Hot Springs Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Montana, United States
Is Airbnb profitable in Hot Springs in 2025? Explore comprehensive Airbnb analytics for Hot Springs, Montana, United States to uncover income potential. This 2025 STR market report for Hot Springs, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 29 active listings.
Whether you're considering an Airbnb investment in Hot Springs, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Hot Springs Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Hot Springs Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Hot Springs (2025)
Understanding the monthly revenue variations for Airbnb listings in Hot Springs is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Hot Springs is typically May, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Hot Springs across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,022+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,230 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,148 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $592, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Hot Springs
Hot Springs Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Hot Springs STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Hot Springs:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 32%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Hot Springs
Average Daily Rate (ADR) Airbnb Trends in Hot Springs (2025)
Effective short term rental pricing strategy in Hot Springs involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Hot Springs typically peaks in November and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $198+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $154 or more.
- Typical properties (Median) charge around $95 per night.
- Entry-level properties (Bottom 25%) earn around $66 per night.
Average Daily Rate (ADR) Trend by Month in Hot Springs
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Airbnb Seasonality Analysis & Trends in Hot Springs (2025)
Peak Season (May, June, July)
- Revenue averages $1,826 per month
- Occupancy rates average 41.0%
- Daily rates average $150
Shoulder Season
- Revenue averages $1,474 per month
- Occupancy maintains around 36.3%
- Daily rates hold near $151
Low Season (January, February, November)
- Revenue drops to average $1,162 per month
- Occupancy decreases to average 31.1%
- Daily rates adjust to average $153
Seasonality Insights for Hot Springs
- The Airbnb seasonality in Hot Springs shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Hot Springs's highest earning potential, with monthly revenues capable of climbing to $1,926, occupancy reaching a high of 45.2%, and ADRs peaking at $156.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,071, occupancy could drop to 29.4%, and ADRs may adjust down to $145.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Hot Springs.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Hot Springs seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Hot Springs (2025)
Exploring the top neighborhoods for short-term rentals in Hot Springs? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Hot Springs | The historic heart of Hot Springs, known for its natural mineral springs and charming small-town feel. It attracts visitors looking for relaxation and wellness experiences in a quaint setting. | Wild Horse Island State Park, Hot Springs State Park, local spas and wellness retreats, art galleries, cafes and boutiques |
| Hot Springs Lake | A beautiful lake area perfect for nature lovers. Offers plenty of outdoor activities such as fishing, boating, and hiking, making it ideal for families and adventure seekers. | Hot Springs Lake, outdoor recreational opportunities, camping sites, hiking trails, swimming spots |
| Sanders County Fairgrounds | A vibrant community space that hosts events and fairs throughout the year. Great for those looking to experience local culture and festivities. | Sanders County Fair, local farmer's markets, community events, live music, food festivals |
| Lolo National Forest | A natural gem offering stunning scenery and endless outdoor activities such as hiking, camping, and wildlife watching. Attracts nature enthusiasts and outdoor adventurers. | hiking trails, wildlife watching, camping, fishing, scenic views |
| Thompson Falls | Close to Hot Springs, this area is known for its breathtaking views and access to the Clark Fork River. A prime spot for those looking for peaceful retreats in nature. | Thompson Falls State Park, waterfalls, fishing spots, hiking trails, scenic drives |
| Kootenai Falls | A picturesque location known for its stunning waterfall and suspension bridge. Perfect for those looking for a scenic day out in nature. | Kootenai Falls, suspension bridge, hiking trails, picnic areas, photography spots |
| Polson | A town on the shores of Flathead Lake, Polson offers a variety of water activities and access to nearby attractions like Flathead National Park, appealing to tourists. | Flathead Lake, Flathead National Park, water sports, hiking, local dining |
| Loose Moose Lodge | A popular lodge option in the area that offers a unique rustic experience. Attracts tourists looking for lodge-style accommodation with a hint of luxury. | Hot Springs attractions, wellness options, outdoor adventures, cozy atmosphere, local dining |
Understanding Airbnb License Requirements & STR Laws in Hot Springs (2025)
While Hot Springs, Montana, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Hot Springs to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Hot Springs (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Hot Springsbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Big Sky Lodge - Hot Springs: 3-Bedrooms
Entire Place • 3 bedrooms
Sophia Springs - 2 Bedroom House
Entire Place • 2 bedrooms
Cozy in the Pines Getaway Cabin in Hot Springs
Entire Place • 1 bedroom
Lovely 2-bedroom Apt near Hot Mineral Soaks!
Entire Place • 2 bedrooms
Large Studio Apartment near Hot Mineral Soaks!
