Eureka Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Montana, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Eureka in 2025? Explore comprehensive Airbnb analytics for Eureka, Montana, United States to uncover income potential. This 2025 STR market report for Eureka, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 62 active listings.

Whether you're considering an Airbnb investment in Eureka, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Eureka Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Eureka Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$229
The average rental revenue earned for an occupied room per day in Eureka.
Occupancy Rate(?)
39.6%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$21,749
Typical annual income for an Airbnb listing in Eureka. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-2.6%
Slight decrease (-2.6%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Eureka.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Eureka.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
62
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Eureka (2025)

Understanding the monthly revenue variations for Airbnb listings in Eureka is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Eureka is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Eureka across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,566+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,126 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,735 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $885, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Eureka

Eureka Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Eureka STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Eureka:

  • Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 47% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 29%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Eureka

Average Daily Rate (ADR) Airbnb Trends in Eureka (2025)

Effective short term rental pricing strategy in Eureka involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Eureka typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $421+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $267 or more.
  • Typical properties (Median) charge around $167 per night.
  • Entry-level properties (Bottom 25%) earn around $125 per night.

Average Daily Rate (ADR) Trend by Month in Eureka

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Airbnb Seasonality Analysis & Trends in Eureka (2025)

Peak Season (July, August, June)
  • Revenue averages $4,035 per month
  • Occupancy rates average 51.4%
  • Daily rates average $233
Shoulder Season
  • Revenue averages $2,286 per month
  • Occupancy maintains around 31.1%
  • Daily rates hold near $218
Low Season (January, February, March)
  • Revenue drops to average $968 per month
  • Occupancy decreases to average 18.6%
  • Daily rates adjust to average $217

Seasonality Insights for Eureka

  • The Airbnb seasonality in Eureka shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Eureka's highest earning potential, with monthly revenues capable of climbing to $4,739, occupancy reaching a high of 61.3%, and ADRs peaking at $235.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $934, occupancy could drop to 17.3%, and ADRs may adjust down to $213.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Eureka.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Eureka seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Eureka (2025)

Exploring the top neighborhoods for short-term rentals in Eureka? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Eureka
The central hub for local activities, shops, and restaurants, making it a vibrant area for tourists.
Eureka's Historic District, local restaurants, art galleries, Eureka Theatre
Eureka Lake
A picturesque setting for nature lovers, providing access to outdoor activities and stunning views.
Eureka Lake, hiking trails, boating, fishing, wildlife viewing
Fishing Access Sites
Ideal for anglers and outdoor enthusiasts, with proximity to prime fishing spots and ranchlands.
Fishing sites, scenic landscapes, wildlife watching
Kootenai National Forest
A vast natural playground with mountainous terrain and recreational opportunities.
hiking trails, camping, wildlife trails, scenic drives
Libby Dam
An engineering marvel, popular among tourists for its scenic views and recreational activities.
Libby Dam, water activities, fishing spots, picnic areas
Troy
A small nearby town with charm and local activities, suitable for those looking for a quieter escape.
local museums, Troy historical sites, fishing, hiking
Glacier View
Offers breathtaking views and is a great base for those wanting to explore Glacier National Park.
Glacier National Park, great hiking, wildlife
Columbia Falls
The gateway to Glacier National Park, appealing to tourists visiting the park with local amenities.
Glacier Park, local dining, cultural events

Understanding Airbnb License Requirements & STR Laws in Eureka (2025)

While Eureka, Montana, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Eureka to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Eureka (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Eurekabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Scandinavian inspired / Lake view + outdoor sauna

Scandinavian inspired / Lake view + outdoor sauna

Entire Place • 3 bedrooms

$81,230
Revenue
63.9%
Occupancy
$363.69
Daily Rate
Ridgeline Retreat - w/ Hot Tub and Valley Views!

Ridgeline Retreat - w/ Hot Tub and Valley Views!

Entire Place • 4 bedrooms

$79,496
Revenue
50.2%
Occupancy
$436.82
Daily Rate
Eureka Vacation Rental w/ Outdoor Kitchen & Views!

Eureka Vacation Rental w/ Outdoor Kitchen & Views!

