Ashland City Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Tennessee, United States
Is Airbnb profitable in Ashland City in 2025? Explore comprehensive Airbnb analytics for Ashland City, Tennessee, United States to uncover income potential. This 2025 STR market report for Ashland City, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 43 active listings.
Whether you're considering an Airbnb investment in Ashland City, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ashland City Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Ashland City Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Ashland City (2025)
Understanding the monthly revenue variations for Airbnb listings in Ashland City is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ashland City is typically May, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ashland City across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,344+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,100 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,422 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,322, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ashland City
Ashland City Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Ashland City STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ashland City:
- Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 40%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ashland City
Average Daily Rate (ADR) Airbnb Trends in Ashland City (2025)
Effective short term rental pricing strategy in Ashland City involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ashland City typically peaks in June and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $384+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $261 or more.
- Typical properties (Median) charge around $164 per night.
- Entry-level properties (Bottom 25%) earn around $119 per night.
Average Daily Rate (ADR) Trend by Month in Ashland City
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Airbnb Seasonality Analysis & Trends in Ashland City (2025)
Peak Season (May, June, April)
- Revenue averages $5,046 per month
- Occupancy rates average 54.0%
- Daily rates average $269
Shoulder Season
- Revenue averages $2,772 per month
- Occupancy maintains around 42.9%
- Daily rates hold near $254
Low Season (January, February, December)
- Revenue drops to average $1,757 per month
- Occupancy decreases to average 30.7%
- Daily rates adjust to average $216
Seasonality Insights for Ashland City
- The Airbnb seasonality in Ashland City shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Ashland City's highest earning potential, with monthly revenues capable of climbing to $5,768, occupancy reaching a high of 58.3%, and ADRs peaking at $273.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,392, occupancy could drop to 25.9%, and ADRs may adjust down to $211.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ashland City.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Ashland City seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Ashland City (2025)
Exploring the top neighborhoods for short-term rentals in Ashland City? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Old Hickory Lake | A beautiful area with recreational opportunities such as boating, fishing, and hiking. Attractive to families and those seeking outdoor activities. | Old Hickory Lake, Old Hickory Dam, Marina Parks, Various hiking trails, Fishing spots |
| Ashland City Historic District | Rich in history and charm, this area offers visitors a glimpse into the past with quaint shops and historical buildings. Appeals to visitors interested in local culture and history. | Cheatham County Courthouse, Ashland City Park, Local boutiques, Historical markers |
| Cheatham State Wildlife Management Area | A natural escape for tourists interested in wildlife watching, hiking, and camping. Ideal for nature enthusiasts. | Wildlife viewing, Nature trails, Fishing opportunities, Camping sites |
| Cedar Hill | A peaceful rural setting with expansive countryside views. It attracts those looking for a quiet getaway close to nature. | Cedar Hill Park, Local farms, Scenic landscapes |
| Sycamore Creek | A serene area known for its picturesque views and outdoor activities. Great for travelers looking for relaxation and natural beauty. | Sycamore Creek, Picnic areas, Nature trails, Biking routes |
| Pennyroyal | A tranquil neighborhood with a family-friendly atmosphere. Appeals to visitors looking for a home-like environment during their stay. | Parks and playgrounds, Local dining options, Community events |
| Ashland City Riverfront | The riverfront area offers scenic views and recreational activities. It's a great place for visitors seeking outdoor experiences by the water. | Canoeing/Kayaking, Fishing spots, Riverwalk, Parks with picnic areas |
| Nearby Nashville | Being close to Nashville allows guests to enjoy the city's music scene while staying in a quieter, more affordable area like Ashland City. | Country Music Hall of Fame, Nashville Symphony, Live music venues, Vanderbilt University |
Understanding Airbnb License Requirements & STR Laws in Ashland City (2025)
While Ashland City, Tennessee, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ashland City to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Ashland City (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Ashland Citybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Luxurious Lakeside Estate-Pool/Hot Tub/Sauna
Entire Place • 4 bedrooms
Rhythm on the River-On the River- Private Dock!
Entire Place • 4 bedrooms
Lakeside Wedding Venue Stay
Entire Place • 4 bedrooms
Luxury Log Home Retreat near Nashville Tennessee
Entire Place • 2 bedrooms
Dual Listing-2 Lakeside Houses for Large Groups
Entire Place • 7 bedrooms
Spacious Home 25 minutes from Nashville! Sleeps 15
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Ashland City (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Ashland City based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Host #101426897 | 3 | $225,630 | 84 | 3.17/5.0 |
| Natalie | 2 | $67,308 | 48 | 4.94/5.0 |
| GoodNight | 1 | $66,034 | 13 | 4.77/5.0 |
| Michael & Katie | 2 | $65,349 | 105 | 4.84/5.0 |
| Christie | 2 | $60,148 | 358 | 4.92/5.0 |
| Kim | 1 | $57,343 | 23 | 5.00/5.0 |
| Paul | 1 | $52,193 | 60 | 4.88/5.0 |
| Nicole | 1 | $51,988 | 19 | 4.95/5.0 |
| Jessica | 1 | $49,332 | 119 | 4.90/5.0 |
| Host #196834964 | 1 | $45,832 | 6 | 4.83/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ashland City.
