Airbnb Market Analytics, Statistics and Data in Port Royal, South Carolina, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Port Royal? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Port Royal:
How much do Airbnb hosts make on average per month in Port Royal?
The short-term rental market in Port Royal shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,771 per month
- Strong performing properties (top 25%) make $3,763 or more
- Best-in-class properties (top 10%) achieve $4,930+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,747
Revenue Variations by Month
Occupancy Rates Throughout the Year in Port Royal
The market in Port Royal shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 48% occupancy rates
- Strong performing properties (top 25%) achieve 67% or higher
- Best-in-class properties (top 10%) reach 79%+occupancy
- Entry-level properties (bottom 25%) average around 29%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Port Royal
Daily rates in Port Royal vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $155 per night
- Strong performing properties (top 25%) secure $199 or more
- Best-in-class properties (top 10%) pull in $241+ per night
- Entry-level properties (bottom 25%) earn around $126
Daily Rate Variations by Month
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Seasonality patterns in Port Royal
Peak Season (June, March, July)
- Revenue peaks at $3599.16 per month
- Occupancy rates reach 60.74%
- Daily rates average $170.39
Shoulder Season
- Revenue averages $2910.64 per month
- Occupancy maintains 48.52%
- Daily rates hold at $162.67
Low Season (September, December, January)
- Revenue drops to $1976.10 per month
- Occupancy decreases to 37.25%
- Daily rates adjust to $153.70
Is it still profitable to do Airbnb in Port Royal in 2025?
Yes! Port Royal demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 49% and strong monthly revenue averaging $2911 and With 99 active listings, this emerging market offers significant first-mover advantages. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Port Royal
Area | Why Choose This Area | Key Attractions |
---|---|---|
Historic Port Royal | Quaint and charming area known for its rich history and coastal views. Popular with tourists wanting a taste of Southern heritage and laid-back lifestyle. | Port Royal Sound, The Maritime Center, Marine Corps Recruit Depot Parris Island, The Port Royal Boardwalk, Avery Research Center |
Paris Island | Home to the Marine Corps Recruit Depot, this area attracts visitors related to military events and graduations. Unique opportunities for short-term stays for families visiting recruits. | Marine Corps Recruit Depot, Parris Island Museum, Beaufort National Cemetery |
Sea Island Parkway | Scenic drive with various waterfront properties popular among tourists looking for beach access and outdoor activities. Great for people wanting to explore the natural beauty of the area. | Spanish Moss Trail, Nearby beaches, Fishing spots, Historical markers |
Port Royal Sound | An excellent spot for nature lovers and those interested in water sports, offering direct access to the Atlantic Ocean and picturesque views. | Port Royal Sound Foundation, Dolphin watching tours, Kayaking opportunities |
Beaufort Historic District | Adjacent to Port Royal, the Beaufort Historic District boasts beautiful antebellum architecture and lush gardens, attracting history buffs and tourists. | Historic homes, The Waterfront Park, Beaufort Museum |
Ribaut Island | A private island experience that offers a sense of exclusivity. Ideal for tourists looking for a unique getaway with luxury accommodations. | Private beaches, Kayaking, Wildlife sightseeing |
Cypress Wetlands | An ecological treasure that attracts birdwatchers and outdoor enthusiasts, this area offers eco-tours and hiking trails. | Wildlife observation, Nature trails, Photography spots |
Ladys Island | A suburban area close to Port Royal that offers local accommodations and easy access to both the coast and Beaufort attractions, popular among families and visitors. | Local restaurants, Art galleries, The Islands of Beaufort |
Do you need a license for Airbnb in Port Royal?
We recommend checking directly with Port Royal's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Port Royal
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The Happy Place - Walkable in Port Royal Village
Entire Place • 3 bedrooms
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"The Bunk House"
Entire Place • 5 bedrooms
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Lowcountry Oasis. Snowbird Paradise.
