Airbnb Market Analytics, Statistics and Data in Town of Rockland, New York, United States

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Town of Rockland? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Town of Rockland:

Average Daily Rate
$276
Occupancy Rate
37.61%
Annual Revenue
$37,555
Revenue Growth YoY
12.60%
Best Month
February
Worst Month
January
Regulation
Low
Active Listings
145

How much do Airbnb hosts make on average per month in Town of Rockland?

The short-term rental market in Town of Rockland shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

  • Typical properties (median) earn $2,862 per month
  • Strong performing properties (top 25%) make $5,501 or more
  • Best-in-class properties (top 10%) achieve $9,456+ monthly
  • Entry-level properties (bottom 25%) typically earn around $1,347

Revenue Variations by Month

Occupancy Rates Throughout the Year in Town of Rockland

The market in Town of Rockland shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

  • Typical properties (median) maintain 32% occupancy rates
  • Strong performing properties (top 25%) achieve 54% or higher
  • Best-in-class properties (top 10%) reach 73%+occupancy
  • Entry-level properties (bottom 25%) average around 17%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in Town of Rockland

Daily rates in Town of Rockland vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

  • Typical properties (median) generate $227 per night
  • Strong performing properties (top 25%) secure $324 or more
  • Best-in-class properties (top 10%) pull in $468+ per night
  • Entry-level properties (bottom 25%) earn around $165

Daily Rate Variations by Month

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Seasonality patterns in Town of Rockland

Peak Season (February, June, July)
  • Revenue peaks at $4541.66 per month
  • Occupancy rates reach 48.61%
  • Daily rates average $293.82
Shoulder Season
  • Revenue averages $4081.70 per month
  • Occupancy maintains 36.87%
  • Daily rates hold at $269.00
Low Season (November, September, January)
  • Revenue drops to $3134.26 per month
  • Occupancy decreases to 28.30%
  • Daily rates adjust to $240.48

Is it still profitable to do Airbnb in Town of Rockland in 2025?

Yes! Town of Rockland demonstrates moderate seasonality with good off-peak opportunities, featuring a growing occupancy rate of 37% and strong monthly revenue averaging $4082 and The market's 145 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy
  • Implement premium seasonal pricing strategies
  • Set longer minimum stay requirements during high-demand periods
  • Enforce stricter cancellation policies
Shoulder Season Strategy
  • Maintain competitive market-based pricing
  • Offer moderate-length stay incentives
  • Target a mix of leisure and business travelers with flexible booking terms
  • Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
  • Adjust pricing to remain competitive in the market
  • Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
  • Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in Town of Rockland

AreaWhy Choose This AreaKey Attractions
Rockland Lake State Park
A large park featuring recreational activities, scenic views, and hiking trails. Ideal for nature enthusiasts and families looking for outdoor activities.
Rockland Lake, Scenic Hiking Trails, Fishing Opportunities, Picnic Areas, Volleyball Courts
Nyack
A charming riverside village known for its artsy vibe and unique shops. Attracts visitors looking for culture, dining, and riverside views.
Nyack Beach State Park, Art Galleries, Nyack Farmers Market, The Edward Hopper House, Hudson River waterfront
West Nyack
Home to the popular Palisades Center mall, West Nyack is perfect for shoppers and families. Great location for tourists wanting entertainment and shopping options.
Palisades Center, Bowling Alleys, Indoor Rock Climbing, Restaurants and Cafes, Cinemas
Piermont
A picturesque village perfect for romantic getaways, featuring quaint shops and waterfront views. Appeals to those seeking a peaceful retreat.
Piermont Pier, Tallman Mountain State Park, Quaint Cafés, Art Galleries, Waterfront Restaurants
Tappan Zee Bridge Area
An iconic bridge area with beautiful views of the Hudson River, appealing to travelers looking for scenic spots and photo opportunities.
Tappan Zee Bridge Views, Hudson River Waterfront Walkway, Scenic Drives, Historical Sites Nearby
Spring Valley
A vibrant community with diverse culture and close proximity to parks and recreational areas. Attractive for travelers interested in local experiences.
The Rockland Center for the Arts, Local Parks, Cultural Festivals, Restaurants with Diverse Cuisines
Suffern
A town with a rich history and beautiful parks, great for guests who appreciate historical sites and nature.
Suffern Village Historic District, Haverstraw–Ossining Ferry, Campbell Hall, Historical Museums, Local Events
Orangetown
Includes several beautiful parks and residential areas, ideal for guests looking to experience suburban tranquility while being near attractions.
Palisades Interstate Park, Historical Sites, Local Schools and Libraries, Community Centers, Nature Trails

