Martin City Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Montana, United States
Is Airbnb profitable in Martin City in 2025? Explore comprehensive Airbnb analytics for Martin City, Montana, United States to uncover income potential. This 2025 STR market report for Martin City, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 45 active listings.
Whether you're considering an Airbnb investment in Martin City, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Martin City Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Martin City Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Martin City (2025)
Understanding the monthly revenue variations for Airbnb listings in Martin City is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Martin City is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Martin City across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,933+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,029 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,163 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,804, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Martin City
Martin City Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Martin City STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Martin City:
- Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 68% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 48%.
- Entry-level properties (Bottom 25%) average 30% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Martin City
Average Daily Rate (ADR) Airbnb Trends in Martin City (2025)
Effective short term rental pricing strategy in Martin City involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Martin City typically peaks in July and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $428+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $303 or more.
- Typical properties (Median) charge around $201 per night.
- Entry-level properties (Bottom 25%) earn around $137 per night.
Average Daily Rate (ADR) Trend by Month in Martin City
Get Live Martin City Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Martin City (2025)
Peak Season (July, August, September)
- Revenue averages $6,853 per month
- Occupancy rates average 75.0%
- Daily rates average $311
Shoulder Season
- Revenue averages $3,047 per month
- Occupancy maintains around 41.6%
- Daily rates hold near $240
Low Season (January, February, November)
- Revenue drops to average $1,685 per month
- Occupancy decreases to average 37.3%
- Daily rates adjust to average $200
Seasonality Insights for Martin City
- The Airbnb seasonality in Martin City shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Martin City's highest earning potential, with monthly revenues capable of climbing to $7,849, occupancy reaching a high of 76.6%, and ADRs peaking at $328.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,386, occupancy could drop to 32.4%, and ADRs may adjust down to $195.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Martin City.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Martin City seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Martin City (2025)
Exploring the top neighborhoods for short-term rentals in Martin City? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Martin City | The heart of Martin City with vibrant local shops, restaurants, and easy access to outdoor adventures. Ideal for travelers seeking a small-town experience with close proximity to nature. | Martin City Park, Local eateries, Outdoor adventure trails, Community events, Nearby fishing spots |
| Hungry Horse | Close to Glacier National Park, offering stunning views and outdoor activities. Great for nature lovers and adventurers wanting to explore the park. | Glacier National Park, Hungry Horse Dam, Hiking trails, Fishing, Wildlife viewing |
| Flathead Lake | Home to the largest natural freshwater lake west of the Mississippi. Ideal for families and groups looking for watersports and relaxation. | Flathead Lake, Boating and kayaking, Parks along the water, Fishing charters, Swimming spots |
| West Glacier | Gateway to Glacier National Park, perfect for hikers and outdoor enthusiasts. Attracts a steady flow of tourists during the summer months. | Glacier National Park, Hiking trails, Scenic drives, Wildlife tours, Visitor center |
| Bigfork | A charming lakeside community known for its arts scene and beautiful waterfront views. Great for families and couples looking for a peaceful retreat. | Bigfork Village, Art galleries, Lake activities, Dining options, Outdoor festivals |
| Columbia Falls | Located close to Glacier National Park, this town offers mountain views and a small-town feel. Perfect for those looking to explore the park while enjoying local comforts. | Columbia Falls State Park, Local breweries, Scenic trails, Wildlife tours, Community fairs |
| Kalispell | The largest city in Flathead Valley, offering various urban amenities and access to outdoor activities. Best for travelers who want a mix of nature and city life. | Downtown Kalispell, Historic buildings, Shopping and dining, Nature reserves, Cultural events |
| Whitefish | Known for its ski resort, lake activities, and charming downtown area. A year-round destination for both winter sports enthusiasts and summer travelers. | Whitefish Mountain Resort, Whitefish Lake, Downtown shopping, Skiing and snowboarding, Festivals and events |
Understanding Airbnb License Requirements & STR Laws in Martin City (2025)
While Martin City, Montana, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Martin City to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Martin City (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Martin Citybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Spacious Family Log Home 9 Mi to Glacier Firepit
Entire Place • 4 bedrooms
Fun Family Cabin 10 min to Glacier w/ hot tub
Entire Place • 3 bedrooms
Glacier Riverside Retreat
Entire Place • 5 bedrooms
Cabin 9 mi to Glacier Park with Hot Tub!
