Airbnb Market Analytics, Statistics and Data in City of Rochester, New York, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in City of Rochester? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in City of Rochester:
How much do Airbnb hosts make on average per month in City of Rochester?
The short-term rental market in City of Rochester shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,847 per month
- Strong performing properties (top 25%) make $3,220 or more
- Best-in-class properties (top 10%) achieve $4,942+ monthly
- Entry-level properties (bottom 25%) typically earn around $879
Revenue Variations by Month
Occupancy Rates Throughout the Year in City of Rochester
The market in City of Rochester shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 47% occupancy rates
- Strong performing properties (top 25%) achieve 70% or higher
- Best-in-class properties (top 10%) reach 85%+occupancy
- Entry-level properties (bottom 25%) average around 25%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in City of Rochester
Daily rates in City of Rochester vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $103 per night
- Strong performing properties (top 25%) secure $161 or more
- Best-in-class properties (top 10%) pull in $217+ per night
- Entry-level properties (bottom 25%) earn around $53
Daily Rate Variations by Month
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Seasonality patterns in City of Rochester
Peak Season (June, August, May)
- Revenue peaks at $2878.16 per month
- Occupancy rates reach 59.58%
- Daily rates average $129.52
Shoulder Season
- Revenue averages $2336.90 per month
- Occupancy maintains 47.75%
- Daily rates hold at $122.52
Low Season (December, February, January)
- Revenue drops to $1541.14 per month
- Occupancy decreases to 37.43%
- Daily rates adjust to $112.95
Is it still profitable to do Airbnb in City of Rochester in 2025?
Yes! City of Rochester demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 48% and solid monthly revenue averaging $2337 and As a mature market with 728 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in City of Rochester
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| East Avenue | Historic neighborhood known for its beautiful architecture and proximity to museums and parks. Ideal for tourists seeking culture and tranquility. | George Eastman Museum, Highland Park, Rochester Museum and Science Center, The Flower City Sculpture Park, East Avenue Historic District |
| South Wedge | A vibrant and trendy community with a mix of residential and commercial spaces. Attracts younger demographics and creatives who enjoy a lively atmosphere. | South Wedge Farmers Market, The Little Theatre, Highland Park, Restaurants and bars on S. Wedge |
| Park Avenue | Known for its lively dining and shopping scene, Park Avenue is popular among locals and visitors alike, making it a prime spot for short-term rentals. | Park Avenue shops and restaurants, The Landmark Theatre, Nearby museums, Annual events and festivals |
| Cornhill | A historic area undergoing revitalization, offering unique dining and nightlife options. Attractive to visitors looking for artistic and cultural experiences. | The Stage at the Strength of a Thousand, Genesee River, Local galleries and shops, Cornhill Landing |
| Rochester's Village Gate | A mixed-use development with shops, cafes, and entertainment options. Offers a unique urban experience with plenty to do nearby. | Village Gate Plaza, Restaurants, Local events, Art galleries |
| Irondequoit | A suburban area near the shore of Lake Ontario. Popular for families and travelers seeking a quieter atmosphere while still close to the city. | Irondequoit Bay, Sandy Creek Park, Nearby beaches, Quiet residential areas |
| Greece | A suburb with access to Lake Ontario, ideal for families and travelers looking for comfort and amenities, with many parks and shopping areas. | Greece Canal Park, Baytowne Plaza, Local dining options, Parks and recreational areas |
| Downtown Rochester | The urban center of Rochester, home to many attractions and amenities, ideal for tourists seeking vibrant nightlife and cultural experiences. | Rochester Auditorium Theatre, Genesee Riverfront Park, Restaurants and nightlife, Cultural events and festivals |
Do you need a license for Airbnb in City of Rochester?
