Airbnb Market Analytics, Statistics and Data in Luquillo, Puerto Rico, United States

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Luquillo? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Luquillo:

Average Daily Rate
$164
Occupancy Rate
53.07%
Annual Revenue
$31,254
Revenue Growth YoY
-0.52%
Best Month
March
Worst Month
September
Regulation
Low
Active Listings
714

How much do Airbnb hosts make on average per month in Luquillo?

The short-term rental market in Luquillo shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

  • Typical properties (median) earn $2,507 per month
  • Strong performing properties (top 25%) make $3,745 or more
  • Best-in-class properties (top 10%) achieve $5,356+ monthly
  • Entry-level properties (bottom 25%) typically earn around $1,580

Revenue Variations by Month

Occupancy Rates Throughout the Year in Luquillo

The market in Luquillo shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

  • Typical properties (median) maintain 59% occupancy rates
  • Strong performing properties (top 25%) achieve 77% or higher
  • Best-in-class properties (top 10%) reach 88%+occupancy
  • Entry-level properties (bottom 25%) average around 35%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in Luquillo

Daily rates in Luquillo vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

  • Typical properties (median) generate $132 per night
  • Strong performing properties (top 25%) secure $181 or more
  • Best-in-class properties (top 10%) pull in $250+ per night
  • Entry-level properties (bottom 25%) earn around $102

Daily Rate Variations by Month

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Seasonality patterns in Luquillo

Peak Season (March, June, July)
  • Revenue peaks at $3970.64 per month
  • Occupancy rates reach 69.30%
  • Daily rates average $186.68
Shoulder Season
  • Revenue averages $3118.03 per month
  • Occupancy maintains 55.29%
  • Daily rates hold at $168.99
Low Season (November, October, September)
  • Revenue drops to $1946.55 per month
  • Occupancy decreases to 37.58%
  • Daily rates adjust to $159.55

Is it still profitable to do Airbnb in Luquillo in 2025?

Yes! Luquillo demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 55% and strong monthly revenue averaging $3118 and As a mature market with 714 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy
  • Implement premium seasonal pricing strategies
  • Set longer minimum stay requirements during high-demand periods
  • Enforce stricter cancellation policies
Shoulder Season Strategy
  • Maintain competitive market-based pricing
  • Offer moderate-length stay incentives
  • Target a mix of leisure and business travelers with flexible booking terms
  • Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
  • Adjust pricing to remain competitive in the market
  • Target different guest segments (leaf-peepers, wine tourists, cultural festival attendees, solo travelers)
  • Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in Luquillo

AreaWhy Choose This AreaKey Attractions
Luquillo Beach
Famous for its beautiful beaches and clear waters, Luquillo Beach is a prime destination for sun-seekers and water sports enthusiasts. This is an ideal area for tourists wanting a relaxing beach experience with various local kiosks for food.
Luquillo Beach, Kiosko de Luquillo, El Yunque National Forest, Luquillo Plaza, Surfing and Water Sports
El Yunque National Forest
The only tropical rainforest in the U.S. National Forest System, it attracts nature lovers and hikers. Hosting Airbnb in this area appeals to those seeking adventure and exploration in lush, tropical surroundings.
Yunque Rainforest, La Mina Falls, El Yunque Trail, Hiking and Nature Tours
Las Mareas
A popular beachfront area with luxurious resorts and vacation rentals, perfect for tourists looking for an upscale experience and direct beach access. Known for its refined environment and beautiful coastal views.
Las Mareas Beach, Resorts and Spas, Beachfront Restaurants, Water Sports
Seven Seas Beach
Beautiful, family-friendly beach known for its calm waters, making it perfect for families and children. It's easy to access and offers various amenities which appeal to vacationers.
Seven Seas Beach, Kayaking and Paddleboarding, Fajardo Ferry Terminal, Snorkeling
Luquillo's Kiosks
A lively food district where tourists can taste authentic Puerto Rican cuisine. It’s popular for its local vibe and is a must-visit for culinary enthusiasts looking to experience the culture.
Kioskos de Luquillo, Local Puerto Rican Cuisine, Cultural Festivals, Seafood Dining
Road 968
This area leads to El Yunque and is popular among nature enthusiasts and hikers. It's ideal for those looking to host Airbnb near hiking trails and natural attractions.
El Yunque Trails, Nature Photography, Scenic Views, Birdwatching
Rio Grande
Neighboring town with access to numerous resorts and the famous El Yunque, providing a wider range of accommodation options and attractions for both leisure and adventure travelers.
El Yunque National Forest, Golf Courses, Resorts, Tropical Gardens
Ceiba
A charming coastal town close to the ferry to Vieques and Culebra, making it an attractive place for travelers looking for day trips to the islands while enjoying a local experience.
Ferry to Vieques, Beaches of Ceiba, Local Markets, Fishing and Boat Tours

