Anderson Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in South Carolina, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Anderson in 2025? Explore comprehensive Airbnb analytics for Anderson, South Carolina, United States to uncover income potential. This 2025 STR market report for Anderson, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 170 active listings.

Whether you're considering an Airbnb investment in Anderson, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Anderson Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Anderson Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$224
The average rental revenue earned for an occupied room per day in Anderson.
Occupancy Rate(?)
43.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$31,479
Typical annual income for an Airbnb listing in Anderson. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
0.4%
Positive growth (0.4%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Anderson.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Anderson.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
170
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Anderson (2025)

Understanding the monthly revenue variations for Airbnb listings in Anderson is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Anderson is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Anderson across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,810+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,345 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,511 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,338, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Anderson

Anderson Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Anderson STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Anderson:

  • Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 63% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 42%.
  • Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Anderson

Average Daily Rate (ADR) Airbnb Trends in Anderson (2025)

Effective short term rental pricing strategy in Anderson involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Anderson typically peaks in November and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $421+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $263 or more.
  • Typical properties (Median) charge around $174 per night.
  • Entry-level properties (Bottom 25%) earn around $113 per night.

Average Daily Rate (ADR) Trend by Month in Anderson

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Airbnb Seasonality Analysis & Trends in Anderson (2025)

Peak Season (June, May, July)
  • Revenue averages $4,688 per month
  • Occupancy rates average 51.8%
  • Daily rates average $217
Shoulder Season
  • Revenue averages $3,311 per month
  • Occupancy maintains around 44.9%
  • Daily rates hold near $217
Low Season (January, February, March)
  • Revenue drops to average $1,843 per month
  • Occupancy decreases to average 35.0%
  • Daily rates adjust to average $214

Seasonality Insights for Anderson

  • The Airbnb seasonality in Anderson shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Anderson's highest earning potential, with monthly revenues capable of climbing to $5,075, occupancy reaching a high of 53.4%, and ADRs peaking at $229.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,636, occupancy could drop to 32.9%, and ADRs may adjust down to $209.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Anderson.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Anderson seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Anderson (2025)

Exploring the top neighborhoods for short-term rentals in Anderson? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Anderson
The vibrant heart of Anderson, featuring shops, restaurants, and cultural attractions. Ideal for travelers looking to explore the city's entertainment and dining options.
Anderson County Museum, The Anderson Arts Center, The Historic Anderson Mall, Restaurants and cafes, Local shops
Lake Hartwell
A popular destination for outdoor enthusiasts, offering fishing, boating, and camping. Great for families and travelers seeking a nature getaway.
Lake Hartwell State Park, Richard B. Russell State Park, Boating and fishing spots, Camping facilities, Scenic views
Anderson University area
Close to the university, attracting students, visiting families, and university-related events. Provides a steady stream of potential guests throughout the year.
Anderson University, Cultural events, Sports events, Nearby dining options, Local cafes
Clemson
Just a short drive from Anderson, Clemson is home to the university known for its vibrant community and events. Ideal for hosting families visiting students.
Clemson University, Clemson Botanical Gardens, Lake Hartwell, Clemson's downtown shops, Sports events
Pendleton
Charming small town with historical significance and beautiful landscapes. Great for visitors seeking a quiet retreat with local charm.
Historic Pendleton, Farmers Market, Local festivals, Nearby hiking trails, Antique shops
Easley
Just south of Anderson, it's a growing area with a mix of suburban and rural charm. Attractive for families and those visiting nearby attractions.
Downtown Easley, Local parks, Shopping areas, Nearby hiking trails, Community events
Six Mile
A quaint town close to Lake Hartwell and popular with nature lovers and those looking for a peaceful getaway in the woods.
Lake views, Outdoor recreation, Nature trails, Peaceful environment, Fishing spots
Westside Anderson
A developing area with residential neighborhoods and local amenities. Appeals to visitors looking for a more local experience away from tourist hotspots.
Local dining, Community parks, Shopping options, Cultural events, Close to downtown Anderson

Understanding Airbnb License Requirements & STR Laws in Anderson (2025)

While Anderson, South Carolina, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Anderson to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Anderson (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Andersonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

6 bedroom lake house close to Clemson!

6 bedroom lake house close to Clemson!

Entire Place • 6 bedrooms

$164,393
Revenue
51.2%
Occupancy
$863.45
Daily Rate
Luxury lake 6BR home near Clemson w private dock

Luxury lake 6BR home near Clemson w private dock

Entire Place • 6 bedrooms

$126,569
Revenue
33.8%
Occupancy
$678.82
Daily Rate
Fun Lake House! Arcade, Hot-Tub, Dock, Sleeps 20+

Fun Lake House! Arcade, Hot-Tub, Dock, Sleeps 20+

Entire Place • 5 bedrooms

$112,805
Revenue
53.9%
Occupancy
$559.31
Daily Rate
Clemson ,Lake Hartwell, Waterfront, pontoon rental

Clemson ,Lake Hartwell, Waterfront, pontoon rental

Entire Place • 8 bedrooms

$108,328
Revenue
44.8%
Occupancy
$612.37
Daily Rate
Moyers Landing - Lakefront Lake Hartwell with Dock

