Potosi Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Missouri, United States
Is Airbnb profitable in Potosi in 2025? Explore comprehensive Airbnb analytics for Potosi, Missouri, United States to uncover income potential. This 2025 STR market report for Potosi, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 21 active listings.
Whether you're considering an Airbnb investment in Potosi, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Potosi Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Potosi Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Potosi (2025)
Understanding the monthly revenue variations for Airbnb listings in Potosi is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Potosi is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Potosi across different performance tiers:
- Best-in-class properties (Top 10%) achieve $8,565+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,520 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,993 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $710, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Potosi
Potosi Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Potosi STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Potosi:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 38%.
- Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Potosi
Average Daily Rate (ADR) Airbnb Trends in Potosi (2025)
Effective short term rental pricing strategy in Potosi involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Potosi typically peaks in July and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $346+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $260 or more.
- Typical properties (Median) charge around $129 per night.
- Entry-level properties (Bottom 25%) earn around $114 per night.
Average Daily Rate (ADR) Trend by Month in Potosi
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Airbnb Seasonality Analysis & Trends in Potosi (2025)
Peak Season (July, June, August)
- Revenue averages $5,990 per month
- Occupancy rates average 49.8%
- Daily rates average $245
Shoulder Season
- Revenue averages $3,399 per month
- Occupancy maintains around 43.8%
- Daily rates hold near $205
Low Season (January, February, December)
- Revenue drops to average $1,711 per month
- Occupancy decreases to average 26.2%
- Daily rates adjust to average $195
Seasonality Insights for Potosi
- The Airbnb seasonality in Potosi shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Potosi's highest earning potential, with monthly revenues capable of climbing to $7,206, occupancy reaching a high of 58.6%, and ADRs peaking at $260.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,451, occupancy could drop to 24.0%, and ADRs may adjust down to $191.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Potosi.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Potosi seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Potosi (2025)
Exploring the top neighborhoods for short-term rentals in Potosi? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Historic Downtown Potosi | Charming and historic area with various antique shops, cafes, and local dining. Attracts visitors interested in history and small-town culture. | Potosi Historic Courthouse, Washington County Museum, Potosi Brewing Company, Olde Town Antiques, Civic Center Park |
| Potosi City Park | A beautiful area for nature lovers offering recreational activities and a serene environment, ideal for families and outdoor enthusiasts. | Potosi City Park, Fishing at the lake, Picnic areas, Walking trails, Playground |
| Potosi Golf Club | Great for visitors who enjoy golfing and outdoor activities. Provides a picturesque setting and a relaxed atmosphere. | Potosi Golf Club, Beautiful landscapes, Clubhouse dining, Golf tournaments |
| Mineral Area College | Attracts students and visiting families during academic events, providing a steady influx of visitors throughout the school year. | Mineral Area College, Community events, Athletic events, Art shows |
| Wisconsin Heights | A peaceful neighborhood ideal for retreat-style stays, popular with those seeking tranquility away from busy city life. | Nature trails, Camping Sites, Scenic Views, Wildlife watching |
| Bismarck | Nearby town with charming small-town attractions, appealing for those looking for a quaint getaway experience. | Bismarck Historic Sites, Local dining, Community events, Natural setting |
| Elephant Rocks State Park | A stunning natural site famous for its giant boulders and hiking trails. Attracts outdoor enthusiasts and families. | Elephant Rocks, Hiking trails, Scenic picnic areas, Nature photography |
| St. Joe State Park | Offers a variety of outdoor adventures including biking, hiking, and horseback riding, attracting active travelers and families. | St. Joe State Park, Mountain biking trails, Fishing, Camping |
Understanding Airbnb License Requirements & STR Laws in Potosi (2025)
While Potosi, Missouri, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Potosi to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Potosi (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Potosibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Spring Lake Ranch Lodge with private pool!
Entire Place • 5 bedrooms
Tree house #2 "LoveLight" - Lakeside & Hot Tub!
Entire Place • 2 bedrooms
Country Getaway w Year-round Indoor Pool
Entire Place • 5 bedrooms
Tree House #3 "The Chateau" with private hot tub!
Entire Place • 2 bedrooms
Tree House #1 - "High Hope" with Hot Tub!
Entire Place • 1 bedroom
Tree House #4- Dancing Under Red Skies w/ Hot tub!
