is Strict, used by 48.1% of listings.
- A majority (55.5%) of hosts in Manchester utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 48.1% market standard in Manchester.
- With 48.1% using Strict terms, this is a viable option in Manchester, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Manchester.
Manchester STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Manchester
- The overall average booking lead time for vacation rentals in Manchester is 40 days.
- Guests book furthest in advance for stays during June (average 71 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 22 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (51 days avg.) sees the longest lead times, while Winter (30 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (40 days) as a baseline for your pricing and availability strategy in Manchester.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 71 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 51 days) to capture early planners.
- Monitor your own booking lead times against these Manchester averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Manchester (2025)
Amenity Prevalence
Amenity Insights for Manchester
- Essential amenities in Manchester that guests expect include: Heating, TV, Kitchen, Cooking basics, Wifi, Free parking on premises, Air conditioning, Hot water. Lacking these (any) could significantly impact bookings.
- Popular amenities like Washer, Smoke alarm are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Manchester: Heating, TV, Kitchen, Cooking basics, Wifi, Free parking on premises, Air conditioning, Hot water.
- Prioritize adding missing essentials: Cooking basics, Wifi, Free parking on premises, Air conditioning, Hot water.
- Consider adding popular differentiators like Washer or Smoke alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Manchester to stay competitive.
Manchester Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Manchester
- The typical guest profile for Airbnb in Manchester consists of primarily domestic travelers (98%), often arriving from nearby Nashville, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 97.8% of guests.
- Key international markets include United States (97.8%) and Canada (0.6%).
- Top languages spoken are English (82.3%) followed by Spanish (8.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Nashville and Memphis.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Manchester Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Bremen | 23 | $4,643 | $555.48 | 30% |
| Arley | 43 | $4,358 | $448.18 | 40% |
| Cedar Bluff | 33 | $4,317 | $458.84 | 39% |
| Pleasant View | 12 | $4,019 | $271.32 | 42% |
| Berry Hill | 132 | $3,977 | $291.14 | 47% |
| Brentwood | 17 | $3,903 | $351.37 | 39% |
| Mt. Juliet | 51 | $3,672 | $302.68 | 46% |
| Nashville-Davidson | 7,508 | $3,597 | $287.82 | 45% |
| Estill Springs | 22 | $3,590 | $375.46 | 39% |
| Lookout Mountain | 75 | $3,588 | $295.52 | 49% |