Surfside Beach Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in South Carolina, United States
Is Airbnb profitable in Surfside Beach in 2025? Explore comprehensive Airbnb analytics for Surfside Beach, South Carolina, United States to uncover income potential. This 2025 STR market report for Surfside Beach, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 451 active listings.
Whether you're considering an Airbnb investment in Surfside Beach, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Surfside Beach Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Surfside Beach Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Surfside Beach (2025)
Understanding the monthly revenue variations for Airbnb listings in Surfside Beach is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Surfside Beach is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Surfside Beach across different performance tiers:
- Best-in-class properties (Top 10%) achieve $10,121+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,896 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,453 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,771, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Surfside Beach
Surfside Beach Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Surfside Beach STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Surfside Beach:
- Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 37%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Surfside Beach
Average Daily Rate (ADR) Airbnb Trends in Surfside Beach (2025)
Effective short term rental pricing strategy in Surfside Beach involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Surfside Beach typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $609+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $390 or more.
- Typical properties (Median) charge around $241 per night.
- Entry-level properties (Bottom 25%) earn around $168 per night.
Average Daily Rate (ADR) Trend by Month in Surfside Beach
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Airbnb Seasonality Analysis & Trends in Surfside Beach (2025)
Peak Season (July, June, August)
- Revenue averages $7,694 per month
- Occupancy rates average 57.6%
- Daily rates average $349
Shoulder Season
- Revenue averages $4,208 per month
- Occupancy maintains around 38.4%
- Daily rates hold near $306
Low Season (January, February, December)
- Revenue drops to average $2,368 per month
- Occupancy decreases to average 26.2%
- Daily rates adjust to average $291
Seasonality Insights for Surfside Beach
- The Airbnb seasonality in Surfside Beach shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Surfside Beach's highest earning potential, with monthly revenues capable of climbing to $8,557, occupancy reaching a high of 63.7%, and ADRs peaking at $354.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,043, occupancy could drop to 22.0%, and ADRs may adjust down to $288.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Surfside Beach.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Surfside Beach seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Surfside Beach (2025)
Exploring the top neighborhoods for short-term rentals in Surfside Beach? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Ocean Boulevard | The main strip running parallel to the beach, Ocean Boulevard offers direct access to the sandy shores and attracts tourists looking for convenience and beachfront accommodations. | Surfside Beach Pier, Surfside Beach, Local shops and restaurants, Water sports activities, Fishing spots |
| Dogwood Drive | A quieter residential area that provides a family-friendly atmosphere with easy access to parks and local attractions. Ideal for those looking for a peaceful retreat. | Surfside Beach Town Park, Playgrounds, Community events, Local grocery stores |
| Garden City | Located just south of Surfside Beach, this area is known for its relaxed beach vibe and is popular among visitors seeking a calm and enjoyable beach experience. | Garden City Pier, Beachfront restaurants, Fishing charters, Water sports, Local markets |
| Murrells Inlet | Just a short drive from Surfside, this area is famous for its waterfront dining and natural beauty, appealing to both tourists and locals. | Murrells Inlet Marshwalk, Live music dining, Inlet fishing, Nearby state parks |
| Cherry Grove | A family-friendly beach community that offers a range of activities and attracts visitors with its scenic views and relaxed atmosphere. | Cherry Grove Fishing Pier, Local shops, Beach access, Watersports |
| North Myrtle Beach | A vibrant community with various shopping and dining options, North Myrtle Beach is popular for its entertainment and event options, making it attractive for guests. | Barefoot Landing, The Alabama Theatre, Local golf courses, Shopping centers |
| Pawleys Island | Rich in historical charm, Pawleys Island provides a serene escape with beautiful beaches, appealing to those looking for a more upscale vacation. | Historic plantations, Secluded beaches, Local artisans, Gourmet restaurants |
| Litchfield Beach | Known for its natural beauty and less crowded shores, Litchfield Beach appeals to families and couples looking for a peaceful getaway. | Litchfield Beach, Pawleys Island Nature Park, Local dining spots, Biking and walking trails |
Understanding Airbnb License Requirements & STR Laws in Surfside Beach (2025)
While Surfside Beach, South Carolina, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Surfside Beach to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 0% licensed listings)
Top Performing Airbnb Properties in Surfside Beach (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Surfside Beachbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Wander Surfside Beach
Entire Place • 8 bedrooms
The Events house by the Beach
Entire Place • 10 bedrooms
Oceanfront Serenity* Private Pool & Beach Walkway
Entire Place • 4 bedrooms
*The Carolina Pearl* Oceanfront w/ Private Pool!
Entire Place • 4 bedrooms
Heated/Cooled PVT Pool, Golf Cart, Arcade, Tiki Ba
Entire Place • 5 bedrooms
FLASH SALE Free Photoshoot:Beachfront Home,Pool
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Surfside Beach (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Surfside Beach based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sea Star Realty | 30 | $1,204,968 | 51 | 1.72/5.0 |
| ITrip Myrtle Beach South | 24 | $832,595 | 207 | 4.31/5.0 |
| Evolve | 20 | $648,681 | 462 | 3.88/5.0 |
| BASK Away | 9 | $571,984 | 49 | 3.52/5.0 |
| Barrett | 22 | $453,221 | 480 | 4.79/5.0 |
| Peter | 7 | $436,824 | 111 | 4.72/5.0 |
| Wander | 1 | $415,360 | 31 | 4.94/5.0 |
| Yates | 6 | $383,800 | 265 | 4.83/5.0 |
| Ged & Danielle | 2 | $354,050 | 165 | 4.99/5.0 |
| Chelsea And Dan | 2 | $306,873 | 198 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Surfside Beach.
