Prosperity Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in South Carolina, United States
Is Airbnb profitable in Prosperity in 2025? Explore comprehensive Airbnb analytics for Prosperity, South Carolina, United States to uncover income potential. This 2025 STR market report for Prosperity, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 56 active listings.
Whether you're considering an Airbnb investment in Prosperity, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Prosperity Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Prosperity Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Prosperity (2025)
Understanding the monthly revenue variations for Airbnb listings in Prosperity is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Prosperity is typically June, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Prosperity across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,258+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,529 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,163 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,831, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Prosperity
Prosperity Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Prosperity STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Prosperity:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 68% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 48%.
- Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Prosperity
Average Daily Rate (ADR) Airbnb Trends in Prosperity (2025)
Effective short term rental pricing strategy in Prosperity involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Prosperity typically peaks in July and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $293+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $248 or more.
- Typical properties (Median) charge around $190 per night.
- Entry-level properties (Bottom 25%) earn around $153 per night.
Average Daily Rate (ADR) Trend by Month in Prosperity
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Airbnb Seasonality Analysis & Trends in Prosperity (2025)
Peak Season (June, May, July)
- Revenue averages $4,878 per month
- Occupancy rates average 57.4%
- Daily rates average $218
Shoulder Season
- Revenue averages $3,290 per month
- Occupancy maintains around 47.4%
- Daily rates hold near $211
Low Season (January, February, December)
- Revenue drops to average $2,164 per month
- Occupancy decreases to average 38.0%
- Daily rates adjust to average $201
Seasonality Insights for Prosperity
- The Airbnb seasonality in Prosperity shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Prosperity's highest earning potential, with monthly revenues capable of climbing to $5,375, occupancy reaching a high of 59.1%, and ADRs peaking at $222.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,923, occupancy could drop to 34.6%, and ADRs may adjust down to $198.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Prosperity.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Prosperity seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Prosperity (2025)
Exploring the top neighborhoods for short-term rentals in Prosperity? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lake Hartwell | A large reservoir on the Georgia/South Carolina border attracting visitors for boating, fishing, and camping. Ideal for nature lovers and weekend getaways. | Lake Hartwell State Park, Hartwell Dam, Fishing and boating activities, Camping sites, Water sports, Nature trails |
| Downtown Prosperity | A charming small town area with historic buildings and local shops. Appeals to visitors looking for a quaint, community-focused experience near Lake Murray. | Historic downtown shops, Local cafes, Bowers-Roddey Historic House, Community events, Scenic views of Lake Murray, Local festivals |
| Saluda River | Known for its recreational activities such as fishing, kayaking, and tubing, making it attractive for outdoor enthusiasts visiting the area. | Saluda River fishing spots, Kayaking and canoeing tips, Riverfront parks, Wildlife viewing opportunities, Picnic areas, Scenic walking trails |
| Newberry | A nearby city with a rich history, cultural events, and activities. Offers access to local attractions and events, attracting families and tourists. | Newberry Opera House, Old Newberry Historic District, Local farms and markets, Cultural festivals, Newberry College, Nearby Lake Murray |
| Chapin | Close to Lake Murray, Chapin offers access to various outdoor activities and family-friendly events, making it ideal for travelers seeking relaxation and adventure. | Lake Murray access, Chapin Community Park, Local dining options, Annual festivals, Scenic walking trails, Boating and fishing opportunities |
| Little Mountain | A small community offering a quiet retreat with access to natural beauty and outdoor activities, perfect for those looking for peace and tranquillity. | Little Mountain Park, Mountain biking trails, Hiking spots, Lake fishing, Scenic views, Local wildlife |
| Prosperity State Park | A beautiful state park that provides hiking, fishing, and picnic areas. It is ideal for nature lovers looking for a weekend escape. | Nature trails, Fishing spots, Picnic areas, Wildlife watching, Camping opportunities, Scenic nature views |
| Irmo | A bustling suburb of Columbia that serves as a hub for shopping and dining yet remains close to Lake Murray, attracting both business and leisure travelers. | Harvest Park, Irmo Town Park, Shopping centers, Dining options, Close proximity to Lake Murray, Cultural events and festivals |
Understanding Airbnb License Requirements & STR Laws in Prosperity (2025)
While Prosperity, South Carolina, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Prosperity to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Prosperity (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Prosperitybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
The Gathering at Lake Murray
Entire Place • 5 bedrooms
Sunset Cove-Beautiful Lake views
Entire Place • 3 bedrooms
DREHER DREAMS CABIN-Lakefront sleeps 8 GR8 Fishing
Entire Place • 3 bedrooms
Home w/ Pool, Sups, and more near Dreher Island
Entire Place • 4 bedrooms
NO PET FEE! Private Dock/Boat ramp-GREAT View!