Do you need a license for Airbnb in Luquillo?

We recommend checking directly with Luquillo's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.

Top Performing Airbnb Properties in Luquillo

Beachfront 7 Bedroom Villa Best Beach in PR!

Beachfront 7 Bedroom Villa Best Beach in PR!

Entire Place β€’ 7 bedrooms

$416,381
Revenue
81.1%
Occupancy
$1394.47
Daily Rate
Famous Luquillo beach villa with pool/Sleeps 27

Famous Luquillo beach villa with pool/Sleeps 27

Entire Place β€’ 10 bedrooms

$396,045
Revenue
47.3%
Occupancy
$1614.18
Daily Rate
LUQUILLO BEACH & RAINFOREST,LUX. VILLA  33 GUESTS!

LUQUILLO BEACH & RAINFOREST,LUX. VILLA 33 GUESTS!

Entire Place β€’ 10 bedrooms

$283,867
Revenue
63.5%
Occupancy
$1206.45
Daily Rate
RAINFOREST AND LUQUILLO BEACH 16

RAINFOREST AND LUQUILLO BEACH 16

Entire Place β€’ 6 bedrooms

$189,237
Revenue
64.2%
Occupancy
$771.27
Daily Rate
Enchanted Hideaway with Private Pool

Enchanted Hideaway with Private Pool

Entire Place β€’ 4 bedrooms

$174,536
Revenue
73.0%
Occupancy
$585.94
Daily Rate
Best Beach in PR! Beachfront 6 Bedr + Food Forest

Best Beach in PR! Beachfront 6 Bedr + Food Forest

Entire Place β€’ 6 bedrooms

$174,464
Revenue
56.1%
Occupancy
$639.68
Daily Rate

Top Performing Professional Hosts in Luquillo

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Angela37$622,77810564.15/5.0
Cuatro Soles2$473,1042404.76/5.0
Charles Neal1$416,381405.00/5.0
Marisol & Pedro1$396,045145.00/5.0
Danielle7$380,6302544.84/5.0
BluettPR10$358,4228414.86/5.0
Jer4$319,4781944.87/5.0
Omar7$311,8207574.89/5.0
Euniz6$297,0603064.66/5.0
Sky3$281,496675.00/5.0

Additional analytics on vacation rental, real estate, short term rental data in Luquillo

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Room Type Distribution

Property Type Distribution

Key Insights

  • Market dominated by entire home listings (96.4%), with apartment & condo and house properties comprising 94.5% of inventory
  • Untapped potential in boutique & hotels, others, unique stays segments (5.4% combined)

Room Capacity Distribution

Analysis of 714 properties in Luquillo shows that 1 bedroom properties are most prevalent, making up 38.8% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 69.2% of all listings.

Key Insights

  • Most common: 1 bedroom (38.8%)
  • Least common: 5+ bedrooms (2%)
  • Market concentration: 69.2% in top 2 sizes
  • Market skew: Favors smaller properties

Guest Capacity Distribution

Analysis of 714 properties in Luquillo reveals that 4 guests properties dominate the market, representing 27% of all listings. The average property accommodates 4.7 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 47.3% of the market.

