Saint Peters Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Missouri, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Saint Peters in 2025? Explore comprehensive Airbnb analytics for Saint Peters, Missouri, United States to uncover income potential. This 2025 STR market report for Saint Peters, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 38 active listings.

Whether you're considering an Airbnb investment in Saint Peters, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Saint Peters Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Saint Peters Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$157
The average rental revenue earned for an occupied room per day in Saint Peters.
Occupancy Rate(?)
58.2%
High demand. Good booking frequency.
Median Annual Revenue(?)
$27,064
Typical annual income for an Airbnb listing in Saint Peters. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
19.4%
Strong growth (19.4%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Saint Peters.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Saint Peters.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
38
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Saint Peters (2025)

Understanding the monthly revenue variations for Airbnb listings in Saint Peters is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Saint Peters is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Saint Peters across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,840+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,577 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,876 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,662, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Saint Peters

Saint Peters Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Saint Peters STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Saint Peters:

  • Best-in-class properties (Top 10%) achieve 89%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 77% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 58%.
  • Entry-level properties (Bottom 25%) average 39% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Saint Peters

Average Daily Rate (ADR) Airbnb Trends in Saint Peters (2025)

Effective short term rental pricing strategy in Saint Peters involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Saint Peters typically peaks in November and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $256+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $193 or more.
  • Typical properties (Median) charge around $120 per night.
  • Entry-level properties (Bottom 25%) earn around $96 per night.

Average Daily Rate (ADR) Trend by Month in Saint Peters

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Airbnb Seasonality Analysis & Trends in Saint Peters (2025)

Peak Season (May, June, July)
  • Revenue averages $4,665 per month
  • Occupancy rates average 59.1%
  • Daily rates average $153
Shoulder Season
  • Revenue averages $3,170 per month
  • Occupancy maintains around 58.0%
  • Daily rates hold near $150
Low Season (January, February, March)
  • Revenue drops to average $2,617 per month
  • Occupancy decreases to average 52.5%
  • Daily rates adjust to average $145

Seasonality Insights for Saint Peters

  • The Airbnb seasonality in Saint Peters shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Saint Peters's highest earning potential, with monthly revenues capable of climbing to $5,039, occupancy reaching a high of 70.8%, and ADRs peaking at $158.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,437, occupancy could drop to 48.0%, and ADRs may adjust down to $141.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Saint Peters.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Saint Peters seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Saint Peters (2025)

Exploring the top neighborhoods for short-term rentals in Saint Peters? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Historic Downtown
Charming area with a blend of history and modern amenities, making it attractive for visitors interested in local culture and events.
Historic Main Street, Saint Peters Cultural Arts Centre, Pioneer Park, Saint Peters Library, Civic Centre
Civic Centre
Central hub for businesses and government, ideal for business travelers and anyone attending local events.
Saint Peters Rec-Plex, Saint Peters Convention Centre, Parks and Recreation amenities, local dining options
Nature Reserve
Peaceful area with plenty of outdoor activities, ideal for families and nature lovers looking for a retreat.
Fort Zumwalt Park, Missouri River Greenway, Walking and biking trails, Natural parks
Mid Rivers Mall
Popular shopping destination that attracts families and tourists, offers convenience and easy access to amenities.
Mid Rivers Mall, Local shops, Dining options, Entertainment venues
The Meadows
Modern living development with shopping and recreational amenities, appealing to visitors looking for comfort and convenience.
The Meadows Shopping Centre, Family-friendly parks, Local eateries, Entertainment options
Lakeside Park
Scenic area with lakes and recreational activities, perfect for travelers seeking relaxation and outdoor fun.
Lakeside Park, Fishing and boating areas, Walking paths
St. Peters Sports Complex
Active area focused on sports and recreation, great for families with children participating in sports or events.
Sports fields, Public pools, Recreation leagues
Eagle Point Fish & Wildlife Area
Natural habitat offering outdoor excitement, suitable for nature enthusiasts and those looking to escape to the outdoors.
Wildlife viewing, Fishing spots, Hiking trails

Understanding Airbnb License Requirements & STR Laws in Saint Peters (2025)

While Saint Peters, Missouri, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Saint Peters to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Saint Peters (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Saint Petersbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Blair's Jungle House w/ Hot Tub - Game Room

Blair's Jungle House w/ Hot Tub - Game Room

Entire Place • 4 bedrooms

$92,787
Revenue
58.8%
Occupancy
$357.62
Daily Rate
Blair's House in St. Peters 4 Bed 2 Bath Sleeps 10

Blair's House in St. Peters 4 Bed 2 Bath Sleeps 10

Entire Place • 4 bedrooms

$83,262
Revenue
66.1%
Occupancy
$310.33
Daily Rate
Blair's House 5 Bed 2 Bath - Game Room - Hot Tub

Blair's House 5 Bed 2 Bath - Game Room - Hot Tub

Entire Place • 4 bedrooms

$71,280
Revenue
64.8%
Occupancy
$310.94
Daily Rate
Spacious and Comfortable Home in Saint Peters

Spacious and Comfortable Home in Saint Peters

Entire Place • 3 bedrooms

$59,522
Revenue
39.6%
Occupancy
$234.38
Daily Rate
Blairs St. Peters Graffiti House - Game Room

