Airbnb Market Analytics, Statistics and Data in Red Lodge, Montana, United States

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Red Lodge? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Red Lodge:

Average Daily Rate
$281
Occupancy Rate
43.40%
Annual Revenue
$41,876
Revenue Growth YoY
6.67%
Best Month
July
Worst Month
January
Regulation
Low
Active Listings
226

How much do Airbnb hosts make on average per month in Red Lodge?

The short-term rental market in Red Lodge shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

  • Typical properties (median) earn $3,280 per month
  • Strong performing properties (top 25%) make $5,398 or more
  • Best-in-class properties (top 10%) achieve $8,054+ monthly
  • Entry-level properties (bottom 25%) typically earn around $1,902

Revenue Variations by Month

Occupancy Rates Throughout the Year in Red Lodge

The market in Red Lodge shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

  • Typical properties (median) maintain 40% occupancy rates
  • Strong performing properties (top 25%) achieve 57% or higher
  • Best-in-class properties (top 10%) reach 74%+occupancy
  • Entry-level properties (bottom 25%) average around 25%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in Red Lodge

Daily rates in Red Lodge vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

  • Typical properties (median) generate $231 per night
  • Strong performing properties (top 25%) secure $322 or more
  • Best-in-class properties (top 10%) pull in $450+ per night
  • Entry-level properties (bottom 25%) earn around $172

Daily Rate Variations by Month

Get Live Red Lodge Market Intelligence 👇

Discover Red Lodge Airbnb Analytics
🏠
🏠
🏠

Explore Real-time Analytics

Seasonality patterns in Red Lodge

Peak Season (July, June, August)
  • Revenue peaks at $6456.01 per month
  • Occupancy rates reach 67.11%
  • Daily rates average $291.92
Shoulder Season
  • Revenue averages $4135.84 per month
  • Occupancy maintains 41.67%
  • Daily rates hold at $272.79
Low Season (October, November, January)
  • Revenue drops to $2437.04 per month
  • Occupancy decreases to 27.83%
  • Daily rates adjust to $259.43

Is it still profitable to do Airbnb in Red Lodge in 2025?

Yes! Red Lodge demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 42% and strong monthly revenue averaging $4136 and With 226 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy
  • Implement premium seasonal pricing strategies
  • Set longer minimum stay requirements during high-demand periods
  • Enforce stricter cancellation policies
Shoulder Season Strategy
  • Maintain competitive market-based pricing
  • Offer moderate-length stay incentives
  • Target a mix of leisure and business travelers with flexible booking terms
  • Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
  • Adjust pricing to remain competitive in the market
  • Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
  • Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in Red Lodge

AreaWhy Choose This AreaKey Attractions
Downtown Red Lodge
Charming small-town atmosphere with local shops, restaurants, and proximity to events. Ideal for travelers wanting a local experience close to attractions.
Red Lodge Mountain Resort, Carbon County Historical Society, Red Lodge Coffee Shop, Red Lodge Community Arts, Outdoor Recreation
Red Lodge Mountain Resort
Popular ski resort area attracting winter sports enthusiasts and summer tourists. Perfect for year-round accommodation with outdoor activities.
Skiing at Red Lodge Mountain, Mountain biking, Hiking trails, Wildlife watching, Scenic chairlift rides
Beartooth Highway
Scenic byway known for breathtaking views and access to the Beartooth Mountains. A great spot for nature lovers and photographers.
Beartooth Pass, Scenic overlooks, Hiking trails, Wildflower spots, Fishing areas
Custer National Forest
Offers stunning natural beauty and outdoor adventures. Appeals to those seeking camping, hiking, and nature experiences.
Hiking trails, Fishing spots, Scenic beauty, Wildlife viewing, Camping opportunities
Pryor Mountains
An area rich with natural beauty and historical significance. Great for visitors interested in Native American history and outdoor exploration.
Pryor Mountain Wild Horse Range, Historical landmarks, Hiking opportunities, Breathtaking vistas, Cultural experiences
Red Lodge Golf Course
Attracts golf enthusiasts during the summer months. Offers a serene environment and beautiful landscapes for vacationers.
18-hole golf course, Clubhouse dining, Scenic views of the mountains, Open-air events, Tournaments
Absaroka-Beartooth Wilderness
One of the most pristine wilderness areas offering hiking, fishing, and stunning landscapes. Appeals broadly to outdoor adventurers.
Extensive hiking trails, Alpine lakes, Wildflowers, Stargazing opportunities, Backpacking routes
Alpine Lake Reservoir
A picturesque lake area for boaters and fishermen. Great for family-friendly outdoor activities and relaxing getaways.
Fishing, Boating, Picnic areas, Scenic walking trails, Wildlife watching

