Airbnb Market Analytics, Statistics and Data in Isabela, Puerto Rico, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Isabela? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Isabela:
How much do Airbnb hosts make on average per month in Isabela?
The short-term rental market in Isabela shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,998 per month
- Strong performing properties (top 25%) make $3,511 or more
- Best-in-class properties (top 10%) achieve $5,717+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,014
Revenue Variations by Month
Occupancy Rates Throughout the Year in Isabela
The market in Isabela shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 43% occupancy rates
- Strong performing properties (top 25%) achieve 65% or higher
- Best-in-class properties (top 10%) reach 81%+occupancy
- Entry-level properties (bottom 25%) average around 22%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Isabela
Daily rates in Isabela vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $136 per night
- Strong performing properties (top 25%) secure $195 or more
- Best-in-class properties (top 10%) pull in $300+ per night
- Entry-level properties (bottom 25%) earn around $94
Daily Rate Variations by Month
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Seasonality patterns in Isabela
Peak Season (March, June, July)
- Revenue peaks at $3656.40 per month
- Occupancy rates reach 58.89%
- Daily rates average $185.14
Shoulder Season
- Revenue averages $2858.18 per month
- Occupancy maintains 44.34%
- Daily rates hold at $178.43
Low Season (November, October, September)
- Revenue drops to $1680.40 per month
- Occupancy decreases to 30.86%
- Daily rates adjust to $172.80
Is it still profitable to do Airbnb in Isabela in 2025?
Yes! Isabela demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 44% and strong monthly revenue averaging $2858 and As a mature market with 670 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (leaf-peepers, wine tourists, cultural festival attendees, solo travelers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Isabela
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| San Juan | The capital city known for its historic sites and vibrant culture. It offers beautiful beaches, rich history, and a lively nightlife, making it a prime destination for tourists. | Old San Juan, El Morro, Condado Beach, San Juan National Historic Site, La Perla, Paseo de la Princesa |
| Ponce | Known as the Pearl of the South, Ponce boasts colonial architecture and a rich cultural scene. It attracts visitors interested in history and the arts. | Plaza Las Delicias, Teatro La Perla, Ponce Museum of Art, Parque de Bombas, Castillo Serrallés |
| Rincón | A surfer's paradise with stunning beaches, attracting beach lovers and water sports enthusiasts. It's a laid-back town with plenty of charm. | Marias Beach, Domes Beach, Punta Higüero, Rincón Lighthouse, Tres Palmas Marine Reserve |
| Vieques | Famous for its bioluminescent bay and pristine beaches, Vieques is perfect for eco-tourism and adventurous travelers. | Mosquito Bay, Playa La Chiva, Fortín Conde de Mirasol, Sun Bay Beach, Bio Bay Tours |
| Culebra | An idyllic island known for its secluded beaches and crystal-clear waters, Culebra is ideal for travelers looking for tranquility and nature. | Flamenco Beach, Culebrita Island, Tamarindo Beach, Luis Peña Canal, Culebra National Wildlife Refuge |
| Isabela | Known for its stunning coastline, surfing spots, and natural beauty. It offers a more relaxed pace compared to urban areas. | Jobos Beach, Shacks Beach, Guajataca Beach, Pueblo de Isabela, Cueva de las Golondrinas |
| Aguadilla | This coastal town is known for its beautiful beaches, surfing, and rich history, making it popular with both locals and tourists. | Crash Boat Beach, Surfer's Beach, Aquatic Park, Las Cascadas Water Park, Museo de Aguadilla |
| Luquillo | Renowned for its beaches and proximity to El Yunque Rainforest, Luquillo attracts both beachgoers and nature lovers. | Luquillo Beach, Kioscos de Luquillo, El Yunque National Forest, Seven Seas Beach, Las Croabas |
Do you need a license for Airbnb in Isabela?
We recommend checking directly with Isabela's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Isabela
Campomar Villas: 10 Rooms/23 Guests, Pool, Beach
Entire Place • 10 bedrooms
The Residence at Shacks Beach
Entire Place • 6 bedrooms
Villa Shacks Entire House
Entire Place • 8 bedrooms
Casa Cascada Compound
Entire Place • 7 bedrooms
Vacation and Destination Wedding Villa, Sleeps 50!