Moyers Landing - Lakefront Lake Hartwell with Dock

Entire Place • 4 bedrooms

$103,682
Revenue
42.9%
Occupancy
$485.44
Daily Rate
Lakefront w/ dock; hot tub; 4 king beds & 4 twins

Lakefront w/ dock; hot tub; 4 king beds & 4 twins

Entire Place • 6 bedrooms

$99,094
Revenue
44.7%
Occupancy
$452.51
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Anderson (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Anderson based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Evolve9$379,8371914.28/5.0
Linton Realty7$317,6623314.92/5.0
Rebecca3$206,433404.91/5.0
Jammie1$164,393295.00/5.0
Laura3$160,570764.80/5.0
Tina2$152,9621584.97/5.0
Kris1$112,805714.72/5.0
Mike2$102,464425.00/5.0
Patty1$99,094294.97/5.0
Lauren4$97,300954.92/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Anderson.

Dive Deeper: Advanced Anderson STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Anderson. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Anderson Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Anderson

  • The Anderson Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 92.9% of the 170 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Anderson, House properties are the most common (75.3%), reflecting the local real estate landscape.
  • Houses represent a significant 75.3% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, outdoor/unique, unique stays (combined 7.6%) offer potential for unique stay experiences.

Anderson Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Anderson

  • The dominant room capacity in Anderson is 2 bedrooms listings, making up 31.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 61.2% of the active Airbnb listings in Anderson, indicating a high concentration in these sizes.
  • A significant 51.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Anderson.

Anderson Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Anderson

  • The most common guest capacity trend in Anderson vacation rentals is listings accommodating 8+ guests (37.6%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Anderson STR market, accounting for 62.3% of listings.
  • 65.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Anderson.
  • On average, properties in Anderson are equipped to host 5.8 guests.

Anderson Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Anderson

  • The most common availability pattern in Anderson falls within the 181-270 days range, representing 44.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 69.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Anderson (42.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 32.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Anderson Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (21.6%)

1 Night

33 listings

21.6% of total

2 Nights (46.4%)

2 Nights

71 listings

46.4% of total

3 Nights (13.1%)

3 Nights

20 listings

13.1% of total

4-6 Nights (2.6%)

4-6 Nights

4 listings

2.6% of total

7-29 Nights (1.3%)

7-29 Nights

2 listings

1.3% of total

30+ Nights (15%)

30+ Nights

23 listings

15% of total

Key Insights

  • The most prevalent minimum stay requirement in Anderson is 2 Nights, adopted by 46.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (68.0%) of the Anderson Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (15%) caters to monthly stays (30+ nights) in Anderson, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 46.4% of Anderson hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 21.6% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 15% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Anderson.

Anderson Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

3 listings

1.9% of total

Flexible (13.6%)

Flexible

21 listings

13.6% of total

Moderate (32.5%)

Moderate

50 listings

32.5% of total

Firm (27.3%)

Firm

42 listings

27.3% of total

Strict (24.7%)

Strict

38 listings

24.7% of total

Cancellation Policy Insights for Anderson

  • The prevailing Airbnb cancellation policy trend in Anderson is Moderate, used by 32.5% of listings.
  • A majority (52.0%) of hosts in Anderson utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 32.5% market standard in Anderson.
  • Regularly review your cancellation policy against competitors and market demand shifts in Anderson.

Anderson STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Anderson

  • The overall average booking lead time for vacation rentals in Anderson is 48 days.
  • Guests book furthest in advance for stays during July (average 103 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 23 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (81 days avg.) sees the longest lead times, while Winter (30 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (48 days) as a baseline for your pricing and availability strategy in Anderson.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 103 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 81 days) to capture early planners.
  • Monitor your own booking lead times against these Anderson averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Anderson (2025)

Amenity Prevalence

Amenity Insights for Anderson

  • Essential amenities in Anderson that guests expect include: Free parking on premises, Air conditioning, TV, Wifi, Smoke alarm, Heating, Coffee maker. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Refrigerator, Bed linens are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Anderson: Free parking on premises, Air conditioning, TV, Wifi, Smoke alarm, Heating, Coffee maker.
  • Prioritize adding missing essentials: Free parking on premises, Air conditioning, TV, Wifi, Smoke alarm, Heating, Coffee maker.
  • Consider adding popular differentiators like Hot water or Refrigerator to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Anderson to stay competitive.

Anderson Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Anderson

  • The typical guest profile for Airbnb in Anderson consists of primarily domestic travelers (98%), often arriving from nearby Charleston, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 98.1% of guests.
  • Key international markets include United States (98.1%) and United Kingdom (0.3%).
  • Top languages spoken are English (84.6%) followed by Spanish (7.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Charleston and Anderson.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Anderson Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Union Mills14$5,934$458.5743%
Sevier County54$5,803$490.3244%
Sevierville5,187$4,592$318.7748%
Six Mile57$4,391$411.6743%
West Union31$4,282$513.7238%
Gatlinburg2,866$4,172$307.4447%
Eatonton231$4,171$473.1535%
Wears Valley192$4,135$299.0844%
Bishop10$4,057$508.6143%
Pigeon Forge2,546$3,982$295.1046%

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