Do you need a license for Airbnb in Town of Rockland?

We recommend checking directly with Town of Rockland's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.

Top Performing Airbnb Properties in Town of Rockland

Experience The Zen House

Experience The Zen House

Entire Place • 3 bedrooms

$185,339
Revenue
79.1%
Occupancy
$624.54
Daily Rate
Fab Lakefront w/ Hot Tub in Livingston Manor

Fab Lakefront w/ Hot Tub in Livingston Manor

Entire Place • 4 bedrooms

$177,402
Revenue
67.0%
Occupancy
$585.19
Daily Rate
Skyline Retreat - Mountain Getaway

Skyline Retreat - Mountain Getaway

Entire Place • 5 bedrooms

$175,146
Revenue
52.5%
Occupancy
$689.90
Daily Rate
*NEW* Beaver Cottage - Groups - Waterfront

*NEW* Beaver Cottage - Groups - Waterfront

Entire Place • 6 bedrooms

$156,191
Revenue
41.3%
Occupancy
$649.08
Daily Rate
Luxury Catskills Lodge • Streamside • Hot Tub

Luxury Catskills Lodge • Streamside • Hot Tub

Entire Place • 4 bedrooms

$113,049
Revenue
64.5%
Occupancy
$468.83
Daily Rate
Secluded Lakefront Log Cabin @AmberLakeChalet

Secluded Lakefront Log Cabin @AmberLakeChalet

Entire Place • 3 bedrooms

$110,007
Revenue
61.1%
Occupancy
$459.60
Daily Rate

Top Performing Professional Hosts in Town of Rockland

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Sonia7$568,5021874.91/5.0
Anna And The Upstate Place Tea2$240,4011004.88/5.0
Red Cottage5$197,937694.91/5.0
Eugene1$185,3392884.97/5.0
Dale1$175,146424.83/5.0
Kevin1$156,191504.96/5.0
Nicole2$125,7211424.95/5.0
Western Sullivan Properties4$120,1373334.89/5.0
Catskill3$119,9631204.84/5.0
Shahram1$113,049804.98/5.0

Additional analytics on vacation rental, real estate, short term rental data in Town of Rockland

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Room Type Distribution

Property Type Distribution

Key Insights

  • Market dominated by entire home listings (90.3%), with house and outdoor & mobile properties comprising 90.3% of inventory
  • Strong specialty sector (29.6%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
  • Untapped potential in boutique & hotels, apartment & condo, unique stays segments (9.6% combined)

Room Capacity Distribution

Analysis of 145 properties in Town of Rockland shows that 3 bedrooms properties are most prevalent, making up 28.3% of the market. The market tends to favor smaller properties, with 3 bedrooms and 1 bedroom together representing 53.8% of all listings.

Key Insights

  • Most common: 3 bedrooms (28.3%)
  • Least common: 5+ bedrooms (7.6%)
  • Market concentration: 53.8% in top 2 sizes
  • Market skew: Favors smaller properties

Guest Capacity Distribution

Analysis of 145 properties in Town of Rockland reveals that 8+ guests properties dominate the market, representing 22.1% of all listings. The average property accommodates 5.1 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 43.4% of the market.

Key Insights

  • Most common capacity: 8+ guests (22.1% of market)
  • Least common capacity: 7 guests (4.1% of market)
  • Average guest capacity: 5.1 guests per property
  • Market concentration: 43.4% in top 2 capacity sizes
  • Market segmentation: Predominantly larger guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 145 properties in Town of Rockland, the most common availability pattern is 271-366 days (42.8% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (29.7% of properties).