Entire Place • 1 bedroom
"Ikes Cabin" on a 10K acre remote working ranch
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Hot Springs (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Hot Springs based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Anita | 8 | $100,558 | 158 | 4.14/5.0 |
| Mary Elizabeth | 5 | $76,835 | 312 | 4.91/5.0 |
| Teresa Ann | 2 | $32,776 | 354 | 4.80/5.0 |
| Tammy | 2 | $31,349 | 38 | 2.48/5.0 |
| David | 1 | $30,640 | 31 | 4.94/5.0 |
| Robert And Susan | 1 | $27,578 | 74 | 4.89/5.0 |
| Anna Marie | 1 | $16,312 | 289 | 4.97/5.0 |
| Cindy | 4 | $15,720 | 175 | 4.61/5.0 |
| Tahnee | 1 | $14,644 | 49 | 4.65/5.0 |
| Margaret | 1 | $12,240 | 516 | 4.79/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Hot Springs.
Dive Deeper: Advanced Hot Springs STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Hot Springs. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsHot Springs Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Hot Springs
- The Hot Springs Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 29 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Hot Springs, Outdoor/Unique properties are the most common (41.4%), reflecting the local real estate landscape.
- Houses represent a significant 24.1% portion, catering likely to families or larger groups.
- The presence of 10.3% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 3.4%) offer potential for unique stay experiences.
Hot Springs Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Hot Springs
- The dominant room capacity in Hot Springs is 1 bedroom listings, making up 55.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 72.4% of the active Airbnb listings in Hot Springs, indicating a high concentration in these sizes.
- With over half the market (55.2%) consisting of studios or 1-bedroom units, Hot Springs is particularly well-suited for individuals or couples.
Hot Springs Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Hot Springs
- The most common guest capacity trend in Hot Springs vacation rentals is listings accommodating 4 guests (41.4%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Hot Springs STR market, accounting for 62.1% of listings.
- 24.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Hot Springs.
- On average, properties in Hot Springs are equipped to host 4.3 guests.
Hot Springs Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Hot Springs
- The most common availability pattern in Hot Springs falls within the 271-366 days range, representing 44.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 86.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Hot Springs (51.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 13.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Hot Springs Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
23 listings
82.1% of total
2 Nights
3 listings
10.7% of total
3 Nights
1 listings
3.6% of total
30+ Nights
1 listings
3.6% of total
Key Insights
- The most prevalent minimum stay requirement in Hot Springs is 1 Night, adopted by 82.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (92.8%) of the Hot Springs Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 82.1% of Hot Springs hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Hot Springs.
Hot Springs Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
6 listings
22.2% of total
Flexible
7 listings
25.9% of total
Moderate
10 listings
37% of total
Firm
3 listings
11.1% of total
Strict
1 listings
3.7% of total
Cancellation Policy Insights for Hot Springs
- The prevailing Airbnb cancellation policy trend in Hot Springs is Moderate, used by 37% of listings.
- There's a relatively balanced mix between guest-friendly (62.9%) and stricter (14.8%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (3.7%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 37% market standard in Hot Springs.
- Using a Strict policy might deter some guests, as only 3.7% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Hot Springs.
Hot Springs STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Hot Springs
- The overall average booking lead time for vacation rentals in Hot Springs is 59 days.
- Guests book furthest in advance for stays during September (average 114 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 24 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (70 days avg.) sees the longest lead times, while Winter (36 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (59 days) as a baseline for your pricing and availability strategy in Hot Springs.
- For September stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 114 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 70 days) to capture early planners.
- Monitor your own booking lead times against these Hot Springs averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Hot Springs (2025)
Amenity Prevalence
Amenity Insights for Hot Springs
- Essential amenities in Hot Springs that guests expect include: Free parking on premises. Lacking these (this) could significantly impact bookings.
- Popular amenities like Coffee maker, Kitchen, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Hot Springs: Free parking on premises.
- Consider adding popular differentiators like Coffee maker or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Hot Springs to stay competitive.
Hot Springs Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Hot Springs
- The typical guest profile for Airbnb in Hot Springs consists of primarily domestic travelers (95%), often arriving from nearby Spokane, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 94.5% of guests.
- Key international markets include United States (94.5%) and Canada (4%).
- Top languages spoken are English (67.1%) followed by Spanish (8.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Spokane and Missoula.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Hot Springs Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| West Glacier | 75 | $4,444 | $391.91 | 57% |
| Rollins | 16 | $4,024 | $708.08 | 41% |
| Trout Creek | 12 | $3,745 | $227.17 | 55% |
| Whitefish | 958 | $3,651 | $397.84 | 42% |
| Glacier County | 12 | $3,518 | $298.24 | 65% |
| Superior | 31 | $3,454 | $476.23 | 42% |
| Missoula County | 19 | $3,376 | $349.89 | 43% |
| Babb | 56 | $3,336 | $268.84 | 65% |
| Dayton | 17 | $3,044 | $380.73 | 47% |
| Somers | 71 | $2,961 | $349.64 | 46% |