Clemson Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in South Carolina, United States
Is Airbnb profitable in Clemson in 2025? Explore comprehensive Airbnb analytics for Clemson, South Carolina, United States to uncover income potential. This 2025 STR market report for Clemson, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 133 active listings.
Whether you're considering an Airbnb investment in Clemson, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Clemson Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Clemson Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Clemson (2025)
Understanding the monthly revenue variations for Airbnb listings in Clemson is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Clemson is typically April, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Clemson across different performance tiers:
- Best-in-class properties (Top 10%) achieve $9,189+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,471 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,292 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,132, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Clemson
Clemson Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Clemson STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Clemson:
- Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 49% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 28%.
- Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Clemson
Average Daily Rate (ADR) Airbnb Trends in Clemson (2025)
Effective short term rental pricing strategy in Clemson involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Clemson typically peaks in November and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $891+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $519 or more.
- Typical properties (Median) charge around $281 per night.
- Entry-level properties (Bottom 25%) earn around $153 per night.
Average Daily Rate (ADR) Trend by Month in Clemson
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Airbnb Seasonality Analysis & Trends in Clemson (2025)
Peak Season (April, May, November)
- Revenue averages $5,990 per month
- Occupancy rates average 33.2%
- Daily rates average $447
Shoulder Season
- Revenue averages $4,396 per month
- Occupancy maintains around 36.3%
- Daily rates hold near $448
Low Season (January, February, March)
- Revenue drops to average $1,910 per month
- Occupancy decreases to average 30.6%
- Daily rates adjust to average $400
Seasonality Insights for Clemson
- The Airbnb seasonality in Clemson shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Clemson's highest earning potential, with monthly revenues capable of climbing to $6,420, occupancy reaching a high of 43.8%, and ADRs peaking at $477.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,664, occupancy could drop to 26.2%, and ADRs may adjust down to $399.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Clemson.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Clemson seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Clemson (2025)
Exploring the top neighborhoods for short-term rentals in Clemson? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Clemson University Area | Close proximity to Clemson University makes this area popular with visiting parents and university staff. Ideal for short-term rentals during school events and football games. | Clemson University, Death Valley Stadium, Clemson Botanical Gardens, South Carolina Botanical Garden, Lake Hartwell |
| Downtown Clemson | Vibrant downtown area with restaurants, shops, and nightlife. Attracts visitors looking to enjoy a lively atmosphere while being close to local attractions. | Clemson Area Chamber of Commerce, Clemson Farmers Market, Local restaurants and cafes, Art galleries |
| Lake Hartwell | Beautiful lake area offering recreational activities like boating and fishing. Attracts families and nature lovers for weekend getaways. | Lake Hartwell State Park, Boat ramps, Fishing spots, Picnic areas, Water sports activities |
| Issaqueena Falls | A serene natural destination for those seeking outdoor adventures and hiking. Ideal for guests looking for a peaceful retreat in nature. | Issaqueena Falls trail, Hiking trails, Picnic areas, Natural beauty |
| Pendleton Historic District | Historic charm and small-town feel attract visitors looking for a cultural experience. This district offers a unique glimpse into the area's history. | Pendleton Historic Foundation, Local shops, Historic homes, Cultural events |
| Seneca | Nearby town with access to beautiful parks and outdoor activities. Suitable for travelers looking for a broader experience of the upstate region. | Seneca's Lake Hartwell, Lakeside parks, Shopping centers, Local dining |
| Clemson Parks and Recreation | Area with recreational facilities and events, appealing to families and those interested in sports and outdoor activities during their stay. | Clemson City Parks, Sports fields, Family-friendly activities, Walking trails |
| Tri-County Technical College | Attracts guests visiting the college or attending events, providing a market for short-term rentals in areas close to educational institutions. | Tri-County Technical College events, Local community events, Student visitors |
Understanding Airbnb License Requirements & STR Laws in Clemson (2025)
While Clemson, South Carolina, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Clemson to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Clemson (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Clemsonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Weekend Home for large group in Clemson
Entire Place • 4 bedrooms
Clemson GameDay Family Getaway
Entire Place • 4 bedrooms
Walk to Town and Death Valley!
Entire Place • 3 bedrooms
Walk to Death Valley, on Lake!