Entire Place • 1 bedroom
Cozy Orchard Cabin, 10 min to Glacier w/ hot tub
Entire Place • 2 bedrooms
Historic Glacier Gas Station Vintage
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Martin City (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Martin City based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Laura | 7 | $336,586 | 1077 | 4.80/5.0 |
| John | 9 | $243,213 | 644 | 4.92/5.0 |
| Heidi | 3 | $212,741 | 1111 | 4.86/5.0 |
| Rosemary | 5 | $166,546 | 746 | 4.92/5.0 |
| Shilo | 6 | $89,312 | 270 | 4.96/5.0 |
| Melanie | 1 | $69,986 | 8 | 5.00/5.0 |
| Jill | 1 | $63,344 | 57 | 4.96/5.0 |
| Jessica | 1 | $51,346 | 46 | 5.00/5.0 |
| Bronson | 2 | $48,940 | 181 | 4.96/5.0 |
| Bethanne | 1 | $48,904 | 29 | 4.79/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Martin City.
Dive Deeper: Advanced Martin City STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Martin City. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMartin City Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Martin City
- The Martin City Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 45 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Martin City, Outdoor/Unique properties are the most common (62.2%), reflecting the local real estate landscape.
- Houses represent a significant 28.9% portion, catering likely to families or larger groups.
- Smaller segments like others (combined 2.2%) offer potential for unique stay experiences.
Martin City Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Martin City
- The dominant room capacity in Martin City is 1 bedroom listings, making up 37.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 71.1% of the active Airbnb listings in Martin City, indicating a high concentration in these sizes.
- A significant 24.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Martin City.
Martin City Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Martin City
- The most common guest capacity trend in Martin City vacation rentals is listings accommodating 2 guests (24.4%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Martin City STR market, accounting for 46.6% of listings.
- 39.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Martin City.
- On average, properties in Martin City are equipped to host 4.6 guests.
Martin City Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Martin City
- The most common availability pattern in Martin City falls within the 181-270 days range, representing 73.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 88.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Martin City (73.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 13.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Martin City Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
25 listings
55.6% of total
2 Nights
17 listings
37.8% of total
3 Nights
3 listings
6.7% of total
Key Insights
- The most prevalent minimum stay requirement in Martin City is 1 Night, adopted by 55.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (93.4%) of the Martin City Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 55.6% of Martin City hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Martin City.
Martin City Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
6 listings
13.3% of total
Moderate
7 listings
15.6% of total
Firm
23 listings
51.1% of total
Strict
9 listings
20% of total
Cancellation Policy Insights for Martin City
- The prevailing Airbnb cancellation policy trend in Martin City is Firm, used by 51.1% of listings.
- A majority (71.1%) of hosts in Martin City utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 51.1% market standard in Martin City.
- Regularly review your cancellation policy against competitors and market demand shifts in Martin City.
Martin City STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Martin City
- The overall average booking lead time for vacation rentals in Martin City is 78 days.
- Guests book furthest in advance for stays during July (average 116 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 25 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (99 days avg.) sees the longest lead times, while Winter (28 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (78 days) as a baseline for your pricing and availability strategy in Martin City.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 116 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 99 days) to capture early planners.
- Monitor your own booking lead times against these Martin City averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Martin City (2025)
Amenity Prevalence
Amenity Insights for Martin City
- Essential amenities in Martin City that guests expect include: Heating, Hot water, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Bed linens, Coffee maker are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Martin City: Heating, Hot water, Free parking on premises.
- Prioritize adding missing essentials: Heating, Hot water, Free parking on premises.
- Consider adding popular differentiators like Essentials or Bed linens to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Martin City to stay competitive.
Martin City Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Martin City
- The typical guest profile for Airbnb in Martin City consists of primarily domestic travelers (95%), often arriving from nearby Missoula, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 94.6% of guests.
- Key international markets include United States (94.6%) and Canada (2.8%).
- Top languages spoken are English (76%) followed by Spanish (8.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Missoula and Seattle.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Martin City Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| West Glacier | 75 | $4,444 | $391.91 | 57% |
| Rollins | 16 | $4,024 | $708.08 | 41% |
| Trout Creek | 12 | $3,745 | $227.18 | 55% |
| Whitefish | 958 | $3,651 | $397.84 | 42% |
| Glacier County | 12 | $3,518 | $298.24 | 65% |
| Superior | 31 | $3,454 | $476.23 | 42% |
| Babb | 56 | $3,336 | $268.84 | 65% |
| Dayton | 17 | $3,044 | $380.73 | 47% |
| Somers | 71 | $2,961 | $349.64 | 46% |
| Polson | 123 | $2,819 | $322.04 | 47% |