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Potosi (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Potosi based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jonathan | 11 | $574,274 | 1289 | 4.88/5.0 |
| Olivia | 1 | $83,620 | 9 | 4.89/5.0 |
| Steffie | 3 | $59,230 | 350 | 4.94/5.0 |
| Marty | 1 | $39,593 | 78 | 4.99/5.0 |
| Doug | 1 | $13,864 | 56 | 4.98/5.0 |
| Sam | 2 | $8,367 | 7 | 4.75/5.0 |
| Host #492418943 | 1 | $3,543 | 1 | 0.00/5.0 |
| Host #64690342 | 1 | $1,697 | 90 | 4.91/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Potosi.
Dive Deeper: Advanced Potosi STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Potosi. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPotosi Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Potosi
- The Potosi Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 21 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Potosi, Outdoor/Unique properties are the most common (52.4%), reflecting the local real estate landscape.
- Houses represent a significant 23.8% portion, catering likely to families or larger groups.
Potosi Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Potosi
- The dominant room capacity in Potosi is 2 bedrooms listings, making up 47.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 76.2% of the active Airbnb listings in Potosi, indicating a high concentration in these sizes.
- A significant 23.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Potosi.
Potosi Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Potosi
- The most common guest capacity trend in Potosi vacation rentals is listings accommodating 4 guests (38.1%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Potosi STR market, accounting for 66.7% of listings.
- 42.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Potosi.
- On average, properties in Potosi are equipped to host 5.2 guests.
Potosi Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Potosi
- The most common availability pattern in Potosi falls within the 181-270 days range, representing 38.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 71.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Potosi (42.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 28.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Potosi Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
7 listings
35% of total
2 Nights
11 listings
55% of total
3 Nights
1 listings
5% of total
30+ Nights
1 listings
5% of total
Key Insights
- The most prevalent minimum stay requirement in Potosi is 2 Nights, adopted by 55% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (90.0%) of the Potosi Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 55% of Potosi hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Potosi.
Potosi Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
1 listings
5% of total
Moderate
4 listings
20% of total
Firm
4 listings
20% of total
Strict
11 listings
55% of total
Cancellation Policy Insights for Potosi
- The prevailing Airbnb cancellation policy trend in Potosi is Strict, used by 55% of listings.
- A majority (75.0%) of hosts in Potosi utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 55% market standard in Potosi.
- With 55% using Strict terms, this is a viable option in Potosi, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Potosi.
Potosi STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Potosi
- The overall average booking lead time for vacation rentals in Potosi is 45 days.
- Guests book furthest in advance for stays during April (average 75 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 23 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (63 days avg.) sees the longest lead times, while Winter (34 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (45 days) as a baseline for your pricing and availability strategy in Potosi.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 75 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 63 days) to capture early planners.
- Monitor your own booking lead times against these Potosi averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Potosi (2025)
Amenity Prevalence
Amenity Insights for Potosi
- Essential amenities in Potosi that guests expect include: Heating, Free parking on premises, Smoke alarm, Air conditioning, Microwave. Lacking these (any) could significantly impact bookings.
- Popular amenities like BBQ grill, Wifi, Patio or balcony are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Potosi: Heating, Free parking on premises, Smoke alarm, Air conditioning, Microwave.
- Prioritize adding missing essentials: Microwave.
- Consider adding popular differentiators like BBQ grill or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Potosi to stay competitive.
Potosi Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Potosi
- The typical guest profile for Airbnb in Potosi consists of primarily domestic travelers (99%), often arriving from nearby St. Louis, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 99.0% of guests.
- Key international markets include United States (99%) and Italy (0.5%).
- Top languages spoken are English (84.6%) followed by Spanish (4.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from St. Louis and Saint Charles.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Potosi Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Ste. Genevieve | 11 | $4,679 | $381.76 | 39% |
| Innsbrook | 162 | $3,991 | $350.73 | 37% |
| Kimberling City | 231 | $3,610 | $327.84 | 36% |
| Makanda | 20 | $3,379 | $236.42 | 53% |
| O’Fallon | 34 | $3,295 | $198.73 | 58% |
| Harvester | 15 | $3,250 | $206.10 | 52% |
| Edwardsville | 14 | $2,969 | $176.30 | 58% |
| Saint Charles | 164 | $2,815 | $194.69 | 53% |
| Vandalia | 10 | $2,812 | $243.63 | 53% |
| Centralia | 15 | $2,808 | $233.27 | 49% |