Entire Place • 4 bedrooms
Lake Murray waterfront | 4BR | Dock | Firepit
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Prosperity (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Prosperity based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Lauren | 3 | $163,472 | 72 | 4.94/5.0 |
| Wendy (Heartwood Homes) | 3 | $142,667 | 35 | 4.63/5.0 |
| PMI Palmetto | 4 | $117,791 | 35 | 3.72/5.0 |
| Scott | 1 | $93,689 | 15 | 5.00/5.0 |
| Donna | 1 | $74,973 | 54 | 4.89/5.0 |
| Teresa | 2 | $70,502 | 37 | 2.50/5.0 |
| Carlos | 2 | $68,460 | 196 | 4.91/5.0 |
| Sadie | 1 | $64,025 | 39 | 4.92/5.0 |
| Leah | 1 | $62,305 | 23 | 4.96/5.0 |
| Heartwood | 1 | $59,825 | 54 | 4.81/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Prosperity.
Dive Deeper: Advanced Prosperity STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Prosperity. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsProsperity Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Prosperity
- The Prosperity Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 56 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Prosperity, House properties are the most common (85.7%), reflecting the local real estate landscape.
- Houses represent a significant 85.7% portion, catering likely to families or larger groups.
Prosperity Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Prosperity
- The dominant room capacity in Prosperity is 3 bedrooms listings, making up 39.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 69.7% of the active Airbnb listings in Prosperity, indicating a high concentration in these sizes.
- A significant 60.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Prosperity.
Prosperity Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Prosperity
- The most common guest capacity trend in Prosperity vacation rentals is listings accommodating 8+ guests (35.7%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Prosperity STR market, accounting for 66.1% of listings.
- 69.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Prosperity.
- On average, properties in Prosperity are equipped to host 6.1 guests.
Prosperity Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Prosperity
- The most common availability pattern in Prosperity falls within the 91-180 days range, representing 44.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 48.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Prosperity (44.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 51.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Prosperity Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
4 listings
7.5% of total
2 Nights
20 listings
37.7% of total
3 Nights
16 listings
30.2% of total
4-6 Nights
2 listings
3.8% of total
7-29 Nights
2 listings
3.8% of total
30+ Nights
9 listings
17% of total
Key Insights
- The most prevalent minimum stay requirement in Prosperity is 2 Nights, adopted by 37.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (17%) caters to monthly stays (30+ nights) in Prosperity, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 37.7% of Prosperity hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 7.5% currently do.
- A 2-night minimum appears standard (37.7%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 17% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Prosperity.
Prosperity Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
2 listings
3.8% of total
Super Strict 60 Days
1 listings
1.9% of total
Flexible
9 listings
17.3% of total
Moderate
12 listings
23.1% of total
Firm
18 listings
34.6% of total
Strict
10 listings
19.2% of total
Cancellation Policy Insights for Prosperity
- The prevailing Airbnb cancellation policy trend in Prosperity is Firm, used by 34.6% of listings.
- A majority (53.8%) of hosts in Prosperity utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 34.6% market standard in Prosperity.
- Regularly review your cancellation policy against competitors and market demand shifts in Prosperity.
Prosperity STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Prosperity
- The overall average booking lead time for vacation rentals in Prosperity is 41 days.
- Guests book furthest in advance for stays during July (average 93 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 22 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (76 days avg.) sees the longest lead times, while Winter (32 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (41 days) as a baseline for your pricing and availability strategy in Prosperity.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 93 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 76 days) to capture early planners.
- Monitor your own booking lead times against these Prosperity averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Prosperity (2025)
Amenity Prevalence
Amenity Insights for Prosperity
- Essential amenities in Prosperity that guests expect include: Air conditioning, Wifi, Free parking on premises, Smoke alarm, Kitchen, TV, Heating, Dishes and silverware. Lacking these (any) could significantly impact bookings.
- Popular amenities like Refrigerator, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Prosperity: Air conditioning, Wifi, Free parking on premises, Smoke alarm, Kitchen, TV, Heating, Dishes and silverware.
- Prioritize adding missing essentials: Heating, Dishes and silverware.
- Consider adding popular differentiators like Refrigerator or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Prosperity to stay competitive.
Prosperity Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Prosperity
- The typical guest profile for Airbnb in Prosperity consists of primarily domestic travelers (98%), often arriving from nearby Columbia, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 97.5% of guests.
- Key international markets include United States (97.5%) and Canada (0.7%).
- Top languages spoken are English (85.2%) followed by Spanish (5.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Columbia and Lexington.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Prosperity Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Catawba | 10 | $8,207 | $620.29 | 46% |
| Lake Norman of Catawba | 25 | $6,235 | $467.96 | 46% |
| Union Mills | 14 | $5,934 | $458.57 | 43% |
| Denver | 84 | $5,893 | $495.69 | 46% |
| Mooresville | 322 | $5,133 | $466.36 | 44% |
| Sherrills Ford | 117 | $5,032 | $515.48 | 39% |
| Troutman | 36 | $4,849 | $350.00 | 50% |
| Six Mile | 57 | $4,391 | $411.67 | 43% |
| West Union | 31 | $4,282 | $513.72 | 38% |
| Chapin | 85 | $3,804 | $346.81 | 46% |