Airbnb Market Analytics, Statistics and Data in Bozeman, Montana, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Bozeman? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Bozeman:
How much do Airbnb hosts make on average per month in Bozeman?
The short-term rental market in Bozeman shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $3,768 per month
- Strong performing properties (top 25%) make $5,821 or more
- Best-in-class properties (top 10%) achieve $8,755+ monthly
- Entry-level properties (bottom 25%) typically earn around $2,182
Revenue Variations by Month
Occupancy Rates Throughout the Year in Bozeman
The market in Bozeman shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 53% occupancy rates
- Strong performing properties (top 25%) achieve 72% or higher
- Best-in-class properties (top 10%) reach 84%+occupancy
- Entry-level properties (bottom 25%) average around 33%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Bozeman
Daily rates in Bozeman vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $220 per night
- Strong performing properties (top 25%) secure $313 or more
- Best-in-class properties (top 10%) pull in $465+ per night
- Entry-level properties (bottom 25%) earn around $154
Daily Rate Variations by Month
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Seasonality patterns in Bozeman
Peak Season (July, June, August)
- Revenue peaks at $6561.79 per month
- Occupancy rates reach 71.67%
- Daily rates average $286.14
Shoulder Season
- Revenue averages $4611.25 per month
- Occupancy maintains 51.62%
- Daily rates hold at $264.94
Low Season (December, November, January)
- Revenue drops to $2956.54 per month
- Occupancy decreases to 37.14%
- Daily rates adjust to $246.96
Is it still profitable to do Airbnb in Bozeman in 2025?
Yes! Bozeman demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 52% and strong monthly revenue averaging $4611 and As a mature market with 757 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Bozeman
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Downtown Bozeman | The vibrant heart of the city, known for its shops, restaurants, and cultural events. Ideal for tourists wanting to explore local cuisine and nightlife. | Museum of the Rockies, Bozeman Hot Springs, Gallatin Valley Mall, Bozeman Farmers Market, Local breweries and distilleries |
| West Bozeman | A growing area close to nature and several outdoor activities. Perfect for families and nature lovers looking for a peaceful retreat. | Hyalite Canyon, Montana State University, Bozeman Pond, Cottonwood Park, Sourdough Canyon |
| South Bozeman | Offers a mix of residential charm and proximity to outdoor adventures. Attracts guests looking for a quieter stay near hiking and skiing. | Bridger Bowl Ski Area, Lava Lake Trailhead, The Ridge Athletic Club, Fishing access on the Gallatin River, Seitz Park |
| Northeast Bozeman | A peaceful residential neighborhood with easy access to downtown and outdoor activities. Great for families and longer stays. | East Gallatin Recreation Area, Bozeman Beach, Golf courses, Local parks, Family-friendly attractions |
| Yellowstone Club | An exclusive luxury resort area geared towards high-end travelers and outdoor enthusiasts. Perfect for affluent visitors seeking privacy and adventure. | Exclusive ski resorts, Private golf courses, Beautiful mountain vistas, Luxury accommodations, Access to Yellowstone National Park |
| Big Sky | A nearby mountain resort town known for its skiing and outdoor activities. Attracts adventure seekers and nature lovers year-round. | Big Sky Resort, Lone Mountain, Hiking trails, Yellowstone National Park access, Fishing and rafting |
| Four Corners | A community that serves as a gateway to many outdoor adventures, perfect for guests looking for a home base while exploring the region. | Gallatin River, Scenic drives, Nearby forests and parks, Access to hiking and biking trails, Local dining options |
| Bridger Canyon | Scenic and tranquil, known for its beautiful landscapes and outdoor recreational activities. Ideal for those wanting a nature-centric experience. | Bridger Mountains, Finland Trail, Cross-country skiing, Fishing and hiking spots, Stunning valley views |
Do you need a license for Airbnb in Bozeman?
Most likely, Bozeman requires a license for Airbnb operations. With 46% of current listings showing licensing information, we recommend checking Bozeman's short-term rental regulations and starting the licensing process before listing your property.