Do you need a license for Airbnb in Red Lodge?

We recommend checking directly with Red Lodge's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.

Top Performing Airbnb Properties in Red Lodge

Log Cabin Lodge

Log Cabin Lodge

Entire Place • 6 bedrooms

$188,178
Revenue
53.4%
Occupancy
$727.72
Daily Rate
Point of Rocks near Beartooth Pass and Yellowstone

Point of Rocks near Beartooth Pass and Yellowstone

Entire Place • 4 bedrooms

$166,510
Revenue
53.6%
Occupancy
$923.24
Daily Rate
Bannock Trail Lodge

Bannock Trail Lodge

Entire Place • 8 bedrooms

$158,943
Revenue
54.5%
Occupancy
$839.74
Daily Rate
Featuring Hot Tub, WiFi and Minutes to Ski Hill

Featuring Hot Tub, WiFi and Minutes to Ski Hill

Entire Place • 7 bedrooms

$136,708
Revenue
52.5%
Occupancy
$854.89
Daily Rate
Spruce Lodge

Spruce Lodge

Entire Place • 5 bedrooms

$126,978
Revenue
43.6%
Occupancy
$706.19
Daily Rate
Sleek Red Lodge Home Rental w/ Private Hot Tub!

Sleek Red Lodge Home Rental w/ Private Hot Tub!

Entire Place • 4 bedrooms

$122,463
Revenue
0.0%
Occupancy
$334.50
Daily Rate

Top Performing Professional Hosts in Red Lodge

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
AAA Red30$1,461,02015344.75/5.0
Red Lodge Reservations21$1,080,4049834.85/5.0
Evolve24$1,023,1596174.67/5.0
Callie Fisher14$914,2373024.92/5.0
Red Lodge Rentals8$312,4322024.73/5.0
Jenny7$289,3521954.93/5.0
Jewel9$242,8892624.80/5.0
Zane2$202,491934.73/5.0
Heidi2$157,932185.00/5.0
Kim2$128,7304304.96/5.0

Additional analytics on vacation rental, real estate, short term rental data in Red Lodge

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Room Type Distribution

Property Type Distribution

Key Insights

  • Market dominated by entire home listings (99.6%), with house and outdoor & mobile properties comprising 92.5% of inventory
  • Strong specialty sector (17.7%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
  • Untapped potential in others, boutique & hotels segments (1.8% combined)

Room Capacity Distribution

Analysis of 226 properties in Red Lodge shows that 3 bedrooms properties are most prevalent, making up 37.2% of the market. The market tends to favor larger properties, with 3 bedrooms and 2 bedrooms together representing 65.5% of all listings.

Key Insights

  • Most common: 3 bedrooms (37.2%)
  • Least common: 5+ bedrooms (8.8%)
  • Market concentration: 65.5% in top 2 sizes
  • Market skew: Favors larger properties

Guest Capacity Distribution

Analysis of 226 properties in Red Lodge reveals that 8+ guests properties dominate the market, representing 45.1% of all listings. The average property accommodates 6.3 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 70.4% of the market.

Key Insights

  • Most common capacity: 8+ guests (45.1% of market)
  • Least common capacity: 3 guests (1.8% of market)
  • Average guest capacity: 6.3 guests per property
  • Market concentration: 70.4% in top 2 capacity sizes
  • Market segmentation: Predominantly larger guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 226 properties in Red Lodge, the most common availability pattern is 181-270 days (44.7% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (44.2% of properties).