Entire Place • 9 bedrooms
Entire Villa in Isabella/Aguadilla-Shacks Beach
Entire Place • 5 bedrooms
Top Performing Professional Hosts in Isabela
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Arnaldo | 22 | $1,124,623 | 1801 | 4.76/5.0 |
| Mark | 8 | $767,777 | 645 | 4.93/5.0 |
| Kelda | 13 | $688,393 | 1341 | 4.73/5.0 |
| Brian | 2 | $328,782 | 21 | 5.00/5.0 |
| Janpierre | 6 | $324,192 | 139 | 4.94/5.0 |
| Alexander | 3 | $321,346 | 15 | 2.86/5.0 |
| Luisa | 14 | $294,831 | 172 | 4.05/5.0 |
| Bianca | 3 | $224,895 | 234 | 4.99/5.0 |
| Paul | 4 | $222,254 | 263 | 4.82/5.0 |
| Alex | 7 | $216,552 | 325 | 4.86/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Isabela
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (94.2%), with apartment & condo and house properties comprising 85.5% of inventory
- Untapped potential in outdoor & mobile, others, unique stays segments (9.3% combined)
Room Capacity Distribution
Analysis of 670 properties in Isabela shows that 1 bedroom properties are most prevalent, making up 34.3% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 65.5% of all listings.
Key Insights
- Most common: 1 bedroom (34.3%)
- Least common: 5+ bedrooms (3.6%)
- Market concentration: 65.5% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 670 properties in Isabela reveals that 4 guests properties dominate the market, representing 26.1% of all listings. The average property accommodates 4.8 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 47.3% of the market.
Key Insights
- Most common capacity: 4 guests (26.1% of market)
- Least common capacity: 1 guest (0.1% of market)
- Average guest capacity: 4.8 guests per property
- Market concentration: 47.3% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 670 properties in Isabela, the most common availability pattern is 91-180 days (31.6% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (31% of properties).
Key Insights
- Most common availability window: 91-180 days (31.6%)
- Most common booking duration: 181-270 days (31%)
- Properties with high availability (180+ days): 59.7%
- Properties with long-term bookings (180+ days): 41.5%
Minimum Stay Distributions
1 Night
172 listings
27.5% of total
2 Nights
305 listings
48.8% of total
3 Nights
67 listings
10.7% of total
4-6 Nights
54 listings
8.6% of total
7-29 Nights
6 listings
1% of total
30+ Nights
21 listings
3.4% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 76.3%
- Mid-length stays (4-6 nights) represent 8.6% of listings
- Monthly+ stays (3.4%) suggest a stable extended-stay market
- High market flexibility with 87.0% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
2 listings
0.3% of total
Flexible
125 listings
20.6% of total
Moderate
144 listings
23.7% of total
Firm
171 listings
28.2% of total
Strict
165 listings
27.2% of total
Key Insights
- Firm is the preferred policy at 28.2% of listings
- The market shows a balanced distribution between guest-friendly (44.3%) and strict (55.4%) policies
- Strong market consensus around Firm policies
- Super Strict 30 Days policies are least common at 0.3% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Firm policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jan, Dec, Feb, averaging 58 days
- Shortest booking windows are in Aug, Oct, Sep, averaging 33 days
- Winter shows the longest average booking window at 58 days, while Fall has the shortest at 38 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 58 days in advance
- Consider early bird discounts during Fall to encourage longer lead times
- Focus on last-minute booking promotions during Aug-Sep when lead times are shortest
Popular Airbnb Amenities in Isabela
Below is the distribution of amenities across listings in Isabela:
Traveler Demographics
Key Insights
- Domestic travelers make up 61.6% of total guests, indicating a significant local market share.
- Primary international markets: Puerto Rico (36%) and Canada (0.5%)
- English is the top language at 50.1%, followed by Spanish (46.2%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 3.6%
Recommendations
- Target marketing campaigns for San Juan and New York markets
- Develop localized content for Puerto Rico and Canada
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Isabela. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Toa Alta | 15 | $4,603 | $278.16 | 57% |
| Dorado | 271 | $4,157 | $405.26 | 46% |
| Vega Alta | 103 | $4,063 | $304.66 | 48% |
| La Romana | 878 | $3,996 | $836.76 | 29% |
| Naranjito | 11 | $3,668 | $246.78 | 49% |
| Cayey | 43 | $3,585 | $228.59 | 51% |
| Morovis | 10 | $3,413 | $223.10 | 47% |
| Manatí | 97 | $3,160 | $216.98 | 48% |
| Villalba | 16 | $3,017 | $177.30 | 52% |
| Adjuntas | 19 | $3,013 | $207.25 | 44% |
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