Dive Deeper: Advanced Surfside Beach STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Surfside Beach. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSurfside Beach Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Surfside Beach
- The Surfside Beach Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 99.8% of the 451 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Surfside Beach, Apartment/Condo properties are the most common (52.5%), reflecting the local real estate landscape.
- Houses represent a significant 47% portion, catering likely to families or larger groups.
- Smaller segments like others (combined 0.4%) offer potential for unique stay experiences.
Surfside Beach Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Surfside Beach
- The dominant room capacity in Surfside Beach is 2 bedrooms listings, making up 30.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 5+ bedrooms properties represent 51.5% of the active Airbnb listings in Surfside Beach, indicating a high concentration in these sizes.
- A significant 54.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Surfside Beach.
Surfside Beach Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Surfside Beach
- The most common guest capacity trend in Surfside Beach vacation rentals is listings accommodating 8+ guests (56.1%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Surfside Beach STR market, accounting for 72.7% of listings.
- 76.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Surfside Beach.
- On average, properties in Surfside Beach are equipped to host 6.7 guests.
Surfside Beach Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Surfside Beach
- The most common availability pattern in Surfside Beach falls within the 271-366 days range, representing 47% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 82.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Surfside Beach (34.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 19.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Surfside Beach Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
35 listings
8.4% of total
2 Nights
110 listings
26.4% of total
3 Nights
123 listings
29.6% of total
4-6 Nights
47 listings
11.3% of total
7-29 Nights
30 listings
7.2% of total
30+ Nights
71 listings
17.1% of total
Key Insights
- The most prevalent minimum stay requirement in Surfside Beach is 3 Nights, adopted by 29.6% of listings. This highlights the market's preference for longer commitments.
- A significant segment (17.1%) caters to monthly stays (30+ nights) in Surfside Beach, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 3 Nights minimum stay, as 29.6% of Surfside Beach hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 8.4% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 17.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Surfside Beach.
Surfside Beach Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
17 listings
4.6% of total
Super Strict 60 Days
50 listings
13.7% of total
Non-refundable
1 listings
0.3% of total
Flexible
12 listings
3.3% of total
Moderate
55 listings
15% of total
Firm
89 listings
24.3% of total
Strict
142 listings
38.8% of total
Cancellation Policy Insights for Surfside Beach
- The prevailing Airbnb cancellation policy trend in Surfside Beach is Strict, used by 38.8% of listings.
- A majority (63.1%) of hosts in Surfside Beach utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 38.8% market standard in Surfside Beach.
- With 38.8% using Strict terms, this is a viable option in Surfside Beach, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Surfside Beach.
Surfside Beach STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Surfside Beach
- The overall average booking lead time for vacation rentals in Surfside Beach is 75 days.
- Guests book furthest in advance for stays during July (average 123 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 53 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (107 days avg.) sees the longest lead times, while Winter (61 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (75 days) as a baseline for your pricing and availability strategy in Surfside Beach.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 123 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 107 days) to capture early planners.
- Monitor your own booking lead times against these Surfside Beach averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Surfside Beach (2025)
Amenity Prevalence
Amenity Insights for Surfside Beach
- Essential amenities in Surfside Beach that guests expect include: Air conditioning, TV, Wifi, Smoke alarm, Kitchen, Washer, Dryer, Free parking on premises, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Refrigerator are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Surfside Beach: Air conditioning, TV, Wifi, Smoke alarm, Kitchen, Washer, Dryer, Free parking on premises, Heating.
- Prioritize adding missing essentials: TV, Wifi, Smoke alarm, Kitchen, Washer, Dryer, Free parking on premises, Heating.
- Consider adding popular differentiators like Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Surfside Beach to stay competitive.
Surfside Beach Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Surfside Beach
- The typical guest profile for Airbnb in Surfside Beach consists of primarily domestic travelers (98%), often arriving from nearby Charlotte, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.0% of guests.
- Key international markets include United States (98%) and Canada (1%).
- Top languages spoken are English (87.2%) followed by Spanish (7.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Charlotte and Greenville.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Surfside Beach Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Folly Beach | 885 | $6,398 | $497.67 | 47% |
| Sullivan's Island | 24 | $6,341 | $798.57 | 43% |
| Isle of Palms | 873 | $6,018 | $636.28 | 40% |
| Ocean Isle Beach | 414 | $5,769 | $604.07 | 39% |
| Charleston | 1,841 | $5,054 | $354.60 | 53% |
| Wrightsville Beach | 438 | $4,415 | $480.27 | 40% |
| Mount Pleasant | 445 | $4,059 | $277.98 | 54% |
| Bald Head Island | 174 | $3,933 | $508.25 | 35% |
| Cedar Point | 24 | $3,702 | $272.42 | 48% |
| Emerald Isle | 449 | $3,694 | $347.49 | 42% |