Key Insights

  • Most common availability window: 271-366 days (42.8%)
  • Most common booking duration: 91-180 days (29.7%)
  • Properties with high availability (180+ days): 71.7%
  • Properties with long-term bookings (180+ days): 29.0%

Minimum Stay Distributions

1 Night (29.2%)

1 Night

40 listings

29.2% of total

2 Nights (52.6%)

2 Nights

72 listings

52.6% of total

3 Nights (7.3%)

3 Nights

10 listings

7.3% of total

4-6 Nights (0.7%)

4-6 Nights

1 listings

0.7% of total

7-29 Nights (1.5%)

7-29 Nights

2 listings

1.5% of total

30+ Nights (8.8%)

30+ Nights

12 listings

8.8% of total

Key Insights

  • Short stays (1-2 nights) dominate the market at 81.8%
  • Mid-length stays (4-6 nights) represent 0.7% of listings
  • Monthly+ stays (8.8%) suggest a stable extended-stay market
  • High market flexibility with 89.1% accepting 3 nights or less

Recommendations

  • Set minimum stays between 2-3 nights to align with market standards
  • Adjust minimum stays seasonally based on demand patterns
  • Consider monthly stay discounts to capture the growing extended-stay market
  • Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Super Strict 30 Days (0.7%)

Super Strict 30 Days

1 listings

0.7% of total

Flexible (15.2%)

Flexible

21 listings

15.2% of total

Moderate (31.9%)

Moderate

44 listings

31.9% of total

Firm (23.2%)

Firm

32 listings

23.2% of total

Strict (29%)

Strict

40 listings

29% of total

Key Insights

  • Moderate is the preferred policy at 31.9% of listings
  • The market shows a balanced distribution between guest-friendly (47.1%) and strict (52.2%) policies
  • Strong market consensus around Moderate policies
  • Super Strict 30 Days policies are least common at 0.7% of listings

Recommendations

  • Market supports various policies - choose based on your property type and target guests
  • Strong market preference for Moderate policies suggests this should be your baseline

Booking Lead Time Trends

Key Insights

  • Peak booking lead times occur in May, Jun, Jul, averaging 77 days
  • Shortest booking windows are in Feb, Mar, Jan, averaging 31 days
  • Summer shows the longest average booking window at 70 days, while Winter has the shortest at 34 days

Recommendations

  • Implement dynamic pricing strategies for Summer bookings at least 70 days in advance
  • Consider early bird discounts during Winter to encourage longer lead times
  • Focus on last-minute booking promotions during Feb-Jan when lead times are shortest

Popular Airbnb Amenities in Town of Rockland

Below is the distribution of amenities across listings in Town of Rockland:

Traveler Demographics

Guest Origin Distribution
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Age Distribution

Key Insights

  • Domestic travelers make up 95.3% of total guests, indicating a dominant local market share.
  • Primary international markets: United Kingdom (0.8%) and Canada (0.7%)
  • English is the top language at 72.4%, followed by Spanish (15.9%)
  • Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.5%

Recommendations

  • Target marketing campaigns for New York and Philadelphia markets
  • Develop localized content for United Kingdom and Canada
  • Prioritize English and Spanish language support
  • Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
  • Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding Town of Rockland. These nearby markets offer diverse opportunities for property investors and hosts:

MarketPropertiesMonthly RevenueDaily RateOccupancy
Town of Kingston11$8,281$500.1149%
Berlin Township15$7,352$702.3935%
Frankford Township10$7,076$504.3844%
Town of Stuyvesant11$6,822$515.8241%
Penn Estates63$6,814$397.9549%
Brookfield14$6,762$517.2050%
Town of Niskayuna11$6,323$506.3047%
Stroud Township126$6,313$429.1244%
Town of Pawling16$6,299$363.3558%
Town of Monroe24$6,190$693.8536%

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