Mountain Rest Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in South Carolina, United States
Is Airbnb profitable in Mountain Rest in 2025? Explore comprehensive Airbnb analytics for Mountain Rest, South Carolina, United States to uncover income potential. This 2025 STR market report for Mountain Rest, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 38 active listings.
Whether you're considering an Airbnb investment in Mountain Rest, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Mountain Rest Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Mountain Rest Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Mountain Rest (2025)
Understanding the monthly revenue variations for Airbnb listings in Mountain Rest is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mountain Rest is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mountain Rest across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,473+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,835 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,249 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,376, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Mountain Rest
Mountain Rest Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Mountain Rest STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mountain Rest:
- Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 42%.
- Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Mountain Rest
Average Daily Rate (ADR) Airbnb Trends in Mountain Rest (2025)
Effective short term rental pricing strategy in Mountain Rest involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mountain Rest typically peaks in November and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $322+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $259 or more.
- Typical properties (Median) charge around $180 per night.
- Entry-level properties (Bottom 25%) earn around $135 per night.
Average Daily Rate (ADR) Trend by Month in Mountain Rest
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Airbnb Seasonality Analysis & Trends in Mountain Rest (2025)
Peak Season (May, June, July)
- Revenue averages $4,035 per month
- Occupancy rates average 52.1%
- Daily rates average $196
Shoulder Season
- Revenue averages $2,783 per month
- Occupancy maintains around 40.5%
- Daily rates hold near $201
Low Season (February, March, September)
- Revenue drops to average $1,782 per month
- Occupancy decreases to average 30.0%
- Daily rates adjust to average $201
Seasonality Insights for Mountain Rest
- The Airbnb seasonality in Mountain Rest shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Mountain Rest's highest earning potential, with monthly revenues capable of climbing to $4,338, occupancy reaching a high of 55.0%, and ADRs peaking at $209.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,347, occupancy could drop to 27.3%, and ADRs may adjust down to $192.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Mountain Rest.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Mountain Rest seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Mountain Rest (2025)
Exploring the top neighborhoods for short-term rentals in Mountain Rest? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lake Hartwell | A beautiful reservoir straddling the Georgia-South Carolina border, ideal for fishing, boating, and outdoor activities. It's a sought-after getaway spot, making it perfect for Airbnb hosting. | Lake Hartwell State Park, Hartwell Dam, Fishing and boating activities, Hiking trails, Water sports opportunities |
| Oconee State Park | A scenic park known for its serene environment, camping sites, and crystal-clear lakes. It's perfect for nature lovers looking for an escape into the great outdoors. | Fishing and hiking, Campground, Oconee Lake, Nature trails, Wildlife viewing |
| Chattooga River | A popular destination for whitewater rafting and fishing, attracting adventure seekers. Great for an Airbnb that offers outdoor recreational experiences. | Chattooga National Wild and Scenic River, Rafting companies, Scenic picnic spots, Hiking trails, Kayaking opportunities |
| Clemson | Home to Clemson University, attracting visitors year-round for sporting events, graduations, and campus tours, providing a steady stream of potential guests. | Clemson University, Littlejohn Coliseum, Botanical Gardens, Lake Hartwell, Clemson's Football games |
| Pickens | A historical mountain town with close proximity to the Blue Ridge Mountains, appealing to both tourists and locals looking for a weekend escape. | Hiking in the Blue Ridge Mountains, Local wineries, Historic buildings, Annual festivals, Natural beauty spots |
| Walhalla | Known for its rich history and German heritage, it offers access to nearby waterfalls and outdoor activities, making it attractive for Airbnb visitors. | Stumphouse Tunnel, Walhalla State Park, Waterfall hikes, Historic downtown, Local craft beer breweries |
| Mountain Rest | A quaint town ideal for those seeking tranquility amidst nature, with opportunities for hiking and exploring nearby national forests, making it appealing for vacation rentals. | Sumter National Forest, Hiking trails, Waterfalls, Local eateries, Wildlife viewing |
| Seneca | A vibrant town located near Lake Hartwell and Clemson University, providing access to various recreational activities along with a charming local downtown area. | Lake Hartwell, Local shops and restaurants, Music festivals, Seneca's historic sites, Outdoor sports activities |
Understanding Airbnb License Requirements & STR Laws in Mountain Rest (2025)
While Mountain Rest, South Carolina, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Mountain Rest to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Mountain Rest (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Mountain Restbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
A Mountain Lake Cabin
Entire Place • 4 bedrooms
The Retreat - Hot Tub /Private Lake/Hiking
Entire Place • 3 bedrooms
THE BELLA LUNA Romantic Mountain Treehouse
Entire Place • 1 bedroom
Beautiful Lake House Getaway in the Mountains
Entire Place • 6 bedrooms
Chattooga Lakefront Cabin w/ Hot Tub + Pvt. Dock!
Entire Place • 3 bedrooms
Water's Edge at Lake Becky - newly built in 2024!