Blairs St. Peters Graffiti House - Game Room

Entire Place • 4 bedrooms

$59,196
Revenue
59.7%
Occupancy
$220.98
Daily Rate
Blair's House in St. Peters 4 Bed 2 Bath Sleeps 10

Blair's House in St. Peters 4 Bed 2 Bath Sleeps 10

Entire Place • 4 bedrooms

$57,004
Revenue
74.2%
Occupancy
$223.52
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Saint Peters (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Saint Peters based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Matt6$419,0722894.97/5.0
Properties By Preston13$111,607110.96/5.0
Scott1$59,522484.96/5.0
Matthew1$54,747244.88/5.0
Cheryl1$49,899304.83/5.0
Host #4861119231$39,620564.98/5.0
Big Moves Reality1$38,298384.92/5.0
Anthony1$36,0931084.87/5.0
Ethan1$34,195594.95/5.0
Brent1$30,3301424.94/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Saint Peters.

Dive Deeper: Advanced Saint Peters STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Saint Peters. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Saint Peters Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Saint Peters

  • The Saint Peters Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.7% of the 38 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Saint Peters, House properties are the most common (60.5%), reflecting the local real estate landscape.
  • Houses represent a significant 60.5% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique (combined 2.6%) offer potential for unique stay experiences.

Saint Peters Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Saint Peters

  • The dominant room capacity in Saint Peters is 1 bedroom listings, making up 36.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 65.7% of the active Airbnb listings in Saint Peters, indicating a high concentration in these sizes.
  • A significant 47.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Saint Peters.

Saint Peters Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Saint Peters

  • The most common guest capacity trend in Saint Peters vacation rentals is listings accommodating 2 guests (34.2%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 8+ guests dominate the Saint Peters STR market, accounting for 60.5% of listings.
  • 47.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Saint Peters.
  • On average, properties in Saint Peters are equipped to host 4.7 guests.

Saint Peters Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Saint Peters

  • The most common availability pattern in Saint Peters falls within the 181-270 days range, representing 36.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 63.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Saint Peters (36.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 36.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Saint Peters Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (11.1%)

1 Night

4 listings

11.1% of total

2 Nights (19.4%)

2 Nights

7 listings

19.4% of total

3 Nights (25%)

3 Nights

9 listings

25% of total

30+ Nights (44.4%)

30+ Nights

16 listings

44.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Saint Peters is 30+ Nights, adopted by 44.4% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (44.4%) caters to monthly stays (30+ nights) in Saint Peters, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 44.4% of Saint Peters hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11.1% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 44.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Saint Peters.

Saint Peters Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (12.5%)

Super Strict 60 Days

3 listings

12.5% of total

Flexible (16.7%)

Flexible

4 listings

16.7% of total

Moderate (54.2%)

Moderate

13 listings

54.2% of total

Firm (12.5%)

Firm

3 listings

12.5% of total

Strict

1 listings

4.2% of total

Cancellation Policy Insights for Saint Peters

  • The prevailing Airbnb cancellation policy trend in Saint Peters is Moderate, used by 54.2% of listings.
  • The market strongly favors guest-friendly terms, with 70.9% of listings offering Flexible or Moderate policies. This suggests guests in Saint Peters may expect booking flexibility.
  • Strict cancellation policies are quite rare (4.2%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 54.2% market standard in Saint Peters.
  • Using a Strict policy might deter some guests, as only 4.2% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Saint Peters.

Saint Peters STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Saint Peters

  • The overall average booking lead time for vacation rentals in Saint Peters is 23 days.
  • Guests book furthest in advance for stays during July (average 76 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 11 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (61 days avg.) sees the longest lead times, while Winter (19 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (23 days) as a baseline for your pricing and availability strategy in Saint Peters.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 76 days out to capitalize on advance planning.
  • During February, focus on last-minute booking availability and promotions, as guests book with very short notice (11 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 61 days) to capture early planners.
  • Monitor your own booking lead times against these Saint Peters averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Saint Peters (2025)

Amenity Prevalence

Amenity Insights for Saint Peters

  • Essential amenities in Saint Peters that guests expect include: Smoke alarm, Air conditioning, Free parking on premises, Wifi, TV, Microwave, Kitchen, Dryer, Heating, Washer. Lacking these (any) could significantly impact bookings.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Saint Peters: Smoke alarm, Air conditioning, Free parking on premises, Wifi, TV, Microwave, Kitchen, Dryer, Heating, Washer.
  • Prioritize adding missing essentials: Microwave, Kitchen, Dryer, Heating, Washer.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Saint Peters to stay competitive.

Saint Peters Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Saint Peters

  • The typical guest profile for Airbnb in Saint Peters consists of primarily domestic travelers (97%), often arriving from nearby Indianapolis, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 96.9% of guests.
  • Key international markets include United States (96.9%) and Canada (0.8%).
  • Top languages spoken are English (83.1%) followed by Spanish (9.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Indianapolis and Kansas City.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Saint Peters Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Ste. Genevieve11$4,679$381.7639%
Innsbrook162$3,991$350.7337%
Makanda20$3,379$236.4253%
O’Fallon34$3,295$198.7358%
Harvester15$3,250$206.1052%
Potosi21$3,112$234.5239%
Edwardsville14$2,969$176.3058%
Saint Charles164$2,815$194.6953%
Vandalia10$2,812$243.6353%
Centralia15$2,808$233.2749%

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