Manhattan Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Montana, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Manhattan in 2025? Explore comprehensive Airbnb analytics for Manhattan, Montana, United States to uncover income potential. This 2025 STR market report for Manhattan, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 26 active listings.

Whether you're considering an Airbnb investment in Manhattan, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Manhattan Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Manhattan Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$215
The average rental revenue earned for an occupied room per day in Manhattan.
Occupancy Rate(?)
54.0%
High demand. Good booking frequency.
Median Annual Revenue(?)
$35,209
Typical annual income for an Airbnb listing in Manhattan. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
12.0%
Strong growth (12.0%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Manhattan.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Manhattan.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
26
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Manhattan (2025)

Understanding the monthly revenue variations for Airbnb listings in Manhattan is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Manhattan is typically July, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Manhattan across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $7,067+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,975 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,837 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,721, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Manhattan

Manhattan Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Manhattan STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Manhattan:

  • Best-in-class properties (Top 10%) achieve 86%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 73% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 53%.
  • Entry-level properties (Bottom 25%) average 34% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Manhattan

Average Daily Rate (ADR) Airbnb Trends in Manhattan (2025)

Effective short term rental pricing strategy in Manhattan involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Manhattan typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $394+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $279 or more.
  • Typical properties (Median) charge around $184 per night.
  • Entry-level properties (Bottom 25%) earn around $125 per night.

Average Daily Rate (ADR) Trend by Month in Manhattan

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Airbnb Seasonality Analysis & Trends in Manhattan (2025)

Peak Season (July, June, August)
  • Revenue averages $4,956 per month
  • Occupancy rates average 70.4%
  • Daily rates average $213
Shoulder Season
  • Revenue averages $3,453 per month
  • Occupancy maintains around 48.7%
  • Daily rates hold near $214
Low Season (January, October, November)
  • Revenue drops to average $2,619 per month
  • Occupancy decreases to average 43.1%
  • Daily rates adjust to average $217

Seasonality Insights for Manhattan

  • The Airbnb seasonality in Manhattan shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Manhattan's highest earning potential, with monthly revenues capable of climbing to $5,580, occupancy reaching a high of 80.6%, and ADRs peaking at $229.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,271, occupancy could drop to 36.0%, and ADRs may adjust down to $197.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Manhattan.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Manhattan seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Manhattan (2025)

Exploring the top neighborhoods for short-term rentals in Manhattan? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Manhattan
The heart of Manhattan with a mix of residential, commercial, and cultural experiences. Ideal for tourists wishing to explore iconic landmarks and enjoy city life.
Manhattan Island, Central Park, Metropolitan Museum of Art, Broadway, Times Square, 5th Avenue Shopping
SoHo
Known for its trendy cast-iron buildings, art galleries, and upscale boutiques. A favorite among young professionals and families alike for its vibrant atmosphere.
Cast Iron Historic District, SoHo Shopping District, Art Galleries, Cafes and Restaurants, Performance Spaces
Upper West Side
A classic Manhattan neighborhood offering a mix of cultural attractions and family-friendly parks. Popular for longer stays with access to cultural institutions and leisure.
American Museum of Natural History, Central Park, Lincoln Center, Columbia University, Riverside Park
Chelsea
Known for its art scene and vibrant gay community, Chelsea is perfect for tourists looking to experience contemporary art and diverse nightlife.
Chelsea Market, The High Line, Art Galleries, Hudson River Park, Chelsea Piers
East Village
A hub for nightlife and youthful energy, East Village attracts younger crowds and those looking to explore an eclectic mix of restaurants and bars.
Tompkins Square Park, St. Mark's Place, Music Venues, East Village Art Scene
Battery Park City
A tranquil waterfront area that offers stunning views of the Hudson River and the Statue of Liberty, ideal for families and those seeking peace away from the city bustle.
Battery Park, Hudson River Park, The Battery Park CityEsplanade, World Financial Center
Midtown
The epicenter of business and tourism in NYC, Midtown offers easy access to the city's most famous attractions, making it a top choice for visitors.
Empire State Building, Rockefeller Center, MOMA, Broadway Theaters, New York Public Library
West Side Highway
Ideal for visitors who enjoy outdoor activities, with easy access to parks and bike paths along the waterfront; it’s great for families and outdoor enthusiasts.
Hudson River Park, Biking and Running Paths, Piers with recreational facilities, Views of the Hudson River

Understanding Airbnb License Requirements & STR Laws in Manhattan (2025)

While Manhattan, Montana, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Manhattan to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Manhattan (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Manhattanbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Modern Farmhouse with Mountain Views

Modern Farmhouse with Mountain Views

Entire Place • 2 bedrooms

$93,105
Revenue
64.4%
Occupancy
$351.87
Daily Rate
The Lee Farmhouse Bozeman

The Lee Farmhouse Bozeman

Entire Place • 4 bedrooms

$65,333
Revenue
51.7%
Occupancy
$494.72
Daily Rate
Cozy Cabin with Private Hot Tub & Views!

Cozy Cabin with Private Hot Tub & Views!