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Mountain Rest (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Mountain Rest based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Elizabeth | 4 | $118,150 | 85 | 3.69/5.0 |
| Kay | 3 | $83,402 | 267 | 5.00/5.0 |
| Scott | 1 | $68,556 | 16 | 5.00/5.0 |
| Joel | 1 | $66,441 | 31 | 4.97/5.0 |
| Dee | 1 | $65,384 | 395 | 5.00/5.0 |
| Patricia | 1 | $61,631 | 89 | 4.91/5.0 |
| Monique | 1 | $59,126 | 135 | 4.87/5.0 |
| Oconee Hospitality | 2 | $53,038 | 41 | 4.92/5.0 |
| Evolve | 2 | $49,447 | 48 | 4.67/5.0 |
| Mammoth | 2 | $40,274 | 37 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mountain Rest.
Dive Deeper: Advanced Mountain Rest STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mountain Rest. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMountain Rest Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Mountain Rest
- The Mountain Rest Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 38 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Mountain Rest, Outdoor/Unique properties are the most common (47.4%), reflecting the local real estate landscape.
- Houses represent a significant 42.1% portion, catering likely to families or larger groups.
- The presence of 5.3% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays, others (combined 5.2%) offer potential for unique stay experiences.
Mountain Rest Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Mountain Rest
- The dominant room capacity in Mountain Rest is 3 bedrooms listings, making up 34.2% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 68.4% of the active Airbnb listings in Mountain Rest, indicating a high concentration in these sizes.
- A significant 47.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Mountain Rest.
Mountain Rest Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Mountain Rest
- The most common guest capacity trend in Mountain Rest vacation rentals is listings accommodating 8+ guests (31.6%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Mountain Rest STR market, accounting for 57.9% of listings.
- 60.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Mountain Rest.
- On average, properties in Mountain Rest are equipped to host 5.6 guests.
Mountain Rest Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Mountain Rest
- The most common availability pattern in Mountain Rest falls within the 181-270 days range, representing 39.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 73.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Mountain Rest (39.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 26.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Mountain Rest Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
13 listings
35.1% of total
2 Nights
17 listings
45.9% of total
3 Nights
3 listings
8.1% of total
30+ Nights
4 listings
10.8% of total
Key Insights
- The most prevalent minimum stay requirement in Mountain Rest is 2 Nights, adopted by 45.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (81.0%) of the Mountain Rest Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (10.8%) caters to monthly stays (30+ nights) in Mountain Rest, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 45.9% of Mountain Rest hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 10.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mountain Rest.
Mountain Rest Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
8 listings
21.6% of total
Moderate
10 listings
27% of total
Firm
9 listings
24.3% of total
Strict
10 listings
27% of total
Cancellation Policy Insights for Mountain Rest
- The prevailing Airbnb cancellation policy trend in Mountain Rest is Moderate, used by 27% of listings.
- A majority (51.3%) of hosts in Mountain Rest utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 27% market standard in Mountain Rest.
- Regularly review your cancellation policy against competitors and market demand shifts in Mountain Rest.
Mountain Rest STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Mountain Rest
- The overall average booking lead time for vacation rentals in Mountain Rest is 36 days.
- Guests book furthest in advance for stays during July (average 75 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 30 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (58 days avg.) sees the longest lead times, while Winter (42 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (36 days) as a baseline for your pricing and availability strategy in Mountain Rest.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 75 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 58 days) to capture early planners.
- Monitor your own booking lead times against these Mountain Rest averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Mountain Rest (2025)
Amenity Prevalence
Amenity Insights for Mountain Rest
- Essential amenities in Mountain Rest that guests expect include: Dishes and silverware, Coffee maker, Free parking on premises, Bed linens, Hot water, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Air conditioning, Microwave are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Mountain Rest: Dishes and silverware, Coffee maker, Free parking on premises, Bed linens, Hot water, Smoke alarm.
- Prioritize adding missing essentials: Free parking on premises, Bed linens, Hot water, Smoke alarm.
- Consider adding popular differentiators like Heating or Air conditioning to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Mountain Rest to stay competitive.
Mountain Rest Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Mountain Rest
- The typical guest profile for Airbnb in Mountain Rest consists of primarily domestic travelers (98%), often arriving from nearby Atlanta, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.1% of guests.
- Key international markets include United States (98.1%) and Argentina (0.3%).
- Top languages spoken are English (80.7%) followed by Spanish (6.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Atlanta and Columbia.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Mountain Rest Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Union Mills | 14 | $5,934 | $458.57 | 43% |
| Sevier County | 54 | $5,803 | $490.32 | 44% |
| Gilmer County | 22 | $4,696 | $342.13 | 43% |
| Sevierville | 5,187 | $4,592 | $318.77 | 48% |
| Six Mile | 57 | $4,391 | $411.67 | 43% |
| Fannin County | 37 | $4,285 | $339.52 | 41% |
| West Union | 31 | $4,282 | $513.72 | 38% |
| Gatlinburg | 2,866 | $4,172 | $307.44 | 47% |
| Eatonton | 231 | $4,171 | $473.15 | 35% |
| Waleska | 41 | $4,156 | $346.72 | 42% |