Town of East Hampton Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New York, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Town of East Hampton in 2025? Explore comprehensive Airbnb analytics for Town of East Hampton, New York, United States to uncover income potential. This 2025 STR market report for Town of East Hampton, based on AirROI data from April 2024 to March 2025, reveals key trends in the bustling market of 1,420 active listings.

Whether you're considering an Airbnb investment in Town of East Hampton, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Town of East Hampton Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Town of East Hampton Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$940
The average rental revenue earned for an occupied room per day in Town of East Hampton.
Occupancy Rate(?)
37.6%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$72,098
Typical annual income for an Airbnb listing in Town of East Hampton. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-3.4%
Slight decrease (-3.4%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Town of East Hampton.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Town of East Hampton.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
1,420
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Town of East Hampton (2025)

Understanding the monthly revenue variations for Airbnb listings in Town of East Hampton is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Town of East Hampton is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Town of East Hampton across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $20,868+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $12,273 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $6,443 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $2,976, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Town of East Hampton

Town of East Hampton Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Town of East Hampton STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Town of East Hampton:

  • Best-in-class properties (Top 10%) achieve 66%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 48% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 28%.
  • Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Town of East Hampton

Average Daily Rate (ADR) Airbnb Trends in Town of East Hampton (2025)

Effective short term rental pricing strategy in Town of East Hampton involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Town of East Hampton typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $1,848+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $1,202 or more.
  • Typical properties (Median) charge around $762 per night.
  • Entry-level properties (Bottom 25%) earn around $461 per night.

Average Daily Rate (ADR) Trend by Month in Town of East Hampton

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Airbnb Seasonality Analysis & Trends in Town of East Hampton (2025)

Peak Season (August, July, June)
  • Revenue averages $18,574 per month
  • Occupancy rates average 50.5%
  • Daily rates average $1,070
Shoulder Season
  • Revenue averages $7,320 per month
  • Occupancy maintains around 29.8%
  • Daily rates hold near $933
Low Season (January, February, March)
  • Revenue drops to average $4,360 per month
  • Occupancy decreases to average 21.7%
  • Daily rates adjust to average $865

Seasonality Insights for Town of East Hampton

  • The Airbnb seasonality in Town of East Hampton shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Town of East Hampton's highest earning potential, with monthly revenues capable of climbing to $21,787, occupancy reaching a high of 60.0%, and ADRs peaking at $1,092.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $4,058, occupancy could drop to 20.3%, and ADRs may adjust down to $861.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Town of East Hampton.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Town of East Hampton seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Town of East Hampton (2025)

Exploring the top neighborhoods for short-term rentals in Town of East Hampton? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
East Hampton Village
The heart of the Hamptons, East Hampton Village is known for its upscale atmosphere and beautiful beaches. It attracts tourists seeking luxury and relaxation, making it a prime location for Airbnb hosting.
East Hampton Main Beach, Pollock-Krasner House and Study Center, East Hampton Village Nature Trail and Wildlife Sanctuary, Guild Hall, Wiborg Beach
Sag Harbor
Sag Harbor is a charming historic whaling village with a vibrant arts scene and scenic waterfront. It offers a unique experience for visitors looking for culture and history.
Sag Harbor Whaling Museum, Long Wharf, Bay Street Theater, Shelter Island Ferry, Sag Harbor Golf Club
Amagansett
A quieter alternative to its neighbors, Amagansett offers stunning beaches and a laid-back atmosphere, making it appealing to families and those looking for a peaceful retreat.
Amagansett Beach, Indian Wells Beach, Amagansett National Wildlife Refuge, Amagansett Farmers Market, The Stephen Talkhouse
Montauk
Known as the 'End' of Long Island, Montauk is famous for its beaches, fresh seafood, and laid-back vibe. It attracts surfers, beachgoers, and fishing enthusiasts.
Montauk Point Lighthouse, Kirk Park Beach, Montauk Brewing Company, Gosman's Dock, Ditch Plains Beach
Napeague
Napeague offers a more secluded beach experience with a focus on natural beauty and tranquility. It's perfect for those looking to escape the hustle and bustle.
Napeague State Park, Hither Hills State Park, Hampton Beaches, Old Navy Beach
Bridgehampton
Bridgehampton is known for its beautiful estates and vineyards, as well as its proximity to world-class dining and shopping. It attracts affluent visitors seeking luxury.
Wölffer Estate Vineyard, Bridgehampton Beach, The Children's Museum of the East End, Bridgehampton Historical Society, Farmers Market
Wainscott
A small, quiet hamlet that offers a more relaxed atmosphere, Wainscott is ideal for visitors looking for privacy and natural surroundings close to East Hampton.
Wainscott Beach, Hampton Woodlands, Hecock Park, Nearby vineyards and farms
North Haven
Located on a small peninsula, North Haven offers stunning water views and is close to both Sag Harbor and Shelter Island, making it a prime spot for visitors.
North Haven Village Park, Sag Harbor Bay, Shelter Island Sound, Beautiful waterfront homes

