Wentzville Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Missouri, United States
Is Airbnb profitable in Wentzville in 2025? Explore comprehensive Airbnb analytics for Wentzville, Missouri, United States to uncover income potential. This 2025 STR market report for Wentzville, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 22 active listings.
Whether you're considering an Airbnb investment in Wentzville, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Wentzville Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Wentzville Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Wentzville (2025)
Understanding the monthly revenue variations for Airbnb listings in Wentzville is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Wentzville is typically June, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Wentzville across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,886+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,472 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,889 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,465, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Wentzville
Wentzville Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Wentzville STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Wentzville:
- Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 76% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 56%.
- Entry-level properties (Bottom 25%) average 39% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Wentzville
Average Daily Rate (ADR) Airbnb Trends in Wentzville (2025)
Effective short term rental pricing strategy in Wentzville involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Wentzville typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $261+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $186 or more.
- Typical properties (Median) charge around $144 per night.
- Entry-level properties (Bottom 25%) earn around $58 per night.
Average Daily Rate (ADR) Trend by Month in Wentzville
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Airbnb Seasonality Analysis & Trends in Wentzville (2025)
Peak Season (June, July, September)
- Revenue averages $4,238 per month
- Occupancy rates average 64.4%
- Daily rates average $169
Shoulder Season
- Revenue averages $3,175 per month
- Occupancy maintains around 55.9%
- Daily rates hold near $151
Low Season (January, February, November)
- Revenue drops to average $2,608 per month
- Occupancy decreases to average 46.7%
- Daily rates adjust to average $138
Seasonality Insights for Wentzville
- The Airbnb seasonality in Wentzville shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Wentzville's highest earning potential, with monthly revenues capable of climbing to $4,786, occupancy reaching a high of 72.2%, and ADRs peaking at $182.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,567, occupancy could drop to 42.1%, and ADRs may adjust down to $136.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Wentzville.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Wentzville seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Wentzville (2025)
Exploring the top neighborhoods for short-term rentals in Wentzville? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Historic Downtown Wentzville | Charming area with unique shops and restaurants, attracting tourists interested in local history and culture. It's a growing hub for community events and festivals throughout the year. | Wentzville Community Club, Wentzville Historical Museum, Shady Springs Park, Laplace Park, Riverfront Park |
Lake St. Louis | Nearby community with a beautiful lake, appealing for families and travelers looking for water activities and serene environments. The area is known for its suburban charm. | Lake St. Louis, The Meadows at Lake St. Louis, Lake St. Louis Park, Scenic walking trails, Local dining spots |
Pine View Estates | Residential area that offers a quiet, suburban environment, appealing to families and those looking for short-term rentals near Wentzville's amenities. | Local parks, Family-friendly neighborhoods, Community events, Access to shopping, Nearby schools |
Wentzville Bluffs | A burgeoning area with new developments and easy access to main roads. It's attractive for tourists looking for convenience and close proximity to nearby attractions. | Shopping centers, Dining options, Parks, Sports facilities, Access to highways |
Civic Park | A community-oriented area known for its recreational opportunities, appealing to families and nature lovers. Hosts many community activities and events throughout the year. | Civic Park, Wentzville Aquatic Center, Walking trails, Playgrounds, Sports fields |
Main Street Wentzville | The heart of Wentzville's local commerce with a mix of shops and eateries, attracting visitors looking for a local experience and unique gifts and dining. | Local restaurants, Boutique shops, Farmers' market, Community events, Close to public transportation |
The Meadows at Lake St. Louis | A vibrant shopping, dining, and entertainment area that attracts both local residents and visitors looking for a lively atmosphere with diverse options. | The Meadows Shopping Center, Variety of dining options, Entertainment venues, Special events, Family activities |
Wentzville Orchards | Scenic area that offers a taste of rural life, appealing to guests seeking tranquility and outdoor activities like berry picking and farm tours. | Orchards and farms, Scenic views, Outdoor activities, Local produce markets, Community gatherings |
Understanding Airbnb License Requirements & STR Laws in Wentzville (2025)
While Wentzville, Missouri, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Wentzville to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Wentzville (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Wentzvillebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Hill Manor: The 6BR Heart of Rest and Reunion
Entire Place • 6 bedrooms

