Airbnb Market Analytics, Statistics and Data in Little River, South Carolina, United States

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Little River? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Little River:

Average Daily Rate
$156
Occupancy Rate
37.31%
Annual Revenue
$17,212
Revenue Growth YoY
-6.29%
Best Month
June
Worst Month
January
Regulation
Low
Active Listings
125

How much do Airbnb hosts make on average per month in Little River?

The short-term rental market in Little River shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

  • Typical properties (median) earn $1,580 per month
  • Strong performing properties (top 25%) make $2,863 or more
  • Best-in-class properties (top 10%) achieve $4,272+ monthly
  • Entry-level properties (bottom 25%) typically earn around $839

Revenue Variations by Month

Occupancy Rates Throughout the Year in Little River

The market in Little River shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

  • Typical properties (median) maintain 31% occupancy rates
  • Strong performing properties (top 25%) achieve 51% or higher
  • Best-in-class properties (top 10%) reach 75%+occupancy
  • Entry-level properties (bottom 25%) average around 16%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in Little River

Daily rates in Little River vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

  • Typical properties (median) generate $135 per night
  • Strong performing properties (top 25%) secure $186 or more
  • Best-in-class properties (top 10%) pull in $248+ per night
  • Entry-level properties (bottom 25%) earn around $95

Daily Rate Variations by Month

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Seasonality patterns in Little River

Peak Season (June, July, May)
  • Revenue peaks at $3378.43 per month
  • Occupancy rates reach 55.91%
  • Daily rates average $166.71
Shoulder Season
  • Revenue averages $2075.55 per month
  • Occupancy maintains 36.29%
  • Daily rates hold at $150.41
Low Season (November, December, January)
  • Revenue drops to $1115.67 per month
  • Occupancy decreases to 24.41%
  • Daily rates adjust to $135.14

Is it still profitable to do Airbnb in Little River in 2025?

Yes! Little River demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 36% and solid monthly revenue averaging $2076 and The market's 125 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy
  • Implement premium seasonal pricing strategies
  • Set longer minimum stay requirements during high-demand periods
  • Enforce stricter cancellation policies
Shoulder Season Strategy
  • Maintain competitive market-based pricing
  • Offer moderate-length stay incentives
  • Target a mix of leisure and business travelers with flexible booking terms
  • Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
  • Adjust pricing to remain competitive in the market
  • Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
  • Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in Little River

AreaWhy Choose This AreaKey Attractions
Cherry Grove Beach
A beautiful and relatively quiet beach area that attracts families and tourists looking for a relaxing vacation. Offers great beach access and is popular for its fishing and water sports.
Cherry Grove Pier, Boulineau's Foods Plus, North Myrtle Beach Park and Sports Complex, Beach taven attractions, Water sports and boat rentals
Little River Waterfront
Known for its scenic waterfront views and seafood dining, this area attracts visitors looking to enjoy boating and fishing, along with experiencing the local culture.
Little River Swing Bridge, Crab Catchers, Sunset Beach, Ducks Beach, Local fishing charters
North Myrtle Beach
A family-friendly destination with a variety of entertainment options, shopping, and beautiful beaches. This area is popular for its vibrant nightlife and recreational activities.
Broadway at the Beach, Myrtle Beach Boardwalk, Barefoot Landing, The Carolina Opry, North Myrtle Beach Park
Litchfield Beach
Known for its peaceful environment and stunning natural beauty. This area is perfect for those seeking tranquility while still being close to attractions in Myrtle Beach.
Huntington Beach State Park, Brookgreen Gardens, Litchfield Beach, Local golf courses, Wildlife watching
Murrells Inlet
Famous for its seafood restaurants and beautiful marsh views. This area attracts food lovers and nature enthusiasts, offering a more relaxed atmosphere compared to the busier Myrtle Beach.
Murrells Inlet MarshWalk, Gordon Biersch Restaurant, Garden City Beach, The Inlet Saltwater Grill, Fishing and boating experiences
Garden City Beach
A laid-back beach community that offers a mix of family fun and local charm. It's ideal for tourists looking for beach access without the crowds.
Garden City Pier, Atalaya Castle, Beachfront amusement parks, Local shops and eateries, Fishing and crabbing
Surfside Beach
Popularly referred to as 'The Family Beach', it has a friendly atmosphere and is ideal for family vacations with a range of activities.
Surfside Beach Pier, Wild Water & Wheels, Fishing and crabbing from the beach, Local shops and restaurants, Parks and playgrounds
Pawleys Island
Known for its historic charm and natural beauty, Pawleys Island attracts those who want a more serene and upscale beach experience.
Pawleys Island Beach, Huntington Beach State Park, Pawleys Island Nature Trails, Local art galleries, Dining in historic settings

