Town of Wilton Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New York, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Town of Wilton in 2025? Explore comprehensive Airbnb analytics for Town of Wilton, New York, United States to uncover income potential. This 2025 STR market report for Town of Wilton, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 138 active listings.

Whether you're considering an Airbnb investment in Town of Wilton, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Town of Wilton Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Town of Wilton Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$882
The average rental revenue earned for an occupied room per day in Town of Wilton.
Occupancy Rate(?)
39.6%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$56,910
Typical annual income for an Airbnb listing in Town of Wilton. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-20.8%
Significant decrease (-20.8%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Town of Wilton.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Town of Wilton.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
138
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Town of Wilton (2025)

Understanding the monthly revenue variations for Airbnb listings in Town of Wilton is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Town of Wilton is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Town of Wilton across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $20,870+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $10,787 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $4,878 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $2,404, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Town of Wilton

Town of Wilton Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Town of Wilton STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Town of Wilton:

  • Best-in-class properties (Top 10%) achieve 66%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 33%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Town of Wilton

Average Daily Rate (ADR) Airbnb Trends in Town of Wilton (2025)

Effective short term rental pricing strategy in Town of Wilton involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Town of Wilton typically peaks in December and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $1,690+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $1,263 or more.
  • Typical properties (Median) charge around $709 per night.
  • Entry-level properties (Bottom 25%) earn around $393 per night.

Average Daily Rate (ADR) Trend by Month in Town of Wilton

Get Live Town of Wilton Market Intelligence 👇

Discover Town of Wilton Airbnb Analytics
🏠
🏠
🏠

Explore Real-time Analytics

Airbnb Seasonality Analysis & Trends in Town of Wilton (2025)

Peak Season (August, July, June)
  • Revenue averages $14,677 per month
  • Occupancy rates average 48.4%
  • Daily rates average $857
Shoulder Season
  • Revenue averages $6,667 per month
  • Occupancy maintains around 31.0%
  • Daily rates hold near $844
Low Season (January, February, October)
  • Revenue drops to average $3,867 per month
  • Occupancy decreases to average 29.8%
  • Daily rates adjust to average $847

Seasonality Insights for Town of Wilton

  • The Airbnb seasonality in Town of Wilton shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Town of Wilton's highest earning potential, with monthly revenues capable of climbing to $15,359, occupancy reaching a high of 55.0%, and ADRs peaking at $881.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $3,548, occupancy could drop to 22.0%, and ADRs may adjust down to $789.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Town of Wilton.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Town of Wilton seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Town of Wilton (2025)

Exploring the top neighborhoods for short-term rentals in Town of Wilton? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Wilton Center
Heart of Wilton with charming shops and eateries. A serene environment popular among families and locals, offering a quaint getaway.
Wilton Historical Society, Anne's Place, Wilton Mall, local parks, scenic walking trails
Glenbrook
Suburban neighborhood with spacious homes and green spaces. Ideal for those seeking a quieter stay with access to outdoor activities and family attractions.
Cummings Park, Rowayton Beach, Wilton Parks and Recreation, local farms, nature trails
Cannondale
A historic area known for its picturesque train station and vibrant community. Popular for visitors looking for small-town charm and local experiences.
Wilton Train Station, Cannondale Park, local artisan shops, vintage boutiques, farmers market
Shady Brook
Scenic neighborhood featuring wooded areas and a peaceful atmosphere. Great for nature lovers and those looking to escape the city hustle.
Shady Brook Park, Canoe trips on local rivers, hiking trails, community events, wildlife watching
Silvermine
An artistic community with a rich history. Attracts visitors interested in art, culture, and nature, making it a perfect area for unique Airbnb hosting.
Silvermine Arts Center, local galleries, nature preserves, art events, scenic views
Wilton Woods
Nestled in nature, this area has beautiful houses and outdoor activities. A perfect retreat for travelers wanting peace and tranquility in a natural setting.
Wilton Woods Trails, nature reserves, bird watching, picnic areas, outdoor sports
East Shore
Offering beautiful lake views, this area attracts visitors interested in water activities and lakeside relaxation, ideal for a refreshing Airbnb experience.
Candlewood Lake, boating, fishing spots, picnic areas, beach access
Norwalk River Valley
A scenic area with rich wildlife and outdoor activities. Suitable for families and adventurers looking for nature-focused stays.
Norwalk River, hiking trails, biking routes, nature preserves, local farms

Understanding Airbnb License Requirements & STR Laws in Town of Wilton (2025)

While Town of Wilton, New York, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Town of Wilton to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Town of Wilton (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Town of Wiltonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Saratoga Springs Track Rental

Saratoga Springs Track Rental

Entire Place • 4 bedrooms

$227,697
Revenue
42.8%
Occupancy
$1721.73
Daily Rate
Entire home 2 mi to track, great for entertaining!

Entire home 2 mi to track, great for entertaining!

Entire Place • 5 bedrooms

$221,056
Revenue
15.0%
Occupancy
$1401.12
Daily Rate
Saratoga Stallion 5 bedroom, NEW inground pool

Saratoga Stallion 5 bedroom, NEW inground pool

Entire Place • 5 bedrooms

$212,197
Revenue
39.3%
Occupancy
$1435.59
Daily Rate
Family home 3 miles from track & downtown Saratoga

Family home 3 miles from track & downtown Saratoga

Entire Place • 4 bedrooms

$199,852
Revenue
65.2%
Occupancy
$1579.41
Daily Rate
Saratoga Springs Family House with pool & Hot Tub

Saratoga Springs Family House with pool & Hot Tub

Entire Place • 5 bedrooms

$196,586
Revenue
73.9%
Occupancy
$1578.23
Daily Rate
Beautiful Home Minutes From Saratoga Racetrack

Beautiful Home Minutes From Saratoga Racetrack

Entire Place • 4 bedrooms

$190,864
Revenue
56.5%
Occupancy
$1801.56
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Town of Wilton (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Town of Wilton based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Amy Lynn1$227,697165.00/5.0
Tracy1$221,056284.96/5.0
Chris2$217,1271055.00/5.0
Kasey1$212,197125.00/5.0
Sabrina1$199,852214.81/5.0
Aaron1$196,586335.00/5.0
Rene1$190,864115.00/5.0
Shawn1$177,753675.00/5.0
Host #859635851$172,52100.00/5.0
Eric1$162,059364.97/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Town of Wilton.

