Goodlettsville Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Tennessee, United States
Is Airbnb profitable in Goodlettsville in 2025? Explore comprehensive Airbnb analytics for Goodlettsville, Tennessee, United States to uncover income potential. This 2025 STR market report for Goodlettsville, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 35 active listings.
Whether you're considering an Airbnb investment in Goodlettsville, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Goodlettsville Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Goodlettsville Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Goodlettsville (2025)
Understanding the monthly revenue variations for Airbnb listings in Goodlettsville is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Goodlettsville is typically May, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Goodlettsville across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,170+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,811 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,264 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,069, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Goodlettsville
Goodlettsville Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Goodlettsville STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Goodlettsville:
- Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 42%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Goodlettsville
Average Daily Rate (ADR) Airbnb Trends in Goodlettsville (2025)
Effective short term rental pricing strategy in Goodlettsville involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Goodlettsville typically peaks in May and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $453+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $289 or more.
- Typical properties (Median) charge around $143 per night.
- Entry-level properties (Bottom 25%) earn around $78 per night.
Average Daily Rate (ADR) Trend by Month in Goodlettsville
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Airbnb Seasonality Analysis & Trends in Goodlettsville (2025)
Peak Season (May, April, July)
- Revenue averages $3,786 per month
- Occupancy rates average 46.2%
- Daily rates average $265
Shoulder Season
- Revenue averages $3,146 per month
- Occupancy maintains around 44.4%
- Daily rates hold near $236
Low Season (January, September, December)
- Revenue drops to average $2,447 per month
- Occupancy decreases to average 35.1%
- Daily rates adjust to average $228
Seasonality Insights for Goodlettsville
- The Airbnb seasonality in Goodlettsville shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Goodlettsville's highest earning potential, with monthly revenues capable of climbing to $4,182, occupancy reaching a high of 48.5%, and ADRs peaking at $293.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,328, occupancy could drop to 33.2%, and ADRs may adjust down to $214.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Goodlettsville.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Goodlettsville seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Goodlettsville (2025)
Exploring the top neighborhoods for short-term rentals in Goodlettsville? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Rivergate | This bustling commercial area offers shopping and dining options, attracting visitors looking for convenient amenities and easy access to downtown Nashville. | Rivergate Mall, Old Hickory Lake, Nashville Shores Water Park, Restaurants and Shops, Movie Theaters |
| Historic Goodlettsville | Rich in history and quaint charm, this area features old buildings and local attractions, which appeals to tourists interested in culture and heritage. | Goodlettsville Museum, Historic Mansker's Station, The Amqui Station, Old Town Goodlettsville, Local Parks |
| Long Hollow Pike | A growing residential area with parks and community amenities that attract families and travelers looking for a home-away-from-home feel. | Long Hollow Golf Course, Parks and Recreation, Community Events, Family-Friendly Activities |
| Peay Park | This area has beautiful outdoor spaces and is ideal for nature lovers, making it a great option for visitors who want to explore the natural beauty of Tennessee. | Peay Park, Nature Trails, Picnic Areas, Sports Facilities |
| Goodlettsville Park | A large park that offers recreational activities and events, drawing visitors looking for outdoor experiences close to home. | Goodlettsville Park, Walking Trails, Playgrounds, Community Events |
| Bluegrass Commons | This newer development has modern amenities and is close to shopping and dining, attracting both leisure and business travelers. | Shopping Centers, Restaurants, Convenient Access to I-65 |
| Cultural District | This area features performing arts venues and cultural attractions that appeal to visitors interested in local culture and entertainment. | Goodlettsville Arts Council, Local Theaters, Art Galleries, Cultural Festivals |
| Local Winery District | Known for its wineries and scenic beauty, this area attracts wine enthusiasts and those seeking a peaceful retreat from city life. | Local Wineries, Scenic Views, Wine Tours, Outdoor Activities |
Understanding Airbnb License Requirements & STR Laws in Goodlettsville (2025)
While Goodlettsville, Tennessee, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Goodlettsville to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 6% licensed listings)
Top Performing Airbnb Properties in Goodlettsville (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Goodlettsvillebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
20 min to Nashville! New Home on 3 acres! Sleeps15
Entire Place • 4 bedrooms
20min to Nashville! 5 Bedrooms! Sleeps16!3000sqft
Entire Place • 5 bedrooms
Fun Nashville Retreat
Entire Place • 4 bedrooms
Coco's Cabin, Pets Stay FREE, near Nashville
Entire Place • 1 bedroom
Modern Rustic Cabin Near Nashville Lic: 0135569
Entire Place • 4 bedrooms
Cali's Cottage, Pets Stay FREE, near Nashville
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Goodlettsville (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Goodlettsville based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| William | 2 | $186,975 | 193 | 4.99/5.0 |
| Jonny | 4 | $127,026 | 175 | 4.92/5.0 |
| Donna | 2 | $106,705 | 601 | 4.99/5.0 |
| Elite | 1 | $65,883 | 49 | 4.94/5.0 |
| John | 1 | $52,102 | 38 | 4.89/5.0 |
| Harley | 1 | $38,554 | 16 | 4.81/5.0 |
| Jason | 1 | $31,780 | 35 | 4.91/5.0 |
| Barbara | 1 | $29,495 | 15 | 5.00/5.0 |
| Dana | 1 | $29,026 | 162 | 4.99/5.0 |
| Kimberly Catlin | 2 | $28,485 | 40 | 4.87/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Goodlettsville.