Do you need a license for Airbnb in Little River?

We recommend checking directly with Little River's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.

Top Performing Airbnb Properties in Little River

River’s Rest: Stunning 7br House on the Water

River’s Rest: Stunning 7br House on the Water

Entire Place • 7 bedrooms

$104,364
Revenue
56.7%
Occupancy
$369.18
Daily Rate
Little River Beautiful new Amazing house

Little River Beautiful new Amazing house

Entire Place • 5 bedrooms

$62,832
Revenue
50.4%
Occupancy
$323.25
Daily Rate
Best of North Myrtle Beach & Little River

Best of North Myrtle Beach & Little River

Entire Place • 2 bedrooms

$52,716
Revenue
77.3%
Occupancy
$184.47
Daily Rate
Beautiful beach cottage in Little River!

Beautiful beach cottage in Little River!

Entire Place • 3 bedrooms

$47,531
Revenue
60.8%
Occupancy
$172.33
Daily Rate
Waterside Wonder 3BR Condo

Waterside Wonder 3BR Condo

Entire Place • 3 bedrooms

$43,197
Revenue
69.6%
Occupancy
$139.08
Daily Rate
Sandridge Stay and Play

Sandridge Stay and Play

Entire Place • 3 bedrooms

$42,317
Revenue
54.2%
Occupancy
$202.78
Daily Rate

Top Performing Professional Hosts in Little River

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Vacasa South Carolina7$181,416884.30/5.0
Emily6$162,7812184.82/5.0
Affordable Large Properties12$139,5211373.95/5.0
Evolve8$114,2942334.51/5.0
Patricia1$104,364404.88/5.0
Matt And Kimberly4$55,8142094.79/5.0
Oceanfront Guru3$53,042243.12/5.0
Richard1$52,7164904.98/5.0
Taylor2$50,089234.92/5.0
Vacasa Myrtle Beach2$49,471314.65/5.0

Additional analytics on vacation rental, real estate, short term rental data in Little River

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Room Type Distribution

Property Type Distribution

Key Insights

  • Market dominated by entire home listings (92%), with apartment & condo and house properties comprising 96.0% of inventory
  • Untapped potential in others segments (4.0% combined)

Room Capacity Distribution

Analysis of 125 properties in Little River shows that 2 bedrooms properties are most prevalent, making up 40% of the market. The market tends to favor smaller properties, with 2 bedrooms and 3 bedrooms together representing 70.4% of all listings.

Key Insights

  • Most common: 2 bedrooms (40%)
  • Least common: 5+ bedrooms (1.6%)
  • Market concentration: 70.4% in top 2 sizes
  • Market skew: Favors smaller properties

Guest Capacity Distribution

Analysis of 125 properties in Little River reveals that 6 guests properties dominate the market, representing 30.4% of all listings. The average property accommodates 5.4 guests, with a clear trend towards larger guest capacities. Properties accommodating 6 guests and 4 guests make up 56.8% of the market.

Key Insights

  • Most common capacity: 6 guests (30.4% of market)
  • Least common capacity: 2 guests (2.4% of market)
  • Average guest capacity: 5.4 guests per property
  • Market concentration: 56.8% in top 2 capacity sizes
  • Market segmentation: Predominantly larger guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 125 properties in Little River, the most common availability pattern is 271-366 days (47.2% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (34.4% of properties).