Entire Place • 3 bedrooms
3 bd/2 ba Home, 1.5 mi to Clemson Univ
Entire Place • 3 bedrooms
Game Day Oasis
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Clemson (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Clemson based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Erika | 1 | $196,100 | 4 | 5.00/5.0 |
| Carol | 2 | $166,414 | 44 | 2.50/5.0 |
| Brian | 1 | $165,510 | 3 | 5.00/5.0 |
| Clemson Vacation Rentals | 7 | $158,216 | 90 | 4.18/5.0 |
| Chris | 1 | $144,172 | 6 | 4.67/5.0 |
| Jennifer | 1 | $128,173 | 13 | 4.85/5.0 |
| Mary | 1 | $114,852 | 7 | 5.00/5.0 |
| Hank | 1 | $113,566 | 18 | 5.00/5.0 |
| Tiffany | 2 | $104,479 | 14 | 5.00/5.0 |
| Jess | 1 | $103,178 | 13 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Clemson.
Dive Deeper: Advanced Clemson STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Clemson. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsClemson Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Clemson
- The Clemson Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 85% of the 133 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Clemson, House properties are the most common (51.1%), reflecting the local real estate landscape.
- Houses represent a significant 51.1% portion, catering likely to families or larger groups.
- The presence of 11.3% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays (combined 0.8%) offer potential for unique stay experiences.
Clemson Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Clemson
- The dominant room capacity in Clemson is 2 bedrooms listings, making up 29.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 51.9% of the active Airbnb listings in Clemson, indicating a high concentration in these sizes.
- A significant 39.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Clemson.
Clemson Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Clemson
- The most common guest capacity trend in Clemson vacation rentals is listings accommodating 8+ guests (30.1%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Clemson STR market, accounting for 52.7% of listings.
- 52.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Clemson.
- On average, properties in Clemson are equipped to host 5.3 guests.
Clemson Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Clemson
- The most common availability pattern in Clemson falls within the 271-366 days range, representing 53.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 86.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Clemson (34.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 13.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Clemson Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
29 listings
22.8% of total
2 Nights
82 listings
64.6% of total
3 Nights
5 listings
3.9% of total
4-6 Nights
1 listings
0.8% of total
7-29 Nights
4 listings
3.1% of total
30+ Nights
6 listings
4.7% of total
Key Insights
- The most prevalent minimum stay requirement in Clemson is 2 Nights, adopted by 64.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (87.4%) of the Clemson Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 64.6% of Clemson hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 22.8% currently do.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Clemson.
Clemson Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
23 listings
18.9% of total
Moderate
32 listings
26.2% of total
Firm
31 listings
25.4% of total
Strict
36 listings
29.5% of total
Cancellation Policy Insights for Clemson
- The prevailing Airbnb cancellation policy trend in Clemson is Strict, used by 29.5% of listings.
- A majority (54.9%) of hosts in Clemson utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 29.5% market standard in Clemson.
- Regularly review your cancellation policy against competitors and market demand shifts in Clemson.
Clemson STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Clemson
- The overall average booking lead time for vacation rentals in Clemson is 75 days.
- Guests book furthest in advance for stays during May (average 124 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 24 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (82 days avg.) sees the longest lead times, while Winter (44 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (75 days) as a baseline for your pricing and availability strategy in Clemson.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 124 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 82 days) to capture early planners.
- Monitor your own booking lead times against these Clemson averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Clemson (2025)
Amenity Prevalence
Amenity Insights for Clemson
- Essential amenities in Clemson that guests expect include: Air conditioning, Wifi, Free parking on premises, Smoke alarm, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Essentials, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Clemson: Air conditioning, Wifi, Free parking on premises, Smoke alarm, Heating.
- Prioritize adding missing essentials: Free parking on premises, Smoke alarm, Heating.
- Consider adding popular differentiators like TV or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Clemson to stay competitive.
Clemson Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Clemson
- The typical guest profile for Airbnb in Clemson consists of primarily domestic travelers (97%), often arriving from nearby Charleston, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 97.1% of guests.
- Key international markets include United States (97.1%) and Germany (0.5%).
- Top languages spoken are English (82%) followed by Spanish (8.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Charleston and Charlotte.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Clemson Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Union Mills | 14 | $5,934 | $458.57 | 43% |
| Sevier County | 54 | $5,803 | $490.32 | 44% |
| Sevierville | 5,187 | $4,592 | $318.77 | 48% |
| Six Mile | 57 | $4,391 | $411.67 | 43% |
| West Union | 31 | $4,282 | $513.72 | 38% |
| Gatlinburg | 2,866 | $4,172 | $307.44 | 47% |
| Eatonton | 231 | $4,171 | $473.15 | 35% |
| Wears Valley | 192 | $4,135 | $299.08 | 44% |
| Bishop | 10 | $4,057 | $508.61 | 43% |
| Pigeon Forge | 2,546 | $3,982 | $295.10 | 46% |