Lenoir City Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Tennessee, United States
Is Airbnb profitable in Lenoir City in 2025? Explore comprehensive Airbnb analytics for Lenoir City, Tennessee, United States to uncover income potential. This 2025 STR market report for Lenoir City, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 30 active listings.
Whether you're considering an Airbnb investment in Lenoir City, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Lenoir City Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Lenoir City Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Lenoir City (2025)
Understanding the monthly revenue variations for Airbnb listings in Lenoir City is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Lenoir City is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Lenoir City across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,911+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,912 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,052 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,546, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Lenoir City
Lenoir City Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Lenoir City STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Lenoir City:
- Best-in-class properties (Top 10%) achieve 89%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 78% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 61%.
- Entry-level properties (Bottom 25%) average 42% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Lenoir City
Average Daily Rate (ADR) Airbnb Trends in Lenoir City (2025)
Effective short term rental pricing strategy in Lenoir City involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Lenoir City typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $246+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $166 or more.
- Typical properties (Median) charge around $110 per night.
- Entry-level properties (Bottom 25%) earn around $86 per night.
Average Daily Rate (ADR) Trend by Month in Lenoir City
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Airbnb Seasonality Analysis & Trends in Lenoir City (2025)
Peak Season (June, December, May)
- Revenue averages $2,822 per month
- Occupancy rates average 64.1%
- Daily rates average $142
Shoulder Season
- Revenue averages $2,367 per month
- Occupancy maintains around 61.7%
- Daily rates hold near $139
Low Season (February, March, November)
- Revenue drops to average $1,806 per month
- Occupancy decreases to average 49.6%
- Daily rates adjust to average $145
Seasonality Insights for Lenoir City
- The Airbnb seasonality in Lenoir City shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Lenoir City's highest earning potential, with monthly revenues capable of climbing to $2,894, occupancy reaching a high of 70.1%, and ADRs peaking at $152.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,588, occupancy could drop to 45.6%, and ADRs may adjust down to $133.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Lenoir City.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Lenoir City seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Lenoir City (2025)
Exploring the top neighborhoods for short-term rentals in Lenoir City? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Tellico Village | A scenic lakeside community known for its outdoor activities and retirement living. Ideal for a relaxing getaway with golfing and boating options nearby. | Tellico Lake, Loudon County Park, Golf courses, Boating, Fishing, Nature trails |
| Lenoir City Park | A family-friendly area with parks and recreational opportunities. Great for hosting families and those looking to enjoy nature and sports activities. | Lenoir City Park, Sports complex, Walking trails, Picnic areas, Playgrounds |
| Downtown Lenoir City | The heart of the city with local shops, restaurants, and a charming small-town atmosphere. Attractive for visitors wanting to experience local culture. | Local restaurants, Historic buildings, Cultural events, Art galleries |
| Foothills Parkway | Known for its breathtaking views and access to hiking trails. Appeals to nature enthusiasts and those seeking a peaceful retreat. | Scenic viewpoints, Hiking trails, Picnic areas |
| Fort Loudoun State Park | A historic state park with a focus on outdoor recreation and history. Perfect for visitors who enjoy camping and exploring historic sites. | Reenactments, Boating, Fishing, Hiking |
| The Cove at Concord Park | A beautiful area located near the water, perfect for water sports and outdoor activities. Draws visitors looking for an active lifestyle. | Kayaking, Picnicking, Walking trails, Fishing |
| Smoky Mountain National Park (nearby) | One of the most visited national parks in the U.S., offering stunning scenery and outdoor adventures. Great for tourists seeking natural beauty and outdoor fun. | Hiking, Camping, Wildlife viewing, Scenic drives |
| Historic Lenoir City | An area with rich history and charming architecture, appealing to visitors interested in historical tours and local heritage. | Historic sites, Museums, Walking tours, Heritage festivals |
Understanding Airbnb License Requirements & STR Laws in Lenoir City (2025)
While Lenoir City, Tennessee, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Lenoir City to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Lenoir City (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Lenoir Citybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Stunning Modern Farmhouse with Mountain Views!!
Entire Place • 3 bedrooms
Country Living
Entire Place • 3 bedrooms
Log Cabin near Knoxville
Entire Place • 2 bedrooms
Nana's Place
Entire Place • 3 bedrooms
Cozy Country Log Cabin
Entire Place • 2 bedrooms
Lenoir City Cottage|Remodeled | Close to Lake
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Lenoir City (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Lenoir City based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Ken | 4 | $103,396 | 543 | 4.93/5.0 |
| Connie | 3 | $64,463 | 907 | 4.81/5.0 |
| Jay | 3 | $61,305 | 355 | 4.64/5.0 |
| Mike And Samantha | 1 | $45,465 | 110 | 4.94/5.0 |
| Adam | 1 | $44,537 | 21 | 5.00/5.0 |
| Diane | 2 | $41,434 | 78 | 4.91/5.0 |
| Brian | 1 | $38,805 | 120 | 4.91/5.0 |
| Blake | 2 | $38,521 | 57 | 4.68/5.0 |
| Margy | 1 | $34,605 | 184 | 4.99/5.0 |
| Massoud | 1 | $33,498 | 104 | 4.98/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Lenoir City.
