Southampton Airbnb Market Analysis 2026: Short Term Rental Data & Vacation Rental Statistics in New York, United States
Is Airbnb profitable in Southampton in 2026? Explore comprehensive Airbnb analytics for Southampton, New York, United States to uncover income potential. This 2026 STR market report for Southampton, based on AirROI data from February 2025 to January 2026, reveals key trends in the niche market of 19 active listings.
Whether you're considering an Airbnb investment in Southampton, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Southampton Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Southampton Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Southampton (2026)
Understanding the monthly revenue variations for Airbnb listings in Southampton is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Southampton is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Southampton across different performance tiers:
- Best-in-class properties (Top 10%) achieve $27,117+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $13,297 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $6,782 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $3,175, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Southampton
Southampton Airbnb Occupancy Rate Trends (2026)
Maximize your bookings by understanding the Southampton STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Southampton:
- Best-in-class properties (Top 10%) achieve 53%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 43% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 24%.
- Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Southampton
Average Daily Rate (ADR) Airbnb Trends in Southampton (2026)
Effective short term rental pricing strategy in Southampton involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Southampton typically peaks in July and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $2,791+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $2,231 or more.
- Typical properties (Median) charge around $1,146 per night.
- Entry-level properties (Bottom 25%) earn around $514 per night.
Average Daily Rate (ADR) Trend by Month in Southampton
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Airbnb Seasonality Analysis & Trends in Southampton (2026)
Peak Season (August, July, June)
- Revenue averages $19,045 per month
- Occupancy rates average 40.8%
- Daily rates average $1,608
Shoulder Season
- Revenue averages $7,407 per month
- Occupancy maintains around 23.0%
- Daily rates hold near $1,210
Low Season (February, March, April)
- Revenue drops to average $0 per month
- Occupancy decreases to average 0.0%
- Daily rates adjust to average $1,520
Seasonality Insights for Southampton
- The Airbnb seasonality in Southampton shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Southampton's highest earning potential, with monthly revenues capable of climbing to $21,633, occupancy reaching a high of 55.0%, and ADRs peaking at $1,661.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $0, occupancy could drop to 0.0%, and ADRs may adjust down to $1,030.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Southampton.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Southampton seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Southampton (2026)
Exploring the top neighborhoods for short-term rentals in Southampton? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Southampton Village | A charming and affluent area known for its beautiful beaches and upscale shops. This area attracts tourists looking for a luxurious seaside experience with premium attractions. | Cooper's Beach, Southampton Arts Center, Halsey House, Shinnecock Hills Golf Club, Southampton Historical Museum, Magnolia Manor |
| North Sea | A scenic area known for its tranquil environment and proximity to nature reserves. Ideal for families and nature lovers seeking peace and outdoor activities. | North Sea Harbor, Hubbards Point, North Sea Park, Tom's Point, Agawam Park, Mecox Bay |
| Westhampton Beach | A trendy coastal community that offers a blend of vibrant nightlife and beautiful beaches. Perfect for visitors seeking both relaxation and entertainment. | Westhampton Beach Performing Arts Center, Cupso Tea, Pike's Beach, Westhampton Beach's monthly seafood festival, Morris Road Park, Westhampton Village |
| Bridgehampton | Known for its stunning estate homes and vineyards, this area attracts those looking for wine tasting and upscale dining experiences. Great for couples and foodies. | Bridgehampton Commons, Wölffer Estate Vineyard, The Bridge Golf Club, Southampton Vineyards, Channing Daughters Winery, Mecox Bay |
| Quogue | A quaint seaside village renowned for its beautiful homes and beaches. It offers a relaxing getaway that's still close to the action of nearby towns. | Quogue Beach, Quogue Wildlife Refuge, Quogue Historical Society, Pond Golf Club, Quogue Library, Summer Theatre in New England |
| East Quogue | Offers a more laid-back vibe with stunning natural landscapes. Perfect for families looking for a quiet retreat away from the hustle. | East Quogue Beach, Tiana Beach, Joseph D. Sharkey Park, Shinnecock Inlet, Westhampton Dunes, The East Quogue Nature Trail |
| Sag Harbor | A rich historic town with a vibrant arts scene and waterfront charm. Attracts tourists interested in maritime history and cultural events. | Sag Harbor Whaling Museum, Bay Street Theater, Havens Beach, Long Wharf, Sag Harbor Yacht Club, Mashashimuet Park |
| Hamptons Bay | A picturesque area known for its opulent properties and stunning ocean views. Ideal for high-end travelers and those seeking exclusive beach access. | Hamptons Bay Beach, Mecox Bay, Maidstone Park, Southampton Arts Center, Sailor's Haven, The Atlantic Ocean |
Understanding Airbnb License Requirements & STR Laws in Southampton (2026)
While Southampton, New York, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Southampton to ensure full compliance before hosting.
