Lincoln Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Montana, United States
Is Airbnb profitable in Lincoln in 2025? Explore comprehensive Airbnb analytics for Lincoln, Montana, United States to uncover income potential. This 2025 STR market report for Lincoln, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 17 active listings.
Whether you're considering an Airbnb investment in Lincoln, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Lincoln Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Lincoln Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Lincoln (2025)
Understanding the monthly revenue variations for Airbnb listings in Lincoln is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Lincoln is typically June, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Lincoln across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,001+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,844 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,739 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $928, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Lincoln
Lincoln Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Lincoln STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Lincoln:
- Best-in-class properties (Top 10%) achieve 65%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 48% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 30%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Lincoln
Average Daily Rate (ADR) Airbnb Trends in Lincoln (2025)
Effective short term rental pricing strategy in Lincoln involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Lincoln typically peaks in November and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $272+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $210 or more.
- Typical properties (Median) charge around $129 per night.
- Entry-level properties (Bottom 25%) earn around $81 per night.
Average Daily Rate (ADR) Trend by Month in Lincoln
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Airbnb Seasonality Analysis & Trends in Lincoln (2025)
Peak Season (June, July, August)
- Revenue averages $3,000 per month
- Occupancy rates average 48.2%
- Daily rates average $150
Shoulder Season
- Revenue averages $1,926 per month
- Occupancy maintains around 31.0%
- Daily rates hold near $151
Low Season (January, March, December)
- Revenue drops to average $1,297 per month
- Occupancy decreases to average 27.0%
- Daily rates adjust to average $153
Seasonality Insights for Lincoln
- The Airbnb seasonality in Lincoln shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Lincoln's highest earning potential, with monthly revenues capable of climbing to $3,385, occupancy reaching a high of 55.6%, and ADRs peaking at $158.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,237, occupancy could drop to 18.6%, and ADRs may adjust down to $147.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Lincoln.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Lincoln seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Lincoln (2025)
Exploring the top neighborhoods for short-term rentals in Lincoln? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Lincoln | The heart of Lincoln, offering easy access to local shops and restaurants. Perfect for tourists looking to explore the charm of a small town. | Lincoln Historic District, Lincoln County Courthouse, local shops and cafes, parks and walking trails |
| Lincoln Lake | A beautiful natural spot for outdoor enthusiasts, great for fishing and water activities. Ideal for those seeking nature experiences while visiting Lincoln. | Lincoln Lake, camping sites, hiking trails, fishing spots, picnic areas |
| Elk Creek | A serene area for those who enjoy tranquility and nature. Perfect for guests looking for a peaceful retreat. | Elk Creek, nature trails, wildlife viewing, camping |
| Coeur d'Alene Pass | Attractive to those looking for adventure and outdoor activities such as hiking and biking, with stunning scenic views. | Coeur d'Alene Pass, various trails, scenic overlooks, wildflower fields |
| Blackfoot River | Ideal for fishing, rafting, and kayaking enthusiasts. Appeals to adventure seekers and nature lovers. | Blackfoot River, fishing spots, rafting areas, kayaking launches |
| Lincoln Golf Course | Great for golf lovers and those who appreciate leisure activities. Attracts visitors looking for relaxation and recreation. | Lincoln Golf Course, park areas, scenic views, local events |
| Forest Service Road | Attractive for those looking to explore the stunning backcountry and wilderness areas around Lincoln. | Forest trails, backcountry camping, wildlife watching, off-road paths |
| Fawn Creek | A hidden gem for those seeking rustic charm and natural beauty, perfect for intimate getaways. | Fawn Creek, quaint cabins, hiking spots, picnic areas |
Understanding Airbnb License Requirements & STR Laws in Lincoln (2025)
While Lincoln, Montana, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Lincoln to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Lincoln (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Lincolnbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
3 bedroom/2 bath-4 king beds & 1 full bed-in town
Entire Place • 3 bedrooms
Creekfront Lincoln Home, Steps from Downtown!
Entire Place • 4 bedrooms
Luxurious log home with mntn views
Entire Place • 4 bedrooms
Bed Down Acres Cabin
Entire Place • 5 bedrooms
Convenient Mountain Comfort
Entire Place • 3 bedrooms
Modern Get-A-Way!
