Town of Mount Pleasant Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New York, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Town of Mount Pleasant in 2025? Explore comprehensive Airbnb analytics for Town of Mount Pleasant, New York, United States to uncover income potential. This 2025 STR market report for Town of Mount Pleasant, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 24 active listings.

Whether you're considering an Airbnb investment in Town of Mount Pleasant, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Town of Mount Pleasant Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Town of Mount Pleasant Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$269
The average rental revenue earned for an occupied room per day in Town of Mount Pleasant.
Occupancy Rate(?)
45.5%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$30,384
Typical annual income for an Airbnb listing in Town of Mount Pleasant. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
11.2%
Strong growth (11.2%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Town of Mount Pleasant.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Town of Mount Pleasant.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
24
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Town of Mount Pleasant (2025)

Understanding the monthly revenue variations for Airbnb listings in Town of Mount Pleasant is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Town of Mount Pleasant is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Town of Mount Pleasant across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $8,331+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,639 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,577 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,302, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Town of Mount Pleasant

Town of Mount Pleasant Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Town of Mount Pleasant STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Town of Mount Pleasant:

  • Best-in-class properties (Top 10%) achieve 89%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 66% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 43%.
  • Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Town of Mount Pleasant

Average Daily Rate (ADR) Airbnb Trends in Town of Mount Pleasant (2025)

Effective short term rental pricing strategy in Town of Mount Pleasant involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Town of Mount Pleasant typically peaks in October and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $730+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $285 or more.
  • Typical properties (Median) charge around $160 per night.
  • Entry-level properties (Bottom 25%) earn around $109 per night.

Average Daily Rate (ADR) Trend by Month in Town of Mount Pleasant

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Airbnb Seasonality Analysis & Trends in Town of Mount Pleasant (2025)

Peak Season (May, April, December)
  • Revenue averages $4,668 per month
  • Occupancy rates average 57.1%
  • Daily rates average $272
Shoulder Season
  • Revenue averages $3,861 per month
  • Occupancy maintains around 45.2%
  • Daily rates hold near $271
Low Season (February, March, August)
  • Revenue drops to average $2,478 per month
  • Occupancy decreases to average 36.2%
  • Daily rates adjust to average $259

Seasonality Insights for Town of Mount Pleasant

  • The Airbnb seasonality in Town of Mount Pleasant shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Town of Mount Pleasant's highest earning potential, with monthly revenues capable of climbing to $5,082, occupancy reaching a high of 65.7%, and ADRs peaking at $279.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,684, occupancy could drop to 29.5%, and ADRs may adjust down to $243.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Town of Mount Pleasant.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Town of Mount Pleasant seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Town of Mount Pleasant (2025)

Exploring the top neighborhoods for short-term rentals in Town of Mount Pleasant? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Mount Pleasant
The vibrant heart of the town with easy access to shops and restaurants. It's a great spot for travelers looking to explore the local culture and community events.
Mount Pleasant Town Hall, Local Shops, Restaurants, Community Parks
Lake Seargent Area
Offering beautiful lake views and outdoor activities, this area is ideal for nature lovers and those looking to escape the urban environment.
Lake Seargent, Fishing Spots, Hiking Trails, Picnic Areas
West Lake Boulevard
A quiet residential area known for its family-friendly atmosphere. Great for guests looking for a peaceful retreat near the water.
Local Parks, Boating Access, Scenic Views
Nature Preserve Area
Surrounded by natural beauty, this area attracts guests interested in outdoor recreation such as hiking, bird watching, and enjoying the tranquil environment.
Nature Trails, Bird Watching Sites, Scenic Overlooks
The Highlands
A suburban area known for its spacious homes and parks, making it a great choice for families and larger groups.
Playgrounds, Parks, Family Activities
French Hill
A historic neighborhood with charming homes and a community feel, it's perfect for visitors interested in local history.
Historic Homes, Local Community Events, Art Galleries
East Mount Pleasant
An expanding area with new developments, appealing to both business travelers and families looking for modern accommodations.
New Shopping Centers, Local Restaurants, Parks and Recreation
Pleasantville Road
A popular road with easy access to nearby amenities, shopping, and dining, making it convenient for tourists to explore the area.
Shopping Malls, Restaurants, Local Markets

Understanding Airbnb License Requirements & STR Laws in Town of Mount Pleasant (2025)

While Town of Mount Pleasant, New York, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Town of Mount Pleasant to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Town of Mount Pleasant (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Town of Mount Pleasantbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Luxury NY Retreat+Free Parking!

Luxury NY Retreat+Free Parking!

Entire Place • 3 bedrooms

$143,204
Revenue
35.5%
Occupancy
$769.68
Daily Rate
Close to New York City with Bridge View & Parking

Close to New York City with Bridge View & Parking

Entire Place • 4 bedrooms

$80,762
Revenue
56.8%
Occupancy
$379.78
Daily Rate
Relaxing & Great Location & Minutes from New York

Relaxing & Great Location & Minutes from New York

Entire Place • 4 bedrooms

$66,810
Revenue
37.2%
Occupancy
$407.90
Daily Rate
Stone Kiln Castle

Stone Kiln Castle

Entire Place • 4 bedrooms

$60,934
Revenue
50.0%
Occupancy
$771.61
Daily Rate
Charming private 1BR apt. Easy access to NYC

Charming private 1BR apt. Easy access to NYC

Entire Place • 1 bedroom

$43,663
Revenue
79.0%
Occupancy
$148.01
Daily Rate
Quaint Cottage in the Woods

Quaint Cottage in the Woods

Entire Place • 2 bedrooms

$39,986
Revenue
43.4%
Occupancy
$245.48
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Town of Mount Pleasant (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Town of Mount Pleasant based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Danny2$147,5723054.83/5.0
Fayeem1$143,204224.86/5.0
Serena1$60,93475.00/5.0
Les2$58,7674064.99/5.0
Russell1$43,6632694.96/5.0
Jenna1$39,986354.94/5.0
Alison1$34,640594.83/5.0
Andrea1$33,19245.00/5.0
Sharon1$31,111524.96/5.0
Vicky1$29,67445.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Town of Mount Pleasant.