Dive Deeper: Advanced Ashland City STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ashland City. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsAshland City Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ashland City
- The Ashland City Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.3% of the 43 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Ashland City, House properties are the most common (69.8%), reflecting the local real estate landscape.
- Houses represent a significant 69.8% portion, catering likely to families or larger groups.
- The presence of 9.3% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, apartment/condo (combined 7.0%) offer potential for unique stay experiences.
Ashland City Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ashland City
- The dominant room capacity in Ashland City is 3 bedrooms listings, making up 27.9% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 1 bedroom properties represent 55.8% of the active Airbnb listings in Ashland City, indicating a high concentration in these sizes.
- A significant 48.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ashland City.
Ashland City Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ashland City
- The most common guest capacity trend in Ashland City vacation rentals is listings accommodating 8+ guests (32.6%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Ashland City STR market, accounting for 51.2% of listings.
- 58.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ashland City.
- On average, properties in Ashland City are equipped to host 5.4 guests.
Ashland City Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ashland City
- The most common availability pattern in Ashland City falls within the 181-270 days range, representing 37.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 69.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Ashland City (37.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 30.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Ashland City Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
14 listings
33.3% of total
2 Nights
22 listings
52.4% of total
3 Nights
1 listings
2.4% of total
4-6 Nights
1 listings
2.4% of total
30+ Nights
4 listings
9.5% of total
Key Insights
- The most prevalent minimum stay requirement in Ashland City is 2 Nights, adopted by 52.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (85.7%) of the Ashland City Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 52.4% of Ashland City hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 9.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ashland City.
Ashland City Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
7 listings
20% of total
Moderate
9 listings
25.7% of total
Firm
12 listings
34.3% of total
Strict
7 listings
20% of total
Cancellation Policy Insights for Ashland City
- The prevailing Airbnb cancellation policy trend in Ashland City is Firm, used by 34.3% of listings.
- A majority (54.3%) of hosts in Ashland City utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 34.3% market standard in Ashland City.
- Regularly review your cancellation policy against competitors and market demand shifts in Ashland City.
Ashland City STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Ashland City
- The overall average booking lead time for vacation rentals in Ashland City is 36 days.
- Guests book furthest in advance for stays during May (average 61 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 25 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (47 days avg.) sees the longest lead times, while Winter (35 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (36 days) as a baseline for your pricing and availability strategy in Ashland City.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 61 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 47 days) to capture early planners.
- Monitor your own booking lead times against these Ashland City averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Ashland City (2025)
Amenity Prevalence
Amenity Insights for Ashland City
- Essential amenities in Ashland City that guests expect include: Free parking on premises, Air conditioning, Hot water, Heating, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Coffee maker, TV, Bed linens are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Ashland City: Free parking on premises, Air conditioning, Hot water, Heating, Smoke alarm.
- Prioritize adding missing essentials: Hot water, Heating, Smoke alarm.
- Consider adding popular differentiators like Coffee maker or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ashland City to stay competitive.
Ashland City Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Ashland City
- The typical guest profile for Airbnb in Ashland City consists of primarily domestic travelers (97%), often arriving from nearby Nashville, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 96.7% of guests.
- Key international markets include United States (96.7%) and Canada (1%).
- Top languages spoken are English (83.1%) followed by Spanish (10.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Nashville and Memphis.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Ashland City Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Pleasant View | 12 | $4,019 | $271.32 | 42% |
| Berry Hill | 132 | $3,977 | $291.14 | 47% |
| Brentwood | 17 | $3,903 | $351.37 | 39% |
| Bee Spring | 11 | $3,685 | $456.07 | 38% |
| Creal Springs | 27 | $3,672 | $300.36 | 49% |
| Mt. Juliet | 51 | $3,672 | $302.68 | 46% |
| Nashville-Davidson | 7,508 | $3,597 | $287.82 | 45% |
| Estill Springs | 22 | $3,590 | $375.46 | 39% |
| Cub Run | 23 | $3,480 | $272.55 | 47% |
| Gallatin | 84 | $3,421 | $281.66 | 47% |