Entire Place • 1 bedroom

$59,718
Revenue
77.5%
Occupancy
$207.40
Daily Rate
Big Sky Views in every direction

Big Sky Views in every direction

Entire Place • 5 bedrooms

$58,019
Revenue
58.6%
Occupancy
$303.38
Daily Rate
Relaxing Rural Retreat

Relaxing Rural Retreat

Entire Place • 4 bedrooms

$52,503
Revenue
58.0%
Occupancy
$265.70
Daily Rate
Modern & Spacious Pet Friendly Home w/ 3 bedrooms

Modern & Spacious Pet Friendly Home w/ 3 bedrooms

Entire Place • 3 bedrooms

$50,896
Revenue
52.7%
Occupancy
$256.07
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Manhattan (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Manhattan based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Brendan & Kaylee1$93,105355.00/5.0
Kent2$80,0461014.99/5.0
Host #1904602512$69,626344.79/5.0
Jen1$59,7183664.98/5.0
Sharon1$58,019334.97/5.0
Lisa1$52,503284.86/5.0
Sarah1$50,896744.99/5.0
Rance1$41,804235.00/5.0
Host #1790424981$41,230115.00/5.0
Barbara1$39,87885.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Manhattan.

Dive Deeper: Advanced Manhattan STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Manhattan. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Manhattan Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Manhattan

  • The Manhattan Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.2% of the 26 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Manhattan, House properties are the most common (50%), reflecting the local real estate landscape.
  • Houses represent a significant 50% portion, catering likely to families or larger groups.
  • The presence of 15.4% Hotel/Boutique listings indicates integration with traditional hospitality.

Manhattan Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Manhattan

  • The dominant room capacity in Manhattan is 1 bedroom listings, making up 46.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 61.6% of the active Airbnb listings in Manhattan, indicating a high concentration in these sizes.
  • A significant 34.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Manhattan.

Manhattan Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Manhattan

  • The most common guest capacity trend in Manhattan vacation rentals is listings accommodating 6 guests (26.9%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 2 guests dominate the Manhattan STR market, accounting for 42.3% of listings.
  • 50.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Manhattan.
  • On average, properties in Manhattan are equipped to host 4.8 guests.

Manhattan Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Manhattan

  • The most common availability pattern in Manhattan falls within the 91-180 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 42.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Manhattan (50%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 57.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Manhattan Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (34.8%)

1 Night

8 listings

34.8% of total

2 Nights (47.8%)

2 Nights

11 listings

47.8% of total

3 Nights (17.4%)

3 Nights

4 listings

17.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Manhattan is 2 Nights, adopted by 47.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (82.6%) of the Manhattan Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 47.8% of Manhattan hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Manhattan.

Manhattan Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (21.7%)

Flexible

5 listings

21.7% of total

Moderate (26.1%)

Moderate

6 listings

26.1% of total

Firm (39.1%)

Firm

9 listings

39.1% of total

Strict (13%)

Strict

3 listings

13% of total

Cancellation Policy Insights for Manhattan

  • The prevailing Airbnb cancellation policy trend in Manhattan is Firm, used by 39.1% of listings.
  • A majority (52.1%) of hosts in Manhattan utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 39.1% market standard in Manhattan.
  • Using a Strict policy might deter some guests, as only 13% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Manhattan.

Manhattan STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Manhattan

  • The overall average booking lead time for vacation rentals in Manhattan is 48 days.
  • Guests book furthest in advance for stays during May (average 91 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 33 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (72 days avg.) sees the longest lead times, while Winter (37 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (48 days) as a baseline for your pricing and availability strategy in Manhattan.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 91 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 72 days) to capture early planners.
  • Monitor your own booking lead times against these Manhattan averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Manhattan (2025)

Amenity Prevalence

Amenity Insights for Manhattan

  • Essential amenities in Manhattan that guests expect include: Coffee maker, Free parking on premises, Smoke alarm, Hot water, Wifi, Heating, Essentials, Dishes and silverware, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Fire extinguisher are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Manhattan: Coffee maker, Free parking on premises, Smoke alarm, Hot water, Wifi, Heating, Essentials, Dishes and silverware, TV.
  • Prioritize adding missing essentials: Hot water, Wifi, Heating, Essentials, Dishes and silverware, TV.
  • Consider adding popular differentiators like Fire extinguisher to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Manhattan to stay competitive.

Manhattan Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Manhattan

  • The typical guest profile for Airbnb in Manhattan consists of primarily domestic travelers (95%), often arriving from nearby Bozeman, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 94.9% of guests.
  • Key international markets include United States (94.9%) and Canada (2.1%).
  • Top languages spoken are English (79.1%) followed by Spanish (10.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Bozeman and Seattle.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Manhattan Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Big Sky906$4,907$665.8736%
Gallatin Gateway44$4,445$407.0347%
Island Park872$4,160$397.6047%
Gardiner180$4,088$291.7256%
Emigrant101$3,844$324.9652%
West Yellowstone257$3,764$362.3346%
Bozeman763$3,627$270.9252%
Pray53$3,570$310.7445%
Livingston341$3,263$297.9249%
Ashton78$3,237$298.8148%

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