Town of Sullivan Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New York, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Town of Sullivan in 2025? Explore comprehensive Airbnb analytics for Town of Sullivan, New York, United States to uncover income potential. This 2025 STR market report for Town of Sullivan, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 29 active listings.

Whether you're considering an Airbnb investment in Town of Sullivan, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Town of Sullivan Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Town of Sullivan Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$293
The average rental revenue earned for an occupied room per day in Town of Sullivan.
Occupancy Rate(?)
47.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$41,510
Typical annual income for an Airbnb listing in Town of Sullivan. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-3.1%
Slight decrease (-3.1%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Town of Sullivan.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Town of Sullivan.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
29
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Town of Sullivan (2025)

Understanding the monthly revenue variations for Airbnb listings in Town of Sullivan is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Town of Sullivan is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Town of Sullivan across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $7,806+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $5,847 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $3,610 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,737, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Town of Sullivan

Town of Sullivan Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Town of Sullivan STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Town of Sullivan:

  • Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 45%.
  • Entry-level properties (Bottom 25%) average 28% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Town of Sullivan

Average Daily Rate (ADR) Airbnb Trends in Town of Sullivan (2025)

Effective short term rental pricing strategy in Town of Sullivan involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Town of Sullivan typically peaks in July and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $424+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $323 or more.
  • Typical properties (Median) charge around $262 per night.
  • Entry-level properties (Bottom 25%) earn around $194 per night.

Average Daily Rate (ADR) Trend by Month in Town of Sullivan

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Airbnb Seasonality Analysis & Trends in Town of Sullivan (2025)

Peak Season (July, August, June)
  • Revenue averages $6,884 per month
  • Occupancy rates average 66.5%
  • Daily rates average $286
Shoulder Season
  • Revenue averages $3,824 per month
  • Occupancy maintains around 41.7%
  • Daily rates hold near $274
Low Season (January, February, March)
  • Revenue drops to average $2,120 per month
  • Occupancy decreases to average 33.5%
  • Daily rates adjust to average $273

Seasonality Insights for Town of Sullivan

  • The Airbnb seasonality in Town of Sullivan shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Town of Sullivan's highest earning potential, with monthly revenues capable of climbing to $7,494, occupancy reaching a high of 73.7%, and ADRs peaking at $288.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,751, occupancy could drop to 30.5%, and ADRs may adjust down to $269.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Town of Sullivan.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Town of Sullivan seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Town of Sullivan (2025)

Exploring the top neighborhoods for short-term rentals in Town of Sullivan? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Lake Park
A serene lakeside area known for its natural beauty and outdoor activities. Ideal for travelers seeking peace and recreation, with access to hiking trails and fishing spots.
Lake Utopia, Sullivan County Park, Fishing and boating activities, Hiking trails in the Catskills, Picnicking areas
Narrowsburg
A charming riverside village along the Delaware River, popular for its arts scene and eclectic shops. Attracts visitors looking for a quaint getaway with cultural experiences.
Delaware River, Narrowsburg Music, Local art galleries, Shops and cafes, Annual festivals
Jeffersonville
A small town known for its community atmosphere and proximity to recreational areas. Perfect for families and outdoor enthusiasts, with various local events year-round.
Jeffersonville Village Park, Nearby hiking trails, Local artisans and markets, Annual Jeffersonville Day
Callicoon
A picturesque town on the Delaware River, famous for its historic buildings and farmers market. Offers unique charm for visitors wanting a blend of rural and cultural experiences.
Callicoon Farmers Market, Delaware River access, Stone Arch Bridge, Historic downtown buildings
Monticello
The largest town in the area with casino and entertainment options. Good for travelers looking for nightlife and dining, as well as proximity to attractions.
Resorts World Catskills, Monticello Casino, Nearby hiking and nature reserves, Dining and shopping areas
White Lake
A beautiful area known for its outdoor recreation, particularly water activities. Popular among families and groups looking for fun in the sun.
White Lake Beach, Water sports, Scenic views, Local dining options
Swan Lake
A tranquil area around a picturesque lake, great for nature lovers and those seeking relaxation. Offers a calm getaway experience.
Swan Lake, Nature trails, Fishing, Peaceful retreats
Bethel
Known for hosting the original Woodstock festival, this area combines music history with natural beauty. Attracts visitors interested in culture and nature.
Bethel Woods Center for the Arts, Woodstock Site, Scenic hiking trails, Local festivals and events

Understanding Airbnb License Requirements & STR Laws in Town of Sullivan (2025)

While Town of Sullivan, New York, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Town of Sullivan to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Town of Sullivan (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Town of Sullivanbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Waterfront Oneida Lake Lux House!

Waterfront Oneida Lake Lux House!