Understanding Airbnb License Requirements & STR Laws in Town of East Hampton (2025)

While Town of East Hampton, New York, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Town of East Hampton to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 0% licensed listings)

Top Performing Airbnb Properties in Town of East Hampton (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Town of East Hamptonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Boxwood Beach House

Boxwood Beach House

Entire Place • 6 bedrooms

$589,031
Revenue
64.6%
Occupancy
$2487.59
Daily Rate
East Hampton Sag Harbor Fringe Pool, Hot Tub, Gym

East Hampton Sag Harbor Fringe Pool, Hot Tub, Gym

Entire Place • 5 bedrooms

$506,451
Revenue
51.8%
Occupancy
$1826.24
Daily Rate
Designer East Hampton Farmhouse - Cozy Vibes

Designer East Hampton Farmhouse - Cozy Vibes

Entire Place • 3 bedrooms

$472,701
Revenue
80.3%
Occupancy
$1529.79
Daily Rate
New Art Deco Home *Hot Tub Open Year Round*

New Art Deco Home *Hot Tub Open Year Round*

Entire Place • 5 bedrooms

$456,196
Revenue
36.3%
Occupancy
$1993.02
Daily Rate
Amagansett Farmhouse Retreat - Basement Arcade

Amagansett Farmhouse Retreat - Basement Arcade

Entire Place • 4 bedrooms

$455,632
Revenue
58.8%
Occupancy
$1760.86
Daily Rate
Modern sanctuary

Modern sanctuary

Entire Place • 8 bedrooms

$437,199
Revenue
22.9%
Occupancy
$3999.77
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Town of East Hampton (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Town of East Hampton based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
StayMarquis56$3,640,6771811.73/5.0
Ocean Colony Beach44$1,503,6281122.15/5.0
Ashley3$1,302,9843454.99/5.0
Plum18$1,191,9773574.86/5.0
Sara5$1,103,561514.94/5.0
HamptonsDave3$886,505934.96/5.0
Rishie3$783,183865.00/5.0
Ron9$706,56928644.91/5.0
Robin1$589,03165.00/5.0
Eric7$553,4361164.70/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Town of East Hampton.

Dive Deeper: Advanced Town of East Hampton STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Town of East Hampton. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Town of East Hampton Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Town of East Hampton

  • The Town of East Hampton Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.4% of the 1,420 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Town of East Hampton, House properties are the most common (82.7%), reflecting the local real estate landscape.
  • Houses represent a significant 82.7% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, others, outdoor/unique (combined 6.8%) offer potential for unique stay experiences.

Town of East Hampton Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Town of East Hampton

  • The dominant room capacity in Town of East Hampton is 3 bedrooms listings, making up 27.9% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 4 bedrooms properties represent 54.0% of the active Airbnb listings in Town of East Hampton, indicating a high concentration in these sizes.
  • A significant 68.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Town of East Hampton.