Key Insights

  • Most common availability window: 181-270 days (44.7%)
  • Most common booking duration: 91-180 days (44.2%)
  • Properties with high availability (180+ days): 68.1%
  • Properties with long-term bookings (180+ days): 33.2%

Minimum Stay Distributions

1 Night (10.2%)

1 Night

21 listings

10.2% of total

2 Nights (65.4%)

2 Nights

134 listings

65.4% of total

3 Nights (10.7%)

3 Nights

22 listings

10.7% of total

4-6 Nights (2%)

4-6 Nights

4 listings

2% of total

30+ Nights (11.7%)

30+ Nights

24 listings

11.7% of total

Key Insights

  • Short stays (1-2 nights) dominate the market at 75.6%
  • Mid-length stays (4-6 nights) represent 2% of listings
  • Monthly+ stays (11.7%) suggest a stable extended-stay market
  • High market flexibility with 86.3% accepting 3 nights or less

Recommendations

  • Set minimum stays between 2-3 nights to align with market standards
  • Adjust minimum stays seasonally based on demand patterns
  • Consider monthly stay discounts to capture the growing extended-stay market
  • Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Super Strict 30 Days (0.5%)

Super Strict 30 Days

1 listings

0.5% of total

Flexible (7.1%)

Flexible

15 listings

7.1% of total

Moderate (18.4%)

Moderate

39 listings

18.4% of total

Firm (35.4%)

Firm

75 listings

35.4% of total

Strict (38.7%)

Strict

82 listings

38.7% of total

Key Insights

  • Strict is the preferred policy at 38.7% of listings
  • Stricter policies (Firm & Strict) dominate at 74.1% of the market
  • Strong market consensus around Strict policies
  • Super Strict 30 Days policies are least common at 0.5% of listings

Recommendations

  • The market supports stricter policies, with 74.1% using Firm or Strict terms
  • Strong market preference for Strict policies suggests this should be your baseline

Booking Lead Time Trends

Key Insights

  • Peak booking lead times occur in Jul, Jun, May, averaging 108 days
  • Shortest booking windows are in Oct, Feb, Nov, averaging 52 days
  • Summer shows the longest average booking window at 108 days, while Fall has the shortest at 57 days

Recommendations

  • Implement dynamic pricing strategies for Summer bookings at least 108 days in advance
  • Consider early bird discounts during Fall to encourage longer lead times
  • Focus on last-minute booking promotions during Oct-Nov when lead times are shortest

Popular Airbnb Amenities in Red Lodge

Below is the distribution of amenities across listings in Red Lodge:

Traveler Demographics

Guest Origin Distribution
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Age Distribution

Key Insights

  • Domestic travelers make up 97.6% of total guests, indicating a dominant local market share.
  • Primary international markets: Canada (0.9%) and DC (0.3%)
  • English is the top language at 87.7%, followed by Spanish (7.7%)
  • Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.8%

Recommendations

  • Target marketing campaigns for Billings and Bozeman markets
  • Develop localized content for Canada and DC
  • Prioritize English and Spanish language support
  • Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
  • Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding Red Lodge. These nearby markets offer diverse opportunities for property investors and hosts:

MarketPropertiesMonthly RevenueDaily RateOccupancy
Gardiner182$4,048$293.9756%
Emigrant103$3,752$316.0652%
Cooke City41$3,739$293.0752%
Pray53$3,715$304.7845%
Livingston341$3,392$291.3249%
Greycliff12$2,810$203.4148%
Roberts19$2,399$213.1542%
Cody325$2,271$221.5349%
Nye13$2,193$314.5839%
White Sulphur Springs25$2,179$200.8141%

How is your STR performing?

Your vacation rental may be amazing, but is it better than your competition? Enjoy the best-in-class AI-powered analytics for free!

Discover Insights