Entire Place • 6 bedrooms

$101,686
Revenue
39.5%
Occupancy
$755.82
Daily Rate
Oneida Lake Oasis

Oneida Lake Oasis

Entire Place • 5 bedrooms

$100,098
Revenue
31.8%
Occupancy
$547.90
Daily Rate
New All Season Family Lake House

New All Season Family Lake House

Entire Place • 4 bedrooms

$77,252
Revenue
56.3%
Occupancy
$325.02
Daily Rate
Oneida Lake House.  South Shore

Oneida Lake House. South Shore

Entire Place • 4 bedrooms

$74,957
Revenue
52.9%
Occupancy
$391.08
Daily Rate
Spacious Lakefront Retreat with Year-Round Hot Tub

Spacious Lakefront Retreat with Year-Round Hot Tub

Entire Place • 3 bedrooms

$73,214
Revenue
67.2%
Occupancy
$256.07
Daily Rate
Heron's Hideaway on Oneida Lake @ South Shore Prop

Heron's Hideaway on Oneida Lake @ South Shore Prop

Entire Place • 4 bedrooms

$69,672
Revenue
61.5%
Occupancy
$339.19
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Town of Sullivan (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Town of Sullivan based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Jennifer3$166,5011104.93/5.0
JackSun2$118,984674.85/5.0
Magdalena1$101,686795.00/5.0
Oneida Lake Oasis1$100,098215.00/5.0
Dawn Huth And Melanie2$96,5381624.75/5.0
Eric1$77,252304.97/5.0
Liz & Jon1$74,957694.96/5.0
Terrie1$53,474215.00/5.0
Brian & Melissa3$51,1823594.79/5.0
Patricia1$42,622384.92/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Town of Sullivan.

Dive Deeper: Advanced Town of Sullivan STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Town of Sullivan. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Town of Sullivan Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Town of Sullivan

  • The Town of Sullivan Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 29 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Town of Sullivan, House properties are the most common (75.9%), reflecting the local real estate landscape.
  • Houses represent a significant 75.9% portion, catering likely to families or larger groups.
  • Smaller segments like unique stays, outdoor/unique, others (combined 10.2%) offer potential for unique stay experiences.

Town of Sullivan Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Town of Sullivan

  • The dominant room capacity in Town of Sullivan is 3 bedrooms listings, making up 34.5% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 4 bedrooms properties represent 58.6% of the active Airbnb listings in Town of Sullivan, indicating a high concentration in these sizes.
  • A significant 68.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Town of Sullivan.

Town of Sullivan Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Town of Sullivan

  • The most common guest capacity trend in Town of Sullivan vacation rentals is listings accommodating 8+ guests (51.7%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Town of Sullivan STR market, accounting for 72.4% of listings.
  • 79.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Town of Sullivan.
  • On average, properties in Town of Sullivan are equipped to host 6.6 guests.

Town of Sullivan Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Town of Sullivan

  • The most common availability pattern in Town of Sullivan falls within the 181-270 days range, representing 51.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 72.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Town of Sullivan (48.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 34.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Town of Sullivan Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (22.2%)

1 Night

6 listings

22.2% of total

2 Nights (44.4%)

2 Nights

12 listings

44.4% of total

3 Nights (14.8%)

3 Nights

4 listings

14.8% of total

30+ Nights (18.5%)

30+ Nights

5 listings

18.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Town of Sullivan is 2 Nights, adopted by 44.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (66.6%) of the Town of Sullivan Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (18.5%) caters to monthly stays (30+ nights) in Town of Sullivan, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 44.4% of Town of Sullivan hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 22.2% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 18.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Town of Sullivan.

Town of Sullivan Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (11.5%)

Flexible

3 listings

11.5% of total

Moderate (15.4%)

Moderate

4 listings

15.4% of total

Firm (42.3%)

Firm

11 listings

42.3% of total

Strict (30.8%)

Strict

8 listings

30.8% of total

Cancellation Policy Insights for Town of Sullivan

  • The prevailing Airbnb cancellation policy trend in Town of Sullivan is Firm, used by 42.3% of listings.
  • A majority (73.1%) of hosts in Town of Sullivan utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 42.3% market standard in Town of Sullivan.
  • With 30.8% using Strict terms, this is a viable option in Town of Sullivan, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Town of Sullivan.

Town of Sullivan STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Town of Sullivan

  • The overall average booking lead time for vacation rentals in Town of Sullivan is 53 days.
  • Guests book furthest in advance for stays during July (average 109 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 15 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (83 days avg.) sees the longest lead times, while Winter (35 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (53 days) as a baseline for your pricing and availability strategy in Town of Sullivan.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 109 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 83 days) to capture early planners.
  • Monitor your own booking lead times against these Town of Sullivan averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Town of Sullivan (2025)

Amenity Prevalence

Amenity Insights for Town of Sullivan

  • Essential amenities in Town of Sullivan that guests expect include: Wifi, TV, Smoke alarm, Free parking on premises, Carbon monoxide alarm, Kitchen, Heating, Air conditioning, Hot water. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Coffee maker are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Town of Sullivan: Wifi, TV, Smoke alarm, Free parking on premises, Carbon monoxide alarm, Kitchen, Heating, Air conditioning, Hot water.
  • Prioritize adding missing essentials: Heating, Air conditioning, Hot water.
  • Consider adding popular differentiators like Coffee maker to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Town of Sullivan to stay competitive.

Town of Sullivan Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Town of Sullivan

  • The typical guest profile for Airbnb in Town of Sullivan consists of primarily domestic travelers (94%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 94.2% of guests.
  • Key international markets include United States (94.2%) and Canada (3.9%).
  • Top languages spoken are English (77%) followed by Spanish (7.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from New York and Rochester.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Town of Sullivan Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Town of Trenton11$8,040$458.5654%
Town of Otisco19$5,936$404.6744%
Jewett54$5,073$474.6435%
Town of Skaneateles62$5,047$476.4146%
Town of Varick32$4,969$420.6246%
Windham63$4,928$540.6231%
Town of Torrey29$4,796$376.2351%
Town of Greenville27$4,694$384.6441%
Hunter26$4,645$528.4532%
Town of Niles34$4,449$670.8241%

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