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Lincoln (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Lincoln based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Adrienne | 1 | $33,387 | 15 | 5.00/5.0 |
| Evolve | 1 | $32,058 | 80 | 5.00/5.0 |
| Ben | 1 | $32,025 | 144 | 4.58/5.0 |
| Jeremy | 1 | $31,899 | 16 | 4.75/5.0 |
| Bryce | 1 | $31,838 | 114 | 4.96/5.0 |
| Robert | 1 | $30,508 | 67 | 4.96/5.0 |
| Dennis | 1 | $26,257 | 79 | 4.99/5.0 |
| Jennifer | 1 | $24,118 | 16 | 4.94/5.0 |
| Brandi | 3 | $23,796 | 63 | 4.85/5.0 |
| Garret | 1 | $19,409 | 3 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Lincoln.
Dive Deeper: Advanced Lincoln STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Lincoln. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLincoln Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Lincoln
- The Lincoln Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 17 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Lincoln, House properties are the most common (52.9%), reflecting the local real estate landscape.
- Houses represent a significant 52.9% portion, catering likely to families or larger groups.
Lincoln Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Lincoln
- The dominant room capacity in Lincoln is 1 bedroom listings, making up 35.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 58.8% of the active Airbnb listings in Lincoln, indicating a high concentration in these sizes.
- A significant 41.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Lincoln.
Lincoln Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Lincoln
- The most common guest capacity trend in Lincoln vacation rentals is listings accommodating 8+ guests (47.1%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Lincoln STR market, accounting for 82.4% of listings.
- 47.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Lincoln.
- On average, properties in Lincoln are equipped to host 5.9 guests.
Lincoln Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Lincoln
- The most common availability pattern in Lincoln falls within the 181-270 days range, representing 58.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 88.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Lincoln (52.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 17.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Lincoln Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
5 listings
31.3% of total
2 Nights
9 listings
56.3% of total
3 Nights
1 listings
6.3% of total
30+ Nights
1 listings
6.3% of total
Key Insights
- The most prevalent minimum stay requirement in Lincoln is 2 Nights, adopted by 56.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (87.6%) of the Lincoln Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 56.3% of Lincoln hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 6.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Lincoln.
Lincoln Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
3 listings
18.8% of total
Moderate
6 listings
37.5% of total
Firm
5 listings
31.3% of total
Strict
2 listings
12.5% of total
Cancellation Policy Insights for Lincoln
- The prevailing Airbnb cancellation policy trend in Lincoln is Moderate, used by 37.5% of listings.
- There's a relatively balanced mix between guest-friendly (56.3%) and stricter (43.8%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 37.5% market standard in Lincoln.
- Using a Strict policy might deter some guests, as only 12.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Lincoln.
Lincoln STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Lincoln
- The overall average booking lead time for vacation rentals in Lincoln is 76 days.
- Guests book furthest in advance for stays during July (average 159 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 38 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (127 days avg.) sees the longest lead times, while Winter (66 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (76 days) as a baseline for your pricing and availability strategy in Lincoln.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 159 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 127 days) to capture early planners.
- Monitor your own booking lead times against these Lincoln averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Lincoln (2025)
Amenity Prevalence
Amenity Insights for Lincoln
- Popular amenities like Essentials, Smoke alarm, Hot water are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Essentials or Smoke alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Lincoln to stay competitive.
Lincoln Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Lincoln
- The typical guest profile for Airbnb in Lincoln consists of primarily domestic travelers (96%), often arriving from nearby Great Falls, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 96.4% of guests.
- Key international markets include United States (96.4%) and Canada (1.4%).
- Top languages spoken are English (86.3%) followed by Spanish (6.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Great Falls and Helena.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Lincoln Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Big Sky | 906 | $4,907 | $665.87 | 36% |
| Gallatin Gateway | 44 | $4,445 | $407.03 | 47% |
| Bozeman | 763 | $3,627 | $270.92 | 52% |
| Missoula County | 19 | $3,376 | $349.89 | 43% |
| Belgrade | 171 | $3,188 | $228.23 | 52% |
| Manhattan | 26 | $2,934 | $215.39 | 54% |
| Hamilton | 117 | $2,831 | $246.55 | 44% |
| Anaconda | 83 | $2,779 | $252.55 | 43% |
| Wolf Creek | 28 | $2,711 | $299.01 | 37% |
| Clinton | 15 | $2,639 | $270.51 | 41% |