Top Performing Airbnb Properties in Bozeman
Jackson Creek Retreat
Entire Place • 4 bedrooms
Downtown Duplex | Game Room | Mountain Music
Entire Place • 6 bedrooms
Elk Haven Ranch- Gorgeous home in Bridger Canyon o
Entire Place • 6 bedrooms
Private River Access 9 Bedroom House Near Bozeman
Entire Place • 9 bedrooms
Luxe*Lake and Mountain views*EV charger*Arcade
Entire Place • 4 bedrooms
Luxury Property w/ Mountain Views
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Bozeman
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Mountain Home | 40 | $2,631,301 | 1010 | 4.59/5.0 |
| Evolve | 23 | $1,261,391 | 903 | 4.64/5.0 |
| Paul | 22 | $1,025,102 | 540 | 4.72/5.0 |
| Ted And Ann Marie | 14 | $921,939 | 613 | 4.60/5.0 |
| Liz | 18 | $778,181 | 416 | 4.69/5.0 |
| Tessa | 12 | $685,639 | 911 | 4.51/5.0 |
| Payton | 10 | $636,141 | 737 | 4.96/5.0 |
| Stay Montana | 15 | $630,233 | 281 | 4.81/5.0 |
| McCade | 3 | $468,331 | 150 | 4.95/5.0 |
| Michael | 6 | $453,767 | 1036 | 4.91/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Bozeman
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (93.5%), with house and apartment & condo properties comprising 76.2% of inventory
- Strong specialty sector (19.0%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in others, unique stays segments (5.5% combined)
Room Capacity Distribution
Analysis of 757 properties in Bozeman shows that 1 bedroom properties are most prevalent, making up 31.3% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 58.7% of all listings.
Key Insights
- Most common: 1 bedroom (31.3%)
- Least common: 5+ bedrooms (4.2%)
- Market concentration: 58.7% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 757 properties in Bozeman reveals that 4 guests properties dominate the market, representing 28.5% of all listings. The average property accommodates 4.7 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 6 guests make up 48.0% of the market.
Key Insights
- Most common capacity: 4 guests (28.5% of market)
- Least common capacity: 1 guest (0.5% of market)
- Average guest capacity: 4.7 guests per property
- Market concentration: 48.0% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 757 properties in Bozeman, the most common availability pattern is 181-270 days (35% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (34.3% of properties).
Key Insights
- Most common availability window: 181-270 days (35%)
- Most common booking duration: 91-180 days (34.3%)
- Properties with high availability (180+ days): 55.6%
- Properties with long-term bookings (180+ days): 46.9%
Minimum Stay Distributions
1 Night
150 listings
21.2% of total
2 Nights
261 listings
37% of total
3 Nights
133 listings
18.8% of total
4-6 Nights
41 listings
5.8% of total
7-29 Nights
35 listings
5% of total
30+ Nights
86 listings
12.2% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 58.2%
- Mid-length stays (4-6 nights) represent 5.8% of listings
- Monthly+ stays (12.2%) suggest a stable extended-stay market
- High market flexibility with 77.0% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
23 listings
3.3% of total
Super Strict 30 Days
23 listings
3.3% of total
Flexible
65 listings
9.4% of total
Moderate
168 listings
24.2% of total
Firm
213 listings
30.6% of total
Strict
203 listings
29.2% of total
Key Insights
- Firm is the preferred policy at 30.6% of listings
- The market shows a balanced distribution between guest-friendly (33.6%) and strict (59.8%) policies
- Strong market consensus around Firm policies
- Super Strict 30 Days policies are least common at 3.3% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Firm policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, May, Jun, averaging 94 days
- Shortest booking windows are in Jan, Feb, Nov, averaging 50 days
- Summer shows the longest average booking window at 86 days, while Fall has the shortest at 54 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 86 days in advance
- Consider early bird discounts during Fall to encourage longer lead times
- Focus on last-minute booking promotions during Jan-Nov when lead times are shortest
Popular Airbnb Amenities in Bozeman
Below is the distribution of amenities across listings in Bozeman:
Traveler Demographics
Key Insights
- Domestic travelers make up 96.2% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (1.2%) and DC (0.7%)
- English is the top language at 81.9%, followed by Spanish (10.9%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.3%
Recommendations
- Target marketing campaigns for Bozeman and New York markets
- Develop localized content for Canada and DC
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Bozeman. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Big Sky | 931 | $4,880 | $647.72 | 37% |
| Gallatin Gateway | 45 | $4,824 | $401.22 | 47% |
| Island Park | 883 | $4,245 | $397.18 | 48% |
| Gardiner | 182 | $4,048 | $293.97 | 56% |
| West Yellowstone | 254 | $3,852 | $361.05 | 46% |
| Emigrant | 103 | $3,752 | $316.06 | 52% |
| Pray | 53 | $3,715 | $304.78 | 45% |
| Livingston | 341 | $3,392 | $291.32 | 49% |
| Belgrade | 172 | $3,374 | $228.19 | 52% |
| Ashton | 79 | $3,189 | $283.17 | 49% |
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