Spacious Wentzville Retreat by StayLage
Entire Place • 5 bedrooms

Just Updated 4 Bedroom Wentzville Home by StayLage
Entire Place • 4 bedrooms

Cozy Home in Wentzville Sleeps 6 + Game Room
Entire Place • 2 bedrooms

Relax & Enjoy Home~Cozy~Updated~Fence~POND
Entire Place • 3 bedrooms

Wentzville One Bedroom Apartment by StayLage
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Wentzville (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Wentzville based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Jeffrey | 4 | $221,377 | 120 | 4.67/5.0 |
Anthony | 1 | $99,789 | 92 | 4.98/5.0 |
Cintia | 2 | $53,826 | 56 | 4.90/5.0 |
Karlie | 1 | $46,370 | 84 | 4.94/5.0 |
Jessy | 1 | $46,352 | 95 | 5.00/5.0 |
Becca | 1 | $38,246 | 90 | 4.93/5.0 |
Jason | 1 | $36,274 | 42 | 4.98/5.0 |
Hye | 6 | $30,997 | 389 | 4.69/5.0 |
Jessalyn | 1 | $27,762 | 21 | 5.00/5.0 |
Carla | 1 | $23,350 | 41 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Wentzville.
Dive Deeper: Advanced Wentzville STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Wentzville. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsWentzville Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Wentzville
- The Wentzville Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 68.2% of the 22 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 31.8% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Wentzville, House properties are the most common (63.6%), reflecting the local real estate landscape.
- Houses represent a significant 63.6% portion, catering likely to families or larger groups.
- The presence of 31.8% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like apartment/condo (combined 4.5%) offer potential for unique stay experiences.
Wentzville Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Wentzville
- The dominant room capacity in Wentzville is 1 bedroom listings, making up 36.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 63.7% of the active Airbnb listings in Wentzville, indicating a high concentration in these sizes.
- A significant 45.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Wentzville.
Wentzville Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Wentzville
- The most common guest capacity trend in Wentzville vacation rentals is listings accommodating 2 guests (27.3%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the Wentzville STR market, accounting for 54.6% of listings.
- 50.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Wentzville.
- On average, properties in Wentzville are equipped to host 5.0 guests.
Wentzville Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Wentzville
- The most common availability pattern in Wentzville falls within the 91-180 days range, representing 36.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 54.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Wentzville (36.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 45.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Wentzville Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
4 listings
18.2% of total
2 Nights
7 listings
31.8% of total
3 Nights
7 listings
31.8% of total
30+ Nights
4 listings
18.2% of total
Key Insights
- The most prevalent minimum stay requirement in Wentzville is 2 Nights, adopted by 31.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (18.2%) caters to monthly stays (30+ nights) in Wentzville, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 31.8% of Wentzville hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 18.2% currently do.
- A 2-night minimum appears standard (31.8%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 18.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Wentzville.
Wentzville Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
7 listings
31.8% of total
Moderate
10 listings
45.5% of total
Firm
3 listings
13.6% of total
Strict
2 listings
9.1% of total
Cancellation Policy Insights for Wentzville
- The prevailing Airbnb cancellation policy trend in Wentzville is Moderate, used by 45.5% of listings.
- The market strongly favors guest-friendly terms, with 77.3% of listings offering Flexible or Moderate policies. This suggests guests in Wentzville may expect booking flexibility.
- Strict cancellation policies are quite rare (9.1%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 45.5% market standard in Wentzville.
- Using a Strict policy might deter some guests, as only 9.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Wentzville.
Wentzville STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Wentzville
- The overall average booking lead time for vacation rentals in Wentzville is 40 days.
- Guests book furthest in advance for stays during May (average 68 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 21 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (45 days avg.) sees the longest lead times, while Winter (28 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (40 days) as a baseline for your pricing and availability strategy in Wentzville.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 68 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 45 days) to capture early planners.
- Monitor your own booking lead times against these Wentzville averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Wentzville (2025)
Amenity Prevalence
Amenity Insights for Wentzville
- Essential amenities in Wentzville that guests expect include: Smoke alarm, Wifi, Air conditioning, Free parking on premises, Washer, Dryer, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Shampoo, Fire extinguisher, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Wentzville: Smoke alarm, Wifi, Air conditioning, Free parking on premises, Washer, Dryer, Heating.
- Prioritize adding missing essentials: Dryer, Heating.
- Consider adding popular differentiators like Shampoo or Fire extinguisher to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Wentzville to stay competitive.
Wentzville Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Wentzville
- The typical guest profile for Airbnb in Wentzville consists of primarily domestic travelers (98%), often arriving from nearby St. Louis, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.0% of guests.
- Key international markets include United States (98%) and Canada (1%).
- Top languages spoken are English (87%) followed by Spanish (10.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from St. Louis and Springfield.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Wentzville Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Ste. Genevieve | 11 | $4,029 | $420.57 | 38% |
Innsbrook | 195 | $3,529 | $387.14 | 34% |
Makanda | 21 | $2,993 | $239.96 | 47% |
Godfrey | 10 | $2,892 | $206.25 | 49% |
Harvester | 17 | $2,763 | $193.42 | 53% |
O’Fallon | 39 | $2,702 | $195.25 | 54% |
Saint Charles | 163 | $2,592 | $196.21 | 51% |
Centralia | 17 | $2,555 | $217.77 | 49% |
Potosi | 22 | $2,538 | $222.50 | 37% |
Edwardsville | 21 | $2,368 | $198.73 | 51% |