Entire Place • 3 bedrooms
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Close to it ALL |BFT | PR | PI | Grad Fams Invited
Entire Place • 5 bedrooms
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Parris Island: Walk to beach & brewery
Entire Place • 3 bedrooms
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The Perfect Lowcountry Retreat
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Port Royal
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Sandra | 6 | $163,012 | 980 | 4.11/5.0 |
John | 3 | $150,556 | 86 | 4.89/5.0 |
Leah | 4 | $145,555 | 122 | 4.79/5.0 |
Alyssa | 2 | $120,503 | 50 | 5.00/5.0 |
Susan | 3 | $105,239 | 294 | 4.85/5.0 |
William | 2 | $93,953 | 202 | 4.89/5.0 |
Melanie | 2 | $76,485 | 623 | 4.96/5.0 |
Yemi | 2 | $70,667 | 145 | 4.63/5.0 |
Joshua | 1 | $64,276 | 84 | 4.96/5.0 |
Thomas | 1 | $64,038 | 70 | 4.91/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Port Royal
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (96%), with house and apartment & condo properties comprising 94.9% of inventory
- Untapped potential in boutique & hotels, others segments (5.0% combined)
Room Capacity Distribution
Analysis of 99 properties in Port Royal shows that 3 bedrooms properties are most prevalent, making up 34.3% of the market. The market tends to favor smaller properties, with 3 bedrooms and 2 bedrooms together representing 68.7% of all listings.
Key Insights
- Most common: 3 bedrooms (34.3%)
- Least common: 5+ bedrooms (2%)
- Market concentration: 68.7% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 99 properties in Port Royal reveals that 6 guests properties dominate the market, representing 32.3% of all listings. The average property accommodates 5.4 guests, with a clear trend towards larger guest capacities. Properties accommodating 6 guests and 4 guests make up 58.6% of the market.
Key Insights
- Most common capacity: 6 guests (32.3% of market)
- Least common capacity: 5 guests (2% of market)
- Average guest capacity: 5.4 guests per property
- Market concentration: 58.6% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 99 properties in Port Royal, the most common availability pattern is 91-180 days (44.4% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (44.4% of properties).
Key Insights
- Most common availability window: 91-180 days (44.4%)
- Most common booking duration: 181-270 days (44.4%)
- Properties with high availability (180+ days): 47.5%
- Properties with long-term bookings (180+ days): 53.5%
Minimum Stay Distributions
1 Night
15 listings
15.6% of total
2 Nights
47 listings
49% of total
3 Nights
21 listings
21.9% of total
4-6 Nights
1 listings
1% of total
7-29 Nights
3 listings
3.1% of total
30+ Nights
9 listings
9.4% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 64.6%
- Mid-length stays (4-6 nights) represent 1% of listings
- Monthly+ stays (9.4%) suggest a stable extended-stay market
- High market flexibility with 86.5% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
2 listings
2.2% of total
Flexible
10 listings
10.8% of total
Moderate
26 listings
28% of total
Firm
22 listings
23.7% of total
Strict
33 listings
35.5% of total
Key Insights
- Strict is the preferred policy at 35.5% of listings
- The market shows a balanced distribution between guest-friendly (38.8%) and strict (59.2%) policies
- Strong market consensus around Strict policies
- Super Strict 30 Days policies are least common at 2.2% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Mar, Apr, Feb, averaging 58 days
- Shortest booking windows are in Sep, Dec, Aug, averaging 32 days
- Spring shows the longest average booking window at 58 days, while Fall has the shortest at 38 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 58 days in advance
- Consider early bird discounts during Fall to encourage longer lead times
- Focus on last-minute booking promotions during Sep-Aug when lead times are shortest
Popular Airbnb Amenities in Port Royal
Every property in Port Royal comes standard with TV, Air conditioning, and Wifi. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 97.4% of total guests, indicating a dominant local market share.
- Primary international markets: DC (0.5%) and United Kingdom (0.4%)
- English is the top language at 82%, followed by Spanish (13.4%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 8.0%
Recommendations
- Target marketing campaigns for Atlanta and Greenville markets
- Develop localized content for DC and United Kingdom
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Port Royal. These nearby markets offer diverse opportunities for property investors and hosts:
Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
---|---|---|---|---|
Folly Beach | 890 | $6,935 | $512.49 | 48% |
Sullivan's Island | 25 | $6,312 | $784.12 | 42% |
Isle of Palms | 906 | $6,251 | $667.10 | 41% |
Talahi Island | 47 | $6,149 | $324.47 | 50% |
Charleston | 1,854 | $5,123 | $344.84 | 53% |
Whitemarsh Island | 73 | $4,363 | $256.42 | 53% |
Mount Pleasant | 440 | $4,268 | $273.28 | 55% |
Tybee Island | 1,286 | $4,121 | $387.59 | 41% |
Fripp Island | 126 | $3,990 | $419.99 | 38% |
Edisto Island | 24 | $3,934 | $321.74 | 44% |
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