Town of Sterling Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New York, United States
Is Airbnb profitable in Town of Sterling in 2025? Explore comprehensive Airbnb analytics for Town of Sterling, New York, United States to uncover income potential. This 2025 STR market report for Town of Sterling, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 35 active listings.
Whether you're considering an Airbnb investment in Town of Sterling, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Town of Sterling Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Town of Sterling Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Town of Sterling (2025)
Understanding the monthly revenue variations for Airbnb listings in Town of Sterling is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Town of Sterling is typically June, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Town of Sterling across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,347+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,893 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,554 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,264, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Town of Sterling
Town of Sterling Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Town of Sterling STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Town of Sterling:
- Best-in-class properties (Top 10%) achieve 65%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 46% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 32%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Town of Sterling
Average Daily Rate (ADR) Airbnb Trends in Town of Sterling (2025)
Effective short term rental pricing strategy in Town of Sterling involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Town of Sterling typically peaks in November and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $391+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $230 or more.
- Typical properties (Median) charge around $186 per night.
- Entry-level properties (Bottom 25%) earn around $124 per night.
Average Daily Rate (ADR) Trend by Month in Town of Sterling
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Airbnb Seasonality Analysis & Trends in Town of Sterling (2025)
Peak Season (June, May, July)
- Revenue averages $5,048 per month
- Occupancy rates average 48.6%
- Daily rates average $199
Shoulder Season
- Revenue averages $3,116 per month
- Occupancy maintains around 34.7%
- Daily rates hold near $206
Low Season (January, February, December)
- Revenue drops to average $1,580 per month
- Occupancy decreases to average 24.5%
- Daily rates adjust to average $218
Seasonality Insights for Town of Sterling
- The Airbnb seasonality in Town of Sterling shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Town of Sterling's highest earning potential, with monthly revenues capable of climbing to $5,129, occupancy reaching a high of 65.1%, and ADRs peaking at $219.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,105, occupancy could drop to 19.2%, and ADRs may adjust down to $195.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Town of Sterling.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Town of Sterling seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Town of Sterling (2025)
Exploring the top neighborhoods for short-term rentals in Town of Sterling? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lake Ontario | A beautiful lakeside area perfect for relaxing getaways, attracting families and nature lovers year-round. | Sterling Nature Center, Lake Ontario State Parkway, Beaches, Fishing Spots, Hiking Trails |
| Cayuga Lake | Known for its scenic beauty and wineries, Cayuga Lake attracts tourists, especially during the summer and fall seasons. | Cayuga Lake Wine Trail, State Parks, Water Activities, Scenic Views |
| Historic Sterling Center | Rich in history, this area attracts visitors interested in local heritage and culture. | Historical Sites, Local Festivals, Craft Markets |
| Sterling Forest | A natural retreat for outdoor enthusiasts seeking adventure activities like hiking and camping. | Hiking Trails, Wildlife Watching, Camping Facilities |
| Salmon River | Renowned for fishing, particularly salmon fishing, it attracts anglers and outdoor adventurers. | Fishing Grounds, Scenic Waterfalls, Nature Trails |
| Local Wineries | With several wineries nearby, this area is popular among wine enthusiasts and tourism groups tasting local wines. | Winery Tours, Wine Tastings, Vineyard Scenery |
| Community Parks | Family-friendly parks provide recreation and relaxation options for both locals and visitors. | Playgrounds, Picnic Areas, Walking Trails |
| Sterling Arts Community | The emerging arts scene attracts creative individuals and cultural tourists looking for artistic experiences. | Art Exhibitions, Workshops, Community Events |
Understanding Airbnb License Requirements & STR Laws in Town of Sterling (2025)
While Town of Sterling, New York, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Town of Sterling to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Town of Sterling (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Town of Sterlingbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
4 King Bed Private Beach +Pet Friendly +Pickleball
Entire Place • 6 bedrooms
Waterfront Getaway
Entire Place • 3 bedrooms
Waterfront beach-house with amazing view/luxuries.
Entire Place • 5 bedrooms
A+ Country Getaway | Rooftop Deck | Pet Friendly
Entire Place • 4 bedrooms
*Stunning Lodge on Lake Ontario*
Entire Place • 3 bedrooms
The Cedar. Fair Haven New York
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Town of Sterling (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Town of Sterling based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Abby | 2 | $202,928 | 41 | 5.00/5.0 |
| Erin | 1 | $103,784 | 5 | 4.80/5.0 |
| Brendan | 4 | $75,042 | 81 | 4.84/5.0 |
| Jonathan | 1 | $57,999 | 31 | 4.84/5.0 |
| Host #200673917 | 1 | $48,783 | 1 | 0.00/5.0 |
| Robert | 1 | $42,322 | 15 | 4.87/5.0 |
| Keith | 1 | $37,100 | 7 | 5.00/5.0 |
| Patricia | 1 | $35,778 | 34 | 4.97/5.0 |
| Holly | 1 | $35,141 | 27 | 4.93/5.0 |
| Rachel | 1 | $33,592 | 29 | 4.72/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Town of Sterling.
