Fort Mill Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in South Carolina, United States
Is Airbnb profitable in Fort Mill in 2025? Explore comprehensive Airbnb analytics for Fort Mill, South Carolina, United States to uncover income potential. This 2025 STR market report for Fort Mill, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 58 active listings.
Whether you're considering an Airbnb investment in Fort Mill, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Fort Mill Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Fort Mill Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Fort Mill (2025)
Understanding the monthly revenue variations for Airbnb listings in Fort Mill is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Fort Mill is typically June, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Fort Mill across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,059+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,801 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,373 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,187, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Fort Mill
Fort Mill Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Fort Mill STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Fort Mill:
- Best-in-class properties (Top 10%) achieve 91%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 79% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 57%.
- Entry-level properties (Bottom 25%) average 35% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Fort Mill
Average Daily Rate (ADR) Airbnb Trends in Fort Mill (2025)
Effective short term rental pricing strategy in Fort Mill involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Fort Mill typically peaks in January and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $278+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $195 or more.
- Typical properties (Median) charge around $135 per night.
- Entry-level properties (Bottom 25%) earn around $81 per night.
Average Daily Rate (ADR) Trend by Month in Fort Mill
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Airbnb Seasonality Analysis & Trends in Fort Mill (2025)
Peak Season (June, May, July)
- Revenue averages $3,337 per month
- Occupancy rates average 62.3%
- Daily rates average $145
Shoulder Season
- Revenue averages $2,636 per month
- Occupancy maintains around 53.2%
- Daily rates hold near $151
Low Season (January, October, November)
- Revenue drops to average $2,396 per month
- Occupancy decreases to average 55.2%
- Daily rates adjust to average $153
Seasonality Insights for Fort Mill
- The Airbnb seasonality in Fort Mill shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Fort Mill's highest earning potential, with monthly revenues capable of climbing to $3,447, occupancy reaching a high of 69.0%, and ADRs peaking at $162.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,350, occupancy could drop to 48.9%, and ADRs may adjust down to $142.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Fort Mill.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Fort Mill seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Fort Mill (2025)
Exploring the top neighborhoods for short-term rentals in Fort Mill? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Fort Mill | The heart of Fort Mill with access to shopping, dining, and local events. It attracts visitors interested in a local experience with easy transportation to nearby Charlotte, NC. | Fort Mill History Museum, The Fort Mill Farmer's Market, Local breweries, Parks and recreation areas, Downtown dining options |
| Carowinds | Home to the popular Carowinds amusement park, making it ideal for families and thrill-seekers. The location ensures high occupancy rates during the park's operating seasons. | Carowinds Amusement Park, SkyFly: Soar America, Camp Snoopy, Water Park, Concerts and events during operation |
| Gold Hill Road | A burgeoning area with a mix of residential and commercial development, attracting business travelers and families alike. Proximity to shopping centers and parks enhances its appeal. | Shopping centers, Restaurants and cafés, Gold Hill Branch Library, Nearby parks, Community events |
| Indian Land | Just across the border from Charlotte, this area is growing rapidly and offers a suburban setting with amenities that are attractive to visitors traveling to the city. | Carolina Lakes Golf Club, Pine Ridge Park, Shopping at local stores, Community events, Near Charlotte attractions |
| Tega Cay | A scenic lakeside community with outdoor activities, perfect for guests who enjoy nature and water sports. The views and recreational options are a strong draw for visitors. | Lake Wylie, Tega Cay Golf Club, Parks and nature trails, Water sports opportunities, Outdoor events |
| Lake Wylie | A beautiful area that offers waterfront property and is popular among both tourists and locals for its scenic views and recreational activities. | Lake Wylie recreational activities, Boating and fishing, Parks and trails, Dining with waterfront views, Community activities |
| Rock Hill | Just a short drive from Fort Mill, Rock Hill has a vibrant downtown area and is known for cultural events, shopping, and dining, attracting visitors to the broader region. | Historic downtown Rock Hill, Arts and culture events, Parks and recreation, Shopping areas, Dining options |
| Catawba Ridge | A growing suburban area that appeals to families and business travelers alike due to its schools and amenities, making it a desirable location for Airbnb hosts. | Catawba Ridge High School, Local parks, Shopping centers, Family-friendly activities, Community events |
Understanding Airbnb License Requirements & STR Laws in Fort Mill (2025)
While Fort Mill, South Carolina, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Fort Mill to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Fort Mill (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Fort Millbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
5BR4.5BA w/Private Swimming Pool and Pool Table
Entire Place • 5 bedrooms
Private, spacious, peaceful home w/ lovely scenery
Entire Place • 4 bedrooms
Boho Bungalow | 4 King Beds | Heart of Fort Mill
Entire Place • 3 bedrooms
Quaint Home | 2 Kings | Outdoor Spaces | Sleeps 6
Entire Place • 3 bedrooms
Private Beautiful Getaway on the Greenway!
