Naguabo Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Puerto Rico, United States
Is Airbnb profitable in Naguabo in 2025? Explore comprehensive Airbnb analytics for Naguabo, Puerto Rico, United States to uncover income potential. This 2025 STR market report for Naguabo, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 77 active listings.
Whether you're considering an Airbnb investment in Naguabo, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Naguabo Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Naguabo Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Naguabo (2025)
Understanding the monthly revenue variations for Airbnb listings in Naguabo is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Naguabo is typically July, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Naguabo across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,583+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,430 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,943 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $747, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Naguabo
Naguabo Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Naguabo STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Naguabo:
- Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 63% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 40%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Naguabo
Average Daily Rate (ADR) Airbnb Trends in Naguabo (2025)
Effective short term rental pricing strategy in Naguabo involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Naguabo typically peaks in March and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $295+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $181 or more.
- Typical properties (Median) charge around $148 per night.
- Entry-level properties (Bottom 25%) earn around $107 per night.
Average Daily Rate (ADR) Trend by Month in Naguabo
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Airbnb Seasonality Analysis & Trends in Naguabo (2025)
Peak Season (July, April, June)
- Revenue averages $3,245 per month
- Occupancy rates average 45.5%
- Daily rates average $168
Shoulder Season
- Revenue averages $2,779 per month
- Occupancy maintains around 44.5%
- Daily rates hold near $187
Low Season (September, October, November)
- Revenue drops to average $1,875 per month
- Occupancy decreases to average 32.8%
- Daily rates adjust to average $170
Seasonality Insights for Naguabo
- The Airbnb seasonality in Naguabo shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Naguabo's highest earning potential, with monthly revenues capable of climbing to $3,342, occupancy reaching a high of 57.3%, and ADRs peaking at $199.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,594, occupancy could drop to 29.7%, and ADRs may adjust down to $162.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Naguabo.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Naguabo seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Naguabo (2025)
Exploring the top neighborhoods for short-term rentals in Naguabo? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Naguabo Beach | A serene beach destination with beautiful landscapes and a laid-back atmosphere, ideal for vacationers seeking relaxation by the sea. | Naguabo Beach, Las Cabezas de San Juan, Fajardo Bio Bay, Cayo Icacos, Daguao Beach |
| Las Croabas | A picturesque fishing village that offers waterfront dining and access to the stunning bio bay, popular for kayaking and nature lovers. | La Pared Beach, Bio Bay Tours, Fajardo Lighthouse, Cayo Diablo, Las Croabas Coastal Park |
| El Yunque National Forest | The only tropical rainforest in the U.S. National Forest System, attracting nature enthusiasts, hikers, and eco-tourists. | El Yunque Peak, La Mina Falls, Yokahu Observation Tower, Bano Grande, El Yunque Visitor Center |
| Naguabo Town Center | A charming town center with local shops, eateries, and authentic Puerto Rican culture, appealing to travelers wanting an immersion in local lifestyle. | Plaza de Naguabo, Church of Naguabo, Naguabo Market, Museo Municipal de Naguabo, Local Food Stalls |
| Ceiba | Close to Naguabo, known for its access to ferries to the nearby islands of Vieques and Culebra, making it ideal for island-hopping tourists. | Ceiba Ferry Terminal, La Mina Beach, Bioluminescent Bay, Punta Santiago Beach, Las Cucharas Beach |
| Vieques | A neighboring island that is famous for its pristine beaches and bioluminescent bays; attracts tourists looking for unique island experiences. | Mosquito Bay, Sun Bay, Media Luna Beach, Bioluminescent Bay, Vieques National Wildlife Refuge |
| Isla de Culebra | An idyllic island known for its clear waters and diving spots, drawing tourists for its idyllic beaches and wildlife. | Flamenco Beach, Culebra National Wildlife Refuge, Carlos Rosario Beach, Culebrita Beach, Diving and Snorkeling Spots |
| Cabo Rojo | A bit further west, famous for its breathtaking cliffs and beaches, making it a popular escape for tourists looking for stunning landscapes. | Los Morrillos Lighthouse, Combate Beach, Salt Flats, Cabo Rojo National Wildlife Refuge, Boquerón Beach |
Understanding Airbnb License Requirements & STR Laws in Naguabo (2025)
While Naguabo, Puerto Rico, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Naguabo to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Naguabo (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Naguabobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Secluded Rainforest Villa w/ Pool & Ocean Views
Entire Place • 4 bedrooms
Casa Suiza
Entire Place • 1 bedroom
Large Group House w/Big Private Pool, East Side
Entire Place • 5 bedrooms
Hillside estate with panoramic views of El Yunque
Entire Place • 7 bedrooms
Naguabo-Malecón Beach Pool House
Entire Place • 3 bedrooms
Rainforest Villa w/ Pool & Views | WALD HAUS by DW
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Naguabo (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Naguabo based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Julianna | 1 | $124,540 | 94 | 4.90/5.0 |
| Gloria I. | 2 | $116,244 | 96 | 4.86/5.0 |
| Miriam Lissette | 1 | $98,940 | 93 | 5.00/5.0 |
| Patty | 1 | $89,675 | 71 | 4.65/5.0 |
| Dannielle Z. & Alex A. | 1 | $86,491 | 227 | 4.91/5.0 |
| Matthew | 13 | $73,872 | 280 | 4.87/5.0 |
| Host #2622965 | 1 | $59,856 | 2 | 0.00/5.0 |
| Melin | 1 | $58,053 | 91 | 4.96/5.0 |
| Ed Ryan | 1 | $53,955 | 43 | 4.91/5.0 |
| Elsa | 1 | $51,258 | 67 | 4.81/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Naguabo.