Town of East Hampton Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Town of East Hampton

  • The most common guest capacity trend in Town of East Hampton vacation rentals is listings accommodating 8+ guests (39.2%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Town of East Hampton STR market, accounting for 64.1% of listings.
  • 68.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Town of East Hampton.
  • On average, properties in Town of East Hampton are equipped to host 5.9 guests.

Town of East Hampton Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Town of East Hampton

  • The most common availability pattern in Town of East Hampton falls within the 271-366 days range, representing 65.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 94.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Town of East Hampton (39.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 6.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Town of East Hampton Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (14.6%)

1 Night

199 listings

14.6% of total

2 Nights (22.2%)

2 Nights

303 listings

22.2% of total

3 Nights (17.4%)

3 Nights

237 listings

17.4% of total

4-6 Nights (14.4%)

4-6 Nights

196 listings

14.4% of total

7-29 Nights (19.6%)

7-29 Nights

267 listings

19.6% of total

30+ Nights (11.9%)

30+ Nights

162 listings

11.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Town of East Hampton is 2 Nights, adopted by 22.2% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (11.9%) caters to monthly stays (30+ nights) in Town of East Hampton, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 22.2% of Town of East Hampton hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 14.6% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 11.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Town of East Hampton.

Town of East Hampton Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

15 listings

1.3% of total

Super Strict 60 Days

24 listings

2% of total

Flexible

49 listings

4.2% of total

Moderate (10%)

Moderate

118 listings

10% of total

Firm (23.2%)

Firm

273 listings

23.2% of total

Strict (59.2%)

Strict

696 listings

59.2% of total

Cancellation Policy Insights for Town of East Hampton

  • The prevailing Airbnb cancellation policy trend in Town of East Hampton is Strict, used by 59.2% of listings.
  • A majority (82.4%) of hosts in Town of East Hampton utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 59.2% market standard in Town of East Hampton.
  • With 59.2% using Strict terms, this is a viable option in Town of East Hampton, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Town of East Hampton.

Town of East Hampton STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Town of East Hampton

  • The overall average booking lead time for vacation rentals in Town of East Hampton is 61 days.
  • Guests book furthest in advance for stays during July (average 88 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 25 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (81 days avg.) sees the longest lead times, while Winter (32 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (61 days) as a baseline for your pricing and availability strategy in Town of East Hampton.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 88 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 81 days) to capture early planners.
  • Monitor your own booking lead times against these Town of East Hampton averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Town of East Hampton (2025)

Amenity Prevalence

Amenity Insights for Town of East Hampton

  • Essential amenities in Town of East Hampton that guests expect include: Wifi, Free parking on premises, Air conditioning, Smoke alarm. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Heating, Carbon monoxide alarm are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Town of East Hampton: Wifi, Free parking on premises, Air conditioning, Smoke alarm.
  • Prioritize adding missing essentials: Wifi, Free parking on premises, Air conditioning, Smoke alarm.
  • Consider adding popular differentiators like TV or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Town of East Hampton to stay competitive.

Town of East Hampton Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Town of East Hampton

  • The typical guest profile for Airbnb in Town of East Hampton consists of primarily domestic travelers (93%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 93.0% of guests.
  • Key international markets include United States (93%) and United Kingdom (1.3%).
  • Top languages spoken are English (61.2%) followed by Spanish (12.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from New York and Los Angeles.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Town of East Hampton Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Town of Stuyvesant10$6,757$533.7441%
Milford11$6,343$500.1059%
Town of Pawling16$5,956$392.4156%
Town of Southampton1,321$5,900$938.2336%
Brookfield13$5,891$486.6351%
Town/Village of Harrison10$5,764$590.2048%
Middletown384$5,575$548.0046%
Town of Stillwater54$5,325$536.4846%
Town of Putnam Valley50$5,316$394.3048%
Craryville21$5,255$522.5338%

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