We recommend checking directly with City of Rochester's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in City of Rochester
Mt Hope House: Large group historic house by UofR
Entire Place • 8 bedrooms
Luxury * Seven Chandelier * Mansion
Entire Place • 5 bedrooms
Spacious Park Ave Retreat w/ Hot Tub
Entire Place • 4 bedrooms
Corn Hill Apartment - 2BR
Entire Place • 2 bedrooms
Comfortable 3 Bed 2.5 Bath / Prime Park Location
Entire Place • 3 bedrooms
MM Properties: Charlotte dreams
Entire Place • 4 bedrooms
Top Performing Professional Hosts in City of Rochester
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Kristin | 20 | $757,811 | 1575 | 4.88/5.0 |
| Nelissa | 25 | $663,386 | 1361 | 4.52/5.0 |
| Ryan | 7 | $499,841 | 736 | 4.90/5.0 |
| Michael And Laura | 4 | $300,720 | 928 | 4.96/5.0 |
| Colleen | 5 | $279,859 | 739 | 4.93/5.0 |
| Cheryl | 7 | $253,967 | 415 | 4.85/5.0 |
| Jed | 7 | $244,085 | 281 | 4.79/5.0 |
| PineappleROC | 6 | $231,817 | 1235 | 4.90/5.0 |
| Nicole | 3 | $200,826 | 213 | 4.99/5.0 |
| John | 10 | $165,756 | 2892 | 4.88/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in City of Rochester
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (67%), with house and apartment & condo properties comprising 96.2% of inventory
- Untapped potential in boutique & hotels, others, outdoor & mobile segments (3.8% combined)
Room Capacity Distribution
Analysis of 728 properties in City of Rochester shows that 1 bedroom properties are most prevalent, making up 39.4% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 58.9% of all listings.
Key Insights
- Most common: 1 bedroom (39.4%)
- Least common: 5+ bedrooms (2.9%)
- Market concentration: 58.9% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 728 properties in City of Rochester reveals that 2 guests properties dominate the market, representing 20.7% of all listings. The average property accommodates 3.3 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 4 guests make up 39.3% of the market.
Key Insights
- Most common capacity: 2 guests (20.7% of market)
- Least common capacity: 7 guests (1.8% of market)
- Average guest capacity: 3.3 guests per property
- Market concentration: 39.3% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 728 properties in City of Rochester, the most common availability pattern is 271-366 days (34.9% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (28.2% of properties).
Key Insights
- Most common availability window: 271-366 days (34.9%)
- Most common booking duration: 181-270 days (28.2%)
- Properties with high availability (180+ days): 61.3%
- Properties with long-term bookings (180+ days): 40.1%
Minimum Stay Distributions
1 Night
176 listings
27.9% of total
2 Nights
227 listings
36% of total
3 Nights
92 listings
14.6% of total
4-6 Nights
23 listings
3.7% of total
7-29 Nights
68 listings
10.8% of total
30+ Nights
44 listings
7% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 63.9%
- Mid-length stays (4-6 nights) represent 3.7% of listings
- Monthly+ stays (7%) suggest a stable extended-stay market
- High market flexibility with 78.5% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
1 listings
0.2% of total
Super Strict 30 Days
2 listings
0.3% of total
Flexible
141 listings
24.1% of total
Moderate
128 listings
21.8% of total
Firm
126 listings
21.5% of total
Strict
188 listings
32.1% of total
Key Insights
- Strict is the preferred policy at 32.1% of listings
- The market shows a balanced distribution between guest-friendly (45.9%) and strict (53.6%) policies
- Strong market consensus around Strict policies
- Super Strict 60 Days policies are least common at 0.2% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Apr, May, Jun, averaging 62 days
- Shortest booking windows are in Dec, Feb, Jan, averaging 29 days
- Spring shows the longest average booking window at 57 days, while Winter has the shortest at 29 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 57 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Dec-Jan when lead times are shortest
Popular Airbnb Amenities in City of Rochester
Below is the distribution of amenities across listings in City of Rochester:
Traveler Demographics
Key Insights
- Domestic travelers make up 88.7% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (6.9%) and DC (0.9%)
- English is the top language at 76.6%, followed by Spanish (12.3%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.2%
Recommendations
- Target marketing campaigns for New York and Rochester markets
- Develop localized content for Canada and DC
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding City of Rochester. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Rushville | 14 | $7,527 | $676.66 | 49% |
| Naples | 21 | $7,008 | $576.33 | 48% |
| Town of Otisco | 19 | $6,777 | $412.92 | 44% |
| Town of Canandaigua | 81 | $5,629 | $450.60 | 45% |
| Town of Torrey | 30 | $5,240 | $410.00 | 51% |
| Town of Pulteney | 61 | $5,217 | $438.24 | 48% |
| Town of Skaneateles | 61 | $5,128 | $467.15 | 46% |
| Town of Varick | 33 | $4,939 | $457.15 | 44% |
| Town of Fayette | 63 | $4,733 | $385.77 | 45% |
| Town of Niles | 35 | $4,716 | $661.49 | 40% |
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