Dive Deeper: Advanced Town of Mount Pleasant STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Town of Mount Pleasant. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Town of Mount Pleasant Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Town of Mount Pleasant

  • The Town of Mount Pleasant Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 70.8% of the 24 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Town of Mount Pleasant, House properties are the most common (70.8%), reflecting the local real estate landscape.
  • Houses represent a significant 70.8% portion, catering likely to families or larger groups.

Town of Mount Pleasant Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Town of Mount Pleasant

  • The dominant room capacity in Town of Mount Pleasant is 2 bedrooms listings, making up 25% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 41.7% of the active Airbnb listings in Town of Mount Pleasant, indicating a high concentration in these sizes.
  • A significant 20.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Town of Mount Pleasant.

Town of Mount Pleasant Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Town of Mount Pleasant

  • The most common guest capacity trend in Town of Mount Pleasant vacation rentals is listings accommodating 2 guests (25%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 8+ guests dominate the Town of Mount Pleasant STR market, accounting for 45.8% of listings.
  • 20.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Town of Mount Pleasant.
  • On average, properties in Town of Mount Pleasant are equipped to host 3.0 guests.

Town of Mount Pleasant Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Town of Mount Pleasant

  • The most common availability pattern in Town of Mount Pleasant falls within the 271-366 days range, representing 41.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 70.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Town of Mount Pleasant (29.2%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 29.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Town of Mount Pleasant Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (13%)

1 Night

3 listings

13% of total

2 Nights (26.1%)

2 Nights

6 listings

26.1% of total

3 Nights (13%)

3 Nights

3 listings

13% of total

4-6 Nights (26.1%)

4-6 Nights

6 listings

26.1% of total

7-29 Nights (17.4%)

7-29 Nights

4 listings

17.4% of total

30+ Nights (4.3%)

30+ Nights

1 listings

4.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Town of Mount Pleasant is 2 Nights, adopted by 26.1% of listings. This highlights the market's preference for shorter, flexible bookings.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 26.1% of Town of Mount Pleasant hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 13% currently do.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Town of Mount Pleasant.

Town of Mount Pleasant Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

1 listings

4.3% of total

Flexible (26.1%)

Flexible

6 listings

26.1% of total

Moderate (17.4%)

Moderate

4 listings

17.4% of total

Firm (8.7%)

Firm

2 listings

8.7% of total

Strict (43.5%)

Strict

10 listings

43.5% of total

Cancellation Policy Insights for Town of Mount Pleasant

  • The prevailing Airbnb cancellation policy trend in Town of Mount Pleasant is Strict, used by 43.5% of listings.
  • A majority (52.2%) of hosts in Town of Mount Pleasant utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 43.5% market standard in Town of Mount Pleasant.
  • With 43.5% using Strict terms, this is a viable option in Town of Mount Pleasant, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Town of Mount Pleasant.

Town of Mount Pleasant STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Town of Mount Pleasant

  • The overall average booking lead time for vacation rentals in Town of Mount Pleasant is 57 days.
  • Guests book furthest in advance for stays during December (average 80 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 29 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (73 days avg.) sees the longest lead times, while Spring (53 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (57 days) as a baseline for your pricing and availability strategy in Town of Mount Pleasant.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 80 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 73 days) to capture early planners.
  • Monitor your own booking lead times against these Town of Mount Pleasant averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Town of Mount Pleasant (2025)

Amenity Prevalence

Amenity Insights for Town of Mount Pleasant

  • Essential amenities in Town of Mount Pleasant that guests expect include: Refrigerator, Microwave, Carbon monoxide alarm, Smoke alarm, Wifi, Heating, Essentials, Air conditioning, Coffee maker, Hot water. Lacking these (any) could significantly impact bookings.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Town of Mount Pleasant: Refrigerator, Microwave, Carbon monoxide alarm, Smoke alarm, Wifi, Heating, Essentials, Air conditioning, Coffee maker, Hot water.
  • Prioritize adding missing essentials: Essentials, Air conditioning, Coffee maker, Hot water.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Town of Mount Pleasant to stay competitive.

Town of Mount Pleasant Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Town of Mount Pleasant

  • The typical guest profile for Airbnb in Town of Mount Pleasant consists of primarily domestic travelers (86%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 86.1% of guests.
  • Key international markets include United States (86.1%) and DC (2.2%).
  • Top languages spoken are English (59.5%) followed by Spanish (13.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from New York and Tampa.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Town of Mount Pleasant Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Town of Stuyvesant10$6,757$533.7441%
Frankford Township10$6,656$501.8045%
Spring Lake Heights16$6,192$690.8849%
Town of Kingston13$6,045$436.1849%
Town of East Hampton1,420$6,008$940.0238%
Town of Pawling16$5,956$392.4156%
Town of Southampton1,321$5,900$938.2336%
Brookfield13$5,891$486.6351%
Town/Village of Harrison10$5,764$590.2048%
Town of Monroe23$5,561$686.6133%

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