Key Insights

  • Most common capacity: 4 guests (27% of market)
  • Least common capacity: 7 guests (4.1% of market)
  • Average guest capacity: 4.7 guests per property
  • Market concentration: 47.3% in top 2 capacity sizes
  • Market segmentation: Predominantly larger guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 714 properties in Luquillo, the most common availability pattern is 91-180 days (37.4% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (36.8% of properties).

Key Insights

  • Most common availability window: 91-180 days (37.4%)
  • Most common booking duration: 181-270 days (36.8%)
  • Properties with high availability (180+ days): 44.4%
  • Properties with long-term bookings (180+ days): 57.8%

Minimum Stay Distributions

1 Night (18.8%)

1 Night

126 listings

18.8% of total

2 Nights (43%)

2 Nights

289 listings

43% of total

3 Nights (21.4%)

3 Nights

144 listings

21.4% of total

4-6 Nights (10.4%)

4-6 Nights

70 listings

10.4% of total

7-29 Nights (0.6%)

7-29 Nights

4 listings

0.6% of total

30+ Nights (5.8%)

30+ Nights

39 listings

5.8% of total

Key Insights

  • Short stays (1-2 nights) dominate the market at 61.8%
  • Mid-length stays (4-6 nights) represent 10.4% of listings
  • Monthly+ stays (5.8%) suggest a stable extended-stay market
  • High market flexibility with 83.2% accepting 3 nights or less

Recommendations

  • Set minimum stays between 2-3 nights to align with market standards
  • Adjust minimum stays seasonally based on demand patterns
  • Consider monthly stay discounts to capture the growing extended-stay market
  • Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Flexible (22.1%)

Flexible

144 listings

22.1% of total

Moderate (30.8%)

Moderate

201 listings

30.8% of total

Firm (18.7%)

Firm

122 listings

18.7% of total

Strict (28.5%)

Strict

186 listings

28.5% of total

Key Insights

  • Moderate is the preferred policy at 30.8% of listings
  • The market shows a balanced distribution between guest-friendly (52.9%) and strict (47.2%) policies
  • Firm policies are least common at 18.7% of listings

Recommendations

  • Market supports various policies - choose based on your property type and target guests
  • Diverse policy distribution indicates an opportunity to differentiate through policy choice
  • Consider generous cancellation terms as a competitive advantage

Booking Lead Time Trends

Key Insights

  • Peak booking lead times occur in Jan, Feb, Mar, averaging 66 days
  • Shortest booking windows are in Oct, Aug, Sep, averaging 40 days
  • Winter shows the longest average booking window at 64 days, while Fall has the shortest at 42 days

Recommendations

  • Implement dynamic pricing strategies for Winter bookings at least 64 days in advance
  • Consider early bird discounts during Fall to encourage longer lead times
  • Focus on last-minute booking promotions during Oct-Sep when lead times are shortest

Popular Airbnb Amenities in Luquillo

Below is the distribution of amenities across listings in Luquillo:

Traveler Demographics

Guest Origin Distribution
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Age Distribution

Key Insights

  • Domestic travelers make up 87.9% of total guests, indicating a dominant local market share.
  • Primary international markets: Puerto Rico (7%) and Canada (1.4%)
  • English is the top language at 59.5%, followed by Spanish (35.2%)
  • Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.0%

Recommendations

  • Target marketing campaigns for New York and Chicago markets
  • Develop localized content for Puerto Rico and Canada
  • Prioritize English and Spanish language support
  • Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
  • Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding Luquillo. These nearby markets offer diverse opportunities for property investors and hosts:

MarketPropertiesMonthly RevenueDaily RateOccupancy
Buck Island14$7,987$2340.8222%
Little Mountain10$7,748$1248.1832%
Central14$6,164$999.1140%
Cruz Bay14$5,997$588.3149%
Fortuna12$5,665$285.8951%
Coral Harbour162$5,000$423.3651%
Cruz Bay413$4,734$543.9242%
Toa Alta15$4,603$278.1657%
Dorado271$4,157$405.2646%
Vega Alta103$4,063$304.6648%

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