Entire Place • 3 bedrooms
Academy House -* 1/2 block to Main St Restaurants*
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Fort Mill (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Fort Mill based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Garrett | 3 | $135,968 | 91 | 4.96/5.0 |
| Lili Dirito | 3 | $95,390 | 29 | 5.00/5.0 |
| John | 1 | $63,727 | 18 | 5.00/5.0 |
| Bob | 1 | $58,286 | 54 | 4.96/5.0 |
| Cassy & Larry | 2 | $56,194 | 20 | 2.48/5.0 |
| Lauren & Patrick | 1 | $51,529 | 161 | 4.99/5.0 |
| Lorraine | 1 | $50,048 | 40 | 4.98/5.0 |
| Dustin | 1 | $49,257 | 41 | 4.73/5.0 |
| Anthony | 1 | $48,997 | 32 | 4.88/5.0 |
| Paulina | 1 | $48,155 | 30 | 4.97/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Fort Mill.
Dive Deeper: Advanced Fort Mill STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Fort Mill. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsFort Mill Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Fort Mill
- The Fort Mill Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 72.4% of the 58 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Fort Mill, House properties are the most common (69%), reflecting the local real estate landscape.
- Houses represent a significant 69% portion, catering likely to families or larger groups.
- Smaller segments like others, outdoor/unique, unique stays, hotel/boutique (combined 8.5%) offer potential for unique stay experiences.
Fort Mill Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Fort Mill
- The dominant room capacity in Fort Mill is 3 bedrooms listings, making up 29.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 1 bedroom properties represent 55.2% of the active Airbnb listings in Fort Mill, indicating a high concentration in these sizes.
- A significant 36.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Fort Mill.
Fort Mill Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Fort Mill
- The most common guest capacity trend in Fort Mill vacation rentals is listings accommodating 6 guests (25.9%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 4 guests dominate the Fort Mill STR market, accounting for 51.8% of listings.
- 37.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Fort Mill.
- On average, properties in Fort Mill are equipped to host 3.9 guests.
Fort Mill Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Fort Mill
- The most common availability pattern in Fort Mill falls within the 91-180 days range, representing 31% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 50.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Fort Mill (29.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 50.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Fort Mill Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
15 listings
27.3% of total
2 Nights
18 listings
32.7% of total
3 Nights
3 listings
5.5% of total
4-6 Nights
4 listings
7.3% of total
7-29 Nights
8 listings
14.5% of total
30+ Nights
7 listings
12.7% of total
Key Insights
- The most prevalent minimum stay requirement in Fort Mill is 2 Nights, adopted by 32.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (12.7%) caters to monthly stays (30+ nights) in Fort Mill, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 32.7% of Fort Mill hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 27.3% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 12.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Fort Mill.
Fort Mill Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
15 listings
30% of total
Moderate
14 listings
28% of total
Firm
6 listings
12% of total
Strict
15 listings
30% of total
Cancellation Policy Insights for Fort Mill
- The prevailing Airbnb cancellation policy trend in Fort Mill is Flexible, used by 30% of listings.
- There's a relatively balanced mix between guest-friendly (58.0%) and stricter (42.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 30% market standard in Fort Mill.
- Regularly review your cancellation policy against competitors and market demand shifts in Fort Mill.
Fort Mill STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Fort Mill
- The overall average booking lead time for vacation rentals in Fort Mill is 36 days.
- Guests book furthest in advance for stays during May (average 79 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 34 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (56 days avg.) sees the longest lead times, while Fall (34 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (36 days) as a baseline for your pricing and availability strategy in Fort Mill.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 79 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 56 days) to capture early planners.
- Monitor your own booking lead times against these Fort Mill averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Fort Mill (2025)
Amenity Prevalence
Amenity Insights for Fort Mill
- Essential amenities in Fort Mill that guests expect include: Free parking on premises, Air conditioning, Smoke alarm, Heating, Wifi, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Essentials, Hangers are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Fort Mill: Free parking on premises, Air conditioning, Smoke alarm, Heating, Wifi, TV.
- Prioritize adding missing essentials: Heating, Wifi, TV.
- Consider adding popular differentiators like Hot water or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Fort Mill to stay competitive.
Fort Mill Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Fort Mill
- The typical guest profile for Airbnb in Fort Mill consists of primarily domestic travelers (94%), often arriving from nearby Charlotte, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 94.4% of guests.
- Key international markets include United States (94.4%) and Canada (1.7%).
- Top languages spoken are English (75.8%) followed by Spanish (11.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Charlotte and Wilmington.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Fort Mill Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Catawba | 10 | $8,207 | $620.29 | 46% |
| Lake Norman of Catawba | 25 | $6,235 | $467.96 | 46% |
| Denver | 84 | $5,893 | $495.69 | 46% |
| Mooresville | 322 | $5,133 | $466.36 | 44% |
| Sherrills Ford | 117 | $5,032 | $515.48 | 39% |
| Troutman | 36 | $4,849 | $350.00 | 50% |
| State Road | 14 | $4,430 | $252.14 | 47% |
| Leasburg | 16 | $3,895 | $277.89 | 53% |
| Semora | 48 | $3,815 | $355.46 | 41% |
| Chapin | 85 | $3,804 | $346.81 | 46% |