Key Insights

  • Most common availability window: 271-366 days (47.2%)
  • Most common booking duration: 91-180 days (34.4%)
  • Properties with high availability (180+ days): 82.4%
  • Properties with long-term bookings (180+ days): 19.2%

Minimum Stay Distributions

1 Night (21%)

1 Night

22 listings

21% of total

2 Nights (56.2%)

2 Nights

59 listings

56.2% of total

3 Nights (8.6%)

3 Nights

9 listings

8.6% of total

4-6 Nights (7.6%)

4-6 Nights

8 listings

7.6% of total

7-29 Nights (1.9%)

7-29 Nights

2 listings

1.9% of total

30+ Nights (4.8%)

30+ Nights

5 listings

4.8% of total

Key Insights

  • Short stays (1-2 nights) dominate the market at 77.2%
  • Mid-length stays (4-6 nights) represent 7.6% of listings
  • Monthly+ stays (4.8%) suggest a stable extended-stay market
  • High market flexibility with 85.8% accepting 3 nights or less

Recommendations

  • Set minimum stays between 2-3 nights to align with market standards
  • Adjust minimum stays seasonally based on demand patterns
  • Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Super Strict 60 Days (1%)

Super Strict 60 Days

1 listings

1% of total

Super Strict 30 Days (1.9%)

Super Strict 30 Days

2 listings

1.9% of total

Flexible (9.5%)

Flexible

10 listings

9.5% of total

Moderate (21%)

Moderate

22 listings

21% of total

Firm (17.1%)

Firm

18 listings

17.1% of total

Strict (49.5%)

Strict

52 listings

49.5% of total

Key Insights

  • Strict is the preferred policy at 49.5% of listings
  • Stricter policies (Firm & Strict) dominate at 66.6% of the market
  • Strong market consensus around Strict policies
  • Super Strict 60 Days policies are least common at 1.0% of listings

Recommendations

  • The market supports stricter policies, with 66.6% using Firm or Strict terms
  • Strong market preference for Strict policies suggests this should be your baseline

Booking Lead Time Trends

Key Insights

  • Peak booking lead times occur in Jun, Feb, Jul, averaging 69 days
  • Shortest booking windows are in Dec, Aug, Sep, averaging 40 days
  • Summer shows the longest average booking window at 59 days, while Fall has the shortest at 47 days

Recommendations

  • Implement dynamic pricing strategies for Summer bookings at least 59 days in advance
  • Consider early bird discounts during Fall to encourage longer lead times
  • Focus on last-minute booking promotions during Dec-Sep when lead times are shortest

Popular Airbnb Amenities in Little River

Every property in Little River comes standard with TV, Wifi, and Air conditioning. Below shows the distribution of other amenities:

Traveler Demographics

Guest Origin Distribution
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Age Distribution

Key Insights

  • Domestic travelers make up 97.3% of total guests, indicating a dominant local market share.
  • Primary international markets: Canada (0.7%) and DC (0.7%)
  • English is the top language at 85.5%, followed by Spanish (10.5%)
  • Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 9.0%

Recommendations

  • Target marketing campaigns for Charlotte and Wilmington markets
  • Develop localized content for Canada and DC
  • Prioritize English and Spanish language support
  • Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
  • Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding Little River. These nearby markets offer diverse opportunities for property investors and hosts:

MarketPropertiesMonthly RevenueDaily RateOccupancy
Folly Beach890$6,935$512.4948%
Sullivan's Island25$6,312$784.1242%
Isle of Palms906$6,251$667.1041%
Ocean Isle Beach405$6,012$600.6640%
Charleston1,854$5,123$344.8453%
Wrightsville Beach460$4,461$502.8540%
Mount Pleasant440$4,268$273.2855%
Cedar Point24$4,053$293.9050%
Emerald Isle452$3,967$357.4543%
Kure Beach463$3,895$399.8541%

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