Dive Deeper: Advanced Goodlettsville STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Goodlettsville. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsGoodlettsville Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Goodlettsville
- The Goodlettsville Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.6% of the 35 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Goodlettsville, House properties are the most common (74.3%), reflecting the local real estate landscape.
- Houses represent a significant 74.3% portion, catering likely to families or larger groups.
- The presence of 5.7% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 2.9%) offer potential for unique stay experiences.
Goodlettsville Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Goodlettsville
- The dominant room capacity in Goodlettsville is 4 bedrooms listings, making up 28.6% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 4 bedrooms and 1 bedroom properties represent 54.3% of the active Airbnb listings in Goodlettsville, indicating a high concentration in these sizes.
- A significant 54.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Goodlettsville.
Goodlettsville Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Goodlettsville
- The most common guest capacity trend in Goodlettsville vacation rentals is listings accommodating 8+ guests (51.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Goodlettsville STR market, accounting for 65.7% of listings.
- 62.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Goodlettsville.
- On average, properties in Goodlettsville are equipped to host 5.6 guests.
Goodlettsville Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Goodlettsville
- The most common availability pattern in Goodlettsville falls within the 271-366 days range, representing 54.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 74.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Goodlettsville (31.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 28.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Goodlettsville Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
11 listings
32.4% of total
2 Nights
13 listings
38.2% of total
4-6 Nights
1 listings
2.9% of total
7-29 Nights
2 listings
5.9% of total
30+ Nights
7 listings
20.6% of total
Key Insights
- The most prevalent minimum stay requirement in Goodlettsville is 2 Nights, adopted by 38.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (70.6%) of the Goodlettsville Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (20.6%) caters to monthly stays (30+ nights) in Goodlettsville, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 38.2% of Goodlettsville hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 20.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Goodlettsville.
Goodlettsville Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
2 listings
5.9% of total
Flexible
8 listings
23.5% of total
Moderate
7 listings
20.6% of total
Firm
8 listings
23.5% of total
Strict
9 listings
26.5% of total
Cancellation Policy Insights for Goodlettsville
- The prevailing Airbnb cancellation policy trend in Goodlettsville is Strict, used by 26.5% of listings.
- There's a relatively balanced mix between guest-friendly (44.1%) and stricter (50.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 26.5% market standard in Goodlettsville.
- Regularly review your cancellation policy against competitors and market demand shifts in Goodlettsville.
Goodlettsville STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Goodlettsville
- The overall average booking lead time for vacation rentals in Goodlettsville is 47 days.
- Guests book furthest in advance for stays during June (average 77 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 24 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (61 days avg.) sees the longest lead times, while Winter (34 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (47 days) as a baseline for your pricing and availability strategy in Goodlettsville.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 77 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 61 days) to capture early planners.
- Monitor your own booking lead times against these Goodlettsville averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Goodlettsville (2025)
Amenity Prevalence
Amenity Insights for Goodlettsville
- Essential amenities in Goodlettsville that guests expect include: TV, Kitchen, Air conditioning. Lacking these (any) could significantly impact bookings.
- Popular amenities like Smoke alarm, Heating, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Goodlettsville: TV, Kitchen, Air conditioning.
- Prioritize adding missing essentials: TV, Kitchen, Air conditioning.
- Consider adding popular differentiators like Smoke alarm or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Goodlettsville to stay competitive.
Goodlettsville Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Goodlettsville
- The typical guest profile for Airbnb in Goodlettsville consists of primarily domestic travelers (97%), often arriving from nearby Nashville, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 97.4% of guests.
- Key international markets include United States (97.4%) and Poland (0.6%).
- Top languages spoken are English (87.6%) followed by Spanish (7.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Nashville and Louisville.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Goodlettsville Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Berry Hill | 142 | $3,712 | $306.36 | 45% |
| Brentwood | 19 | $3,599 | $367.90 | 39% |
| Bee Spring | 12 | $3,465 | $450.06 | 39% |
| Nashville-Davidson | 7,277 | $3,421 | $302.67 | 45% |
| Pleasant View | 13 | $3,327 | $282.09 | 40% |
| Mt. Juliet | 55 | $3,181 | $306.98 | 43% |
| Franklin | 443 | $3,119 | $278.59 | 46% |
| Nolensville | 15 | $3,086 | $266.69 | 56% |
| Coalmont | 13 | $3,006 | $240.04 | 47% |
| Gallatin | 90 | $2,975 | $318.03 | 45% |