Dive Deeper: Advanced Lenoir City STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Lenoir City. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLenoir City Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Lenoir City
- The Lenoir City Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 30 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Lenoir City, House properties are the most common (46.7%), reflecting the local real estate landscape.
- Houses represent a significant 46.7% portion, catering likely to families or larger groups.
- Smaller segments like others, unique stays (combined 6.6%) offer potential for unique stay experiences.
Lenoir City Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Lenoir City
- The dominant room capacity in Lenoir City is 1 bedroom listings, making up 36.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 73.4% of the active Airbnb listings in Lenoir City, indicating a high concentration in these sizes.
- A significant 26.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Lenoir City.
Lenoir City Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Lenoir City
- The most common guest capacity trend in Lenoir City vacation rentals is listings accommodating 4 guests (33.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Lenoir City STR market, accounting for 53.3% of listings.
- 33.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Lenoir City.
- On average, properties in Lenoir City are equipped to host 4.7 guests.
Lenoir City Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Lenoir City
- The most common availability pattern in Lenoir City falls within the 91-180 days range, representing 40% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 36.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Lenoir City (40%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 63.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Lenoir City Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
10 listings
34.5% of total
2 Nights
14 listings
48.3% of total
4-6 Nights
1 listings
3.4% of total
30+ Nights
4 listings
13.8% of total
Key Insights
- The most prevalent minimum stay requirement in Lenoir City is 2 Nights, adopted by 48.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (82.8%) of the Lenoir City Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (13.8%) caters to monthly stays (30+ nights) in Lenoir City, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 48.3% of Lenoir City hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 13.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Lenoir City.
Lenoir City Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
6 listings
20.7% of total
Moderate
9 listings
31% of total
Firm
9 listings
31% of total
Strict
5 listings
17.2% of total
Cancellation Policy Insights for Lenoir City
- The prevailing Airbnb cancellation policy trend in Lenoir City is Moderate, used by 31% of listings.
- There's a relatively balanced mix between guest-friendly (51.7%) and stricter (48.2%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 31% market standard in Lenoir City.
- Regularly review your cancellation policy against competitors and market demand shifts in Lenoir City.
Lenoir City STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Lenoir City
- The overall average booking lead time for vacation rentals in Lenoir City is 34 days.
- Guests book furthest in advance for stays during July (average 63 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 20 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (46 days avg.) sees the longest lead times, while Winter (25 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (34 days) as a baseline for your pricing and availability strategy in Lenoir City.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 63 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 46 days) to capture early planners.
- Monitor your own booking lead times against these Lenoir City averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Lenoir City (2025)
Amenity Prevalence
Amenity Insights for Lenoir City
- Essential amenities in Lenoir City that guests expect include: Air conditioning, Smoke alarm, Heating, TV, Wifi, Coffee maker, Hot water, Essentials. Lacking these (any) could significantly impact bookings.
- Popular amenities like Microwave, Shampoo are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Lenoir City: Air conditioning, Smoke alarm, Heating, TV, Wifi, Coffee maker, Hot water, Essentials.
- Prioritize adding missing essentials: Coffee maker, Hot water, Essentials.
- Consider adding popular differentiators like Microwave or Shampoo to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Lenoir City to stay competitive.
Lenoir City Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Lenoir City
- The typical guest profile for Airbnb in Lenoir City consists of primarily domestic travelers (97%), often arriving from nearby Knoxville, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 97.3% of guests.
- Key international markets include United States (97.3%) and Canada (1.7%).
- Top languages spoken are English (82.9%) followed by Spanish (8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Knoxville and Nashville.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Lenoir City Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Sevier County | 54 | $5,803 | $490.32 | 44% |
| Gilmer County | 22 | $4,696 | $342.13 | 43% |
| Sevierville | 5,187 | $4,592 | $318.77 | 48% |
| Cedar Bluff | 33 | $4,317 | $458.84 | 39% |
| Fannin County | 37 | $4,285 | $339.52 | 41% |
| Gatlinburg | 2,866 | $4,172 | $307.44 | 47% |
| Waleska | 41 | $4,156 | $346.72 | 42% |
| Wears Valley | 192 | $4,135 | $299.08 | 44% |
| Epworth | 68 | $3,983 | $341.99 | 40% |
| Pigeon Forge | 2,546 | $3,982 | $295.10 | 46% |