Dive Deeper: Advanced Town of Wilton STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Town of Wilton. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Town of Wilton Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Town of Wilton

  • The Town of Wilton Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 99.3% of the 138 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Town of Wilton, House properties are the most common (91.3%), reflecting the local real estate landscape.
  • Houses represent a significant 91.3% portion, catering likely to families or larger groups.
  • Smaller segments like apartment/condo, others, outdoor/unique, hotel/boutique (combined 8.6%) offer potential for unique stay experiences.

Town of Wilton Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Town of Wilton

  • The dominant room capacity in Town of Wilton is 4 bedrooms listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 4 bedrooms and 3 bedrooms properties represent 60.8% of the active Airbnb listings in Town of Wilton, indicating a high concentration in these sizes.
  • A significant 84.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Town of Wilton.

Town of Wilton Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Town of Wilton

  • The most common guest capacity trend in Town of Wilton vacation rentals is listings accommodating 8+ guests (60.9%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Town of Wilton STR market, accounting for 81.2% of listings.
  • 84.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Town of Wilton.
  • On average, properties in Town of Wilton are equipped to host 6.9 guests.

Town of Wilton Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Town of Wilton

  • The most common availability pattern in Town of Wilton falls within the 271-366 days range, representing 63.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 93.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Town of Wilton (34.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 7.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Town of Wilton Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (12.1%)

1 Night

16 listings

12.1% of total

2 Nights (55.3%)

2 Nights

73 listings

55.3% of total

3 Nights (22.7%)

3 Nights

30 listings

22.7% of total

4-6 Nights (6.1%)

4-6 Nights

8 listings

6.1% of total

7-29 Nights (0.8%)

7-29 Nights

1 listings

0.8% of total

30+ Nights (3%)

30+ Nights

4 listings

3% of total

Key Insights

  • The most prevalent minimum stay requirement in Town of Wilton is 2 Nights, adopted by 55.3% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (67.4%) of the Town of Wilton Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 55.3% of Town of Wilton hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 12.1% currently do.
  • A 2-night minimum appears standard (55.3%). Consider this for weekends or peak periods.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Town of Wilton.

Town of Wilton Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (11.7%)

Flexible

13 listings

11.7% of total

Moderate (23.4%)

Moderate

26 listings

23.4% of total

Firm (27.9%)

Firm

31 listings

27.9% of total

Strict (36.9%)

Strict

41 listings

36.9% of total

Cancellation Policy Insights for Town of Wilton

  • The prevailing Airbnb cancellation policy trend in Town of Wilton is Strict, used by 36.9% of listings.
  • A majority (64.8%) of hosts in Town of Wilton utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 36.9% market standard in Town of Wilton.
  • With 36.9% using Strict terms, this is a viable option in Town of Wilton, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Town of Wilton.

Town of Wilton STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Town of Wilton

  • The overall average booking lead time for vacation rentals in Town of Wilton is 73 days.
  • Guests book furthest in advance for stays during June (average 130 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in December (average 35 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (105 days avg.) sees the longest lead times, while Winter (41 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (73 days) as a baseline for your pricing and availability strategy in Town of Wilton.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 130 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 105 days) to capture early planners.
  • Monitor your own booking lead times against these Town of Wilton averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Town of Wilton (2025)

Amenity Prevalence

Amenity Insights for Town of Wilton

  • Essential amenities in Town of Wilton that guests expect include: Wifi, Free parking on premises, Carbon monoxide alarm, Smoke alarm, Air conditioning, TV, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Hot water, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Town of Wilton: Wifi, Free parking on premises, Carbon monoxide alarm, Smoke alarm, Air conditioning, TV, Kitchen.
  • Prioritize adding missing essentials: Free parking on premises, Carbon monoxide alarm, Smoke alarm, Air conditioning, TV, Kitchen.
  • Consider adding popular differentiators like Heating or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Town of Wilton to stay competitive.

Town of Wilton Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Town of Wilton

  • The typical guest profile for Airbnb in Town of Wilton consists of primarily domestic travelers (96%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 96.3% of guests.
  • Key international markets include United States (96.3%) and Canada (2.7%).
  • Top languages spoken are English (76.2%) followed by Spanish (9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from New York and Boston.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Town of Wilton Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Middletown Springs11$8,614$550.2436%
Town of Stuyvesant10$6,757$533.7441%
Pomfret13$6,142$449.7949%
Fort Ann27$5,803$761.4438%
Stony Creek11$5,749$484.5143%
Hanover28$5,449$863.4939%
Town of Stillwater54$5,325$536.4846%
Craryville21$5,255$522.5338%
Town of Niskayuna10$5,158$509.2245%
Jewett54$5,073$474.6435%

Maximize Your Airbnb Income in Town of Wilton

Access granular Airbnb data and short term rental analytics. Understand Airbnb occupancy rates, ADR trends, and revenue potential. Optimize your pricing strategy!

Discover Market Insights