Dive Deeper: Advanced Town of Sterling STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Town of Sterling. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsTown of Sterling Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Town of Sterling
- The Town of Sterling Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.4% of the 35 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Town of Sterling, House properties are the most common (57.1%), reflecting the local real estate landscape.
- Houses represent a significant 57.1% portion, catering likely to families or larger groups.
- The presence of 8.6% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays (combined 2.9%) offer potential for unique stay experiences.
Town of Sterling Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Town of Sterling
- The dominant room capacity in Town of Sterling is 1 bedroom listings, making up 40% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 60.0% of the active Airbnb listings in Town of Sterling, indicating a high concentration in these sizes.
- A significant 40.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Town of Sterling.
Town of Sterling Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Town of Sterling
- The most common guest capacity trend in Town of Sterling vacation rentals is listings accommodating 6 guests (25.7%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 4 guests dominate the Town of Sterling STR market, accounting for 51.4% of listings.
- 54.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Town of Sterling.
- On average, properties in Town of Sterling are equipped to host 5.3 guests.
Town of Sterling Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Town of Sterling
- The most common availability pattern in Town of Sterling falls within the 181-270 days range, representing 62.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 85.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Town of Sterling (60%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 17.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Town of Sterling Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
12 listings
37.5% of total
2 Nights
12 listings
37.5% of total
3 Nights
4 listings
12.5% of total
4-6 Nights
2 listings
6.3% of total
7-29 Nights
1 listings
3.1% of total
30+ Nights
1 listings
3.1% of total
Key Insights
- The most prevalent minimum stay requirement in Town of Sterling is 1 Night, adopted by 37.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (75.0%) of the Town of Sterling Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 37.5% of Town of Sterling hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Town of Sterling.
Town of Sterling Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
3 listings
9.7% of total
Moderate
14 listings
45.2% of total
Firm
10 listings
32.3% of total
Strict
4 listings
12.9% of total
Cancellation Policy Insights for Town of Sterling
- The prevailing Airbnb cancellation policy trend in Town of Sterling is Moderate, used by 45.2% of listings.
- There's a relatively balanced mix between guest-friendly (54.9%) and stricter (45.2%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 45.2% market standard in Town of Sterling.
- Using a Strict policy might deter some guests, as only 12.9% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Town of Sterling.
Town of Sterling STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Town of Sterling
- The overall average booking lead time for vacation rentals in Town of Sterling is 40 days.
- Guests book furthest in advance for stays during July (average 114 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 13 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (88 days avg.) sees the longest lead times, while Fall (48 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (40 days) as a baseline for your pricing and availability strategy in Town of Sterling.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 114 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 88 days) to capture early planners.
- Monitor your own booking lead times against these Town of Sterling averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Town of Sterling (2025)
Amenity Prevalence
Amenity Insights for Town of Sterling
- Essential amenities in Town of Sterling that guests expect include: Free parking on premises, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, TV, Hot water are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Town of Sterling: Free parking on premises, Smoke alarm.
- Consider adding popular differentiators like Wifi or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Town of Sterling to stay competitive.
Town of Sterling Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Town of Sterling
- The typical guest profile for Airbnb in Town of Sterling consists of primarily domestic travelers (96%), often arriving from nearby Syracuse, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 95.5% of guests.
- Key international markets include United States (95.5%) and Canada (2.4%).
- Top languages spoken are English (79.6%) followed by Spanish (9.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Syracuse and Rochester.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Town of Sterling Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Town of Trenton | 11 | $8,040 | $458.56 | 54% |
| Rushville | 13 | $6,613 | $489.17 | 50% |
| Naples | 21 | $6,262 | $553.45 | 47% |
| Town of Otisco | 19 | $5,936 | $404.67 | 44% |
| Town of Skaneateles | 62 | $5,047 | $476.41 | 46% |
| Town of Varick | 32 | $4,969 | $420.62 | 46% |
| Town of Canandaigua | 84 | $4,922 | $429.04 | 44% |
| Town of Torrey | 29 | $4,796 | $376.23 | 51% |
| Town of Pulteney | 63 | $4,627 | $428.38 | 46% |
| Town of Niles | 34 | $4,449 | $670.82 | 41% |