Longs Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in South Carolina, United States
Is Airbnb profitable in Longs in 2025? Explore comprehensive Airbnb analytics for Longs, South Carolina, United States to uncover income potential. This 2025 STR market report for Longs, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 30 active listings.
Whether you're considering an Airbnb investment in Longs, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Longs Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Longs Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Longs (2025)
Understanding the monthly revenue variations for Airbnb listings in Longs is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Longs is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Longs across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,136+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,311 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,056 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $481, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Longs
Longs Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Longs STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Longs:
- Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 27%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Longs
Average Daily Rate (ADR) Airbnb Trends in Longs (2025)
Effective short term rental pricing strategy in Longs involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Longs typically peaks in July and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $292+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $176 or more.
- Typical properties (Median) charge around $114 per night.
- Entry-level properties (Bottom 25%) earn around $72 per night.
Average Daily Rate (ADR) Trend by Month in Longs
Get Live Longs Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Longs (2025)
Peak Season (July, June, August)
- Revenue averages $2,708 per month
- Occupancy rates average 54.7%
- Daily rates average $158
Shoulder Season
- Revenue averages $1,425 per month
- Occupancy maintains around 33.8%
- Daily rates hold near $151
Low Season (January, November, December)
- Revenue drops to average $999 per month
- Occupancy decreases to average 28.8%
- Daily rates adjust to average $147
Seasonality Insights for Longs
- The Airbnb seasonality in Longs shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Longs's highest earning potential, with monthly revenues capable of climbing to $2,822, occupancy reaching a high of 60.9%, and ADRs peaking at $159.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $777, occupancy could drop to 25.0%, and ADRs may adjust down to $144.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Longs.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Longs seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Longs (2025)
Exploring the top neighborhoods for short-term rentals in Longs? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Myrtle Beach | A premier vacation destination known for its beautiful beaches, vibrant nightlife, and numerous attractions. Ideal for families and beachgoers looking for a fun-filled holiday. | Myrtle Beach Boardwalk, Broadway at the Beach, Family Kingdom Amusement Park, SkyWheel, Myrtle Beach State Park |
| North Myrtle Beach | A charming beach town perfect for family vacations and beach relaxation. Offers less crowded beaches and a friendly atmosphere, making it appealing for Airbnb guests. | Cherry Grove Beach, Ocean Drive Beach, North Myrtle Beach Park & Sport Complex, Barefoot Landing, T.I.G.E.R.S. Preservation Station |
| Surfside Beach | Known as 'The Family Beach', Surfside offers a relaxing environment and local restaurants and shops, appealing to families and couples seeking a quieter beach experience. | Surfside Beach Pier, Wild Water & Wheels, Surfside Beach Community Center, Pirate’s Cove, Graham’s Landing |
| Conway | A historic town located just inland from Myrtle Beach, with a charming downtown area. Ideal for guests interested in local culture and history while being close to the coast. | Conway Riverwalk, Horry County Museum, Historic Conway, Horry County Courthouse, Local shops and restaurants |
| Litchfield Beach | A serene beach destination known for its upscale homes and laid-back atmosphere. Excellent for those looking for a quiet retreat in a beautiful setting. | Litchfield Beach, Brookgreen Gardens, Huntington Beach State Park, Litchfield Country Club, Local golf courses |
| Garden City Beach | A quiet beach town with a relaxed vibe. Attracts families and groups looking for a home-away-from-home experience in a peaceful beach setting. | Garden City Pier, Wild Water & Wheels, Hagley Landing, Marina Inn Waterway Golf Club, Family-friendly restaurants |
| Little River | A peaceful coastal town known for its fishing and proximity to the scenic Intracoastal Waterway. Attracts guests looking for outdoor activities and natural beauty. | Little River Waterfront, La Belle Amie Vineyard, North Myrtle Beach Blue Crab Festival, Little River Swing Bridge, Local seafood restaurants |
| Pawleys Island | An idyllic and historic beach community, known for its natural beauty and charm. Perfect for visitors seeking relaxation and a slower pace of life. | Pawleys Island Beaches, Huntington Beach State Park, Brookgreen Gardens, Pawleys Plantation Golf & Country Club, Local shops and galleries |
Understanding Airbnb License Requirements & STR Laws in Longs (2025)
While Longs, South Carolina, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Longs to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 7% licensed listings)
Top Performing Airbnb Properties in Longs (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Longsbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Country Solitude Close to the Beach
Entire Place • 3 bedrooms
Mini Country Bungalow
Entire Place • 2 bedrooms
Farmhouse at the Beach
Entire Place • 5 bedrooms
River Bend Treehouse on island near Myrtle Beach
Entire Place • 2 bedrooms
Cozy 1 bd/1 ba condo on quiet Golf Course.