Dive Deeper: Advanced Naguabo STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Naguabo. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsNaguabo Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Naguabo
- The Naguabo Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 79.2% of the 77 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Naguabo, House properties are the most common (39%), reflecting the local real estate landscape.
- Houses represent a significant 39% portion, catering likely to families or larger groups.
- The presence of 15.6% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 1.3%) offer potential for unique stay experiences.
Naguabo Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Naguabo
- The dominant room capacity in Naguabo is 3 bedrooms listings, making up 40.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 58.5% of the active Airbnb listings in Naguabo, indicating a high concentration in these sizes.
- A significant 48.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Naguabo.
Naguabo Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Naguabo
- The most common guest capacity trend in Naguabo vacation rentals is listings accommodating 8+ guests (27.3%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Naguabo STR market, accounting for 52.0% of listings.
- 59.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Naguabo.
- On average, properties in Naguabo are equipped to host 4.9 guests.
Naguabo Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Naguabo
- The most common availability pattern in Naguabo falls within the 271-366 days range, representing 40.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 70.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Naguabo (31.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 31.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Naguabo Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
17 listings
24.6% of total
2 Nights
39 listings
56.5% of total
3 Nights
4 listings
5.8% of total
4-6 Nights
3 listings
4.3% of total
7-29 Nights
1 listings
1.4% of total
30+ Nights
5 listings
7.2% of total
Key Insights
- The most prevalent minimum stay requirement in Naguabo is 2 Nights, adopted by 56.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (81.1%) of the Naguabo Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 56.5% of Naguabo hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 24.6% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 7.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Naguabo.
Naguabo Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
11 listings
16.7% of total
Moderate
14 listings
21.2% of total
Firm
15 listings
22.7% of total
Strict
26 listings
39.4% of total
Cancellation Policy Insights for Naguabo
- The prevailing Airbnb cancellation policy trend in Naguabo is Strict, used by 39.4% of listings.
- A majority (62.1%) of hosts in Naguabo utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 39.4% market standard in Naguabo.
- With 39.4% using Strict terms, this is a viable option in Naguabo, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Naguabo.
Naguabo STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Naguabo
- The overall average booking lead time for vacation rentals in Naguabo is 51 days.
- Guests book furthest in advance for stays during July (average 83 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 36 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (67 days avg.) sees the longest lead times, while Fall (49 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (51 days) as a baseline for your pricing and availability strategy in Naguabo.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 83 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 67 days) to capture early planners.
- Monitor your own booking lead times against these Naguabo averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Naguabo (2025)
Amenity Prevalence
Amenity Insights for Naguabo
- Essential amenities in Naguabo that guests expect include: Free parking on premises. Lacking these (this) could significantly impact bookings.
- Popular amenities like Wifi, Hot water, Refrigerator are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Naguabo: Free parking on premises.
- Prioritize adding missing essentials: Free parking on premises.
- Consider adding popular differentiators like Wifi or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Naguabo to stay competitive.
Naguabo Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Naguabo
- The typical guest profile for Airbnb in Naguabo consists of primarily domestic travelers (71%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 71.2% of guests.
- Key international markets include United States (71.2%) and Puerto Rico (23.3%).
- Top languages spoken are English (51.1%) followed by Spanish (39.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and San Juan.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Naguabo Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Buck Island | 14 | $9,544 | $2582.84 | 22% |
| Cruz Bay | 14 | $7,013 | $619.90 | 52% |
| Central | 17 | $6,787 | $1102.16 | 46% |
| Fortuna | 12 | $5,931 | $291.01 | 54% |
| Coral Harbour | 162 | $5,244 | $446.89 | 51% |
| Cruz Bay | 404 | $4,994 | $561.57 | 43% |
| Toa Alta | 14 | $4,930 | $257.09 | 56% |
| Road Town | 212 | $4,219 | $476.08 | 40% |
| Dorado | 267 | $4,106 | $399.52 | 47% |
| Cayey | 41 | $3,996 | $246.57 | 52% |