Entire Place • 3 bedrooms

$53,319
Revenue
58.6%
Occupancy
$406.09
Daily Rate
Lakeside Retreat in Eureka

Lakeside Retreat in Eureka

Entire Place • 3 bedrooms

$53,079
Revenue
51.0%
Occupancy
$319.64
Daily Rate
Wilderness Club Chalet Golf Retreat

Wilderness Club Chalet Golf Retreat

Entire Place • 4 bedrooms

$51,124
Revenue
47.3%
Occupancy
$506.88
Daily Rate
Montana Escape

Montana Escape

Entire Place • 2 bedrooms

$45,542
Revenue
65.0%
Occupancy
$179.57
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Eureka (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Eureka based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Evolve7$196,7092334.91/5.0
Will12$175,9711474.97/5.0
Host #41035371$81,2301485.00/5.0
Tanner1$79,496265.00/5.0
Nikki + Karl6$70,8012164.94/5.0
Host #4565118121$53,31964.83/5.0
Lakeshore Rentals1$53,079135.00/5.0
Angie2$52,6081094.89/5.0
Derek1$51,124125.00/5.0
Jodie1$45,542385.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Eureka.

Dive Deeper: Advanced Eureka STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Eureka. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Eureka Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Eureka

  • The Eureka Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 77.4% of the 62 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Eureka, Outdoor/Unique properties are the most common (37.1%), reflecting the local real estate landscape.
  • Houses represent a significant 33.9% portion, catering likely to families or larger groups.
  • The presence of 11.3% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others (combined 4.8%) offer potential for unique stay experiences.

Eureka Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Eureka

  • The dominant room capacity in Eureka is 1 bedroom listings, making up 43.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 66.1% of the active Airbnb listings in Eureka, indicating a high concentration in these sizes.
  • A significant 29.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Eureka.

Eureka Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Eureka

  • The most common guest capacity trend in Eureka vacation rentals is listings accommodating 4 guests (32.3%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 8+ guests dominate the Eureka STR market, accounting for 58.1% of listings.
  • 41.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Eureka.
  • On average, properties in Eureka are equipped to host 5.0 guests.

Eureka Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Eureka

  • The most common availability pattern in Eureka falls within the 271-366 days range, representing 54.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 88.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Eureka (40.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 14.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Eureka Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (36.4%)

1 Night

20 listings

36.4% of total

2 Nights (47.3%)

2 Nights

26 listings

47.3% of total

3 Nights (10.9%)

3 Nights

6 listings

10.9% of total

4-6 Nights (5.5%)

4-6 Nights

3 listings

5.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Eureka is 2 Nights, adopted by 47.3% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (83.7%) of the Eureka Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 47.3% of Eureka hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Eureka.

Eureka Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

1 listings

1.8% of total

Flexible (16.1%)

Flexible

9 listings

16.1% of total

Moderate (14.3%)

Moderate

8 listings

14.3% of total

Firm (17.9%)

Firm

10 listings

17.9% of total

Strict (50%)

Strict

28 listings

50% of total

Cancellation Policy Insights for Eureka

  • The prevailing Airbnb cancellation policy trend in Eureka is Strict, used by 50% of listings.
  • A majority (67.9%) of hosts in Eureka utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 50% market standard in Eureka.
  • With 50% using Strict terms, this is a viable option in Eureka, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Eureka.

Eureka STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Eureka

  • The overall average booking lead time for vacation rentals in Eureka is 54 days.
  • Guests book furthest in advance for stays during June (average 100 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 23 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (90 days avg.) sees the longest lead times, while Winter (33 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (54 days) as a baseline for your pricing and availability strategy in Eureka.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 100 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 90 days) to capture early planners.
  • Monitor your own booking lead times against these Eureka averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Eureka (2025)

Amenity Prevalence

Amenity Insights for Eureka

  • Popular amenities like Smoke alarm, Free parking on premises, Coffee maker are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Consider adding popular differentiators like Smoke alarm or Free parking on premises to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Eureka to stay competitive.

Eureka Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Eureka

  • The typical guest profile for Airbnb in Eureka consists of primarily domestic travelers (78%), often arriving from nearby Calgary, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 77.8% of guests.
  • Key international markets include United States (77.8%) and Canada (20.8%).
  • Top languages spoken are English (77.4%) followed by Spanish (8.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Calgary and Missoula.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Eureka Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Hayden Lake12$4,147$405.0746%
Sagle93$4,038$403.3842%
Rollins16$4,024$708.0841%
Trout Creek12$3,745$227.1755%
Whitefish958$3,651$397.8442%
Superior31$3,454$476.2342%
Cocolalla10$3,377$365.4142%
Priest Lake20$3,375$357.1841%
Hayden99$3,364$375.1150%
Post Falls95$3,140$280.6850%

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