Town of Potsdam Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New York, United States
Is Airbnb profitable in Town of Potsdam in 2025? Explore comprehensive Airbnb analytics for Town of Potsdam, New York, United States to uncover income potential. This 2025 STR market report for Town of Potsdam, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 51 active listings.
Whether you're considering an Airbnb investment in Town of Potsdam, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Town of Potsdam Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Town of Potsdam Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Town of Potsdam (2025)
Understanding the monthly revenue variations for Airbnb listings in Town of Potsdam is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Town of Potsdam is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Town of Potsdam across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,606+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,760 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,619 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $936, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Town of Potsdam
Town of Potsdam Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Town of Potsdam STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Town of Potsdam:
- Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 39%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Town of Potsdam
Average Daily Rate (ADR) Airbnb Trends in Town of Potsdam (2025)
Effective short term rental pricing strategy in Town of Potsdam involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Town of Potsdam typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $280+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $184 or more.
- Typical properties (Median) charge around $132 per night.
- Entry-level properties (Bottom 25%) earn around $85 per night.
Average Daily Rate (ADR) Trend by Month in Town of Potsdam
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Airbnb Seasonality Analysis & Trends in Town of Potsdam (2025)
Peak Season (July, April, August)
- Revenue averages $2,990 per month
- Occupancy rates average 53.4%
- Daily rates average $169
Shoulder Season
- Revenue averages $2,316 per month
- Occupancy maintains around 39.8%
- Daily rates hold near $165
Low Season (January, February, March)
- Revenue drops to average $1,277 per month
- Occupancy decreases to average 32.4%
- Daily rates adjust to average $152
Seasonality Insights for Town of Potsdam
- The Airbnb seasonality in Town of Potsdam shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Town of Potsdam's highest earning potential, with monthly revenues capable of climbing to $3,077, occupancy reaching a high of 59.6%, and ADRs peaking at $172.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,074, occupancy could drop to 27.9%, and ADRs may adjust down to $150.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Town of Potsdam.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Town of Potsdam seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Town of Potsdam (2025)
Exploring the top neighborhoods for short-term rentals in Town of Potsdam? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| SUNY Potsdam | Home to the State University of New York at Potsdam, this area attracts students, faculty, and visiting families. It's a vibrant spot for short-term rentals catering to academic visitors. | SUNY Potsdam campus, Potsdam Public Museum, Maxwell Memorial Library, Potsdam Town and Country Club |
| Downtown Potsdam | The heart of Potsdam filled with charming shops, restaurants, and cafes. Ideal for visitors wanting to explore local culture and enjoy the small-town feel. | Main Street, Basil's Restaurant, The Acoustic Cafe, Potsdam Market Square |
| racquette River | This scenic area offers beautiful riverside views and outdoor activities. Great for attracting nature lovers and those looking for a serene escape. | Racquette River, Parks and kayaking spots, Nature trails, Biking paths |
| Canton | Nearby Canton provides accessibility to St. Lawrence University, drawing visitors looking for short-term stays for college events and sports. | St. Lawrence University, Canton's downtown, Canton Park, Fashionable local eateries |
| Norwood | A charming small village on the edge of Potsdam, perfect for visitors looking for a quiet retreat with easy access to ponds and lakes. | Norwood Lake, Town park, Fishing spots, Local festivals |
| Potsdam Golf Club | This area attracts golfing enthusiasts and visitors during golf season. Homes near golf courses are popular for short-term vacation rentals. | Potsdam Golf Club, Scenic golf course views, Community events |
| Colton | A peaceful area with an outdoor focus, ideal for those looking to escape into nature and enjoy hiking, skiing, or fishing. | Colton State Forest, Hiking trails, Fishing spots, Snow sports in winter |
| West Potsdam | A less busy area of Potsdam that offers nature and rustic charm. Ideal for families or groups looking for a more tranquil stay away from the hustle of the town. | Rural farmland, Local craft shops, Outdoor recreational options |
Understanding Airbnb License Requirements & STR Laws in Town of Potsdam (2025)
While Town of Potsdam, New York, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Town of Potsdam to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Town of Potsdam (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Town of Potsdambased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
The Owlet’s Nest 🦉 on Norwood Lake
Entire Place • 4 bedrooms
Scheller House Downtown - 2600 ft.² - 4 br -1920’s
Entire Place • 4 bedrooms
Harriet House
Entire Place • 3 bedrooms
Norwood Lakefront Oasis - whole house
Entire Place • 3 bedrooms
Beautiful Scenic Riverfront Home
Entire Place • 3 bedrooms
The Village Retreat on Raq River
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Town of Potsdam (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Town of Potsdam based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Stacey | 1 | $106,750 | 33 | 5.00/5.0 |
| Jonathan | 4 | $100,903 | 214 | 4.86/5.0 |
| Elisa & John | 6 | $100,201 | 679 | 4.12/5.0 |
| Beth | 3 | $82,142 | 451 | 4.98/5.0 |
| Jarett | 1 | $60,231 | 42 | 4.98/5.0 |
| Cheri | 1 | $59,373 | 75 | 4.97/5.0 |
| Christina | 1 | $52,061 | 54 | 4.98/5.0 |
| Traci | 3 | $47,795 | 355 | 4.98/5.0 |
| Gail | 1 | $42,376 | 193 | 4.93/5.0 |
| Jessica | 1 | $39,712 | 69 | 4.99/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Town of Potsdam.