Entire Place • 1 bedroom
North Myrtle Beach Area
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Longs (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Longs based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Rachel | 3 | $76,245 | 317 | 4.50/5.0 |
| Jeff | 10 | $64,527 | 295 | 4.87/5.0 |
| RedAwning | 1 | $52,423 | 31 | 4.90/5.0 |
| Megan | 1 | $19,656 | 83 | 4.89/5.0 |
| Shirley | 1 | $16,149 | 164 | 4.83/5.0 |
| Host #90447754 | 1 | $15,014 | 0 | N/A/5.0 |
| Stacy | 1 | $14,644 | 52 | 4.96/5.0 |
| Stacy | 1 | $14,374 | 13 | 4.77/5.0 |
| Evolve | 2 | $11,361 | 9 | 4.60/5.0 |
| Host #334461110 | 1 | $10,460 | 1 | N/A/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Longs.
Dive Deeper: Advanced Longs STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Longs. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLongs Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Longs
- The Longs Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.7% of the 30 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Longs, Outdoor/Unique properties are the most common (33.3%), reflecting the local real estate landscape.
- Houses represent a significant 30% portion, catering likely to families or larger groups.
- Smaller segments like unique stays, hotel/boutique (combined 6.6%) offer potential for unique stay experiences.
Longs Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Longs
- The dominant room capacity in Longs is 2 bedrooms listings, making up 40% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 66.7% of the active Airbnb listings in Longs, indicating a high concentration in these sizes.
Longs Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Longs
- The most common guest capacity trend in Longs vacation rentals is listings accommodating 4 guests (30%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Longs STR market, accounting for 56.7% of listings.
- 50.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Longs.
- On average, properties in Longs are equipped to host 5.3 guests.
Longs Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Longs
- The most common availability pattern in Longs falls within the 271-366 days range, representing 66.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 90.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Longs (53.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 10.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Longs Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
13 listings
46.4% of total
2 Nights
7 listings
25% of total
3 Nights
5 listings
17.9% of total
4-6 Nights
1 listings
3.6% of total
7-29 Nights
1 listings
3.6% of total
30+ Nights
1 listings
3.6% of total
Key Insights
- The most prevalent minimum stay requirement in Longs is 1 Night, adopted by 46.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (71.4%) of the Longs Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 46.4% of Longs hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Longs.
Longs Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
5 listings
19.2% of total
Moderate
10 listings
38.5% of total
Firm
5 listings
19.2% of total
Strict
6 listings
23.1% of total
Cancellation Policy Insights for Longs
- The prevailing Airbnb cancellation policy trend in Longs is Moderate, used by 38.5% of listings.
- There's a relatively balanced mix between guest-friendly (57.7%) and stricter (42.3%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 38.5% market standard in Longs.
- Regularly review your cancellation policy against competitors and market demand shifts in Longs.
Longs STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Longs
- The overall average booking lead time for vacation rentals in Longs is 41 days.
- Guests book furthest in advance for stays during June (average 62 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 25 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (53 days avg.) sees the longest lead times, while Fall (31 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (41 days) as a baseline for your pricing and availability strategy in Longs.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 62 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 53 days) to capture early planners.
- Monitor your own booking lead times against these Longs averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Longs (2025)
Amenity Prevalence
Amenity Insights for Longs
- Essential amenities in Longs that guests expect include: Wifi, Hot water. Lacking these (any) could significantly impact bookings.
- Popular amenities like Refrigerator, Heating, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Longs: Wifi, Hot water.
- Prioritize adding missing essentials: Wifi, Hot water.
- Consider adding popular differentiators like Refrigerator or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Longs to stay competitive.
Longs Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Longs
- The typical guest profile for Airbnb in Longs consists of primarily domestic travelers (99%), often arriving from nearby Charlotte, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 99.3% of guests.
- Key international markets include United States (99.3%) and DC (0.7%).
- Top languages spoken are English (85.9%) followed by Spanish (11.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Charlotte and Wilmington.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Longs Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Sullivan's Island | 24 | $6,554 | $873.28 | 40% |
| Folly Beach | 900 | $6,334 | $511.58 | 47% |
| Isle of Palms | 904 | $6,086 | $659.89 | 41% |
| Charleston | 1,883 | $5,063 | $372.44 | 53% |
| Ocean Isle Beach | 449 | $4,655 | $638.55 | 37% |
| Mount Pleasant | 454 | $4,136 | $289.96 | 54% |
| Wrightsville Beach | 453 | $4,019 | $487.73 | 38% |
| Bald Head Island | 185 | $3,658 | $521.00 | 34% |
| Caswell Beach | 45 | $3,213 | $409.11 | 37% |
| Cedar Point | 25 | $3,197 | $270.75 | 48% |