(Source: AirROI data, 2026, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Southampton (2026)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Southamptonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
RoveTravel | Oceanstone | Villa w/ Beach Access
Entire Place • 5 bedrooms
Southampton home with pool, near town and beaches
Entire Place • 3 bedrooms
LaDolceVita 98SPL | Heated Pool,Golf,Kid Friendly
Entire Place • 6 bedrooms
Southampton Village 5 BR 5.5 BA
Entire Place • 5 bedrooms
Southampton Village Escape
Entire Place • 3 bedrooms
Serene SH Village Gem W/Heated Saltwater Pool
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Southampton (2026)
Learn from the best! This table showcases top-performing Airbnb hosts in Southampton based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| StayMarquis | 5 | $334,580 | 7 | Not Rated |
| Rove Travel | 1 | $274,851 | 7 | 4.86/5.0 |
| Christine | 1 | $104,343 | 3 | 5.00/5.0 |
| Adrian | 1 | $97,748 | 1 | Not Rated |
| Katie | 1 | $79,529 | 6 | 4.83/5.0 |
| Cindy | 1 | $75,544 | 2 | Not Rated |
| Superhost | 1 | $59,026 | 2 | Not Rated |
| Jennifer | 1 | $53,795 | 1 | Not Rated |
| Crissy | 1 | $41,075 | 13 | 4.92/5.0 |
| Joan And Paul | 1 | $29,262 | 15 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Southampton.
Dive Deeper: Advanced Southampton STR Market Data (2026)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Southampton. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSouthampton Short-Term Rental Market Composition (2026): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Southampton
- The Southampton Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.5% of the 19 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Southampton, House properties are the most common (84.2%), reflecting the local real estate landscape.
- Houses represent a significant 84.2% portion, catering likely to families or larger groups.
- The presence of 5.3% Hotel/Boutique listings indicates integration with traditional hospitality.
Southampton Airbnb Room Capacity Analysis (2026): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Southampton
- The dominant room capacity in Southampton is 5+ bedrooms listings, making up 31.6% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 5+ bedrooms and 3 bedrooms properties represent 57.9% of the active Airbnb listings in Southampton, indicating a high concentration in these sizes.
- A significant 68.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Southampton.
Southampton Vacation Rental Guest Capacity Trends (2026)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Southampton
- The most common guest capacity trend in Southampton vacation rentals is listings accommodating 8+ guests (47.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 7 guests dominate the Southampton STR market, accounting for 63.2% of listings.
- 73.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Southampton.
- On average, properties in Southampton are equipped to host 6.1 guests.
Southampton Airbnb Booking Patterns (2026): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Southampton
- The most common availability pattern in Southampton falls within the 271-366 days range, representing 94.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Southampton (52.6%), reflecting common guest stay durations or potential owner blocking patterns.
Southampton Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
2 listings
10.5% of total
2 Nights
1 listings
5.3% of total
3 Nights
1 listings
5.3% of total
4-6 Nights
4 listings
21.1% of total
7-29 Nights
1 listings
5.3% of total
30+ Nights
10 listings
52.6% of total
Key Insights
- The most prevalent minimum stay requirement in Southampton is 30+ Nights, adopted by 52.6% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (15.8%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (52.6%) caters to monthly stays (30+ nights) in Southampton, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 52.6% of Southampton hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 10.5% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 52.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Southampton.
Southampton Airbnb Cancellation Policy Trends Analysis (2026)
Super Strict 60 Days
5 listings
26.3% of total
Flexible
1 listings
5.3% of total
Firm
8 listings
42.1% of total
Strict
5 listings
26.3% of total
Cancellation Policy Insights for Southampton
- The prevailing Airbnb cancellation policy trend in Southampton is Firm, used by 42.1% of listings.
- A majority (68.4%) of hosts in Southampton utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 42.1% market standard in Southampton.
- Regularly review your cancellation policy against competitors and market demand shifts in Southampton.
Southampton STR Booking Lead Time Analysis (2026)
Average Booking Lead Time by Month
Booking Lead Time Insights for Southampton
- The overall average booking lead time for vacation rentals in Southampton is 24 days.
- Guests book furthest in advance for stays during January (average 45 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in April (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (32 days avg.) sees the longest lead times, while Spring (0 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (24 days) as a baseline for your pricing and availability strategy in Southampton.
- For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 45 days out to capitalize on advance planning.
- During April, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 32 days) to capture early planners.
- Monitor your own booking lead times against these Southampton averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Southampton (2026)
Amenity Prevalence
Amenity Insights for Southampton
- Essential amenities in Southampton that guests expect include: Carbon monoxide alarm, Wifi, Smoke alarm, Air conditioning, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Free parking on premises, Washer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Southampton: Carbon monoxide alarm, Wifi, Smoke alarm, Air conditioning, TV.
- Consider adding popular differentiators like Heating or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Southampton to stay competitive.
Southampton Airbnb Guest Demographics & Profile Analysis (2026)
Guest Profile Summary for Southampton
- The typical guest profile for Airbnb in Southampton consists of primarily domestic travelers (93%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Russian.
- Domestic travelers account for 93.0% of guests.
- Key international markets include United States (93%) and South Africa (1.8%).
- Top languages spoken are English (69.6%) followed by Russian (13%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and Seattle.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Southampton Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Sag Harbor | 15 | $6,129 | $1280.84 | 40% |
| Town of East Hampton | 1,327 | $5,945 | $986.02 | 36% |
| Middletown | 395 | $5,781 | $589.01 | 45% |
| Town of Southampton | 1,201 | $5,620 | $1002.45 | 33% |
| New Shoreham | 120 | $5,359 | $637.79 | 45% |
| Monmouth Beach | 12 | $5,209 | $794.91 | 38% |
| Town of Pleasant Valley | 29 | $5,076 | $509.86 | 40% |
| Town of Putnam Valley | 50 | $4,930 | $413.72 | 43% |
| Town of Pawling | 19 | $4,658 | $411.34 | 44% |
| Barrington | 33 | $4,624 | $431.17 | 49% |