Dive Deeper: Advanced Town of Potsdam STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Town of Potsdam. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsTown of Potsdam Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Town of Potsdam
- The Town of Potsdam Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84.3% of the 51 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Town of Potsdam, Apartment/Condo properties are the most common (45.1%), reflecting the local real estate landscape.
- Houses represent a significant 37.3% portion, catering likely to families or larger groups.
- Smaller segments like unique stays, hotel/boutique, others (combined 6.0%) offer potential for unique stay experiences.
Town of Potsdam Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Town of Potsdam
- The dominant room capacity in Town of Potsdam is 1 bedroom listings, making up 35.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 54.9% of the active Airbnb listings in Town of Potsdam, indicating a high concentration in these sizes.
- A significant 23.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Town of Potsdam.
Town of Potsdam Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Town of Potsdam
- The most common guest capacity trend in Town of Potsdam vacation rentals is listings accommodating 2 guests (21.6%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Town of Potsdam STR market, accounting for 39.2% of listings.
- 37.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Town of Potsdam.
- On average, properties in Town of Potsdam are equipped to host 4.1 guests.
Town of Potsdam Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Town of Potsdam
- The most common availability pattern in Town of Potsdam falls within the 181-270 days range, representing 47.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 72.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Town of Potsdam (45.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 29.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Town of Potsdam Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
24 listings
47.1% of total
2 Nights
18 listings
35.3% of total
3 Nights
3 listings
5.9% of total
7-29 Nights
4 listings
7.8% of total
30+ Nights
2 listings
3.9% of total
Key Insights
- The most prevalent minimum stay requirement in Town of Potsdam is 1 Night, adopted by 47.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (82.4%) of the Town of Potsdam Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 47.1% of Town of Potsdam hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Town of Potsdam.
Town of Potsdam Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
8 listings
17.8% of total
Moderate
18 listings
40% of total
Firm
7 listings
15.6% of total
Strict
12 listings
26.7% of total
Cancellation Policy Insights for Town of Potsdam
- The prevailing Airbnb cancellation policy trend in Town of Potsdam is Moderate, used by 40% of listings.
- There's a relatively balanced mix between guest-friendly (57.8%) and stricter (42.3%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 40% market standard in Town of Potsdam.
- Regularly review your cancellation policy against competitors and market demand shifts in Town of Potsdam.
Town of Potsdam STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Town of Potsdam
- The overall average booking lead time for vacation rentals in Town of Potsdam is 54 days.
- Guests book furthest in advance for stays during May (average 108 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 33 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (80 days avg.) sees the longest lead times, while Winter (38 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (54 days) as a baseline for your pricing and availability strategy in Town of Potsdam.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 108 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 80 days) to capture early planners.
- Monitor your own booking lead times against these Town of Potsdam averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Town of Potsdam (2025)
Amenity Prevalence
Amenity Insights for Town of Potsdam
- Essential amenities in Town of Potsdam that guests expect include: Free parking on premises, Smoke alarm, Hot water, Heating, Essentials. Lacking these (any) could significantly impact bookings.
- Popular amenities like Carbon monoxide alarm, Dishes and silverware, Cooking basics are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Town of Potsdam: Free parking on premises, Smoke alarm, Hot water, Heating, Essentials.
- Prioritize adding missing essentials: Smoke alarm, Hot water, Heating, Essentials.
- Consider adding popular differentiators like Carbon monoxide alarm or Dishes and silverware to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Town of Potsdam to stay competitive.
Town of Potsdam Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Town of Potsdam
- The typical guest profile for Airbnb in Town of Potsdam consists of primarily domestic travelers (90%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 90.0% of guests.
- Key international markets include United States (90%) and Canada (7.9%).
- Top languages spoken are English (74.2%) followed by Spanish (10.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and Rochester.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Town of Potsdam Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Town of Trenton | 11 | $8,040 | $458.56 | 54% |
| Mille-Isles | 93 | $5,049 | $415.08 | 41% |
| Grenville-sur-la-Rouge | 32 | $4,226 | $362.40 | 41% |
| Piseco | 10 | $4,181 | $329.34 | 43% |
| Town of North Elba | 249 | $3,765 | $395.96 | 41% |
| Cantley | 22 | $3,741 | $242.96 | 50% |
| Town of Cicero | 33 | $3,611 | $238.12 | 54% |
| Town of Sullivan | 29 | $3,459 | $293.24 | 47% |
| Town of Constantia | 26 | $3,449 | $311.45 | 38% |
| Town of Lenox | 20 | $3,440 | $328.91 | 46% |